African PrideAfrican Pride Hair Care helps provides moisture and nutrients the hair & scalp desires, because it helps replace the moisture and elasticity lost to styling and environmental factors. Naturally rich in vitamin E and other powerful antioxi-dants,African Pride Deep Conditioning Hair Care products helps restore and re-tain hair and scalp’s health, vitality and natural luster. African Pride’s Family of Brands consist of: African Pride Olive and Shea Miracle formulas, Dream Kids Olive Hair Care and Back to Natural Hair Care Products. Each brand in the African Pride family of brands will put you on the right path to healthy tresses with a silkening, feather-light formula containing the finest oils and African herbal extracts used to strengthen and protect.

www.african-pride.com

Strength of NatureAbout Strength of Nature Global, LLC: Strength of Nature Global, LLC, is the choice manufacturer of innovative hair care solutions that specifically ad-dress the critical hair care needs, styl-ing, and desires for consumers of col-or. The company’s brands including African Pride, ElastaQP, SoyOYL, Pro-fectiv, Relax & Refresh, GrowthRenew, MegaGrowth, SmartPerm, Strong & Healthy, and Profectiv Professional are sold primarily at beauty supply stores and leading food, drug, and discount retailers. Strength of Nature has offic-es in Atlanta and Savannah, Georgia.

For more Brand information, visit www.strengthofnature.comwww.african-pride.com, www.elastaqp.com, www.megagrowth.com, www.smartperm.com.

About

Celebrities

African Pride® Hair Care Introduces New Products to the Olive Miracle Collection

Atlanta, Ga (Prlog.com) - Strength of Nature® Global introduces newest additions to the African Pride Hair Care Olive Miracle Collection - Silky Smooth Edges and the Neutralizing Deep Condition-ing Shampoo. Following African Pride’s successful launch of the Shea Butter Miracle Collection and introduction of the DreamKids line, the bar is set high for the Olive Miracle. Compiling extensive consumer research and intense product development, Strength of Nature® Global has developed a line extension that maintains affordability and true effectiveness in the mass market category.

With advanced molecular development and patented Moisture Intense® properties, Olive Miracle helps protect against break-age and dramatically strengthens hair. Vi-tamin-rich Olives and Herbal Oil extracts, infuse deep conditioners and moisturizers- leaving hair soft with beautifully luminous texture. The African Pride® Olive Miracle Collection now includes the following nine product offerings: Silky Smooth Edges, Braid Sheen Spray, Growth Sheen Spray, Neutral-izing Deep Conditioning Shampoo, 2-in-1 Shampoo-Conditioner, Leave-In Condition-er, Moisturizer Lotion, Growth Lotion and Mir-acle Creme. The Olive Miracle Collection keeps textures softer, silkier and provides tresses with greater flexibility and bounce. Lightly scented with a sweet nutty overtone infused with a fruity base, users will experi-ence Olive in a newly defined form while using the best moisturizer mother nature has to offer.

Available this Spring in fine beauty retailers and Wal-Marts across the nation, African Pride® Olive Miracle Collection will be easi-ly accessible to women and men with ALL products coming in under the price point of seven dollars. Marketing has also designed a unique campaign, combining smart inter-active media and sales promotion tools, to further enhance highly visible in-store selling & sampling collateral. To stay abreast of the upcoming African Pride events, continuous year-supply product giveaways and more follow the brand on Facebook.com/MyAfri-canPride and to join the conversation follow the brand on Twitter @MyAfricanPride.

Visit www.african-pride.com for more information and exciting, new product line details.

Contact:African Pride

F: facebook.com/myafricanprideT: @myafricanpride

Agency On Record:The Garner Circle PR

Nicole Garner

African Pride® Hair Care Introduces Their “Back To Natural” Collection - Shea Butter Miracle Atlanta, Ga (Pitchengine.com) April, 2012 - Strength of Nature® Global introduc-es their newest addition to the African Pride Hair Care Family of Brands - the all new, moisture intense Af-rican Pride® Shea Miracle Collection. African Pride®’s Shea Butter Miracle Collec-tion is for Mixed Textures™ Curly, Kinky-Coily, Wavy, Frizzy & Transitioners. Follow-ing African Pride’s success-ful re-launch of the Olive Miracle Collection and in-troduction of the DreamKids line, the bar is set high for Shea Butter Miracle. Com-piling extensive consumer research and intense prod-uct development, Strength of Nature® Global has de-veloped a line extension that maintains affordabili-ty and true effectiveness in the mass market category.

