Bharti Airtel  bharti airtel limited is a leading global telecommunications company with operations in 19 countries across Asia and Africa. The company offers mobile voice & data services, fixed line, high speed broadband, IPTV, DTH, turnkey telecom solutions for enterprises and national & international long distance services to carriers. bharti airtel has been ranked among the six best performing technology companies in the world by business week. bharti airtel had 200 million customers across its operations.

Highlights

»Bharti Airtel announces its second quarter ended September 30, 2011 on November 4, 2011

»Airtel digital TV now has 11 True HD channels, Expands total channel count to 262

»Now enjoy high speed browsing when you need it most with Airtel Smartbytes

»Experience the magic of High Definition this festive season with Airtel digital TV and Sony India!

»Bharti Airtel to Observe Silent period from September 30, 2011

»Airtel digital TV brings the celebrated TV series “Johnny Test” to India

Business Divisions

bharti airtel offers GSM mobile services in all the 22-telecom circles of India and is the largest mobile service provider in the country, based on the number of customers.

The group offers high-speed broadband with the best in class network. With fixed line services in 87 cities, we help you stay in touch with your friends & family and keep you updated round the clock

 

Enterprise Services provides a broad portfolio of services to large Enterprise and Carrier customers. This division comprises of the Carrier and Corporate business unit. Enterprise

Discover the magical experience of digital enterainment with airtel. From DVD quality picture and sound, the best and widest variety of channels and programmes to the best on-

Services is regarded as the trusted communications partner to India's leading organizations, helping them to meet the challenges of growth.

demand content on airtel Live, your TV viewing experience change forever with digital TV from airtel!

Our Vision & promise By 2015 airtel will be the most loved brand, enriching the lives of millions.

" Enriching lives means putting the customer at the heart of everything we do. We will meet their needs based on our deep understanding of their ambitions, wherever they are. By having this focus we will enrich our own lives and those of our other key stakeholders. Only then will we be thought of as exciting, innovation, on their side and a truly world class company."

Organisational Structure

The organisational structure that existed till recently concentrated on the hierarchy of the operations(not services)inside the company as a whole. The structure depicts the corresponding operation/region of different in-charges and hence it didn't hold anyone responsible for each of its services. So, the company found it better to restructure its organisational chart and it came into implementation from 1 August. The transformed organisational structure will have two distinct Customer Business Units (CBU) with clear focus on B2C (Business to Customer) and B2B (Business to Business) segments. Bharti Airtel's B2C business unit will comprehensively service the retail consumers, homes and small offices, by combining the erstwhile business units – Mobile, Telemedia, Digital TV, and other emerging businesses (like M-commerce, M-health, M-advertising etc.). The B2C organization will consist of Consumer Business and Market Operations.

Worldwide presence

Coverage map of Bharti Airtel across 20 countries

Airtel is the 5th largest mobile operator in the world in terms of subscriber base and has a commercial presence in 20 countries and the Channel Islands.

Its area of operations include:

The Indian Subcontinent: o Airtel Bangla , in Bangladesho Airtel, in Indiao Airtel Sri Lanka , in Sri Lanka

Airtel Africa , which operates in 17 African countries: o Burkina Faso, Chad, Democratic Republic of the Congo, Republic of the Congo,

Gabon, Ghana, Kenya, Madagascar, Malawi, Niger, Nigeria, Rwanda, Seychelles, Sierra Leone, Tanzania, Uganda and Zambia.

The British Crown Dependency islands of Jersey and Guernsey, under the brand name Airtel-Vodafone, through an agreement with Vodafone.

Airtel operates in the following countries:

Country Site Remarks Banglade

shbd.airtel.com

Airtel Bangladesh had about 5.1 million customers at the end of June 2011.[8]

 Burkina Faso

africa.airtel.com/burkinaAirtel Burkina Faso is the dominant player with 1,433,000 customers representing 50% market share.[9]

 Chad africa.airtel.com/chadAirtel Chad is the no. 1 operator with 69% market share.[9]

 Democratic Republic of the Congo

africa.airtel.com/drcAirtel is the market leader with almost 5 million customers at the end of 2010.

 Gabon africa.airtel.com/gabonAirtel Gabon has 829,000 customers and its market share stood at 61%.[10]

 Ghana africa.airtel.com/ghanaAirtel Ghana had about 1.76 million customers at the end of 2010.[11]

 India airtel.inAirtel is the market leader with almost 152.5 million customers at the end of 2010.[11]

 Kenya africa.airtel.com/kenyaAirtel Kenya is the second largest operator and has 4 million customers.[12]

 Madagascar

africa.airtel.com/madagascarAirtel holds second place in the mobile telecom market in Madagascar, has a 39% market share and over 1.4 million customers.[9]

 Malawi africa.airtel.com/malawiAirtel Malawi is the market leader with a market share of 72%.[9]

 Niger africa.airtel.com/nigerAirtel Niger is the market leader with a 68% market share.[9]

 Nigeria ng.airtel.com Republic

of the Congoafrica.airtel.com/congob

Airtel Congo is the market leader with a 55% market share.[9]

 Rwanda

On 8 September 2011, Airtel announced that it had been awarded a licence by the Rwanda Utilities Regulatory Agency to operate 2G and 3G GSM mobile services in Rwanda.[13]

 Seychelles

africa.airtel.com/seychellesAirtel is the leading comprehensive telecommunications services providers with over 55% market share of mobile market in Seychelles.[14]

 Sierra Leone

africa.airtel.com/sierra

 Sri Lanka

airtel.lkAirtel Lanka commenced operations on 12 January 2009. It had about 1.8 million mobile customers at the end of 2010.[11]

 Tanzania africa.airtel.com/tanzania Airtel Tanzania is the market leader with a 38%

market share.[9]

 Uganda africa.airtel.com/ugandaAirtel Uganda stands as the no. 2 operator with a market share of 38%.[9]

 Zambia africa.airtel.com/zambiaChannel Islands :  Jersey and

 Guernsey†

airtel-vodafone.jeAirtel operates in the Channel Islands under the brand name Airtel-Vodafone through an agreement with Vodafone.

†Jersey and Guernsey are British Crown Dependencies. They are not independent countries. Therefore, Airtel's countries of operation is considered to be 19.

