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uu LINKS: NUCLEAR BLAST GmbH · OESCHSTRASSE 40 · D-73072 DONZDORF · GERMANY · PHONE +49-7162-9280-13 / -20 / -25 · FAX +49-7162-24554 uu www.facebook.com/nuclearblasteurope · www.twitter.com/nuclearblasteu uu Nuclear Blast Video Clips · Nuclear Blast Bands on Tour · Nuclear Blast albums in the Charts · New Songs on Spotify uu www.nuclearblast.de www.soulfly.com • www.facebook.com/soulflyofficial • www.nuclearblast.de/soulfly New Release Information uu October Style: Metal “RITUAL” WILL KICK YOUR ASS OFF Both ancient and modern cultures rely heavily on rituals. From religious proceedings that date back millennia to daily 21st cen- tury routines such as checking social media, humanity gravitates towards ritualistic behavior for the appearance of order and a semblance of control over life’s chaos. Perhaps more than any other artform, ceremonious behavior defines heavy metal. Thou- sands of fans worship at the altar of a speaker or congregate in person for the sermon of a live show. Two decades into their storied career, SOULFLY continue to en- gender near cultish zeal with each subsequent album and tour. In that sense, the group’s eleventh full-length, “Ritual” [Nuclear Blast], lives up to the promise of its name with a metallic ceremony of the highest order. The iconic gold-certified quartet—Max Cav- alera [vocals, guitar], Marc Rizzo [lead guitar], Zyon Cavalera [drums], and Mike Leon [bass]—cast their word in bludgeoning riffs, thunderous percussion, and menacing growls. The title proves apropos to say the least. “I’ve always felt that metal is very ritualistic,” affirms Max. “I also like one word titles,” he smiles. During 2018, Max and Co. began to prepare this latest body of work. Three years prior, Archangel marked something of a rebirth. Its extreme tendencies engendered unanimous critical praise from the likes of Loudwire, Metalsucks, Metalinjection, Blabbermouth, and more as they toured with SOILWORK, DECAPITATED, and many others. Notably, they also performed the classic Nailbomb debut, Point Blank, in its entirety on a much-praised 2017 run. Returning from the road, they hit the studio with GRAMMY Award-winning producer Josh Wilbur [LAMB OF GOD, TRIVIUM, ALL THAT REMAINS] for the very first time. Drawing on longtime fandom, he immediately clicked with the musicians from behind the board. “Josh brought a lot of energy to the recording process, and I love his sound,” the frontman goes on. “He produced this record as a SOULFLY fan. He really made an album that he always wanted to hear.” A tribal chant builds behind an eerie wail before transforming into a neck-snapping groove on the album opener and title track “Ritual.” Elsewhere, double bass drives “Evil Empowered” as deft shredding steamrolls towards a soaring scream of “Rise above.” “The tribal elements of early SOULFLY are evident,” exclaims Max. “I feel like we have a good lineup and catchy grooves—it’s good to get back to the grooves!” Continuing a long tradition of friends and family joining the cere- mony, “Dead Behind The Eyes” welcomes LAMB OF GOD singer Randy Blythe into the fray. He and Max lock into a deadly call- and-response in homage to “Hellraiser” that’s as vicious as it is vital. “”Dead Behind the Eyes” is about the “Hellraiser” character, Ce- nobite,” he goes on. “It’s also about how the monks from old times chastised themselves.” Meanwhile, “Under Rapture” thrives on machine gun riffing and a cameo courtesy of death metal demigod Ross Dolan of IMMO- LATION. Max elaborates, “ ”Under Rapture” is about how we think about life and death and why we all need to have spiritual beliefs in our lives.” You can also believe in SOULFLY. Twenty-plus years since their self-titled debut, they maintain an unchallenged spot in true metal’s pantheon. Their legacy spans the gold-certified SOULFLY as well as classics such as PRIMITIVE, 3, PROPHECY, DARK AGES, CONQUER, OMEN, ENSLAVED, SAVAGES, and most recently, ARCHANGEL. Moreover, a tradi- tion of collaboration encompasses some of metal’s greatest team- ups ranging from Chino Moreno of DEFTONES and Corey Taylor of SLIPKNOT to Tom Araya of SLAYER and Todd Jones of NAILS. However, “Ritual” represents a full circle moment for the group. Not only does it mark the band’s two-decade anniversary, but it also will be the third album to feature Max’s son Zyon behind the drum kit. In the end, the “Ritual” sees SOULFLY at its strongest. “When you listen to this, I hope you can feel the real meaning of SOULFLY and what it means to our Tribe,” Max leaves off. “SOUL- FLY fans don’t have boundaries like many fans of different metal genres, and they can appreciate a variety of styles and spiritual topics. I am very proud of SOULFLY after 20 years in the Metal world. Having Zyon on drums is a great feeling. I am passing the torch. Our Tribe is stronger than ever!” – Rick Florino, June 2018 uu 10.08. digital Single Evil Empovered uu 31.08. digital Single Ritual uu 14.09. digital Single Dead Behind The Eyes uu advertising in many important music magazines AUG/SEP 2018 uu album reviews, interviews in all important Metal magazines in Europe’s AUG/SEP 2018 issues uu song placements in European magazine compilations uu spotify playlists in all European territories uu instore decoration: flyers, poster A1 uu Facebook, YouTube, Twitter, Google+ organic promotion uu Facebook ads and promoted posts + Google ads in both the search and display networks, bing ads and gmail ads (tbc) uu Banner advertising on more than 60 most important Metal & Rock websites all over Europe uu additional booked ads on Metal Hammer Germany and UK, and in the Fixion network (mainly Blabbermouth) uu video and pre-roll ads on You tube uu ad campaigns on iPhones for iTunes and Google Play for Androids uu banners, featured items at the shop, header images and a back- ground on nuclearblast.de and nuclearblast.com uu features and banners in newsletters, as well as special mailings to targeted audiences in support of the release SOULFLY Ritual Release Date uu 19/10/2018 Pre-Order Start uu 10/08/2018 Territory: World uu Tracklists: DIGI: 01. Ritual 02. Dead Behind The Eyes 03. The Summoning 04. Evil Empowered 05. Under Rapture 06. Demonized 07. Blood On The Street 08. Bite The Bullet 09. Feedback! 10. Soulfly XI LP (33 RPM) Side A 01. Ritual 02. Dead Behind The Eyes 03. The Summoning 04. Evil Empowered 05. Under Rapture Side B 01. Demonized 02. Blood On The Street 03. Bite The Bullet 04. Feedback! 05. Soulfly XI NE 4456-1 LP (black in gatefold) Price Code: LP15 NE 4456-0 CD-Digi Price Code: CD03
Transcript
Page 1: “RITUAL” WILL KICK YOUR ASS OFF Forward … · uu 10.08. digital Single Evil Empovered uu 31.08. digital Single Ritual uu 14.09. digital Single Dead Behind The Eyes uu advertising

