FOR 2013 WINTER HOLIDAY SEASON

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25 INSPIRING MARKETING IDEAS

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So you’ve made up your mind to make

the most of your holidays marketing…

BUT WHAT WOULD YOU START WITH?

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KNOW THE PEOPLE YOU “TARGET” AND WISH TO “REACT” TO YOUR

MARKETING MESSAGE

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SET YOUR MARKETING OBJECTIVES IN

ACCORDANCE WITH DESIRABLE RESULTS

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EXPLOIT ALL THE POSSIBLE ACTIVITIES TO

USE OVER DIFFERENT OCCASIONS

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LET’S TAKE A CLOSER LOOK AT WHAT YOU CAN DO

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1. RAISE BRAND AWARENESS AND

DRIVE LEADS

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USEFUL, FUNNY OR UNUSUAL CONTENT

THAT GOES VIRAL

WHAT YOU CAN DO

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WHAT YOU CAN DO

A SWEEPSTAKE

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A GROUP OFFER

WHAT YOU CAN DO

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WHAT YOU CAN DO

ENCOURAGE CUSTOMERS TO SHARE THEIR

OFF-LINE PURCHASES IN SOCIAL MEDIA

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PROMOTE CHECK-INS IN FOURSQUARE

WHAT YOU CAN DO

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2. TRIGGER MORE PURCHASES

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COUNTDOWN TO HOLIDAYS - A NEW OFFER EVERY DAY

WHAT YOU CAN DO

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FLASH SALE

WHAT YOU CAN DO

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SHIPPING REMINDER

WHAT YOU CAN DO

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WHAT YOU CAN DO

CHRISTMAS CATALOGUE

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GIFT CARDS

WHAT YOU CAN DO

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WHAT YOU CAN DO

FREE SHIPPING DAY

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AFTER-CHRISTMAS SALE

WHAT YOU CAN DO

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3. MAKE EACH CUSTOMER SPEND

MORE WHEN BUYING FROM YOU

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BUY MORE – SAVE MORE

WHAT YOU CAN DO

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WHAT YOU CAN DO

SURVEY YOUR CUSTOMERS ABOUT THE OFFERS THEY'D

LIKE TO GET

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TWEAK YOUR WEBSITE

WHAT YOU CAN DO

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4. INCREASE CUSTOMER LOYALTY

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FREE GIFTS

WHAT YOU CAN DO

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WHAT YOU CAN DO

CHRISTMAS CHEERS

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PERSONALIZE YOUR BRAND AND TEAM

WHAT YOU CAN DO

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WHAT YOU CAN DO

CHARITY

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5. LEVERAGE SOCIAL MEDIA

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6. BUILD UP YOUR HOLIDAYS MARKETING

CALENDAR

LIKED OUR IDEAS? CHECK OUT

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FOR MORE AWESOME TIPS AND SUGGESTIONS ON HOW TO BOOST YOUR BIZ THESE HOLIDAYS