India

Bharti Airtel Limited

Type Public companyBSE: 532454 NSE: BHARTIARTL Industry Telecommunications Founded 7 July 1995 Founder(s) Sunil Bharti Mittal Headquarters New Delhi, India Area served South Asia, Africa and the Channel Islands Key people Sunil Bharti Mittal(Chairman) and (MD) Products Fixed-line and mobile telephony, broadband and fixed-line internet services, digital television, IPTV and network services Revenue $9.290 billion (2010)[1] Operating income $2.313 billion (2010)[1] Profit $2.079 billion (2010)[1] Total assets $15.527 billion (2010)[1] Total equity $9.491 billion (2010)[1] Employees 22,858 (June

2011)[1] Parent Bharti Enterprises (63.45%)SingTel (32.15%)Vodafone (4.4%) Subsidiaries Airtel AfricaAirtel Digital TV Website airtel.in

Corporate Social Responsibility

Bharti Airtel believes that business success is not an end in itself;rather it is a means to achieve higher socio-economic goals. TheCompany is committed to its stakeholders to conduct its business ina responsible manner.To ensure inclusive growth and impact society in a positive way,the Company undertook several initiatives in 2010-11 in the socialwelfare space while strengthening existing projects.Notably, in the last one year, Bharti Airtel has extended its initiativeof providing quality education to underprivileged children, to the 16African countries it operates in. The Company is adopting at leastone primary school in each of these 16 countries in the fi rst stage. Ithas already adopted 19 primary schools in the African continent.In India, most of the welfare activities are routed through BhartiFoundation, the Group’s philanthropic arm. Established in 2000,the Foundation aims to provide quality education free of cost tounderprivileged children in rural India, with special focus on thegirl child.Bharti Foundation rolled out its fl agship initiative, the Satya BhartiSchool Programme in 2006. The programme focuses on developinga replicable and scalable quality-education model in rural Indiaand counts as one of the largest end-to-end education programmesundertaken by a corporate in India today. It has reached out toapproximately 30,000 children through its primary schools alone.

THE SATYA BHARTI SCHOOL PROGRAMMEThe Satya Bharti School programme delivers free and qualityeducation to underprivileged children across rural India. It has setthe goal to establish 500 Primary and 50 Senior Secondary Schoolsreaching out to over 200,000 children.Currently it runs 242 Satya Bharti Primary Schools reaching outto approximately 30,000 children across the states of Punjab,Rajasthan, Haryana, Uttar Pradesh, Tamil Nadu and West Bengal. Ofthese, 49 schools are adopted government schools in the Neemranaand Amer blocks of Rajasthan. Under the ambit of its SecondarySchool, 5 schools are currently operational in Punjab covering 1,184students.Overall aim of the rural education programme is to develop studentsfrom rural areas into well rounded personalities and responsiblecitizens. While the primary school programme works towardsinculcating sound fundamentals in the child, the senior secondaryschool programme provides training for a steady vocation. Educationin these schools is completely free and is supported by additionalwelfare schemes such as free uniforms, books, stationery, mid-daymeals, etc.

ADDRESSING CHALLENGES IN EDUCATIONThe Satya Bharti School programme incorporates various teachingpractices and follows a structured methodology in addressing someof the long-standing challenges of rural education.

A. Enhancing the Quality of TeachersEvery teacher at the Satya Bharti School gets ample opportunitiesto learn and grow through classroom-based trainings, on-thejobcoaching, and self-learning opportunities through teacherresource material and curriculum guides. They also receivesubstantial exposure to best practices through peer-learningand group-discussions.Refresher trainings were planned last year to teachers.Interactive Audio Instruction ProgrammeThe introduction of the Interactive Audio Instruction programmeat the Satya Bharti Schools has provided a major boost to thechildren’s English-speaking ability.It is one of the ICT-based interventions adopted by BhartiFoundation to improve the quality of English education across224 Satya Bharti Primary Schools. Through IRI, teachers areable to implement more interactive instructional approachesand augment regular classroom lessons within short turnaroundtimes.

B. Holistic Development of ChildrenSatya Bharti Schools follow an institutional and holistic childdevelopment model. A detailed framework has been designedto guide teachers in focussing on critical areas in the personal,cognitive, social, emotional and physical domains of studentdevelopment.Design for Change School Contest 2010The Design for Change school contest was conceptualizedto identify community related problems. Of the total 200participating schools, 10 Satya Bharti Schools won from acrosscategories. The campaign against social taboos, conducted bystudents of Satya Bharti School, Basai Bhopal Singh, Neemranain Rajasthan, was presented a Special Jury Award.

C. Community EngagementCommunity concerns and needs are integrated into theprogramme at a very early stage. The school’s activities andcalendar include enough opportunity for the community to11understand the programme and its ramifi cations and engagewith it. Several contact points are arranged for teachers andfi eld staff to discuss school activities and students’ performancewith the community members.

D. Measurement Tools – School Improvement ProgrammeThe School Improvement Programme was a special initiative

launched last year to address the problem of student transitionand high drop-out rates. Over time it evolved into a larger andmore comprehensive initiative of identifying and addressingschool-related issues through detailed ground-level strategy.Various structured programmes like Parent Connect, TeacherConnect, Teacher Trainings and Assessment of Learning Levelsetc. supported by a focused programmatic communication planhave been implemented. A mentorship programme was alsolaunched in which 50 low performing schools were allottedmentors who also supported school staff in rolling out animprovement plan.

PROGRAMME EXPANSIONLast year saw the expansion of the Satya Bharti School Programmeboth at the primary level as well as at the senior secondary schoollevel. 50 primary schools are currently being upgraded to middle/elementary schools as part of the programme’s expansion plans inIndia. In Africa, lives of over 10,000 school children through the 19schools adopted so far have been touched. The aim is to complete thefi rst stage of the project by March 2012.

A. Primary School ProgrammeTen Satya Bharti Primary Schools were launched in theMurshidabad district of West Bengal in February 2011 byShri Pranab Mukherjee, the Hon’ble Union Minister for Finance,Government of India. Of these ten schools, six are underconstruction and currently operate from village communitycentres.

B. Middle School ProgrammeBharti Foundation partnered with Google on January 31, 2011to upgrade and support 50 of its elementary schools in Punjab,Haryana, Rajasthan and Uttar Pradesh. These schools will becalled Satya Elementary Schools.

C. Senior Secondary SchoolsBharti Foundation partnered with the Punjab Governmentunder the Adarsh Scheme to launch fi ve Government SatyaBharti Adarsh Senior Secondary Schools across three districts inPunjab. The fi rst school under this initiative was inaugurated inApril 2010 in Chogawan, in Amritsar, Punjab by Dr. UpinderjitKaur, the Hon’ble Minister for Education, Government ofPunjab.

D. Schools in AfricaTeams in Africa have been renovating some of the existingschool buildings and their infrastructure. Countries like Chad,Burkina Faso, Ghana and Tanzania have completed the initialintensive renovation and are looking after the daily managementof the schools. Bharti Airtel is providing uniforms, books,stationery and text books to these children and furnishing

classrooms with desks, chairs and wall charts. Various teachingand learning aids recommended by the respective Ministries ofEducation are also being provided.Providing broadband connectivity to give access to moreeducational material and supplement what the students receiveunder the normal government approved curriculum, is alsoplanned.

ACT-A Caring TouchEmployees can contribute to any cause they wish to supportwithin the seven charity options listed under the ACTProgramme. All monetary contributions are matched equallyby the Company.This year the employee fi nancial contribution towards thisprogramme penetrated to over 30% of the employee base asagainst the employee penetration of 21% in the previous year.As an initiative under ACT, the Joy of Giving week was celebratedin the Company in which employees participated in fi ve campaignsnamely Give Dignity (clothes), Give Sight (eye donation), Give Life(plantation), Give Joy (drawing books & crayons etc.) and GiveHope (donation through our ACT programme).

