+ All Categories
Home > Documents > Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please...

Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please...

Date post: 17-Oct-2020
Category:
Upload: others
View: 1 times
Download: 0 times
Share this document with a friend
24
Asahi Shimbun Digital Online Media Kit 2011 Please also visit http://www.asahi.com/advertising/englishmediakit/
Transcript
Page 1: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Asahi Shimbun DigitalOnline Media Kit 2011

Please also visit → http://www.asahi.com/advertising/englishmediakit/

Page 2: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Homepage

■ Creative Specifications

■Advertising Rates

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

Type imps.Estimated/Guarante

edExposure type

Rate (tax excluded)

Number of advertisers Period Posting Date

A-1Homepage rectangle (MPU)

~2.3 million imps

Guaranteed Rotation

1.0 JPY/ imps

- One week Monday

2.3 million imps Pack

1.5 million JPY

4 million imps Pack 2.5 million JPY

8 million imps Pack 4.5 million JPY

- EstimatedRegular

Exposure10 million JPY

A-2 Homepage text - EstimatedRegular

Exposure1.8 million JPY

Limited to three advertisers

One week Monday

A-3 Homepage panel

-

Estimated

Rotation 0.7 million JPYLimited to two

advertisersOne week Monday

-Regular

Exposure1.3 million JPY

Limited to one advertisers

A-4Homepage 2nd rectangle (MPU)

~5 million imps

Guaranteed Rotation

0.25 JPY/ imps

- One week Monday5 million imps Pack 0.8 million JPY

10 million imps Pack 1.5 million JPY

A-5

Respectfully info space

- EstimatedRegular

Exposure

1.5 million JPYLimited to four

advertisersOne day -Respectfully info space

(with newspaper plan)1 million JPY

A-6 Under logo ad - EstimatedRegular

Exposure1 million JPY

Limited to one advertisers

One day -

A-7Quick advertorial

- EstimatedRegular

Exposure

1 million JPY-

One week

MondayRegular advertorial 3.0 million JPYOne

monthA-8 Premium advertorial 5 million JPYLimited to five

advertisers

TypeAd Size (horizontal x vertical)

Max, file size File format LoopNumber of displaying

multiple materialsNumber of text

Changing materials

Homepage rectangle (MPU) 300×250 2MBFlash Unlimited

looping possible

Up to four different materials

(gif or JPEG)

Textfull-width35characters(1 Line)

- Text -

Up to four different materials

Daily acceptable, if you send all materials together before the due date advertisement materials

Top Panel

Image:125×125 15KB gif or JPEGUnlimited looping possible

Daily acceptable, if you send all materials together before the due date advertisement materials

Text:full-width20characters(2 Lines)

- +Text -

Under Logo Ad 150×30 15KB gif or JPEG -Up to four different

materials

Announcement column full-width44characters - Text -Up to four different

materials

A-1

A-2A-3

A-4

A-6

A-8

A-7

A-5

※Please refer to pack menu( Footer wide vision ad)

※Please refer to pack menu(V-11 Hot info)

Page 3: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

News/News Homepage

■ Advertising Rates

3

※ News Bulletin(includes national,politics,international,culture,science, etc.)

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Type imps.Estimated/Gua

ranteedExposure

typeRate (tax excluded)

Number of advertisers

Period Posting Date

B-1News rectangle (MPU)

~3.5 million imps

Guaranteed Rotation

1.0 JPY/ imps

-One week

Monday

3.5 million imps Pack

1.2 million JPY

7 million imps Pack

2 million JPY

- EstimatedRegular

Exposure4.5 million

JPY

B-2 News text - EstimatedRegular

Exposure1.2 million

JPYLimited to four

advertisersOne week

Monday

B-3

News inside-article rectangle (MPU)

5 million imps Pack

Guaranteed Rotation 3 million JPY -One week

Monday

B-1

B-2

※Please refer to pack menu( Footer wide vision ad)

Page 4: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Business

4

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■ Advertising Rates

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

C-1

Business inside-article rectangle (MPU)

