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BE A CONVERSATION STARTER - Deluxe · Digital Copywriting, Design. Branding. Build Your Most...

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BE A CONVERSATION STARTER A Marketing Services Agency
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Page 1: BE A CONVERSATION STARTER - Deluxe · Digital Copywriting, Design. Branding. Build Your Most Valuable Asset. Just what is branding? It’s the essence of your company. It’s the

BE A CONVERSATION STARTER

A Marketing Services Agency

Page 2: BE A CONVERSATION STARTER - Deluxe · Digital Copywriting, Design. Branding. Build Your Most Valuable Asset. Just what is branding? It’s the essence of your company. It’s the

Creativity is powerful. It can inspire, excite, and persuade. But creativity for the sake of creativity — we leave that to the fine artists.

Instead you’ll find a team of creative professionals who use their creative skills — design, writing, strategy, brand-building, and more — to drive results for your business.

It all starts when you bring us your goals, objectives, and challenges. We’ll work with you to find opportunities to harness the needle-moving power of creativity.

We Share the Same Goal: Results

Page 3: BE A CONVERSATION STARTER - Deluxe · Digital Copywriting, Design. Branding. Build Your Most Valuable Asset. Just what is branding? It’s the essence of your company. It’s the

Range is both creative and service-oriented. The two terms aren’t mutually exclusive. You won’t find the hard-to-work-with “artists” or temperamental subject matter experts here. We’re high-talent, low-maintenance professionals looking to serve you — from ideation to implementation — and create something that you and your bottom line both love.

Our creative services

• Strategy

• Copywriting

• Publications

• Design

• Content

Creative Services... It’s Both, not Either/Or

Mosaic Private Wealth Branding System Identity, Collateral, Brochure, Copywriting, Website Design

Page 4: BE A CONVERSATION STARTER - Deluxe · Digital Copywriting, Design. Branding. Build Your Most Valuable Asset. Just what is branding? It’s the essence of your company. It’s the

A lot of agencies consider design and copy as The Big Two, but our creative family is broader than that, with each member getting equal respect and value. All five working together is what it takes to drive revenue and build brands.

StrategyDelivering Marketing Surgical Strikes

Don’t tell the artists this, but strategy is the big key to success, efficiency and a lot of other great things. Truth: pretty pictures, epic copy, dazzling colors and funky shapes are powerful, but it takes adding an effective strategy to maximize results.

That’s why we put as much emphasis on building a strategy — from single projects to multi-layered campaigns — as we do on creating the marketing pieces themselves.

CopywritingWe Hear Voices

It’s a huge misnomer that “brand” is only about visuals such as a logo, color palate and the like. Those are very important, but so is the brand voice created by the tone and style of writing. Whether it’s all business, whimsical, silly, perky, corporate, professional, humorous — finding the right voice adds a dimension to your brand that amplifies its competitive power.

It’s Only Cool if it Works.

Campaign Marketing Services Identity, Design, Photography

STRATEGY

Goal and plan development,

research and planning for single

projects and campaigns.

COPYWRITING

Professional copywriting,

delivering the right words to

tell your story.

DESIGN

Complete ideation

and design services for

all channels.

CONTENT

Researching, writing, organizing,

and editing information for

publication on websites.

PUBLICATION

Custon and newstand

publication content, design

and distribution.

Page 5: BE A CONVERSATION STARTER - Deluxe · Digital Copywriting, Design. Branding. Build Your Most Valuable Asset. Just what is branding? It’s the essence of your company. It’s the

Publications Print and Digital Content, Design

It’s not that people don’t read anymore, it’s that people don’t read things that are poorly written or designed. Newsletters and custom magazines that deliver interesting, useful information in an eye-catching, easy-to-read way can be a powerful element in efforts to find and retain customers and build brand loyalty.

When it comes to publishing services we provide the “whole enchilada.” Or just the pieces you need. Whether it’s a newsstand or custom publication, we’ve got the right team to create a publication to engage and delight your readers.

Publications. Print and Pixels that Pop.

Page 6: BE A CONVERSATION STARTER - Deluxe · Digital Copywriting, Design. Branding. Build Your Most Valuable Asset. Just what is branding? It’s the essence of your company. It’s the

Content DevelopmentInteresting Information in Pixels and Print

No matter how modern or high tech marketing gets, content is still king. We have the writers, designers, and strategists needed to research, write, edit, and organize compelling content for publications and websites.

Consistency is KeyYour Brand, Our Design

At any given time your prospects and clients are viewing your brand on one of many platforms. On your website or in your brochure. In social media, on video—even your business card. Consistency across all of these channels is critical to maintain your brand integrity.

Regardless of the platform our designers and copywriters ensure your message and look tells your story consistently across all mediums.

Your Story Beyond Print.

Content Digital Copywriting, Design

Page 7: BE A CONVERSATION STARTER - Deluxe · Digital Copywriting, Design. Branding. Build Your Most Valuable Asset. Just what is branding? It’s the essence of your company. It’s the

Branding. Build Your Most Valuable Asset.

Just what is branding? It’s the essence of your company. It’s the set of values and attributes that spring immediately to mind when people consider your products and services. Think Nike, Coke, Apple … not just features and benefits, but attitude and style as well.

Powerful brands are built bit by bit, with thoughtful planning, disciplined execution, and firm guidelines on what is and is not part of the brand. A well-built brand can become your most valuable asset and deliver a formidable competitive advantage.

Brand Identity Strategy, Brand Development, Copywriting, Design

Page 8: BE A CONVERSATION STARTER - Deluxe · Digital Copywriting, Design. Branding. Build Your Most Valuable Asset. Just what is branding? It’s the essence of your company. It’s the

TruStone Credit Union Annual Report

Lakewood Health Systems Multi-channel Fundraising Campaign

Mary Kay Training Subscription ProgramGBoost Technology Retail Catalog and Ad Campaigns

IQ Magazine Custom Publishing Brainerd Area Hockey Association Non-Profit Fundraising Campaign

Accardi Financial Marketing CollateralBerkshire Hathaway HomeServices Agent Marketing Materials

Trout Lake Camps Summer Education Series

Initiative Foundation Annual Awards Event Campaign

B-Dirt Construction Sales Collateral

American Donor Services Awareness Campaign

Stewardship Wealth Brand Identity and Collateral Development

Lake Country Journal Newsstand Magazine

Campaigns. Thinking Long-Term for High ROI.Range knows that even though it’s the 21st Century, the wisdom of Fourth-Century BC Greek philosopher Aristotle applies to marketing: “The whole is greater than the sum of its parts.”

That’s why we use our expertise — from idea to implementation — in a wide range of marketing channels to create multi-part campaigns. Whether it’s four pieces or forty, the sum of our campaigns can add up to a whole lot of revenue for clients’ businesses.

Page 9: BE A CONVERSATION STARTER - Deluxe · Digital Copywriting, Design. Branding. Build Your Most Valuable Asset. Just what is branding? It’s the essence of your company. It’s the

1480 Northern Pacific Road, #2A | Brainerd, MN 56401 t: 888.605.5982

FS.DELUXE.COM

Call us, email us, text us, tell us about your biggest marketing challenge. It’s your story and we’re here to help you tell it in the most clear, creative way possible. Tell us where you want to go, what you want to achieve and we’ll help you get there. We look forward to hearing from you soon!

Enough About Us. Let’s Talk About You.


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