EMPLOYEE VOLUNTEERINGEmployees at Bharti Airtel are also encouraged to volunteeron-site, visit the schools and interact with the children. Some of theinitiatives undertaken to propel this programme forward include:

• Mobile Mentoring ProgrammeA Mobile Mentoring Programme was launched for all employees,their friends and family members. It aims to help Satya BhartiSchool teachers improve their English speaking skills throughtelephonic sessions with employees over a concerted period of12Bharti Airtel Annual Report 2010-11time. Detailed scripts and evaluation parameters were providedto the volunteers to assess the impact of their support.

• Young Leaders Programme36 Young Leaders from Bharti Airtel volunteered for 15 daysat the Satya Bharti Schools in Punjab. Volunteers sharedtheir knowledge and experience, and actively participated inthe schools’ operations. They also mentored the teachers byhelping them teach English and Mathematics, focussing onacademically weaker children, understanding and enhancingexisting processes and also creating a deeper local connect withthe students’ parents and the community at large.

COMMUNITY SERVICE AND SUPPORTSeveral initiatives in the areas of health, environment and disastermanagement support are also adopted by our local offi ces in India toimprove the living standards of their respective communities.

Last year, Villupuram and Cudaloor districts in the central zoneof Tamil Nadu were badly affected, having received rainfall 70%above the average level. Bharti Airtel employees together with thesupport of local village heads collected old and new blankets, madearrangements for food packets, torches and other basic essentialsand got them distributed to 300 affected families. Helpline centreswere installed with PCOs for connectivity.Similar to previous years, our circle offi ces organized child safetyawareness campaigns, traffi c awareness campaigns, eye donationand blood donation camps regularly for the employees and generalpublic.We harnessed our products and services for various communitybased activities. Some of these include a virtual blood bank; blooddonation alerts through SMS; PCOs for the visually impaired anddifferently-abled; bus route information availability on mobilephones; the launch of a Cancer Helpline with some NGOs andthe launch of an eye donation helpline in collaboration with theOphthalmology Department of a Medical College.

FARMER WELFAREBharti Airtel takes advantage of its vast presence in India to reachout to farmers. It provides them with vital information on weather,mandi prices, agronomy, horticulture, forestry, governmentschemes, etc. through its joint venture with IFFCO - IFFCO KisanSanchar Limited (IKSL).

HEALTH, SAFETY AND ENVIRONMENTBharti Airtel follows a comprehensive Health, Safety and EnvironmentManagement policy to maintain safe and incidence-free work places.Periodic trainings in fi rst aid, heart care (CPR), fi re-fi ghting andemergency management are provided to employees.All our facilities install fi re prevention and fi ghting equipment asper best practices and standards. Additionally all our facilities areprovided with comfort cooling and ergonomically designed furniture;work stations and meeting rooms which match internationalstandards. The offi ces also include waste-water treatment and rainwater harvesting.

GREEN INITIATIVESWe constantly explore ways and means to reduce our carbonfootprint. We have been running power saving programmes inour offi ces and network operations for over six years now. Theseprogrammes have helped conserve energy, reduce green house gasemission, and reduce costs.

A. Green Shelter for BTSsWe have pioneered the Green Shelter concept for BTS. Thisunique shelter comes with optimal cooling, power and thermalmanagement systems, thereby minimizing the running ofbackup systems like diesel generator sets. The solution

reduces the operational cost by as much as 40% as comparedto conventional shelters and avoids contributing to globalwarming by minimizing greenhouse gas emissions.

B. Programme GOOD (Get out of Diesel)To reduce diesel consumption at our sites we pursuedprogramme ‘GOOD’ during the year. Under this programme,500 sites in Bihar have been taken up for Solar PV technologyimplementation despite a Non-Favourable FinancialModel. Similarly, other technological interventions like DGOptimisation, IPMS (Integrated Power Management Solution),and DCDG were implemented to reduce the diesel footprintat our network sites. IPMS and variable speed DC Generators(DCDG) has led to an annual reduction of 1.2 Mn litres in DieselConsumption across 900 sites. Apart from this, we pursueda number of other opportunities such as using bio-diesel in13Andhra Pradesh, fuel cells is Haryana and UP, and Biomass-basedelectricity generation in Bihar, to reduce diesel dependency on along-term basis.

C. Green Tower P7 ProgrammeThis programme is scoped for 22,000 towers sites, primarilyrural areas having low or no Grid power availability. Of thisnearly 5,500 sites have already been implemented in the fi rstyear as a part of this 3-year programme. Once completed,this initiative will reduce diesel consumption by 58 Mn litresper year, with a signifi cant carbon dioxide reduction of around1.5 Lakh metric tonnes per year.

D. Managed Energy ServicesWe commenced ‘Managed Energy Services’ with Wipro EcoEnergy covering all our facilities in Karnataka, Kerala, TamilNadu and Andhra Pradesh. Under this initiative, Wipro willmonitor the energy consumption pattern at the facilities,identify and implement energy-saving measures for targetedconsumption reduction.

E. E-Waste ManagementWe have expanded the scope of e-waste management byincluding network/fi eld e-waste. During the year we disposed407K tons of network e-waste through authorised re-cyclers.We comply with the disposal of e-waste as per applicableWEEE norms.

F. Other Energy Reducing InitiativesA number of initiatives were launched in our offi ces and in othertechnical facilities last year to reduce energy consumption inlighting and air conditioning. A Solar Hot Water Generator wasinstalled at the Airtel Campus to fulfi l hot water requirementin the cafeteria. Lighting Energy Savers (LES) have also been

installed across our facilities in the National Capital Region.This has reduced our energy consumption by around 10-25%.Variable Frequency Drives were installed in the Air HandlingUnit (AHU) at Airtel Centre Campus to improve the effi ciencyof the cooling system by 10%. These measures have resultedin savings of 8.5 Lakh units of electricity per year, for theCompany.We have started the virtualisation of servers. This has helpedus release over 500 CPUs. Additionally we are moving towardsCloud-based services. Technologies like Virtual Tape Library,and the replacement of teradata with DB2 have added tomultiple hardware releases.

G. E-BillsSending e-bills to our post-paid customers has been a hugesuccess. Today over 2 Million e-bills are being sent permonth. This has significantly contributed towards our“go-green” drive and saved 24,000 trees annually. We havealso implemented a ‘Secure Print’ solution - an automatedqueue-management based secure printing solution which hasled to an annualised saving of ~ 8 tonnes of paper.

NEW PRODUCTS/ INITIATIVES

Company launched various new and innovativeproducts and services, directly and through its subsidiaries, whichenabled it to strengthen its leadership in an intensely competitivemarket. Some of the key launches of the year included:

3G SERVICES in 9 of 13 circles with 3G spectrum, empoweringall 3G customers to manage their data usage and avoid ‘billshock’ with proactive, personalised and timely data usage alertscoupled with introduction of easy-to-understand intuitivetariffs with personalised data usage limits.