- EstimatedRegular

Exposure1.5 million

JPYLimited to one

advertisersOne week

Monday

C-2Business side button

- EstimatedRegular

Exposure0.5 million

JPYLimited to four

advertisersOne

monthFirst day of the month

B-1

C-2

C-1

B-2

※Please refer to pack menu( Footer wide vision ad)

Page 5: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Weather and Season

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■ Advertising Rates

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

D-1Weather rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

D-2Weather side button

- EstimatedRegular

Exposure0.5 million

JPYLimited to four

advertisersOne

monthFirst day of the month

D-1

D-2

※Please refer to pack menu( Footer wide vision ad)

Page 6: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Kansai

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■ Advertising Rates

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

E-1Kansai rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

E-2Kansai side button

- EstimatedRegular

Exposure0.2 million

JPYLimited to four

advertisersOne

monthFirst day of the month

E-1

E-2

※Please refer to pack menu( Footer wide vision ad)

Page 7: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

English

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■ Advertising Rates

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

F-1English rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

F-2English side button

- EstimatedRegular

Exposure0.1 million

JPYLimited to four

advertisersOne

monthFirst day of the month

F-1

F-2

※Please refer to pack menu( Footer wide vision ad)

Page 8: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Sports

8

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

PeriodPosting Date

G-1Sports rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

G-2Sports side button

- EstimatedRegular

Exposure0.5 million

JPY

Limited to four

advertisers

One month

First day of the month

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■Advertising Rates

G-1

G-2

※Please refer to pack menu( Footer wide vision ad)

Page 9: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Entertainment

■Advertising Rates

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type imps.Estimated/Guaranteed

Exposure typeRate (tax excluded)

Number of advertisers

H-1Entertainment rectangle (MPU)

- Guaranteed Rotation0.5 JPY/ imps

-

H-2Entertainment side button

- EstimatedRegular Exposure

0.35 million JPY

Limited to four advertisers

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

H-1

H-2

※Please refer to pack menu( Footer wide vision ad)

Page 10: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Book

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■Advertising Rates

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

I-1Book rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

I-2Book side button

- EstimatedRegular

Exposure0.2 million

JPYLimited to four

advertisersOne

monthFirst day of the month

I-1

I-2

※Please refer to pack menu( Footer wide vision ad)

Page 11: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Go and Shogi

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■Advertising Rates

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

J-1

"GO" and "Shogi" rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

J-2

"GO" and "Shogi" side button

- EstimatedRegular

Exposure0.2 million

JPYLimited to four

advertisersOne

monthFirst day of the month

J-1

J-2

※Please refer to pack menu( Footer wide vision ad)

Page 12: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Housing

Type imps.Estimated/Gua

ranteedExposure

typeRate (tax excluded)

Number of advertisers

Period Posting Date

K-1Housing rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

K-2

Housing rectangle (MPU)(MPU double size)

- Guaranteed Rotation1.0 JPY/

imps-

One week

Monday

K-3 Housing text - EstimatedRegular

Exposure0.25 million

JPYLimited to eight

advertisersOne

monthFirst day of the month

K-4Housing side button

- EstimatedRegular

Exposure0.25 million

JPYLimited to four

advertisersOne

monthFirst day of the month

K-5Housing 2nd rectangle (MPU)

- Guaranteed Rotation0.3 JPY/

imps-

One week

Monday

■Advertising Rates

TypeAd Size (horizontal x vertical) Max, file

sizeFile format Loop

Number of displaying multiple materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or JPEG)

Rectangle (MPU) in double size

300×600 or 300×415 50KBFlash Unlimited

looping possible

Up to four different materials(gif or JPEG)

Textfull-width35characters (1 Line)

- Text -

Up to four different materials

Daily acceptable, if you send all materials together before the due date advertisement materials

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or JPEG)

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

K-4

K-5

K-2

K-3

K-1

※Please refer to pack menu( Footer wide vision ad)

Page 13: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Career Options

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

L-1

Career Options rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

L-2

Career Options side button

- EstimatedRegular

Exposure0.3 million

JPYLimited to four

advertisers

One mont

h

First day of the month

■Advertising Rates

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of textChanging materials

Career Options right Button

130×60 10KB

Flash Unlimited looping possible

Up to four different materials(gif or

JPEG)

