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12/27/2017 1 “Awareness”
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“Awareness”
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What does social mediamean?
Social media are web‐based tools for interaction that, in addition to conversation, allow users to share content such as photos, videos, and links to resources.
Who is our audience?
What ministries do you have at your parish?
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Who is our audience? Ministries categories include:
Compassionate Ministry
Evangelization Family Life
Justice & Peace Liturgy R.C.I.A
Religious Education
Respect Life Stewardship
Youth Ministry
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What social media tools have you used? List all the apply.Example:
Facebook Twitter Instagram Flocknote Texting YouTube
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Why Choose Facebook?
86% Americans are internet users. Facebook the most popular social media platform (2012 – 2016).
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Set up a page for your church/organization (with proper approval) and choose your privacy settings.
Populate the page’s timeline with milestones and pictures. Post photos with proper ok.
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Quickly respond to comments posted by visitors
Use the Events to publicize, invite, RSVP, send reminders.
Demonstrate good citizenship (like Red Cross, Habitat for Humanity pages, post comments).
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Have a profile with more information.
More work/ personal boundaries than Twitter/
Facebook.
Join groups where you can contribute and also learn like “Social Media Today.”
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Introduce resources and ideas for religious education, other ministries.
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Use images and videos to illustrate gospel messages.
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Hashtags to categorize content (#StMaryDeKalb), an event (#Advent), call to action #GivingTuesday.
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Short videos or Boomerang (short loop).
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Points people to the church/ ministry’s page on their website.
Use Twitter to highlight specific items from the church bulletin.
Allows for two way communicating, enabling conversations, collaboration and networking.
Tweet reflections on the Sunday readings or live conference.
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Use Twitter to share Bible verses and daily devotionals
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You can engage directly with your target audience.
You have a personal voice/inspire.
Promote a new program.
Educate, inform, advise.
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https://www.youtube.com/watch?v=XgxHvOucZc0
https://www.youtube.com/watch?v=32hJOeU‐1fE
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Videos are watched by people across different generations. Great for Audio‐Visual Learners
Subscribing ‐ If you subscribe to a channel (i.e. Rockford Diocese) – receive emails when something new is available.
Broadcast a great homily / speech.
Educate others (class, lesson, etc.).
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Images and videos disappear after 24 hours
May 2015 Snapchat had 100 million active users sharing 700 snaps a day!
Might not be your thing – but if we work with youth, we should be aware of how it works, how/why/when they are using it.
Might not be your thing – but if we work with youth, we should be aware of how it works, how/why/when they are using it.
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http://www.creativecommunications.com
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http://www.flocknote.com/catechismhttp://www.flocknote.com/gospel
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Silent Generation
Baby Boomers
Generation X
Millennials (Digital Natives)
Generation Z (Digital Natives)
Blogs X X X
Facebook X X X
Instagram X X X X
Pinterest X X X
Podcasts X X X X
Snapchat X X
Twitter X X X
YouTube/ Vimeo X X X X
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Select an area.
Select a ministry.
Select an event within the ministry.
Pick a social media tool or two that would promote theactivity/event.
How can you redirect or reach people to the social media tool you put together for the event?
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Diocese of Sioux Falls
Content Calendar – allows you to plan for your social media and/or other media postings.
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Diocese of Sioux Falls, SD
http://www.rockforddiocese.org, click on documents and forms, then use the search box and type in social media.
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Diocesan Policy
Pastor/Administrator must approve page/social media for ministry.
Owner is the parish, agency or entity.
Passwords given to pastor/administrator.
Parents/legal guardians of minors must be able to view all information.
Personal sites must reflect catholic values, you responsible for content, and must respect privacy and confidentiality of others.
Do you need one at the parish level?
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Remember – you don’t need to know everything about social media. Just surround yourself with people who can help you!
The Social Media Gospel by Meredith Gould
The Conversation Prism
Diocese of Sioux Falls, SD
Diocesan Code for the Pastoral Use of Technology and Social Media
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www.polleverywhere.com
http://www.digitalinformationworld.com/2017/10/what‐happens‐online‐in‐60‐seconds.html
http://tymado.com/wp‐content/uploads/2011/06/SocialMediaResponseFlowChart.jpg
Snapchat story form: https://drive.google.com/file/d/0B_QZe06iczuVRTQxX3RfeWdDYmc/view
Busted Halo – What’s Up With the Name?Catholic belief is that all God’s children are “saints in the making,” yet our life’s journey is fraught with imperfections, struggles, and mistakes. Each of us sports a Halo that is either dented, scratched, tarnished… in some way Busted. God loves us despite this and continually calls us to polish our halos up to a nice golden shine.
Facebook blueprint – choose courses, become certified, etc. link at https://www.facebook.com/blueprint
https://www.shazam.com/ (recognize any song in seconds)
https://www.slacker.com/ (Slacker Radio)
https://www.marcopolo.me/
https://www.ted.com/talks
https://www.waze.com/ (route guidance)
https://band.us/en (teams, clubs, etc, keep in contact)
https://www.whatsapp.com/ (messenger app)
www.Yammer.com , www.smartsheet.com
https://www.glassdoor.com www.indeed.com (finding jobs)
