Post on 18-Jan-2018
transcript
Website AnalysisBRIAN LAZOKARINA MONARREZKAREN CHAVEZ
http://www.apple.com/
• ELECTRONICS COMPANY• ADVERTISE ITS MERCHANDISE• PROVIDES INFORMATION ON PRODUCTS• ALLOWS PURCHASE OF THEIR ITEMS ONLINE
Pathos:• USE OF WHITE, BLACK,
GREY• RESEMBLES PODUCTS• PROVIDES GREAT
CONTRAST• ARTISTIC EMOTIONS• CATCHES VIEWERS
ATTENTION
Logos:• INFORMATION IS ORGANIZED NEATLY• GOOD STRUCTURE, VERY WELL PUT TOGETHER• SOLID, CLEAN, CONSISTENT• SIMPLE BUT SOPHISTICATED • THE MOST IMPORTANT INFORMATION IS HIGHLIGHTED
Ethos:
• FORMAL/INFORMAL; NEUTRAL• EASY TO READ FOR THE MAJORITY OF THE TIME• ARRANGEMENT: EVERYTHING IS CENTERED• FONT: ARIMO AND COVERED BY YOUR GRACE (CBYG)• READABILITY, GOES WITH THEIR MINIMALISTIC DESIGN• MINOR FLAW: CBYG FONT CLASHES WITH BACKGROUND &
ORIGINAL DESIGN ON SLIDE 1
Overall thoughts• ADEQUATE DESIGN• SIMPLE TO NAVIGATE• USER FRIENDLY • REPRESENTATION OF WEB LAYOUT RESEMBLES PRODUCTS’
DESIGN AND PERFORMANCE • RATING: 4/5
Improvements“CONTACT US” PAGE COULD USE MINOR IMPROVEMENTS SUCH AS:
• Organization• Appearance could be more appealing• Get rid of “kitchen-sink-syndrome”
Works CitedSOURCE OF INFORMATION: HTTP://WWW.APPLE.COM/