Airtel money - India’s first mobile wallet service by a telecomoperator. It offers customers an efficient alternative to cashtransactions, providing Airtel customers across the countrywith a convenient and secure way of making payments throughthe ubiquitous mobile platform anytime, anywhere!

Airtel call manager, a service that enables a customer to keephis/her callers informed (when he is in a meeting or driving andis not able to take calls) by choosing the meeting or the drivingprofiles.

Airtel voice blog, world’s first voice blogging service, enablingcustomers to share recorded voice updates with their followers– fans, friends or family.

Airtel world SIM for international travellers enablingoutbound travellers to retain their local number while roaming

internationally at a fraction of the cost, allowing customers tosave upto 85 percent on international calls.

Live Aarti on mobile, India’s first service on mobile offeringdaily live Pujas and Aartis directly from the shrines includingTirupati Balaji, Siddhivinayak, Shri Sai Baba from Shirdi andBangla Sahib.

LearnNext an e-Learning website for the Company’s broadbandusers. It is a complete computer based interactive CBSE studymodule, for students studying in Class VI to X.

IPTV services in Bangalore, the 2nd city after Delhi – NCR toget airtel IPTV services.

Airtel broadband TV, allows the broadband customers to watchlive TV on their computers or laptops without having to buy anextra TV set or cable connection/set top box or an air antennaby simply subscribing to airtel broadband TV.

Unified Service Management Centre (uSMC), to enhancethe quality of customer experience and provide best in classservices to the customers.

Global Data Services in Thailand and Malaysia in associationwith TRUE International Gateway Co. and Telecom Malaysiarespectively to serve the growing bandwidth demands ofcustomers in the region.

Airtel digital TV recorder, an enhanced Set Top Box (STB) withcapability to record live television, anytime, anywhere usingmobile phone. After pioneering the initiative of recordingtelevision programmes through mobile, the recording facility

was extended through internet for airtel digital TV recordercustomers.first High Definition (HD) box with Dolby digital plusoffering 7.1 channels of surround sound for airtel digital TVcustomers.

MAMO (My Airtel My Offer) is Africa's first marketing tooloffering segmented and personalised offers to both active andinactive customers. A single number, '141' is being advertisedinviting customers to listen to their customised offers with theoption of fulfillment. The offers range from voice (local andinternational), SMS, VAS and data depending on customers'usage and activity.i-Care was deployed across all countries of operation – theobjective of the programmes is to bring about a culturaltransformation across the Company by putting the customeras the first priority and taking personal ownership to resumecustomer issues.

Management Discussion & Analysis

ECONOMIC OVERVIEWThe global economy is on a clear track of revival with a continueddual speed recovery. As per the International Monetary Fund (IMF),the world economy grew by 5% in 2010, led by 7.1% growth ofemerging economies and a 3% growth of advanced economies. Aftera year of debt crises in Europe and mixed news about the quality ofthe US recovery, there is a growing consensus that the worst is over.from agingindustrial nations to emerging industrial powers in Asia, South Americaand Africa. These economies are morphing from being the world’sback office to nerve centre of activity. In China and India alone,about two billion new middle income consumers are expected tojoin the consumer base in the next 20 years. Both Africa and Asia areexpected to be the fastest growing regions with a 7% and 5.4% perannum growth respectively in real GDP between 2010 and 2050. Theeconomic growth prospects in these geographies clearly complementthe Company’s strategy of offering telecom services in 19 countriesacross South Asia and Africa.

INDIAN TELECOM SECTORFinancial year 2011 saw the continuance of strong customer growthfor the Indian telecom market, which witnessed a 36% increase inits customer base during the 12-month period. The total telecomcustomer base in India stood at 846 Mn, second only to China, withteledensity of 70.9% as at the end of March 31, 2011.sector was fuelled by the wireless segment. The wireless segmentcrossed the 800 Mn customer mark with 812 Mn customers as atend of March 31, 2011. The wireless segment grew by 39% duringthe year, contributing nearly 96% of the total telecom customer base.The telecom rural penetration at 33.8% at end of March 31, 2011offers huge growth potential in terms of both customers and usage.Growth in broadband services has been very low with 12 Mnbroadband customers representing a broadband penetration of just1% however the potential for growth is high. The impending rolloutof the wireless broadband using TDD LTE technology coupled withthe mobile platform leveraging 3G is likely to provide an impetus tobroadband penetration.to witness a new wave of mobile applications ushering the growthof data services including internet browsing, entertainment services,application stores, video calling, enterprise services, m-Heath,m-Education, m-Commerce, e-governance, etc. This is expectedto provide the trigger for the next phase of growth of the telecomindustry. New innovative applications, enhanced user experience

and decreasing price of 3G enabled handsets would be the keydrivers of the adoption of the 3G services in India.Given the huge growth potential offered by the telecom industrythrough increased coverage and newer products and services, thecompetition will remain intense with both existing and new playersattempting to maximize their share of the growing telecom market.

AFRICAN TELECOM SECTORYear 2011 continued to experience growth in African telecom market.The total customer base grew 17% over the 12-month period. Thetotal telecom customer base stood at 205 Mn as at end of March 2011.Though a few countries have very high penetration, due to higherGDP per capita and relatively smaller population or multi – simenvironment, penetration in outer markets where the Companyoperates is still low. Of 16 African countries where Airtel operates,only 7 countries (Congo B, Gabon, Ghana, Kenya, Nigeria, Seychellesand Sierra Leone) have crossed 50% SIM penetration mark.The competitive intensity in each of the sixteen countries varies from2 to 10 players. There have been no major competition launchesduring the year.

RECENT DEVELOPMENT IN REGULATIONSTelecom sector is one of the highly regulated sectors in India. BesideDepartment of Telecom (DoT), Telecom Regulatory Authorityof India (TRAI) set up by the Government of India is the nodalauthority, which regulates the telecom services in India. During theyear some of the key regulatory changes were as follows:

3G & BWA Auctionauctions for the first time in India through a unique reverseauction process.

Mobile Number Portability (MNP)Post the launch of MNP in Haryana on November 25, 2010 asa pilot, MNP was launched on a pan India basis on January 20,2011.

Measurement of EMF from Base station AntennaAll service providers are required to submit self-certificationfor compliance to EMF radiation norms for all BTSs (BaseTransceiver Station) with the respective Telecom EnforcementResource and Monitoring (TERM) Cells of DoT by November15, 2010 and has laid down a penalty of ` 5 lakhs per noncomplaintsite. For new BTS sites, DoT has mandated to startradiation only after submission of self-certificate to DoT. TERMcell will check 10% of the total sites, randomly.

Subscriber VerificationDoT has decentralized the imposition of penalty in respect ofsubscriber verification failure cases to respective TERM Cellsw.e.f. June 01, 2010. This was previously handled directly byDoT Headquarters.