With advanced molecular

development and patented Moisture Intense® properties, Shea Butter Miracle helps protect against breakage and dramatically strength-ens hair. Vitamin-rich African Shea Butter and Herbal Oil extracts, infuse deep con-ditioners and moisturizers- leaving hair soft with beau-tifully luminous texture. The African Pride® Shea Butter Collection includes the fol-lowing seven product offer-ings: Detangleing Shampoo, Leave- In Conditioner, Silky Hair Lotion, Buttery Creme, Bouncy Curls Pudding, Silky Edges, and Miracle Growth Oil. The Shea Butter Miracle Collection keeps textures softer, silkier and provides tresses with greater flexibility and bounce. Lightly scented with a sweet nutty overtone infused with a fruity base, us-ers will experience Shea in a newly defined form while using the best moisturizer

mother nature has to offer.

Available this Spring in fine beauty retailers and Wal-Marts across the nation, African Pride® Shea Butter Miracle Collection will be easily accessible to women and men with ALL products coming in under the price point of seven dollars. Mar-keting has also designed a unique campaign, combin-ing smart interactive media and sales promotion tools, to further enhance highly visible in-store selling & sam-pling collateral. To stay abreast of the up-coming Shea Butter Mira-cle Glam Squad Winning Weekend, the Shea Butter Miracle New Orleans Beauty Suite, continuous year-sup-ply product giveaways and more follow the brand on

Facebook.com/MyAfricanPride and to join the conversation fol-low the brand on Twitter @MyAf-ricanPride #APShea .

Visit www.african-pride.com for more information and exciting, new product line details. Agency On Record:The Garner Circle PR Nicole GarnerPr@TheGarnerCircle.com770.256.1800-or- Eugenia JohnsonEjohnson@TheGarnerCircle.com

About African Pride Family of Brands:

African Pride Hair Care helps provides moisture and nutri-ents the hair & scalp desires, because it helps replace the

nutrients the hair & scalp desires, because it helps replace the moisture and elasticity lost to styling and environmental factors. Natu-rally rich in vitamin E and other powerful an-tioxidants,African Pride Deep Conditioning Hair Care products helps restore and retain hair and scalp’s health, vitality and natural luster. African Pride’s Family of Brands consist of: African Pride Olive and Shea Miracle for-mulas, Dream Kids Olive Hair Care and Back to Natural Hair Care Products. Each brand in the African Pride family of brands will put you on the right path to healthy tresses with a silkening, feather-light formula containing the finest oils and African herbal extracts used to strengthen and protect.

www.african-pride.com

About Strength of Nature Global, LLC:

Strength of Nature Global, LLC, is the choice manufacturer of innovative hair care solu-tions that specifically address the critical hair care needs, styling, and desires for consum-ers of color. The company’s brands includ-ing African Pride Family of Brands, ElastaQP, SoyOYL, Profectiv, Relax & Refresh, Beauti-ful Textures, GrowthRenew, MegaGrowth, SmartPerm, Strong & Healthy, and Profec-tiv Professional are sold primarily at beauty supply stores and leading food, drug, and discount retailers. Strength of Nature has offices in Atlanta and Savannah, Georgia.

For more Brand information, visit www.africanpride.com,www.BeautifulTextures.com, www.elastaqp.com,www.profectiv.com, www.strengthof-nature.com,www.smartperm.com.

African Pride Shea Butter Miracle Product InformationDETANGLING SHAMPOO$4.99Item #: 49212Weight: .675 lb. Ounces: 12Height: 8 in.Width: 2.24 in.Depth: 2.24 in.

INGREDIENTS:Aqua, Glycine Soja Oil/Soybean Oil, Hy-drogenated Vegetable Oil, Butyrosper-mum Parkii Fruit/Shea Butter, Mangifera Indica Seed Butter/Mango Butter, Ar-gania Spinosa Nut Oil/Argan Oil, Cocos Nucifera Oil/Coconut Oil, Olea Euro-paea Fruit Oil/Olive Oil, Rosmarinus Of-ficinalis Leaf Extract/Rosemary Extract, Dimethicone, Aloe Barbadensis Leaf Extract/Aloe Vera, Phenyl Trimethicone, Panax Ginseng Root Extract/Ginseng Extract, Glycerin, Polyquaternium 11, Steareth 2, Steareth 20, DMDM Hydan-toin, Imidazolidinyl Urea, Sodium Car-bomer, PEG 150 Distearate, PEG 12 Di-methicone, CI 15985/Yellow 6, Parfum/Fragrance, Benzyl Benzoate, Benzyl Sa-licylate, Coumarin, d-Limonene, Hexyl Cinnamal, Lyral, Methyl Ionone Gamma.DIRECTIONS: Wet hair and gently massage onto a

rich lather on scalp. Use fingertips to gently loosen buildup and de-tangle. Finger comb from roots to ends. Rinse and repeat as needed.REGULAR USE HELPS:• Detangle Curls, Kinky-Coils and Waves• Rehydrate for Improved Manageability• Boosts Body, Bounce and Softness• Elongates & Stretches Natural Curl Pattern

