Xchange Recruitment And Retention

transcript

X-CHANGE

Social networking, recruitment and retention

www.daemondigital.com© Daemon Group 2008

Internet usage

15.3 million web userspenetration >50%

Global web population exceeds 1.3 billionMobile phone subscribers by 2010 – 4 billion

The corporate website

is where good content goes to die.

Four categories of online social networks*

PEOPLE BASEDLinkedin

SPECIAL INTERESTWikipedia

VIRTUAL WORLDSSecond Life

CONTENT BASEDYouTube

*Source: Datamonitor analysis, 2008

STEP ONE STEP TWO

12 September ‘04

First posting on blog

23 September ‘04

Product recall and settlement of lawsuit

Australia’s generational profile

Source: McCrindle Research and the ABS, 2008

Digital natives and digital immigrants

Australian membership of online social networks

0 2 4 6 8 10 12 14

4.8 million

11.5 million

Social networking

Do you or your company use social media to support recruitment activity?

1. Jobvite Inc, 20082. Chandler Macleod, 2008

Which social media sites?

Source, Jobvites Inc, 2008

Linkedin 80%

Facebook 36%

Jobster 17%

MySpace 13%

Ning 6%

Second Life 1%

How do you use social media?

0% 10% 20% 30% 40% 50% 60% 70%

To make new contacts

To promote open jobs

To headhunt

To look for passive candidates

Candidate attraction

0-10% 11-20% 21-30% 31-40% 41-50% 51-60% 61-70% 71-80% 80%

What percentage of candidates at your company come from social and professional networks?

Application success rates

Increasing43%

Decreasing4%

Don't know19%

About the same34%

Is the percentage of hires from social networks changing?

Engaging with social networks

Xchange Recruitment And Retention

Business