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April 2010 Watershed Watch

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    VOL 2 No. 4

    DAM PROJECT TO AIDENDANGERED FISH .........3

    HAMMER LOOP/RANEYPEAK MINI-STEWARDSHIP

    DAY .............................4

    TIPSFORPROTECTINGOURDRINKINGWATER ........... 6

    WatershedwatchADDRES SI NG T HE NEW EST IS SUE S EFFE CT ING T HE

    COTTONWOOD CRE E K W A TE RSHE D

    Ap ri l 20 10

    CANNED FOOD DRIVE TO SUPPORTHE COTTONWOOD COMMUNITY

    Shepherds Heart Food Bank will be holding acanned food drive at key locations in Cottonwood,

    CA from March 22nd

    through April 19th

    .Shepherds Heart, a part of the Cottonwood First

    Baptist Church and Cottonwood Creek WatershedGroup, is all about meeting needs; providing food,support and valuable information to those of theCottonwood area. With the opening of its doors in2007, Shepherd's Heart began assisting many ofthe Cottonwood families who lack thetransportation to reach the much larger assistance

    programs, such as A.C.C.A located inAnderson. In an effort to keep supporting itscommunity and those in need, a communitycanned food drive is being launched in to keep theshelves stocked through these difficult times.

    It is asked that you bring non-perishable, canned

    and dry goods (please no glass, homemade, oropened items) to our drop-off locations and give

    back to your local community. You may bringitems to: Elegant Bean (20633 Gas Point Rd Ste

    C1, Cottonwood, CA 96022) Tri Counties Bank(3349 Main Street, Cottonwood, CA 96022),

    Holiday Market (20635 Gas Point Rd.Cottonwood, CA) or Cottonwood Creek

    Watershed Group (3645 Main Street, CottonwCA).

    According to the 2007 census, Cottonwoodspopulation is 3,236. 15.3% of the population a18.3% of the children live at or below the povlevel.

    Community involvement is essential to thesuccess of Shepherd's Heart and your support greatly appreciated. Those wishing to voluntetheir time or make financial contributions shocall Cottonwood Creek Watershed Group at 36637. Donations of food or clothes may also bdropped off at the Shepherds Heart Food Ban(3320 Brush St. Cottonwood, CA) Tuesdays9:00am-12:00pm.

    Food drive to be held from March 22nd - April 19th. Donation boxes can be found at the following Cottonwood locations:

    Elegant Bean Holiday Market Tri Counties Bank Cottonwood Creek Watershed Group

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    COTTONWOOD TOWN HALL MEETING

    The Cottonwood Community Center andShasta County Supervisor Les Baugh will co-host a community town hall meeting at theCommunity Center on Wednesday, April 7 at5:30 p.m.The evening will kick-off with dinner

    provided by Cottonwood Volunteer FireFighters. Cost of the dinner is only $8 per

    person. All proceeds will benefit theCottonwood Fire Department. There is nocost to attend the Town Hall following thefund-raiser.Town Hall Topics include the economy,

    jobs, current community projects, growth,values and priorities, long-term traffic

    planning, and more. Caltrans ProjectManager Phil Baker will present an overviewof the soon to be completed Cottonwood

    Hills Climbing Lane Project. A general planup-date will be presented by Russ Mull,Shasta County Director of ResourceManagement.General questions may be submitted at the

    event as well.

    This continuing series of CottonwoodTown Hall meetings offers Cottonwoodresidents the opportunity to ask the toughquestions. This is a great opportunity to meetone-on-one to discuss needs and issues.stated Community Center DirectorMary OKeeffe.Panelists include Shasta County

    Administrative Officer Larry Lees, SheriffTom Bosenko, District Attorney Jerry Benito,Director of Resource Management RussMull, Deputy DirectorEngineering, Scott

    Wahl, Caltrans Project Manager Phil Baker,CHP Captain Jerry Flavin, Cottonwood FireProtection District Chief Jim Flaherty,Community Center Director Mary OKeeffe,and District 5 Supervisor Les Baugh.Supervisor Baugh stated, Cottonwood

    residents are extremely involved in thecommunity. Lets stay connected - comeearly and support our wonderful Fire Fightersat the same time!

    Center Director Mary OKeeffe andSupervisor Baugh will moderate the evening.The Community Center is located at 20595

    Gas Point Road in Cottonwood. For further

    information, please contact Mary OKeeffe at347-1230 or [email protected].