LEAVE-IN CONDITIONER$4.99Item #: 49315 Weight: 1.05 lb.Ounces: 15 Height: 3.79 in. Width: 3.35 in. Depth: 3.35 in. Depth: 2.24 in.

INGREDIENTS:Aqua, Butyrospermum Parkii Fruit/Shea Butter, Mangifer Indica Seed Butter/Mango Butter, Olea Europaea Fruit Oil/Olive Oil, Argania Spinosa Nut Oil/Argan Oil, Glycine Soja Oil/Soybean Oil, Co-cos Nucifera Oil/Coconut Oil, Rosmari

BUTTERY CRÈME$4.99Item #: 49506 Weight: .5 lb.Ounces: 6 Height: 3.27 in. Width: 2.87 in. Depth: 2.87 in.

GROWTH OIL$4.99Item #: 49806 Weight: .5 lb.Ounces: 6 Height: 7.375 in. Width: 1.72 in. Depth: 1.72 in.

nus Officinalis Leaf Extract/Rosemary Extract, Aloe Barbadensis Leaf Extract/Aloe Vera Extract, Dimethicone, Panax Ginseng Root Extract/Ginseng Extract, Polyquaternium 37, Propylene Glycol Dicaprylate/Dicaprate, Hydrogenat-ed Vegetable Oil, Glycerin, DMDM Hy-dantoin, Cetearyl Alcohol, Ceteareth 20, Polysorbate 20, Acrylamidoprop-yltrimonium Chloride/Acrylamide Co-polymer, Propylene Glycol, PPG-1 Tri-deceth 6, Imidazolidinyl Urea, Phenyl Trimethicone, CI 15985/Yellow 6, Parfum/Fragrance, Benzyl Benzoate, Benzyl Sa-licylate, Coumarin, d-Limonene, Hexyl Cinnamal, Lyral, Methyl Ionone Gamma.

DIRECTIONS: Apply a generous amount in the palms of your hands smooth onto wet or damp hair. Work through gently from roots to end. Always finger comb to help loosen tangles and elongate curls. REGULAR USE HELPS:• Intensely Moisturize and Instantly Detangle • Turn Frizz to Smooth Curls, Coils and Waves• Refresh and Nourish for Greater Shine and Softness

INGREDIENTS:Aqua, Olea Europaea Fruit Oil/Olive Oil, Glycine Soja Oil/Soybean Oil, Ca-prylic/Capric Triglycerides, Behentri-monium Methosulfate, PEG 75 Lan-olin, Cetearyl Alcohol, Ceteareth 20, Cetyl Alcohol, Butyrospermum

INGREDIENTS:Glycine Soja Oil/Soybean Oil, Buty-rospermum Parkii Fruit/Shea Butter, Mangifera Indica Seed Butter/Man-go Butter, Olea Europaea Fruit Oil/Olive Oil, Argania Spinosa Nut Oil/Ar-gan Oil, Cocos Nucifera Oil/Coconut Oil, Rosmarinus Officinalis Leaf Extract/Rosemary Extract, Aloe Barbadensis Leaf Extract/Aloe Vera Extract, Panax

Parkii Fruit/Shea Butter, Mangifera In-dica Seed Butter/Mango Butter, Bu-tyrospermum Parkii Fruit/Shea Butter, Mangifera Indica Seed Butter/Man-go Butter, Argania Spinosa Nut Oil/Ar-gan Oil, Cocos Nucifera Oil/Coconut Oil, Rosmarinus Officinalis Leaf Extract/Rosemary Extract, Dimethicone, Aloe Barbadensis Leaf Extract/Aloe Vera Ex-tract, Phenyl Trimethicone, Panax Gin-seng Root Extract/Ginseng Extract, Poly-sorbate 20, Imidazolidinyl Urea, DMDM Hydantoin, CI 15985/Yellow 6, Parfum/Fragrance, Benzyl Benzoate, Benzyl Sa-licylate, Coumarin, d-Limonene, Hexyl Cinnamal, Lyral, Methyl Ionone Gamma.DIRECTIONS: Rub a generous amount of crème between your palms. Gently fin-ger comb Section-by-Section from Roots to Ends. Reapply and contin-ue stretching and elongating curls un-til satisfied with your curl definition.REGULAR USE HELPS:• Nourish & Soften Curls, Coils and Waves• Stretch & Elongate Curls and Kinky-Coils • Smooth and Tame Frizz

SILKY HAIR LOTION$4.99Item #: 49412 Weight: .84375 lb.Ounces: 12 Height: 8 in. Width: 2.24 in. Depth: 2.24 in.