uu LINKS:NUCLEAR BLAST GmbH · OESCHSTRASSE 40 · D-73072 DONZDORF · GERMANY · PHONE +49-7162-9280-13 / -20 / -25 · FAX +49-7162-24554

uu www.facebook.com/nuclearblasteurope · www.twitter.com/nuclearblasteu uu Nuclear Blast Video Clips · Nuclear Blast Bands on Tour · Nuclear Blast albums in the Charts · New Songs on Spotify

uu www.nuclearblast.de

www.soulfly.com • www.facebook.com/soulflyofficial • www.nuclearblast.de/soulfly

New Release Information uu October

Style: Metal

“RITUAL” WILL KICK YOUR ASS OFFBoth ancient and modern cultures rely heavily on rituals. From religious proceedings that date back millennia to daily 21st cen-tury routines such as checking social media, humanity gravitates towards ritualistic behavior for the appearance of order and a semblance of control over life’s chaos. Perhaps more than any other artform, ceremonious behavior defines heavy metal. Thou-sands of fans worship at the altar of a speaker or congregate in person for the sermon of a live show. Two decades into their storied career, SOULFLY continue to en-gender near cultish zeal with each subsequent album and tour. In that sense, the group’s eleventh full-length, “Ritual” [Nuclear Blast], lives up to the promise of its name with a metallic ceremony of the highest order. The iconic gold-certified quartet—Max Cav-alera [vocals, guitar], Marc Rizzo [lead guitar], Zyon Cavalera [drums], and Mike Leon [bass]—cast their word in bludgeoning riffs, thunderous percussion, and menacing growls. The title proves apropos to say the least.“I’ve always felt that metal is very ritualistic,” affirms Max. “I also like one word titles,” he smiles.During 2018, Max and Co. began to prepare this latest body of work. Three years prior, Archangel marked something of a rebirth. Its extreme tendencies engendered unanimous critical praise from the likes of Loudwire, Metalsucks, Metalinjection, Blabbermouth, and more as they toured with SOILWORK, DECAPITATED, and many others. Notably, they also performed the classic Nailbomb debut, Point Blank, in its entirety on a much-praised 2017 run. Returning from the road, they hit the studio with GRAMMY Award-winning producer Josh Wilbur [LAMB OF GOD, TRIVIUM, ALL THAT REMAINS] for the very first time. Drawing on longtime fandom, he immediately clicked with the musicians from behind the board.“Josh brought a lot of energy to the recording process, and I love his sound,” the frontman goes on. “He produced this record as a SOULFLY fan. He really made an album that he always wanted to hear.”A tribal chant builds behind an eerie wail before transforming into a neck-snapping groove on the album opener and title track “Ritual.” Elsewhere, double bass drives “Evil Empowered” as deft shredding steamrolls towards a soaring scream of “Rise above.”