    THE COTTONWOOD COMMUNITY CENTER AND SHASTA COUNTY SUPERVISOR LES BAUGH WILL CO-HOST

    TOWN HALL MEETING AT COTTONWOOD COMMUNITY CENTER ON WEDNESDAY, APRIL 7, AT 5:30PM

    COTTONWOOD LITTLE LEAGUE CLEAN UPDAY AN AMAZING SUCCESS

    On Saturday, March 20, 2010 approximately200 community volunteers along with theCalifornia Conservation Corps participated in theCottonwood Little League Clean Up Day. TheCalifornia Conservation Corps arrived Saturday

    morning with hand tools and wheelbarrows andconcentrated their efforts on the area behind theSenior Field outfield fence, near CrowleyGulch. Members of the Cottonwood LittleLeague community have expressed concernregarding the safety of children who participatein sports near this area. While the CCC worked,

    parents and children in the community workedon various projects throughout the park. Foodwas provided for volunteers through donationsfrom Waste Managements Anderson Landfilland the parents of Cottonwood Little Leaguewho donated food for the community potluck.

    Everyone who was involved worked very hard;from T-Ball aged children to Majors, everyone

    had a helping hand in this event. Through thecombined efforts of community members and

    the California Conservation Corpsaccomplishments included; clean up alongCrowley Gulch, plumbing for bathrooms and

    sprinklers systems were fixed, painting of alldugouts and bleachers, the cleaning of publicrestrooms, litter removal, general landscaping,decomposed granite (donated) was spread onmajor and minor fields, the spreading of wood

    chips from the Crowley Gulch clean up, and thetrimming of oak trees along the road to ensure

    community sign visibility and vehicle safety. All

    who were involved were excited to be a part ofthis project for a great community organization.

    The California Conservation Corps would liketo thank:

    All parents who donated their time and food forthe potluck.Cottonwood Little LeagueCottonwood Watershed GroupCalifornia Department of Fish and Game

    Randy Smith of the Rotarys Stream TeamWaste Management Anderson LandfillSkyline Tree ServiceCottonwood Community Center

    The California Conservation Corps Corpsmember community was very happy to be a partof this community event and is looking forward

    to their involvement next year.

    200 VOLUNTEERS AND THE CALIFORNIA CONSERVATION CORPS CAME OUT TO SUPPORT THE COTTON-

    WOOD LITTLE LEAGUE AND THE COMMUNITY OF COTTONWOOD

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    DAM PROJECT TO AIDENDANGERED FISHAS REPORTED BY THE ASSOCIATED PRESS

    U.S. Secretary of the Interior Ken Salazarand Gov. Arnold Schwarzenegger on Tuesdayapplauded a Northern California damimprovement project that will helpendangered salmon reach their spawning

    grounds.Federal and state officials attended the

    groundbreaking ceremony at the Red BluffDiversion Dam, which diverts water from theSacramento River to the Corning and Tehama-Colusa canals.Nearly half of the $230 million project iscoming from federal stimulus funds. It's thelargest stimulus grant issued by the InteriorDepartment, officials said.The project involves building a screened

    pumping plant so water can be delivered tosurrounding farmland even when the dam'sgates are raised for fish to pass. Besidessalmon, regulators hope the project will also

    help steelhead and green sturgeon.Construction is expected to begin this

    summer and be completed in 2012. Salazarsaid the project will create an estimated 1,200

    jobs while continuing to irrigate 150,000 acresof farmland to protect the region's agriculturaleconomy."We know at the end of the day, water is the

    lifeblood for agriculture, and agriculture is thelifeblood for these communities in NorthernCalifornia," Salazar said.Schwarzenegger said the project pleased

    everyone from farmers to fishermen and

    brought all sides together, unlike the healthcare overhaul just passed by Congress."I love when we solve problems, when

    everyone comes together, unlike of what yosaw of Washington with the health care billthe governor said. "Look at that, half of the

    people walk away very happy, and the othehalf of the people are going absolutely insan

    and are angry. That's not the way to go abothings."Schwarzenegger urged Californians to

    support a water bond proposal that will appon the November state ballot because it wo

    provide the final $60 million of funding forthe project.

    U.S. FISH AND WILDLIFE SERVICE TODESIGNATE CRITICAL HABITAT FORENDAGERED FROGAS REPORTED BY MATT WEISER OF THE SACRAMENTO BEE

    The U.S. Fish and Wildlife Service announcedMarch 24th that it will designate 1.6 million acresin California as critical habitat for the endangeredred-legged frog.