BOUNCY CURLS PUDDING$4.99Item #: 49615 Weight: 1 lb.Ounces: 15 Height: 3.98 in. Width: 3.36 in. Depth: 3.36 in.

Aqua, Glycine Soja Oil/Soybean Oil, Hydrogenated Vegetable Oil, Glyc-erin, Steareth 2, Steareth 20, Butyros-permum Parkii Fruit/Shea Butter, Olea Europaea Fruit Oil/Olive Oil, Argania Spinosa Kernel Oil/Argan Oil, Mangif-era Indica Seed Butter/Mango Butter, Cocos Nucifera Oil/Coconut Oil, Panax Ginseng Root Extract, Rosmarinus Offi-cinalis Leaf Extract/Rosemary Extract, Aloe Barbadensis Leaf Extract, Poly-quaternium 37, Propylene Glycol Dica-prylate/Dicaprate, PPG-1 Trideceth-6, Dimethicone, Phenyl Trimethicone, DMDM Hydantoin, Imidazolidinyl Urea, CI 15985/Yellow 6, Polysorbate 20, Par

Aqua, Glycine Soja Oil/Soybean Oil, Hydrogenated Vegetable Oil, Butyros-permum Parkii Fruit/Shea Butter, Man-gifera Indica Seed Butter/Mango But-ter, Argania Spinosa Nut Oil/Argan Oil, Cocos Nucifera Oil/Coconut Oil, Olea Europaea Fruit Oil/Olive Oil, Prunus Amygdalus Dulcis Oil/Sweet Almond Oil, Rosmarinus Officinalis Leaf Extract/Rosemary Extract, Dimethicone, Aloe Barbadensis Leaf Extract/Aloe Vera Ex-tract, Phenyl Trimethicone, Panax Gin-seng Root Extract/Ginseng Extract, Aloe Barbadensis Leaf Extract/Aloe Vera Extract, Glycerin, Polyquaternium 11, Steareth 2, Steareth 20, DMDM Hydan-toin, Imidazolidinyl Urea, Sodium Car-bomer, PEG 150 Distearate, PEG 12 Di-methicone, CI 15985/Yellow 6, Parfum/Fragrance, Benzyl Benzoate, Benzyl Sa-licylate, Coumarin, d-Limonene, Hexyl Cinnamal, Lyral, Methyl Ionone Gamma.

fum/Fragrance, Benzyl Benzoate, Benzyl Salicylate, Coumarin, d-Limonene, Hexyl Cinnamal, Lyral, Methyl Ionone Gamma.DIRECTIONS: Rub a generous amount of lotion between your palms. Gently fin-ger comb Section-by-Section from Roots to Ends. Reapply and contin-ue stretching and elongating curls un-til satisfied with your curl definition.REGULAR USE HELPS:• Instantly Moisturize Curls, Coils and Waves• Stretch & Elongate Curls and Kinky-Coils • Detangles, Smooth and Tame Frizz

Ginseng Root Extract/Ginseng Extract, Daucus Carota Sativa Root Oil/Car-rot Oil, Lanolin Oil, TBHQ, Propylpar-aben, Phenyl Trimethicone, C12-C15 Alkyl Benzoate, Parfum/Fragrance, Benzyl Benzoate, Benzyl Salicylate, Coumarin, d-Limonene, Hexyl Cin-namal, Lyral, Methyl Ionone Gamma.DIRECTIONS: Apply to dry hair and scalp. Squeeze oil into the palm of your hand. Use fin-gertips and gently apply directly to scalp and smooth to ends. Excellent when applied lightly before heat styl-ing. Remember to start out light, let your hair decide how much it needs...you can always add more if you need it.REGULAR USE HELPS:• Strengthen hair deep inside• Reduce Breakage, Dryness & Split Ends• Multipurpose for Dry Hair, Scalp & Skin

DIRECTIONS:Rub a generous amount of pud-ding between your palms. Gently fin-ger comb Section-by-Section from Roots to Ends. Reapply and continue stretching and elongating curls un-til satisfied with your curl definition.REGULAR USE HELPS:• Nourish & Soften Curls, Coils and Waves• Stretch & Elongate Curls and Kinky-Coils • Smooth and Tame Frizz