On November 18, 2010, DoT clarified that subscriberverification on non-compliant cases referred from lawfulsecurity agencies, complaints, cases discovered duringinvestigations of bulk cases, etc. may be separately investigated/audited and will not be combined with the monthly sampleCustomer Acquisition Forms (CAF) audit for the purpose ofcalculating overall percentage compliance. The impositionof penalty on such cases will be applicable as per the graded25penalty prescribed by DoT for monthly audits ranging from` 1,000 to ` 50,000 per subscriber.On February 03, 2011, DoT clarified that in respect of subscriberverification failure cases, the penalty is to be calculated as perrate applicable in the slab relating to the percentage of correctsubscriber verification for all failed CAFs in the audit.

Extension of Prepaid Mobile Services in J&K, Assam & NorthEastDoT has extended Prepaid Mobile Services in J&K, Assam andNorth East Telecom service areas for the period of two years,till March 31, 2013.

Unsolicited Commercial Communications (UCC)On December 01, 2010, TRAI released “The Telecom CommercialCommunications Customer Preference Regulations, 2010”. ThisRegulation covers both Commercial calls as well as SMSsand had to be effective from January 01, 2011. On January31, 2011, the DoT had communicated a fresh numberingseries beginning with the number “140” for mobile servicestelemarketers. However, due to non availability of the numberseries for fixed network, TRAI has further extended the date ofimplementation of this regulation.

Recommendations on Spectrum Management and LicensingFrameworkTRAI submitted its recommendations on Spectrum Managementand Licensing Framework to DoT on May 11, 2010 and alsoset up an expert group to make suitable recommendations onpricing of 1800 MHz Spectrum. The Experts group submittedits report “The 2010 value of spectrum in 1800 MHz band”on January 30, 2011 with the recommendation for Pan Indiaspectrum price (per MHz) up to 6.2 MHz to be approx.` 1,769 Cr and the price of the Pan India spectrum (per MHz)beyond 6.2 MHz to be ` 4,571 Cr based on the above report.

TRAI recommendations on Efficient Utilisation of Numberingresources in IndiaOn National numbering plan, TRAI has recommended tocontinue with the existing 10-digit numbering scheme.

OPPORTUNITIES AND THREATS

Opportunities Untapped Landscape

Indian telecom market holds large untapped potential in thetelecommunication and rural teledensity still at 33.8%; there ispotential for data services, rural areas provide robust and sustainablegrowth in the voice space.Similarly in Africa, the mobile penetration level across most of thecountries of operation is very low. The Company is aiming at fullyexploiting this opportunity and drive deeper penetration, especiallyin the rural areas.

New Technologies and Paradigmsto take a significant leap in life enriching services delivered throughbetter technology and service delivery. Further, new technologies

and offer new platforms for development of new businesses. A largershare of rural customers will experience internet for the first timethrough mobile phones, heralding a new era in India’s internetrevolution.Powered by higher browsing speeds through technologies such as3G, Value Added Services (VAS) offers a new area of growth. Newservices such as music downloads, mobile TV, MMS, video calling,video streaming and availability of relatively inexpensive featurerich phones are building the foundation of a content rich customerexperience on mobile phones.Like India, Africa too offers a potential market to leverage 3Gand data through various mobile applications. Deployment of 3Gnetwork and products will be a priority this year for the Africanoperations.momentum, the Indian Data Centre Services are on the rise and isemerging as a long-term growth opportunity. Cloud based servicessuch as Software as a Service (SaaS), Platform as a Service (PaaS)offer new opportunities for small and medium businesses.The growing demand of digital content, especially High Definition(HD) content, will further accelerate the growth of digital TV services.Digital Media Exchange (DMX), coupled with Teleport Services, willget content aggregation capabilities to the market, thereby openingnew avenues for a telecom service provider in digital signage anddigital cinema content delivery domains.

Growing overseasSri Lanka, Bangladesh and Africa offer exciting potential for Airteland the Company is using its experience in the Indian telecommarket to build a low cost business model for these markets as well.

Strong Strategic PartnershipsForming enduring partnerships of strategic importance successfullyis an intrinsic part of Bharti Airtel’s DNA. Company’s strategic alliancewith SingTel has enabled it to continuously enhance and expandits telecommunication network in India. SingTel’s investment inBharti Airtel is one of their largest investments in the world outsideSingapore. In addition, we have also forged strategic partnershipsin specific areas including networks, information technology, callcentre technology, content space and others.These strategic partners have been an integral part of Bharti Airtel’sachievements over the years. They have supported the Company'sgrowth plans, helped it launch new and innovative products in themarket and maintain its leadership position in the Indian telecomindustry. Besides these strategic partners, Bharti Airtel is alsoengaged with a large number of partners, spread across the globe,who support its product and service requirements.26Bharti Airtel Annual Report 2010-11Threats

Regulatory EnvironmentFinancial year 2010-11 was marked as a year of uncertain regulatoryenvironment in India, with 2G license allotment taking centre stageas a political agenda. The proposed National Telecom Policy 2011will help in stabilizing the regulatory environment in the country.The Policy will aim at affordability and sustainability in the telecomsector for the larger benefit of population with clear and transparentregime covering licensing, predictable and transparent availability ofspectrum, convergence, uniform telecom infrastructure guidelines,rationalisation of taxes and levies, conducive manufacturing,enhancing digital literacy in the masses and ensuring competitivenessof telecom sector.

Increased competitionMobile business continues to witness rollout of services by newoperators in various circles. This resultant increase in competitionmay lead to further lowering in tariff rates. Increased competitionis also witnessed in direct to home and enterprise services business,with the growing number of service providers for these services.Bharti Airtel, with significantly large and diverse customer base;integrated suite of products and services; pan India operations; anda very strong brand is best positioned to emerge stronger from themarket environment and will retain its leadership position in theIndian market.In Africa also, competition from other large global players poses achallenge and in turn the Company is countering this specific riskthrough its innovative products, superior customer services and

positive relationships with local governments.Political instability and government intervention is another keythreat that the Company faces in a few countries in Africa. TheCompany proactively engages in positive relationships with the localgovernments and regulators to minimise the risk.

REVIEW OF OPERATIONSBharti Airtel put up a strong performance in the financial year2010-11. The Company entered the league of global telcos bycompleting the acquisition of Zain Group’s (“Zain”) mobileoperations in 15 countries across Africa on June 8, 2010. TheCompany later also acquired Telecom Seychelles Limited expandingits overall presence to 19 countries across the globe.As on March 31, 2011, the Company had an aggregate of 220.9 Mncustomers consisting of 211.9 Mn Mobile, 3.3 Mn Telemedia and5.7 Mn Digital TV customers. Its total customer base as onMarch 31, 2011 increased by 61% compared to the customer base as onMarch 31, 2010.The Company reported a net income of ` 60,467 Mn forthe full year ended March 31, 2011, with a Y-o-Y decline of33% due to increase in net finance charges (excluding forexrestatement losses) (` 14,802 Mn), Forex restatement losses(` 6,833 Mn), re-branding expenses (` 3,395 Mn) and increase inspectrum charges in India (` 2,650 Mn).