Career Options right Text

Text:full-width32characters(3 Lines)

- Text -Up to four

different materials

L-1

L-2

※Please refer to pack menu( Footer wide vision ad)

Page 14: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Food and Cuisine

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

M-1

Food and Cuisine rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

M-2Food and Cuisine side button

- EstimatedRegular

Exposure0.1 million

JPYLimited to four

advertisersOne

monthFirst day of the month

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■Advertising Rates

M-1

M-2

※Please refer to pack menu( Footer wide vision ad)

Page 15: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Fashion and Style

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

PeriodPosting Date

N-1Fashion rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

N-2

Fashion rectangle (MPU) (MPU double size)

- Guaranteed Rotation1.0 JPY/

imps-

One week

Monday

N-3Fashion side button

- EstimatedRegular

Exposure0.2 million

JPYLimited to four

advertisersOne

monthFirst day of the month

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical)

Max, file size

File format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KB

Flash Unlimited looping possible

Up to four different materials

(gif or JPEG)

Rectangle (MPU) in double size

300×600 or 300×415 50KB

Flash Unlimited looping possible

Up to four different materials

(gif or JPEG)

Side Button 300×55 20KB

Flash Unlimited looping possible

Up to four different materials

(gif or JPEG)

■Advertising Rates

N-3

N-2

N-1

※Please refer to pack menu( Footer wide vision ad)

Page 16: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

“APITAL” Medical and Health

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

PeriodPosting Date

O-1

Health "Apital" rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

O-2Health "Apital" side button

- EstimatedRegular

Exposure0.3 million

JPYLimited to four

advertisersOne

monthFirst day of the month

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■Advertising Rates

O-1

O-2

※Please refer to pack menu( Footer wide vision ad)

Page 17: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Motor Life

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

P-1

Motor life rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

P-2Motor life side button

- EstimatedRegular

Exposure0.6 million

JPYLimited to four

advertisersOne

monthFirst day of the month

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■Advertising Rates

P-1

P-2

※Please refer to pack menu( Footer wide vision ad)

Page 18: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Education

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

Q-1Education rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

Q-2Education side button

- EstimatedRegular

Exposure0.2 million

JPY

Limited to seven

advertisers

One month

First day of the month

Q-3Education big button

- EstimatedRegular

Exposure0.3 million

JPY

Limited to three

advertisers

One week

Monday

■Advertising Rates

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Educational Big Button 240×90 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Q-1

Q-2

Q-3 Q-3Q-3

Q-2

Q-2

Q-2

Q-2

※Please refer to pack menu( Footer wide vision ad)

Page 19: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Digital

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

R-1Digital rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

R-2Digital side button

- EstimatedRegular

Exposure0.3 million

JPYLimited to four

advertisers

One mont

h

First day of the month

■Advertising Rates

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

R-1

R-2

※Please refer to pack menu( Footer wide vision ad)

Page 20: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Travel

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

S-1Travel rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

S-2Travel side button

- EstimatedRegular

Exposure0.3 million

JPYLimited to four

advertisers

One mont

h

First day of the month

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

■Advertising Rates

S-1

S-2

※Please refer to pack menu( Footer wide vision ad)

Page 21: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

DORAKU

■Advertising Rates

■ Creative Specifications

Type imp. Estimated/Guaranteed Exposure type

Rate (tax

Excluded)

Unit price (tax

excluded)

Number or advertisers

Posting Date Posting Date

U-1 DORAKU Rectangle 1,000,000imp Estimated Regular exposure

JPY 1,000,000

-limited to

three advertisers

One month

First day of the month

Ad Size (horizontal x vertical) Max. File Size File format Loop

Number of displayingmultiple materials

Changing materials

DORAKU Rectangle 728×90 50KB Flash(gif/jpeg)

Unlimited looping possible Up to three different materials

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

U-1

Page 22: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

SHOPPING

■Advertising Rates

■ Creative Specifications

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

Type

Ad Size (horizontal x vertical) Max,

file sizeFile format Loop

Number of displaying multiple

materials

Number of text Changing materials

Rectangle (MPU) without homepage

300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or

JPEG)