DIRECTIONS:To SMOOTH HAIRLINE EDGES apply a small amount directly to temples to help reduce daily dryness and breakage. Ap-ply as needed to temples, crown, and edges to help reduce dryness/break-age and add natural shine. Remember to start out light, ...add more only where you need it. REGULAR USE HELPS:• Reduce Breakage & Dryness at Temples, Edges & Crown• Boost Shine and Intensely Moisturize• Eliminate Frizz & Flyaways

SILKY EDGES$4.99Item #: 49706 Weight: .5 lb.Ounces: 6 Height: 3.27 in. Width: 2.87 in. Depth: 2.87 in.

TEXTURE SOFTENING SYSTEM – 1 APPLICATION$6.99Item #: 49005Weight: 1.15 lb.Height: 4.35 in. Width: 3.88 in. Depth: 6.25 in.

INGREDIENTS:Aqua, Isoceteth-20, Paraffinum Liquidum/Mineral Oil, Glycerin, Oleth-2, Propylene Glycol, Butyrospermum Parkii Fruit/Shea Butter, Mangifera Indica Seed Butter/Mango Butter, Argania Spinosa Nut Oil/Argan Oil, Olea Europaea Fruit Oil/Ol-ive Oil, Cocos Nucifera Oil/Coconut Oil, Rosmarinus Officinalis Leaf Extract/Rose-mary Extract, Aloe Barbadensis Leaf Ex-tract/Aloe Extract, Panax Ginseng Root Extract/Ginseng Extract, Glycine Soja Oil/Soybean Oil Persia Gratissima Oil/Avocado Oil, Retinyl Palmitate, Tocoph-erol, Ascorbic Acid, Biotin, Linoleic Acid, Panthenol, Methylparaben, Propylpar-aben, Benzophenone-4, Imidazolidinyl Urea, Parfum/Fragrance, Benzyl Benzo-ate, Benzyl Salicylate, Amyl Cinnamal, Benzyl Alcohol, Citronellol, Coumarin, d-Limonene, Eugenol, Geraniol, Hexyl Cinnamal, Hydroxycitronellal, Lilial, Ly-ral, Linalool, Methyl Ionone Gamma.

INGREDIENTS:CURL CONTROL PRETREATMENT: Aqua, Glycine Soja Oil /Soybean Oil, Hydroge-nated Soybean Oil, Cetearyl Alcohol, Ceteareth-20, Persea Gratissima Oil/Avocado Oil, Olea Europaea Fruit Oil/Olive Oil, Retinyl Palmitate, Tocopherol , Ascorbic Acid, Biotin, Linoleic Acid, Hy-drolysed Vegetable Protein PG-Propyl Silanetriol, Cocos Nucifera Oil/Coco-nut Oil, Propylene Glycol, PEG 75 Lan-olin, Petrolatum, Paraffinum Liquidum/Mineral Oil, Polyquaternium-37, PPG-1 Trideceth-6, Citric Acid, DMDM Hydan-toin, Methyl-paraben, Propylparaben, Phenolsulfonphthalein, Triethanolamine, Polysorbate 20, TBHQ, Parfum/Fra-grance, d-Limonene, Hydroxycitronellal.

TEXTURE SOFTENING CRÈME: Aqua, Paraffinum Liquidum /Mineral Oil, Pet-rolatum, Emulsifying Wax, NF, Lithi-um Hydroxide, Butyrospermum Parkii

Fruit/Shea Butter, Olea Europaea Fruit Oil/Olive Oil, Simmondsia Chinensis Seed Oil/Jojoba Oil, Persea Gratissima Oil/Avoca-do Oil, Cocos Nucifera Oil/Coconut Oil, Rosmarinus Officinalis Leaf Extract/Rose-mary Extract, Panax Ginseng Root Ex-tract, Equisetum Hiemale Extract/Horse-tail Extract, Melaleuca Alternifolia Leaf Oil/Tea Tree Oil, Propylene Glycol, PEG-75 Lanolin, Cetearyl Alcohol, Steareth-20, Steareth-2, Cocamidopropyl Betaine.NORMALIZING SHAMPOO: Aqua, So-dium Lauryl Ether Sulfate, Cocamido-propyl Betaine, Cocamide DEA, Poly-quaternium-10, Hydrolyzed Glycine Soja Protein /Hydrolyzed Soy Protein, Olea Europaea Fruit Oil/Olive Oil, Cocos Nu-cifera Oil/Coconut Oil, Retinyl Palmitate, Tocopherol, Ascorbic Acid, Biotin, Linole-ic Acid, Persea Gratissima Oil/Avocado Oil, Hydroxyethylcellulose, Tetrasodium EDTA, DMDM Hydantoin, Triethanol-amine, Citric Acid, Phenolsulphonthlein, Benzophenone-4, Parfum/ Fragrance, d-Limonene, Hydroxycitronellal.

