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10 Things An Auto Dealer Can Do NOW To Succeed With Social Media TODAY With David Johnson and Rob Hagen
10 Things An Auto Dealer Can Do NOW To Succeed With Social
Media TODAY
With David Johnson and Rob Hagen
Put A Social Media Policy In Place
Social Marketing Can Be A Double Edged Sword.
Elephants Never Forget, Neither Does Google.
People Are Forming Opinions, Without Having To Be A Customer.
A Policy Lets Employees Know What They Can And Can’t Do.
We Can Email You A Sample Copy, Email Me at [email protected]
Create A Strategy
The Difference Between Success And Failure is in The Strategy.
4 Steps To Creating A Winning Strategy Investigate Define Objectives Choose Actions Pick Your Platforms
The Power Of Google ReviewsYou’re Customers Are Goggling Your
Dealership By Name, What Are They Seeing?A Customer With A Bad Experience Has A
Higher Level of Motivation Force than a Customer that a Good Experience.
1 Peer Recommendation is Worth 200 Traditional Media Impressions.
Non Negotiable: Ask Everyone of Your Customers to Leave A Review On Google.
Follow it Up With an Email and a Phone Call.Thank Your Customer
The Proof is in The NumbersJune 2010 9 Reviews, 2 Stars
The Proof is in The NumbersJuly 2010 25 Reviews, 4 Stars
The Proof is in The NumbersSept 2010 44 Reviews, 4 1/2 Stars
Build Real Relationships On Facebook
Ask Your Customers To Join You, Photo Tagging.
Ask Engaging Questions, Get To Know Your Customers.
Post Facebook Only Contests.Listen, Listen, Listen.20-20-60 Rule.The Less You Pitch The More You Sell.
Start a Blog, Become The Expert
Blogging Creates Authority.Creates InfluenceCreates Community
Search Engines Love Blogs.Builds Your Personal Brand.It’s The Hub Of Your Social Network,
Everything Leads To The YOU.Create A Strategy And Stick To It.
Produce Your Own Radio Show
BlogTalkRadio.comAllows Your Audience To Know Your
Personality.Believe it or Not, but Some People Don’t Like
To Read.Podcast Syndication and Mp3 Players.Gives You More Content, Besides Just Text to
Put on Your Blog. Creates Loyalty.
Create A Company Newsletter
Ties In All Your Social Activity.Creates Top of Mind.Influences Repeat and Referral Business.Creates Anticipation, Your Subscribers Will
Look Forward to Reading It… If Done Correctly.
Put Signup Forms Everywhere.Use Third Party Software
Aweber.com Constant Contact
Write An eBook
Like A Blog, Showcases Your Expertise.Builds Your Email List.Encourages Sharing.Highly influential if Done Correctly.
10 Things You MUST know NOW Before You Buy Your Next Car.
5 Ways To Increase The Value of Your Car at Trade-in Time.
People Are Talking, Are You Listening?
Conversations Are Happening, With or Without Your Knowledge.
Ignoring Them Wont Make it Go Away.Set Up Free Monitoring
Google AlertsSearch.Twitter.comYacktrack
Paid MonitoringUberVuRadian6
Create Dialogue
Monologue No, Dialogue Yes.It’s Not About You, It’s About Them.Humanize Your Dealership, Bring Your People
To The Forefront.Sell Your Personality, Become One Of “US”
Instead of Being Just One of “Them.”Join In The Conversation, Start Your Own.
Access to 18 social media sessions over a two week period (Over 18 hours of training!).
Access to session playback for a full year. Access to all slideshows.
Access to ongoing training as more modules are added each and every week.
Access to a private community of like minded auto industry professionals.
$325 for 1 week then goes to $425. After the summit it will default to a monthly pay plan.
Contact Us
NextGenDealer.comRob Hagen: [email protected]
Cell (225) 938-0993David Johnson: [email protected]
Cell (850) 341-7413