    The frog, featured by author Mark Twain in hisfamous story "The Celebrated Jumping Frog ofCalaveras County," was listed as threatenedunder federal law in 1996. Its numbers have

    plunged due to land development, pollution andcompetition from invasive species.Designating critical habitat is part of the

    Endangered Species Act process, but it has thepotential to restrict further development andagricultural activities. As a result, the designationhas been the subject of legal battles for a decade.The lands designated Tuesday cover 50 areas in

    27 counties across the state, but mostly in CentralCalifornia. Yet this represents only 40 percent ofthe critical habitat first declared for the species in

    2001, and about 10 percent less than a draft

    designation released in 2008.An economic analysis by the service found

    potential costs to land owners of between $159million and $500 million through 2030 due to the

    designation. Spokesman Al Donner said much ofthis cost is attributed to potential delays incomplying with the new designation, notnecessarily because development is prevented.

    The designation also exempts many rural landsthat remain in livestock ranching, which is oftencompatible with frogs.

    "We recognize that as natural habitat hasdisappeared, frogs have found haven in ranchstock ponds in many areas, and they survive andthrive there," said Donner.

    The announcement will be published in theFederal Register tomorrow and becomes final onApril 24th. For more information, visithttp://www.fws.gov/sacramento.

    Since 1998, the Cottonwood Creek

    Watershed Group has been the leading

    voice of the community in the fight to

    safeguard the scenic beauty, wildlife,

    and historic and cultural treasures of

    the largest and most diverse

    undammed tributary in the northernCentral Valley. CCWG and its many

    supporters are committed to preserving

    the environment, private property and

    water rights and economic resources

    for generations to come.

    The Cottonwood Creek Watershed

    Group has a lot of work to do. We can

    make a tremendous difference in

    assuring the future of our beloved

    watershed if we work together.

    Call (530) 347-6637 or visit our website

    for more information on how you can

    make a difference in the CottonwoodCommunity.

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    Our main objective at Cottonwood

    Creek Watershed Group is to maint

    a healthy watershed. We believe th

    the watershed cannot be healthy u

    the community members are healt

    So weve partnered with Shepherd

    Heart Food Bank and AmeriCorps

    VISTA to join the fight against pove

    in our community.

    - Brynn Nolan, Executive Dir

    3320 Brush Street

    P.O. Box 2020Cottonwood, CA 96022

    Hours of OperationTuesdays

    9:00am - 12:00pm

    HAMMER LOOP/RANEY PEAK FUEL BREAKMINI-STEWARDSHIP DAY

    Come join us for a day of observation of theeffects of the Hammer Loop/Raney Peak FuelBreak we established in 2008. The purpose is

    to take some monitoring pictures, observebrush re-growth, and check out perennialgrasses and clovers that we have seeded. Wewill also make notes on how we can improvethe process we used in 2008 to help usincrease our effectiveness with the TedocMountain Fuel Break that we will beinstalling this summer and fall.On Tuesday, April 20th, 2010 we will be

    meeting at the Cottonwood Creek WatershedGroup Office located at 3645 Main Street,Cottonwood, CA at 9:00a.m. At that pointcarpooling will be organized among

    attendees. We will be returning between 2:00-3:00p.m.For more information on this Mini-

    Stewardship Day please contact BrynnNolan, Executive Director of the CottonwoodCreek Watershed Group by calling (530) 347-6637. Or you may contact the EventCoordinator, Bill Burrows at (530) 529-1535.

    TUESDAY, APRIL 20th AT 9:00AM. MEETING AT THE COTTONWOOD CREEK WATERSHED GROUP OFFICE.

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    TEN RULES OF FARMERS MARKET DISPLAYS

    10. Have a shelterAs simple as an EZ up tent, a sturdy shelter will protect you, your products,and your customers from the inevitable weather challenges of sellingoutside. It is also an opportunity to create a professional look. Taking thetime to put up shelter shows that you care about your products and yourcustomers. Additionally, you can personalize your shelter by adding a

    banner with your farm name or using colors consistent with your style. Thiscreates an identity that can be noticed from afar.9. Create a flowAs customers and potential customers approach your stand, is it clear whichdirection they should go? Creating a stand that is easy to navigate will resultin more sales, because more people can be accommodated. Creating anobvious direction for people to move can be as easy as placing bags at theside of your stand were you want people to start, and placing the cash box atthe other end. Always try to face customers. People will make eye contactto get your attention before they will ask for help. This can help keep theflow going as each customer follows the one in front of them. You will bedirecting less and selling more.8. Display clear signsAlong with creating a flow, clear signage will free up your time for making