LEAVE-IN CONDITIONER: Aqua, Butyros-permum Parkii Fruit /Shea Butter, Olea Eu-ropaea Fruit Oil/Olive Oil, Argania Spinosa Nut Oil/Argan Oil, Glycine Soja Oil/Soy-bean Oil, Cocos Nucifera Oil/Coconut Oil, Mangifer Indica Seed Butter/Mango Butter, Rosmarinus Officinalis Leaf Extract /Rosemary Extract, Aloe Barbaden-sis Leaf Extract/Aloe Vera Extract, Di-methicone, Panax Ginseng Root Extract/Ginseng Extract, Polyquaternium 37, Pro-pylene Glycol Dicaprylate/Dicaprate, Hydrogenated Vegetable Oil, Glycerin,DMDM Hydantoin, Cetearyl Alcohol, Ceteareth 20, Polysorbate 20, Propyl-ene Glycol, Imidazolidinyl Urea, Phenyl Trimethicone, CI 15985 /Yellow 6, Par-fum/Fragrance, Benzyl Benzoate, Benzyl Salicylate, Coumarin, d-Limonene, Hexyl Cinnamal, Lyral, Methyl Ionone Gamma.

BOUNCY CURLS PUDDING: Aqua, Glycine Soja Oil/Soybean Oil, Hydrogenated

Vegetable Oil, Butyrospermum Parkii Fruit/Shea Butter, Mangifera Indica Seed Butter/Mango Butter, Argania Spi-nosa Kernel Oil/Argan Oil, Cocos Nucif-era Oil/Coconut Oil, Olea Europaea Fruit Oil/Olive Oil, Rosmarinus Officinalis Leaf Extract/Rosemary Extract, Dimethicone, Aloe Barbadensis Leaf Extract/Aloe Vera Extract, Phenyl Trimethicone, Pa-nax Ginseng Root Extract/Ginseng Ex-tract, Aloe Barbadensis Leaf Extract/Aloe Vera Extract, Glycerin, Polyquater-nium 11, Steareth 2, Steareth 20, DMDM Hydantoin, Imidazolidinyl Urea, Sodium Carbomer, PEG 150 Distearate, PEG 12 Dimethicone, CI 15985/Yellow 6, Par-fum/Fragrance, Benzyl Benzoate, Benzyl Salicylate, Coumarin, d-Limonene, Hexyl Cinnamal, Lyral, Methyl Ionone Gamma.WARNING:FOLLOW ALL DIRECTIONS CAREFULLY ON INSTRUCTION SHEET INSIDE KIT BOX TO AVOID SKIN AND SCALP BURNS, HAIR LOSS AND EYE INJURY. THIS PRODUCT CONTAINS LITHIUM HYDROXIDE. DO NOT USE IF SCALP IS IRRITATED OR INJURED. DO NOT USE ON HAIR THAT HAS BEEN TREATED WITH A THIOGLYCOLATE PROD-UCT (CURLY PERMED). DO NOT USE ON BLEACHED HAIR OR PERMANENTLY COL-ORED HAIR THAT IS BREAKING, SPLITTING OR OTHERWISE DAMAGED. DO NOT USE WITH COMPOUND HENNA OR METAL-LIC HAIR DYES. IF TYPE OF HAIR COL-OR UNKNOWN CONTACT HAIR COLOR MANUFACTURER. IF HAIR HAS BEEN PRE-VIOUSLY TEXTURIZED OR RELAXED, APPLY TO NEW GROWTH ONLY AS DESCRIBED IN THE INSTRUCTION SHEET DIRECTIONS. IF RELAXER CAUSES SKIN OR SCALP IR-RITATION, RINSE OUT IMMEDIATELY AND WASH WITH THE NORMALIZING SHAM-POO IN THIS KIT. IF IRRITATION PERSISTS OR HAIR LOSS OCCURS CONSULT A PHY-SICIAN. KEEP AWAY FROM EYES. CAN CAUSE BLINDNESS. IF TEXTURE SOFTENING CRÉME GETS INTO EYES, RINSE IMMEDI-ATELY AND THOROUGHLY WITH WATER AND CONSULT A PHYSICIAN. SERIOUS

INJURY CAN RESULT IF TEXTURE SOFTENING CRÉME IS INGESTED. IF INGESTED CON-TACT A PHYSICIAN IMMEDIATELY. HAIR BURNS, ALWAYS KEEP HAIR AWAY FROM SPARKS, OPEN FLAMES AND EXCESSIVE HEAT. KEEP OUT OF REACH OF CHILDREN.