“The tribal elements of early SOULFLY are evident,” exclaims Max. “I feel like we have a good lineup and catchy grooves—it’s good to get back to the grooves!”Continuing a long tradition of friends and family joining the cere-mony, “Dead Behind The Eyes” welcomes LAMB OF GOD singer Randy Blythe into the fray. He and Max lock into a deadly call-and-response in homage to “Hellraiser” that’s as vicious as it is vital.“”Dead Behind the Eyes” is about the “Hellraiser” character, Ce-nobite,” he goes on. “It’s also about how the monks from old times chastised themselves.”Meanwhile, “Under Rapture” thrives on machine gun riffing and a cameo courtesy of death metal demigod Ross Dolan of IMMO-LATION. Max elaborates, “ ”Under Rapture” is about how we think about life and death and why we all need to have spiritual beliefs in our lives.”You can also believe in SOULFLY. Twenty-plus years since their self-titled debut, they maintain an unchallenged spot in true metal’s pantheon. Their legacy spans the gold-certified SOULFLY as well as classics such as PRIMITIVE, 3, PROPHECY, DARK AGES, CONQUER, OMEN, ENSLAVED, SAVAGES, and most recently, ARCHANGEL. Moreover, a tradi-tion of collaboration encompasses some of metal’s greatest team-ups ranging from Chino Moreno of DEFTONES and Corey Taylor of SLIPKNOT to Tom Araya of SLAYER and Todd Jones of NAILS. However, “Ritual” represents a full circle moment for the group. Not only does it mark the band’s two-decade anniversary, but it also will be the third album to feature Max’s son Zyon behind the drum kit.In the end, the “Ritual” sees SOULFLY at its strongest.“When you listen to this, I hope you can feel the real meaning of SOULFLY and what it means to our Tribe,” Max leaves off. “SOUL-FLY fans don’t have boundaries like many fans of different metal genres, and they can appreciate a variety of styles and spiritual topics. I am very proud of SOULFLY after 20 years in the Metal world. Having Zyon on drums is a great feeling. I am passing the torch. Our Tribe is stronger than ever!” – Rick Florino, June 2018

uu10.08. digital Single Evil Empovereduu31.08. digital Single Ritualuu14.09. digital Single Dead Behind The Eyesuuadvertising in many important music magazines AUG/SEP 2018uualbum reviews, interviews in all important Metal magazines in

Europe’s AUG/SEP 2018 issuesuusong placements in European magazine compilationsuuspotify playlists in all European territoriesuuinstore decoration: flyers, poster A1uuFacebook, YouTube, Twitter, Google+ organic promotionuuFacebook ads and promoted posts + Google ads in both the search

and display networks, bing ads and gmail ads (tbc)uuBanner advertising on more than 60 most important Metal & Rock

websites all over Europeuuadditional booked ads on Metal Hammer Germany and UK, and in

the Fixion network (mainly Blabbermouth)uuvideo and pre-roll ads on You tubeuuad campaigns on iPhones for iTunes and Google Play for Androidsuubanners, featured items at the shop, header images and a back-

ground on nuclearblast.de and nuclearblast.comuufeatures and banners in newsletters, as well as special mailings

to targeted audiences in support of the release

SOULFLYRitual

Release Dateuu19/10/2018

Pre-Order Startuu10/08/2018

Territory: World

uu Tracklists:DIGI:01. Ritual02. Dead Behind The Eyes03. The Summoning04. Evil Empowered05. Under Rapture06. Demonized07. Blood On The Street08. Bite The Bullet09. Feedback!10. Soulfly XI

LP (33 RPM)Side A01. Ritual 02. Dead Behind The Eyes03. The Summoning04. Evil Empowered05. Under RaptureSide B01. Demonized02. Blood On The Street03. Bite The Bullet04. Feedback!05. Soulfly XI

NE 4456-1 LP (black in gatefold)

Price Code: LP15

NE 4456-0 CD-Digi

Price Code: CD03

Page 2: “RITUAL” WILL KICK YOUR ASS OFF Forward … · uu 10.08. digital Single Evil Empovered uu 31.08. digital Single Ritual uu 14.09. digital Single Dead Behind The Eyes uu advertising

uu LINKS:NUCLEAR BLAST GmbH · OESCHSTRASSE 40 · D-73072 DONZDORF · GERMANY · PHONE +49-7162-9280-13 / -20 / -25 · FAX +49-7162-24554

uu www.facebook.com/nuclearblasteurope · www.twitter.com/nuclearblasteu uu Nuclear Blast Video Clips · Nuclear Blast Bands on Tour · Nuclear Blast albums in the Charts · New Songs on Spotify

uu www.nuclearblast.de

New Release Information uu October

NE 3491-0 DIGDV

Archangel

Price Code: CD01

NE 3491-2 CD

Archangel

Price Code: CD04

NE 3491-1 DLP

Archangel BLACK VINYL

Price Code: LP03

NE 3161-0 CD-Digi

Savages

Price Code: CD02

NE 3161-2 CD

Savages

Price Code: CD04

ALSO AVAILABLE: (World)

Style: MetalTerritory: World

Tour:10.08.

UK - Nottingham - Rescue Rooms11.08.

UK - Hampshire - Boomtown Fair12.08.

UK - Birmingham - O2 Institute13.08.

UK - Bristol - The Fleece

Line up:Max Cavalera | vocals, guitar • Marc Rizzo | lead guitar • Zyon Cavalera | drums • Mike Leon | bass


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