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Connecting Developer, Communities and Business Professionals CeBIT Hannover, Germany March 20 – 24, 2017 Virtual & Augmented Reality at CeBIT
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Connecting Developer,
Communities and Business
Professionals
CeBIT Hannover, Germany
March 20 – 24, 2017
Virtual & Augmented Reality at CeBIT
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1. CeBIT in general
2. Virtual und Augmented Reality, the next big thing
3. Added value of CeBIT
4. Hallplan
5. What‘s going on?
6. Participation options, examples
7. Networking & Lounge Area
8. Outreach & political influence
Content
CeBIT / Wihelm / October 2016
V/A R Zone at CeBIT 2017 2
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CeBIT in general
CeBIT / Wihelm / October 2016
V/A R Zone at CeBIT 2017 3
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Areaplan CeBIT 2017
CeBIT / Wihelm / Oktober 2016
V/A R Zone at CeBIT 2017 4
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Virtual and Augmented Reality is ready for more than just zombie shooters & Pokemon Go
Until 2020 the market potential is estimated around 120bil $US (90bil AR / 30bil VR)*
At the moment the mayor challenge for the industry is to position them right as b2b-solution and
to find the right partners
First use cases in the b2b and b2c environment are successfully launched and offer their users a
massive potential in comparison to before used technology and procedures
CeBIT / Wihelm / October 2016
V/A R Zone at CeBIT 2017 5
Virtual and Augmented Reality, the next big thing
* Source: Digi Capital: Augmented/Virtual Reality Report 2016
hiab - forestry crane controll IKEA – Kitchen Planning Audi - Car Configurator
Copyright: hiab, IKEA, Audi
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CeBIT / Wihelm / October 2016
V/A R Zone at CeBIT 2017 6
Target Groups & Vision
Industry
&
Economy
Developer
Community
Hardware &
Software
Manufacturer
CeBIT
- IT
- Retail
- Automotive
- Agriculture
- Public Sector
- Medical
- HMDs / data goggles
- Software
- High performance
Computers
- Cameras
- Solution provider
- Pheriperals
- Virtual Reality
- Augmented Reality
- Productdesign
- Usability Experts
- Influencer
- Story-Teller
- Media-Experts
- Meetups
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First hallplan for hall 17
CeBIT / Wihelm / October 2016
V/A R Zone at CeBIT 2017 7
2500m² / 27.000sqf
Virtual & Augmented
Reality Zone
Lounge & Speakers
Corner
Showcase Area
Workstation Zone
Individual exhibition
space
Meetup & Community
Area
In direct neighborhood
with „Unmanned
Systems & Solutions“
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What‘s going on at CeBIT V/A-R Zone?
CeBIT / Wihelm / October 2016
V/A R Zone at CeBIT 2017 8
Exhibition area with 4 leading topics
V/A-R Hardware: HMDs, V/A-R hp computer, components and peripherals
V/A-R Industry- & B2B-Cases: Companies and institutions, who are using V/A R
V/A-R Developer & Software Manufacturer: Companies who program V/A-R solutions
360° Video & Content: Hardware and Software to produce content for VR
Speakers Corner
Presentation of best practise showcases
Pitches & developer announcements
Networking & Lounge Area
Meeting point and hub for b2b decider and clients for the V/A-R community
Meetups / Developer Events
Hackathon & Community Meetups to foster b2b-usecases with Virtual und Augmented Reality
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Participation options
CeBIT / Wihelm / October 2016
V/A R Zone at CeBIT 2017 9
Exhibition area:
Space only, min. 12m²/ 129sqf from 3.800€ / 4.100$US
Space with booth construction from 5.600€ / 6.200$US
Workstation at V/A R Zone from 3.200€ / 3.500$US
Showcase Area up on request
Speakers Corner
Speaking Slot up on request
Networking & Lounge Area
Private conference room from 250€ / 275$US per hour
Lounge sponsoring from 3.000€ / 3300$US
Workshops up on request
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Meet with your clients and prospects in the area
2 private meeting rooms with equipment
The speakers corner is directly next to the
lounge for a great exchange after talks
Host your evening event or party in the lounge
Sponsoring up on request possible
Coffee and snacks are available
V/A R Lounge
Networking & idea exchange
CeBIT / Wihelm / October 2016
10V/A R Zone at CeBIT 2017
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CeBIT is an international plattform for business
IT with a strong interest of politics, economy and
the media
Together with strong partners CeBIT will push
the virtual und augmented reality industry and
host plenty of international visitors for this topic
Use the potential of CeBIT and be present as
partner or exhibitor of the V/A R-Zone at CeBIT.
V/A R in the business focus
strong partners from politics and economy
CeBIT / Wihelm / October 2016
V/A R Zone at CeBIT 2017 11
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Partnerland Japan
CeBIT / Wihelm / October 2016
V/A R Zone at CeBIT 2017 12
As a developer of digital technologies, Japan ranks
among the world's foremost innovators, and is a global
leader in manufacturing, automotive and electronics
Germany is Japan‘s most important European trading
partner
Japan is one of Germany‘s most important economic
and trading partners in the Asia region
Japan is one of the leading digital nations worldwide:
64 billion Euro of turnover in eCommerce in 2016
8.7% annual turnover growth forecast for the period
up to the year 2020
84% of the population is using mobile telephony n
2016
75% of all Japanese people own a smartphone
65 million Japanese people use digital media today
211 robots per 10,000 workers – giving Japan second
place in the global ranking for robot density
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Adjust footer (for each slide or for all slides) via
the menu bar: Thank you very much for interest in the
Virtual & Augmented Reality Zone!
Your contact:
Philipp Wilhelm
Project Director
+49 511 89-33167