PRODUCT DESCRIPTION:Give you a greater control over your desired curl or wave pattern.• Elongate Curls, Stretch Coils• Improve Manageability & Versatility• Smooth Frizz

KIT CONTAINS:Instruction Sheet GlovesCurl Control Pre-TreatmentTexture Softening CrémeNormalizing ShampooLeave-In ConditionerBouncy Curls Pudding

Benefits and Styling TipsShea Butter Miracle Detangling Shampoo

Shea Butter Miracle Growth Oil

Shea Butter Miracle Leave InConditioner

Shea Butter Miracle SilkyEdges

Shea Butter Miracle Bouncy Curls Pudding

Highlights: The soft formula, infused with shea butter, olive, mango and coconut oils, allows naturals to be-gin the detangling process while shampooing. Apply a quarter-sized amount to scalp, then gently pull

Highlights: With its incredi-ble smell and light consisten-cy, Growth Oil is perfect for al-leviating dry scalp issues and nourishing parched manes. Adds daily shine to any style.

Highlights: This rich cream is both a conditioner and a styl-ing aid. Naturals are able to replenish moisture to fresh-ly cleansed tresses or use a dollop to re-style and add

Highlights: This firm-holding pomade is excellent for cre-ating sleek, natural styles. Frizzy, unruly edges and fly-aways are no match for its thick consistency that also

Highlights: This spongy, whipped cream is a fabulous styling aid that can be used for setting fluffy finger-styles, coils, two-strand twists, braid-outs and pony puffs. For softer styles, run Shea Butter Leave-in Conditioner through tresses, first, then apply. Styling tip: The smoothing ingredients of this product easily allow even the frizziest natural to achieve definition. Nourishing oils work to fuse groups of curls together during the finger-styling process, which gives off the appearance of one even, beautiful pattern. Key ingredients: Shea butter, coconut oil, olive oil, mango butter

through to the ends of strands. Styling tip: Work shampoo through wet hair for thirty seconds and begin de-tangling with fingers, first. For longer tex-tures, follow up by using a paddle brush or wide-tooth comb. The shampoo cre-ates incredibly slippery, soft tresses, which helps kinkier textures detangle with ease. Key ingredients: Shea butter, mango butter, coconut oil, argan oil, aloe vera

Styling tips: When unraveling two-strand twists, coils and braid outs, ap-ply the Growth Oil to fingertips to pre-vent frizz happening while styling. Key ingredients: Shea butter, mango butter, coconut oil, argan oil

shine and fight frizz. Perfect for short-haired naturals, wash-n-go looks and use with Bouncy Curls Pudding. Styling tip: Unlike spray or liquid leave-ins, this thick cream gives naturals super-styl-ing ability. It works particularly well for transitioners setting their two-textured tresses on flexi rods. Dries smooth and soft. Key ingredients: Shea butter, olive oil, ar-gan oil, coconut oil

helps to fight breakage at the temples, edges and crown. Styling tip: Seal two-strand twist ends with this pomade or use on wet or dry hair to slick up tresses into stylish ponytails, pompadours and updos. Moms should consider using this product to man-age the curly manes of their little girls.Key ingredients: Shea butter, mango but-ter, olive oil, aloe vera

Atlanta, Ga -- African Pride DreamKids Hair Care introduces their new Olive Mira-cle formula hair care collection. The newly developed formula will help parents start their children’s maintenance on the right path to healthy tresses with a silkening, feather-light formula containing the fin-est extra virgin olive oil and African herb-al extracts used to strengthen and pro-tect. “As a brand we believe strongly that every child, no matter the adversity they face in life, has the right to dream”, states Charlene Bastien (National Marketing Di-rector, Strength of Nature Global, LLC).

Available now in fine beauty retailers and Wal-Marts across the nation, African Pride® DreamKids Olive Miracle Collection will be easily accessible to families with ALL prod-ucts coming in under the price point of sev-en dollars. To stay abreast of the upcoming African Pride events, continuous year-sup-ply product giveaways and more follow the brand on Facebook.com/MyAfrican-Pride and to join the conversation follow the brand on Twitter @MyAfricanPride. Visit www.african-pride.com for more informa-tion and exciting, new product line details.

