Attention Parents and
Guardians! Zooming in on College
Affordability Planning and Parent
Engagement
Granite School District’s Perspective
USHE Fall Conference
Judy Petersen, Kaye Poulton-Timm
Cathie Schoeck
College and Career Readiness Department
Granite School DistrictDemographics:
■ 68,000 Students (K-12)
■ 47% Diverse Ethnicity
■ 56% FARM
■ 71% Graduation Rate
■ 44% College Enrollment (fall semester after HS graduation)
■ 109 Languages Spoken
■ 91 Schools www.graniteschools.org
COLLEGE AND CAREER READINESSGranite School District Style
Granite School District’s Charge and
Responsibility
Students will leave Granite
School District prepared for
college, career and life in the
21st century world.
CCR Department
K-12 Counseling Program
Counselors and Social Workers
CCR Outreach
AVID, Latinos in Action,
College Application Week,
FAFSA Completion, Summer
Nudge, Outreach Events . . .
College Access Advisors
Positive Behavior Interventions and
Supports (PBIS)
Graduation Initiative
Freshmen Academy
Counseling Program ContentEight Components of CCR
www.collegeboard.org
1. College Aspirations
2. Academic Planning for College and Career
3. Enrichment and Extracurricular Engagement
4. College Exploration and Selection Processes
5. College and Career Assessments
6. College Affordability Planning
7. College and Career Admissions Process
8. Transition from High School Graduation to College
Enrollment
Individual CCR Planning Meetings ALL Students
Grades 7-12
Guidance Curriculum Activities
Paying for College
Paying for College Nights
by Ethnicity and Language, Grades 8-12
FAFSA Completion Events
all High Schools
February - MayRegents’ Scholarship
Summer Letters
Summer
Nudge
for College
Application
and
FAFSA
Completion
COLLEGE AND CAREER READINESSGranite School District Style
Zooming in
on College
Affordability
Planning
and Parent
Engagement
Zooming in on College Affordability and Parent Engagement - Events
■ Regional Paying for College Outreach Nights
– English, Spanish, People of the Pacific
■ FAFSA Completion Nights
– English and Spanish (other language supports as needed)
■ Regents’ Scholarship – Summer Letters
■ Summer Nudge
– Seniors and Families
COLLEGE AND CAREER READINESSGranite School District Style
Zooming in on College Affordability and Parent Engagement
Partnerships
Higher Ed, Public Ed, Local College Access
Network (L-CAN), community volunteers
Data Sharing Agreement
Local Grant Partnerships (StepUp Utah)
UCAC Advisors – 1x1 support
Summer Nudge Outreach
Marketing strategies:
■ Front and center GSD website banner 1 month prior to event
■ Posters in all schools 3 weeks out
■ Personal emails and postcards to all parents 2 weeks out
■ School marquee announcements 1 week out
■ Targeted Newsletters
■ Personalized phone messages 1 week out
■ Text messaging day or so before event
■ Flyers distributed day or so before event
■ Social media blasts day of event
Zooming in on College Affordability and Parent Engagement
Zooming in on College Affordability and Parent Engagement
2016 FAFSA DataFree Application for Federal Student Aid (FAFSA) Submissions by High School
Applications processed through May 20 of the first year of each 18-month cycle
2016/ 2017 Cycle
Through May 20, 2016 Through June 2015
School # of
Seniors
F/R Seniors Applications
Submitted
7/15/16
Applications
Complete
7/15/16
Applications
Complete
May20, 2016
Increase from May
20-July 15, 2016 Applications
Submitted
7/15/15
Applications
Complete
7/15/15
COTTONWOOD 384 186 142 133 111 22 133 121
CYPRUS HIGH 509 183 201 178 155 23 177 165
GRANGER HIGH 569 322 217 187 162 25 202 169
CONNECTION 125 52 16 14 11 3 17 14
HUNTER HIGH 647 280 253 225 198 27 202 176
KEARNS HIGH 449 203 173 152 134 18 150 134
OLYMPUS HIGH 468 83 171 152 129 23 153 141
SKYLINE HIGH 492 41 213 200 183 17 225 206
TAYLORSVILLE 490 176 214 191 168 23 181 167
Total 4211 1526 1600 1432 1251 181 1440 1293
From May 20, 2016 to July 15, 2016, increase of 181!
From July 2015 to July 2016, increase of 139!
Zooming in on College Affordability and Parent Engagement
Goals for 2016-2017
1. Utah Jazz player college affordability infomercial (played
during high school football and basketball games)
2. Targeted UHEAA-led discussions on college affordability in
senior AVID (Advancement Via Individual Determination) and
LIA (Latinos in Action) classrooms, district-wide
3. Targeted UHEAA-led discussions on college affordability in
11th grade classes
4. 1x1 help with college application process, FAFSA completion,
scholarship search and essay help for students and parents
Granite School DistrictSalt Lake City, UT
College and Career Readiness Department
Judy Petersen, Director
Kaye Poulton-Timm, Coordinator
Cathie Schoeck, CCR Outreach