FINANCIAL PERFORMANCEAmount in ` Mn except ratiosParticulars Financial Year Y-o-Y2010-11 2009-10 GrowthGross revenue 594,672 418,472 42%EBITDA 199,664 167,633 19%Earnings before taxation 76,782 105,091 -27%Net income 60,467 89,768 -33%Gross assets 1,503,473 731,871 105%Capital expenditure 306,948 108,334 183%Capital productivity 40% 57% –

KEY ACCOUNTING CHANGESConsequent to the adoption of IFRS w.e.f. April 1, 2010, andin consonance with IFRS 8 the ‘Chief Operating decision maker’management approach the Company has reviewed its operatingsegments disclosures which are mentioned below. These have alsobeen restated for prior periods.

Mobile Services (India and South Asia) – These services covertelecom services provided through cellular mobile technology in thegeographies of India and South Asia. This also includes the captivenational long distance network (erstwhile reported under EnterpriseServices segment) which primarily provides connectivity to theMobile Services business in India.

Mobile Services (Africa) – These services cover telecom servicesprovided through cellular mobile technology in the Africancontinent.

Telemedia Services – These services are provided through wire-lineconnectivity to customer household, small & medium businesses.

Enterprise Services – These services cover long distance servicesto third party international or domestic telecom service providersand internet broad-band/network solution services to corporatecustomers. [This segment previously included the captive national longdistance network which has now been reported under Mobile Services(India & South Asia)].

Passive Infra Services – These services includes setting up, operatingand maintenance of communication towers for wireless telecomservices provided both within and outside the group in and out ofIndia.

Other Operations – These represent revenues and expenses, assetsand liabilities for the group none of which constitutes a separatelyreportable segment. The corporate headquarters expenses are notcharged to individual segments.

Digital TV ServicesAirtel Digital TV breached the coveted 5 Mn customer mark in FY11,in just 21 months of its national operations, fastest ever by anyoperator. The Company added 3.1 Mn digital TV customers duringFY 2010-11 taking its total customer base to 5.7 Mn customersas at end of March 31, 2011. The Company added every 4th newcustomer joining the Direct-To-Home (DTH) platform despitestiff competition and aggressive pricing. Airtel is the first companyin India that provides real integration of all the three screens viz.TV, Mobile and Computers enabling the customers’ record theirfavourite TV programmes through mobile and web. The Companycontinues to expand the distribution, going beyond 9,000 towns anddeep into rural India.

Passive Infrastructure ServicesBharti Infratel Limited, a subsidiary of Bharti Airtel, provides passiveinfrastructure services on a non-discriminatory basis to all telecomoperators in India.Bharti Infratel deploys, owns and manages telecom towers andcommunications structures in 11 circles of India and also holds42% share in Indus Towers (a joint venture between Bharti Infratel,Vodafone and Idea Cellular). Indus operates in 16 circles (4 circlescommon with Infratel, 12 circles on exclusive basis).Bharti Infratel had 32,792 towers in 11 circles as at end of March 31,2011, excluding the 35,254 towers in 11 circles for which the rightof use has been assigned to Indus with effect from January 01, 2009.Indus Towers had a portfolio of 108,586 towers including the towersunder right of use.

RISK AND CONCERNS

The following section discusses the various aspects of enterprise-widerisk management. Readers are cautioned that the risk related informationoutlined here is not exhaustive and is for information purpose only.Bharti Airtel believes that risk management and internal control arefundamental to effective corporate governance and the developmentof a sustainable business. Bharti Airtel has a robust process toidentify key risks and prioritise relevant action plans that canmitigate these risks. Subsequent to the acquisition of Zain’s businessin Africa, the risk assessment exercise has been extended to cover theAfrica operations. Key risks that may impact the Company’s businessinclude:Despite being a regulated and competitive sector, Indiantelecom sector is maturing fast and continues to offer levelplaying field. Larger players control majority of market shareand regulatory authorities keep consumers’ interest at theforefront. Private players have driven the telecom growth in thecountry and Bharti Airtel has led from the front. In the process,it has created a large pool of loyal customers and talentedhuman resource capital, in addition to a vibrant brand.In Africa, the regulatory environment in which Bharti Airteloperates in, varies from country to country and is at varyingstages of development. This has contributed to uncertainties inthe regulatory environment.networksThe Company maintains insurance for its assets, equal to thereplacement value of its existing telecommunications network,which provides cover for damage caused by fire, special perilsand terrorist attacks. Technical failures and natural disasterseven when covered by insurance may cause disruption,however temporary to the Company's operations.The Company has been investing significantly in businesscontinuity plans and disaster recovery initiatives which willenable it to continue with normal operations and seamlessservice to its customers under most circumstances. This is ofparticular significance to Africa especially where Bharti Airtelis expanding its network coverage and capacity as part of itsgrowth plans.The Telecom industry in India has witnessed the entry of variousnew players which has resulted in heightened competition anddrop in tariffs. The Company has made significant investmentsto build capabilities in customer analytics. These analyticalabilities coupled with Company's continuous focus oncost-reduction initiatives has helped in offering plans thatmatch customer expectations and gives them true value for

their money. In addition, the Company has continually takensteps to enhance customer experience by offering new andinnovative products and services, thereby providing manyreasons for the customer to choose brand airtel.In Africa increased competition resulted in tariff drops inTanzania, Kenya, Uganda and Niger. The Company hasembarked on an affordability strategy that includes bundledlow cost handsets, low denomination coupons and EasyRecharge (electronic vouchers).

INTERNAL CONTROL SYSTEMSThe Company’s philosophy towards control systems is mindfulof leveraging resources towards optimisation while ensuring theprotection of its assets. The Company deploys a robust system ofinternal controls that facilitates the accurate and timely compilationof financial statements and management reports; ensures regulatoryand statutory compliance; and safeguards investors’ interest byensuring highest level of governance and periodic communicationwith investors. In India M/s. PricewaterhouseCoopers PrivateLimited and M/s. ANB Consulting Private Limited are the jointinternal auditors of the Company and submit quarterly audit reportsto the Audit Committee.The Company has taken several steps to further strengthen theinternal control systems in Africa including significant improvementin the quality and frequency of various reconciliations, expansionof the scope and coverage of revenue assurance checks, segregationof duties, self-validation checks at the operating company level,training and educating key personnel on internal control aspects,IT security improvements, etc. with regard to Oracle ERP systems,29the Company has implemented Oracle in Bangladesh and hascommenced implementation in Africa with added features for betterinternal controls on purchase-to-pay, fixed assets capitalisation andinventory control processes.The Audit Committee reviews the effectiveness of the internal controlsystem in the Company and also invites the senior management/functional directors to provide an update on their functions fromtime to time. A CEO and CFO Certificate forming part of theCorporate Governance Report confirm the existence of effectiveinternal control systems and procedures in the Company. Company’sInternal Assurance Group also conducts periodic assurance reviewsto assess the adequacy of internal control systems and reports to theAudit Committee of the Board.HUMAN RESOURCES AND GLOBAL INTEGRATION INITIATIVEScontinents, and more importantly the multiple socio-cultural andeconomic environments, people have increasingly emerged as astrategic driver of the Company’s business. Over the last year, people