    sales. Customers want to know what you have for sale and how much itcosts without having to ask. Some people wont even stop at your booth ifthey dont see prices listed. Consistent colors and fonts will createuniformity which can make you recognizable and unique. The moredescriptive you make your signs, the less time you will have to spendanswering questions. Of course, sometimes you may want to use signs toengage customers and create discussion.7. Brand your farmEverything you do at your stand creates an identity. People come torecognize you and your products and they may become loyal to your standas they build a relationship with you. You can make this happen faster byusing a logo or a simple phrase to identify yourself. Put your logo on recipecards, on your canopy, on your hat or shirt, on your truck. By creating a

    brand name for your farm you will become instantly recognizable not only

    to your current customers, but to everyone who picked up a recipe card,who visited market that day, saw your truck drive by, or saw you at thehardware store with your logo shirt.6. Keep it simple and consistentWhen thinking about your logo, signage, and flow remember what youwant people to notice. Your products! To this end, keep it simple. Your

    products can get lost on a patterned table cloth. Use solid bright colors toshow off what you have for sale. Creating color contrasts will make your

    products stand out. Contrast creates interest and increases visibility.Consistency of color and style will keep visual distractions to a minimumwhich will also help customers see your products. If you dont have an

    assigned space, try to set up in the same area each week. People want to beable to find you easily.5. Use three dimensionsJust putting your products on a nice tablecloth isnt enough. Build yourdisplay up and use all three dimensions to show off your products. Tilt

    baskets toward the customers. Use wooden boxes or bushel baskets to adddepth. Stack vegetables high to create an appearance of abundance. Youcan also use display racks to bring products to eye level, where they may bemore likely to catch someones attention.4. Keep it cleanYour stand is a reflection of you and your farm, and your neatness at marketsends customers a subtle message about the cleanliness and safety of yourfood. Its important to keep your area looking tidy and well kept. When youarent helping customers, pick up any debris that may have blown into yourarea. Pick up any vegetable scraps off the ground. Not only will this makeyour area look well tended, but it will save time when youre packing up.3. Talk with customersThe reason many people choose to visit and buy from farmers markets isthat they appreciate knowing the people who grow, make, and create the

    myriad of products at farmers markets. Talking with your customers willonly intensify this feeling. Building relationships with your customers willincrease your sales, and there is no better advertisement than the word of ahappy customer. Talking with your customers will also help you spot trendsthat you may not be aware of. Suppose sorrel was featured on the Food

    Network. You may have never even of thought of growing sorrel, but noweveryone is looking for it.2. Plan aheadConsidering all of the aspects of a successful market display is no easy task.You probably arent going to be able to get it all together on market day, soit is in your best interest to plan ahead. Set up your display a few times soyou are comfortable assembling it in the dark, or the rain, or any other

    stressful circumstances. Look at it from the customers point of view. Havesome friends walk around and see if they can figure out your intended flow.

    Can your banner be seen from far away? What are the first impressionspeople get as they approach your display? All of these questions should beanswered before you get to market.1. Have fun!

    Nothing is more contagious than laughter. If you are having fun, people willbe attracted to your booth to see what is going on. After all, what is themarket all about if it isnt fun? Smile and relax. Your display looks great,your products are selling, and youre making new friends. Sounds like funto me.

    AS REPORTED BY JESSICA PIERSON OF GROWING FOR MARKET

    Cottonwood Creek Certified Farmers Market & Artisans Fa

    Every Friday Beginning May 7t3:00p.m. 7:00p.m

    3645 Main Street, Cottonwoo

    For more information contact (530) 347-663

    or email [email protected]

    SUPPORT LOCAL FARMERS

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    ADVERTISE YOUR BUSINESS

    HERE!

    Contact CCWG to find out how.(530) 347-6637

    TIPS FOR PROTECTING OUR DRINKING WATE

    Whether your drinking water comes from aspring, a well, a river or a lake, protectingground water is essential to protecting allwater resources.Wells draw upon water in an aquifer where

    water has filled the pore spaces in rocks, sandand soil. When rain and snow melt seep fromthe Earth's surface into the ground, itrecharges the aquifer. This rechargeeventually provides the baseflow to streamsas well.A significant source of ground water and

    surface water contamination is stormwaterrunoff. Runoff is water that does not soakinto the ground. As runoff flows overimpervious surfaces such as parking lots andstreets, it picks up pollutants like pet waste,fertilizers, pesticides and automotive fluids.This stormwater eventually reaches stormdrains, which empty into lakes and streams

    and wells if they are not properly sealed.

