??WHAT IS SOCIAL MEDIA?

Why do I need to consider it?

Social Media is…

74% of all Internet Users use social media.

–Pew Research Center, 1/14

Facebook alone has over 1.49 billion monthly active users

1.31 billion users on mobile devices

320 million active users on Twitter

400 million registered users on LinkedIn

200 million active users on Google+

400 Million monthly active users on Instagram

YouTube is more popular than cable television and reaches more adults than any cable network.

Join the conversation!

Social Media for Business will help you…

■ Be found!■ Establish a strong

brand■ Increase sales■ Share information■ Tap into your

customers ■ Build a community■ Boost your advertising

Don’t just take the plunge

Build a plan

Identify your customers

Create a schedule

Identify what makes you unique

Set a strategy

Provide the right mix.

Offer value

Build Credibility

Define success

Engage

Embrace the #hashtag

Network

Integrate

Share your social media links

Measure & Optimize

Keep at It

Let’s take a at a few examples

Personal and

■ Useful tools– Buffer– Hootsuite

■ Schedule in Advance■ Use IMAGES!!! (preferably not stock images)■ Be bold, but be smart

QUESTIONS??