policies and people management framework have been aligned toserve the larger business goals on the global platform.Airtel India and South AsiaLong term development of human capital and strategic employmentof retention tools remained at the core of the Company’s strategyin India. “BLeAP”- Business Leader Acceleration Programme and“ELeAP”- Emerging Leader Acceleration Programme, helped it toprepare top talent from middle and senior management to take onleadership positions in the organisation. Similarly, differentiatedcompensation together with new long term incentive plans, jobenrichment and development through special training interventionshelped the Company to retain top talent.Partnering with Business to create a more tech-savvy employee poolwas one of the key planks of people development. Following theemergence of 3G, data and other technologies, almost 95% of salesemployees have been covered through 3G learning interventions.The Company has taken various initiatives to improve employeeproductivity and efficiency by providing enriched jobs, careeropportunities for growth and incentives.Year 2010-11 was also the year of One Airtel organisation acrossSouth Asia – wherein we saw integration of people, IT and otherprocesses in Bangladesh and Sri Lanka. Airtel India processes andsystems in the areas of people and capability development werereplicated in both the countries.The Company won the ‘2010 Gallup Great Workplace Award’ once againand featured amongst the top 10 companies in ‘Business Today BestCompany to Work for’ survey. The‘study ratedAirtel amongst Top 4 Large companies. The Outlook Business - AonHewitt survey rated Airtel amongst the Top 5 companies in India.AfricaAppreciation of people challenges and integrating people to theairtel way remained a key thrust area during the year in Africa. AfricaLeadership Conclave in Kampala, Uganda in June 2010, involving130 senior leaders from the 16 African operations was the firstserious initiative on this score. The highlight of the Conclave was ajoint visioning exercise to develop the vision for Airtel Africa 2015 -“To be the most loved brand in the daily lives of Africans”.Ensuring availability of the right talent at the Nairobi Head Officeand the individual Opcos remained an overriding priority. Gapsin the talent framework were proactively filled through multiplesources – promoting local talent duly supported by deputing selectpersonnel from India to fill key positions. The amalgamation ofexpat and local talent is working seamlessly ensuring smooth anddynamic business delivery.Airtel Africa has also initiated transformation in the areas of IT,Network and CSD with key best in class partners.

Training programmes for the multi-lingual workforce wereconducted for continuous up skilling at Opcos. Approx 6,000personnel have been trained across all Opcos.Cross pollination of talent within airtel’s global workforce is animportant element of our HR initiative. Movement of young highpotential Africa employees to Airtel India to understand the Airtelbusiness model has commenced and is gathering momentum.Various knowledge sharing platforms have also been created toensure seamless knowledge transfer across geographies.OUTLOOKAs a market leader in the Indian Telecom space, Bharti Airtel’soutlook is promising and is in line with future growth potential ofthe sector. Emerging markets of Sri Lanka and Bangladesh and newerproduct family of Digital TV will continue to be the focus areas andAirtel will continue to build its integrated solutions created forenterprise and small & medium business.Rated as a pioneer in bringing life enriching telecom products andservices for the customers, airtel will continue its journey withfurther usher a new era of content rich applications and servicesdomestic and international markets, the Company believes data willbe a key driver of overall growth.retail and institutional customers and geographic spread spanningmost of the urban and rural India, enables airtel to benefit fromall possible growth opportunities in the Indian market. Also itscontinued unwavering focus on cost and synergies across theorganization will keep it in good stead and this very business modelaugurs well for its expansion and success in new geographies.As regard the Africa operations, looking forward into FY 2011-12,the Company will be focusing on strengthening its business modelacross all the 16 countries of operation. It will also be leveragingthe opportunities that 3G, data, MNP and airtel money presents.Exploited fully, these opportunities have the potential to makeAirtel truly unique to both current and prospective customers in themarket.

CHARACTER ETHICS OF AIRTEL

As one of the world's largest mobile telecommunications network companies, Airtel has a significant role to play in enriching people's lives.

We also understand that we have a significant role to play in managing our business carefully and responsibly, which is why we have adopted a set of core Values and Business Principles to govern our activities and interactions with all our stakeholders across the world, including our suppliers.

Our Business Principles declare a commitment "to promote the application of our Business Principles by our business partners and suppliers".

The following Code of Ethical Purchasing is to be read in conjunction with our Business Principles, and is designed to promote safe and fair working conditions, and the responsible management of environmental and social issues in Airtel 's supply chain.

The Code has been developed in consultation with employees, suppliers, investors and non-governmental organizations. It sets out the standards we wish to see achieved by Airtel and our suppliers over time.

The principle of continuous improvement applies to all aspects of the Code.

Airtelwill work collaboratively with our suppliers on the implementation of the Code, which may include joint audits and site visits to assess performance.

Airtel will publicly report on the implementation of and compliance with the Code.

Airtel will encourage all suppliers to implement our Code across their whole business and within their own supply chains.

1. Child Labor

No person is employed who is below the minimum legal age for employment.

Children (persons under 18 years) are not employed for any hazardous work, or work that is inconsistent with the child's personal development.

Where a child is employed, the best interests of the child shall be the primary consideration.

Policies and programmers that assist any child found to be performing child labor are contributed to, supported, or developed.

2. Forced Labor

Forced, bonded or compulsory labor is not used and employees are free to leave their employment after reasonable notice. Employees are not required to lodge deposits of money or identity papers with their employer.

3. Health & Safety

A healthy and safe working environment is provided for employees, in accordance with international standards and national laws. This includes access to clean toilet facilities, drinkable water and, if applicable, sanitary facilities for food storage.

Where an employer provides accommodation, it shall be clean, safe and meet the basic needs of employees.

Appropriate health and safety information and training are provided to employees.

4. Freedom of Association

As far as any relevant laws allow, all employees are free to join or not to join trade unions or similar external representative organizations.

5. Discrimination

Negative discrimination including racial or sexual discrimination is prohibited.

6. Disciplinary Practices

Employees are treated with respect and dignity. Physical or verbal abuse or other harassment and any threats or other forms of intimidation are prohibited.

7. Working Hours

Working hours of employees comply with national laws and are not excessive.

8. Payment

Employees understand their employment conditions and fair and reasonable pay and terms are provided.

9. Individual Conduct

No form of bribery, including improper offers for payments to or from employees, or organizations, is tolerated.

10. Environment

Processes are in place to actively improve the efficiency with which finite resources (such as energy, water, raw materials) are used.

Appropriate management, operational and technical controls are in place to minimize the release of harmful emissions to the environment.

Appropriate measures are in place to improve the environmental performance of products and services when in use by the end user.

Innovative developments in products and services that offer environmental and social benefits are supported.