About African Pride

African Pride Hair Care helps provides mois-ture and nutrients the hair & scalp desires, because it helps replace the moisture and elasticity lost to styling and environmental factors. Naturally rich in vitamin E and oth-er powerful antioxidants, African Pride Hair Care products helps restore and retain hair and scalp’s health, vitality and natural lus-ter. African Pride’s Family of Brands consist of: African Pride Olive and Shea Miracle formulas, Dream Kids Olive Hair Care and Back to Natural Hair Care Products. Each brand in the African Pride family of brands will put you on the right path to healthy tresses with a silkening, feather-light for-mula containing the finest oils and Afri-can herbal extracts used to strengthen and protect. www.african-pride.com

Contact:African PrideF: facebook.com/myafricanprideT: @myafricanpride

Agency On Record:The Garner Circle PRNicole GarnerPr@TheGarnerCircle.com

Dream Kids Olive MiracleFor a lifetime of strong, beautifully healthy hair, start right with Olive Miracle Dream Kids. This creamy moisture-rich kids conditioning formula contains the finest Extra Vir-gin Olive Oil and African Herbs used for generations to strengthen and protect hair. African Pride Dream Kids Olive Miracle Conditioner is formulated exclusively for chil-dren’s delicate hair and sensitive scalp, Detangling Moisturizing Conditioner helps increase hair strength while leaving her hair soft, easy-to-manage, and healthy looking. Use after shampooing as a rinse-out conditioner or use daily as a leave-in detangling conditioner.

Dream Kids Detangling Moisturizing ConditionerDream Kids Moisturizing Conditioner helps increase hair strength while leaving hair soft, easy-to-manage and healthy looking.Benefits:• Formulated for children’s delicate hair and scalp • Use as a leave-in or rinse-out conditioner• Instantly detangles and conditions • Conditions for quick easy combing• Improves manageability• Restores shine and softness

Tip: For extra conditioning, leave in hair for 5 minutes and Rinse. If de-sired, lightly re-apply as a leave-in conditioner for improved detangling. Excellent for use as a daily leave-in detangling conditioner.

Dream Kids Moisturizing ShampooDream Kids Moisturizing Conditioner helps increase hair strength while lFormulated for children’s delicate hair and scalp, Dream Kids Moistur-izing Shampoo gently cleanses, detangles and restores manageability.Benefits:• 2-in-1 Gentle Formula • Instantly detangles• Improve manageability • Restore shine and softness

Highlight: African Pride Dream Kids Olive Miracle Shampoo is specially formulated for children and helps stop breakage, split ends, and dryness.

Dream Kids Smooth EdgesDream Kids Smooth Edges controls frizz while gently protecting delicate hair and scalp to help soften and moisturize all day long.Benefits:• Feather light kids formula• Gentle daily protection to keep hair strong • Anti-Frizzy Conditioning Gel• Smoothes frizz and edges• Reduce dryness and breakage• Gently softens hair • Boosts healthy shine• Excellent for all hairstyles

Dream Kids Miracle CrèmeDream Kids Miracle Crème gently pampers delicate hair and scalp to help strengthen, moisturize, and condition all day long.Benefits:• Smooth, creamy feather light kids formula • Reduces breakage and dryness• Gently softens hair • Boosts healthy shine

Dream Kids Braid SprayFormulated for children’s delicate hair and scalp, Dream Kids Braid Spray is great for use immediately after creating braid, twist and lock styles.

Benefits:• Use daily for incredible moisture and sheen • Moisture-rich soothing kids formula • Soothes braid tightness• Relieves dry, itchy scalp• Gently softens hair• Boosts healthy shine

Dream Kids Oil MoisterizerFormulated for children’s delicate hair and sensitive scalp, Dream Kids Oil Moisturizer helps reduce breakage while leaving her hair soft, moisturized and manageable.Benefits:• Detangles • Reduce breakage• Relieve dryness• Gently softens hair• Boosts healthy shine• Moisture-rich feather-light kids formula • Excellent for all styles

Dream Kids No Lye-RelaxerDream Kids No-Lye Relaxer System leaves hair soft-er, silkier and more manageable for quick and easy styling.Benefits:• Formulated for children’s delicate hair and sensitive scalp • Vitamin-Rich African Shea Butter, Olive Oil and Herbal Oil Extracts• Easy rinse, conditioning kids formula • Adds Sheen • Soothes Scalp • Anti-Dryness