    You can take action to protect the health ofground water:

    During spring cleaning, do not dumpchemicals down the house drain orstorm drain. Contact your local wasteremoval authority for proper disposalinstructions for herbicides, pesticides,antifreeze, paint and oil.

    Keep hazardous chemicals away from

    wells and out of the potential path of

    runoff and floodwaters. Store them intheir original containers, if possible.

    Have your well serviced by a certified

    water well contractor.

    Residents not connected to municipal

    drinking water systems should have theirwater tested annually to avoid serioushealth risks associated withcontaminated drinking water.

    Have your septic tank serviced at leastevery five years.

    Learn more about ground water

    protection at http://www.water.ky.gov/

    gw/gwprotection/.

    AS REPORTED BY ANDY MEAD OF THE SACRAMENTO BEE

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    Staff

    Brynn NolanExecutive Director

    Sheri Curry

    AmeriCorps VISTA

    Keith HackneyAmeriCorps VISTA

    Christy MarroquinBookkeeper

    Board of Directors

    Jim Curry

    President

    Jim BusherVice President

    Louise WilkinsonSecretary

    Judy Huddleston

    Treasurer

    Ronald MyersDirector

    A PUBLICATION OF:Cottonwood CreekWatershed Group

    PRDUCED BY:Sheri Curry

    P.O. Box 11983645 Main Street

    Cottonwood, CA 96022Office (530) 347-6637

    Fax (530) [email protected]

    APRIL 1st - April

    Fools Day

    APRIL 2nd - Good

    Friday

    APRIL 4th - Easter

    Sunday

    APRIL 7th - Cottonwood Town Hall

    Meeting located at the Cottonwood

    Community Center, 20595 Gas PointRd., Cottonwood at 5:30pm. For more

    information contact Mary at (530) 347-

    1230

    APRIL 8th -

    CCWG Board

    Meeting located at

    3645 Main St.,

    Cottonwood at 5:30pm.

    APRIL 20th - Mini-Stewardship Day

    with Bill Burrows and CCWG. Meet at

    the CCWG Office, 3645 Main Street

    Cottonwood at 9:00am. For m

    information contact Brynn at (

    347-6637 or Bill at (530) 529-

    1535.

    APRIL 22nd - Cottonwood C

    Community Garden Work Day

    10:00am. Located at Evergreen

    Middle School, 19500 Learnin

    Way, Cottonwood, CA.

    For more information

    call (530) 347-6637 oremail

    [email protected].

    APRIL 28-30th - Introduction to

    Holistic Management and High

    Density Grazing with Ian Mitchell-

    Innes. Located at Paicines Ranch,

    13388 Old Airline Hwy, Paicines, C

    95043. To register call (831) 628-0

    or email [email protected]

    UPCOMING EVENTSABOUT US

    The Cottonwood CreekWatershed Group(CCWG) is an organizedassociation of landowners,residential home owners,business owners, andother private parties.

    The groups goal is to

    work together to maintain,conserve and restore ahealthy and productive

    Cottonwood CreekWatershed. CCWG willwork to preserve theenvironment, privateproperty and water rights,and the economicresources of CottonwoodCreek Watershed throughresponsible stewardship,liaison, cooperation andeducation.

    Re/Max Top PropertKEN ROBI

    605 Main StRed Bluff, CA 9

    (530) 527-

    ken@kenrobison

    SHASTA COUNTYS FIRST BUTTER AND ICE

    CREAM PLANT

    ...was established in Cottonwood in 1909. Ellis J. Fosterestablished Cottonwood Creamery, manufacturers of"guaranteed fancy creamery" butter, ice cream, and dairysupplies. The creamery was in complete running order and theice-manufacturing plant that accompanied the creamery alsohad been started. The creamery could easily handle the outputof 400 to 500 cows and could double that capacity ifnecessary.The creamery was located on the east side of the railroad

    tracks a short distance south of the railroad depot. Theproducts became very popular and were known far and wide.

    Business boomed until March 9, 1944 when the plant wasdestroyed by fire

    To view more from Dottie Smith, visit her blog on

    Redding.com - http://blogs.redding.com/dsmith

    Dottie SmithTaking Care of History

    1 (866) YOUR DESIGN

    1(866) 968-7337

    P.O. Box 2008

    Weaverville, CA 96093

    [email protected]

    http://www.ccwgrp.org/http://www.ccwgrp.org/http://www.ccwgrp.org/

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