Type imps.Estimated/Guaranteed

Exposure type

Rate (tax excluded)

Number of advertisers

Period

Posting Date

T-1Shopping rectangle (MPU)

- Guaranteed Rotation0.5 JPY/

imps-

One week

Monday

T-2Shopping side button

- EstimatedRegular

Exposure0.3 million

JPYLimited to four

advertisersOne

monthFirst day of the month

T-1

T-2

※Please refer to pack menu( Footer wide vision ad)

Page 23: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

Value ad Packages

■Advertising Rates

Type imps.Estimated/Guarante

edExposure type

Rate (tax excluded)

Number of advertisers Period Posting Date

Rectangles (MPU)

V-1 ROS rectangle (MPU)4 million imps Pack

Guaranteed Rotation1.4 million JPY

- One week Monday8 million imps Pack 2 million JPY

V-2Run of asahi.com rectangle (MPU)

4 million imps PackGuaranteed Rotation

1 million JPY- One week Monday

9 million imps Pack 2 million JPY

V-3Without homepage inside-article rectangle (MPU)

2 million imps PackGuaranteed Rotation

1 million JPY- One week Monday

4 million imps Pack 1.6 million JPY

V-4ROS inside-article rectangle (MPU)

3 million imps PackGuaranteed Rotation

1.7 million JPY- One week Monday

6 million imps Pack 3.3 million JPY

Texts

V-5 Run of asahi.com text - EstimatedRegular

Exposure2.8 million JPY

Limited to three advertisers

One week Monday

V-6Broad reach text(Without news pages)

- EstimatedRegular

Exposure2.4 million JPY

Limited to three advertisers

One week Monday

V-7News+Without homepage text

- EstimatedRegular

Exposure1.7 million JPY

Limited to three advertisers

One week Monday

V-8 Without homepage text - EstimatedRegular

Exposure0.6 million JPY

Limited to three advertisers

One week Monday

Others

V-9 Side buttons Pack-

EstimatedRegular

Exposure

0.5 million JPY-

One week Monday

- 1.5 million JPYOne

monthFirst day of the

month

V-10 Footer wide vision~10 million imps

Guaranteed Rotation0.0.2 JPY/ imps -

One week Monday

V-11Attention info "GIF+text"

- EstimatedRegular

Exposure1.5 million JPY

Limited to two advertisers

One week Monday

V-12Without homepage Recommend info "GIF+text"

- EstimatedRegular

Exposure0.8 million JPY

Limited to one advertisers

One week Monday

V-1/2

V-11

V-9

V-1/3/4

V-5/6/7/8

V-12

V-10

Page 24: Asahi Shimbun Digital Online Media Kit 2011 · Asahi Shimbun Digital Online Media Kit 2011 Please also visit →

ALT text: Within 20 half-width Alphabets or numbers Under text: unacceptable A name of the advertiser must be put in the creative.It is acceptable to put advertiser's name, product's or service's' name in ALT. Flash is unacceptable.

※All material scheduled to be substituted should be forwarded together with the respective ad-links (Websites) before the due date for advertisement material.

TypeAd Size (horizontal x vertical)

Max, file size File format LoopNumber of displaying

multiple materials

Number of text Changing materials

Rectangle (MPU) without homepage 300×250 50KBFlash Unlimited

looping possible

Up to four different materials(gif or JPEG)

Text full-width35characters(1 Line) - Text -

Up to four different materials

Daily acceptable, if you send all materials together before the due date advertisement materials

Side Button 300×55 20KBFlash Unlimited

looping possible

Up to four different materials(gif or JPEG)

Footer wide vision 640×360 100KBFlash Unlimited

looping possible

Up to four different materials(gif or JPEG)

Hot imformation in all sections

Image:50×50 15KB gif or JPEG

-Up to four different

materials

Title:full-width12characters(1 Line)

- +Text

text:full-width32characters(2 Lines)

-

Hot information

Image:140×100 10KB gif or JPEG

-Up to four different

materials

Title:full-width40characters(2 Lines)

- +Text

text:full-width100characters(2 Lines)

-

Value ad Packages

■ Creative Specifications


Recommended