HISTORY OF AIRTEL

Bharti Tele-Ventures was incorporated on July 7, 1995 as a company with limited liability under the Companies Act, for promoting telecommunications services. Bharti Tele-Ventures received certificate for commencement of business on January 18, 1996. The Company was initially formed as a wholly-owned subsidiary of Bharti Telecom Limited. The chronology of events since Bharti Tele-Ventures was incorporated in 1995 is as follows: Calendar year & Events

1995 - Bharti Cellular launched cellular services'AirTel'in Delhi

1996 - STET International Netherlands NV, or STET, a company promoted by Telecom Italia, Italy acquired a 20% equity interest in Bharti Tele-Ventures - Bharti Telenet launched cellular services in Himachal Pradesh

1997 - British Telecom acquired a 21.05% equity interest in Bharti Cellular - Bharti Telenet obtained a license for providing fixed-line services in Madhya Pradesh circle - Bharti Telecom and British Telecom formed a 51% : 49% joint venture, Bharti BT, for providing VSAT services 1998 - Bharti Telecom and British Telecom formed a 51% : 49% joint venture, Bharti BT Internet for providing Internet services - First Indian private fixed-line services launched in Indore in the Madhya Pradesh circle on June 4, 1998 by Bharti Telenet thereby

ending fixed-line services monopoly of DoT (now BSNL)

1999 - Warburg Pincus (through its investment company Brentwood Investment Holdings Limited) acquired a 19.05% equity interest in Bharti Tele-Ventures - Bharti Tele-Ventures (by acquiring a 63.45% equity interest in SC Cellular Holdings) acquired an effective 32.36% equity interest in Bharti Mobile (formerly JT Mobiles), the cellular services provider in Karnataka and Andhra Pradesh circles - New York Life Insurance Fund, or NYLIF, acquired a 3% equity interest in Bharti Cellular

2000 - Bharti Tele-Ventures acquired an effective equity interest of 40.5% in Bharti Mobinet (formerly Skycell Communications), the cellular services provider in Chennai - Bharti Tele-Ventures acquired a 30.2% equity interest of Telecom Italia in Bharti Telenet and 18.8% from Bharti Telecom thereby making Bharti Telenet a 100% subsidiary of Bharti Tele-Ventures - SingTel (through its investment company Pastel Limited) acquired STET's 15.3% equity interest in Bharti Tele-Ventures - Bharti Tele-Ventures acquired an additional effective 41.64% equity interest in Bharti Mobile (by acquiring the remaining 36.55% equity interest in SC Cellular) resulting in Bharti Tele-Ventures holding an effective 74% equity interest in Bharti Mobile.

2001 - Bharti Tele-Ventures acquired NYLIF's 3% equity interest in Bharti Cellular

- Bharti Telesonic entered into a joint venture, Bharti Aquanet, with SingTel for establishing a submarine cable landing station at Chennai - Bharti Tele-Ventures issued additional equity for approximately US$ 481.30 million to SingTel, Warburg Pincus, AIF group, IFC, NYLIF, and Seejay Cellular and Bharti Telecom - Bharti Cellular acquired a 100% equity interest in Bharti Mobitel (formerly Spice Cell ), the cellular services provider in Kolkata - Bharti Tele-Ventures acquired 85% and 15% in Bharti Telespatial from Bharti Telecom and Intel, respectively - Bharti Tele-Ventures acquired a 44% equity interest in Bharti Cellular from British Telecom, thereby making Bharti Cellular its 100% subsidiary - Bharti Tele-Ventures acquired an additional 49% equity interest in Bharti Mobinet from Millicom International and BellSouth International, thereby owning 89.5% equity interest in Bharti Mobinet, which was further increased to 95.3% following an issuance of additional equity shares by way of rights issue - Punjab license restored to Bharti Mobile by the DoT and migration to NTP - 1999 accepted - Bharti Cellular entered into license agreements to provide cellular services in eight new circles following the fourth operator cellular license bidding process - Bharti Telenet entered into license agreements to provide fixed-line services in the Haryana, Delhi, Tamil Nadu and Karnataka circles - Bharti Telesonic entered into a license agreement with the DoT to provide national long distance services across India

- Bharti Aquanet, Bharti Telesonic and Bharti Cellular entered into license agreements with the DoT to provide ISP services in India - Bharti Telesonic launched national long distance services under the brand name of IndiaOne - Bharti Telenet launched fixed line services in Haryana under the brand name of TouchTel.

2002 - Comes out with issue of 18.53 crore equity shares through book building route with a floor price of Rs 45 per share, received bid for 18.55 crore shares. Through the issue, it becomes the first company in India to come out with 100% book building issue -Issue price fixed at Rs 45 per share, floor price fixed by the company. Raises Rs 834 crore -Shares listed on BSE, NSE and DSE, opens at 11% premium to its issue price of Rs 45 -Enters into a 5-year agreement with Escotel and ETL of the Escorts group to contract leased line connectivity for its cellular operations -Mr. Ravi Akhoury ceases to be Director of Bharti Tele -DoT grants ILD Telephony License to Bharti Telesonic, subsidiary of the company -Signs MoU with Telia AB to buy out their 26% stake in Bharti Mobile -Ties up with SSC (Secondary School Certification) Board, Hyderabad, where Bharti will announce SSC results to its customers on their mobile phones -ICICI Bank ties up with Bharti for pre-paid mobile cards via ATMs -Bharti forays into Mumbai with offers -Alpine International Ltd. and ELM International Ltd. acquire shares of Bharti Tele-Ventures -Sunil Mittal, Chairman & Managing Director of the company, bags

Businessman of the year award by Business India

2003 -Airtel breaks interconnectivity with Tata Teleservices in Andhra Pradesh Circle -Company accorded its approval for amalgamation of its subsidiary companies viz: Bharti Telenet Ltd, Bharti Telesonic Ltd, Bharti Broadband Networks Ltd and Bharti Comtel Ltd through scheme of Amalgamation. The merged entity would be renamed as Bharti Infotel Ltd -Air Tel launches Local direct dialling facility in Chennai circle -Mobilises 5 m long term foreign currency borrowings for expansion of cellular operations -Bharti Cellular unveils CareTouch service -Bharti Group's cellular brand Airtel has unveiled free multimedia messaging services (MMS) for its customers. The company has also rolled out pan-India GPRS (General Packet Radio Services) for its corporate subscribers -Launches its `IndiaOne MeetXpress' audio-conferencing service -Punjab, Haryana get free incoming calls from Airtel -AirTel provides SMS facilities to hearing impaired in Chennai -Goa, Maharashtra gets 'voice portal' services by Bharti Cellular -Launches free additional connection to its new subscribers in New Delhi -Mr Sin Hang Boon and Mr Wong Hung Khim have resigned from the Board of Directors of Bharti Tele Ventures Ltd with effect from February 27, 2003. -Airtel provides SMS cricket updates -Bharti Mobinet Ltd, the Bharti group company that provides the AirTel mobile service in Chennai, today launched its GPRS (General Packet Radio Service) network and an MMS (multi-media messaging) on the GPRS platform

-AirTel unveils new ring tones for karnataka cellular market -AirTel Subscribers exceed 3 million mark -AirTel unveils RAD system -Mr P M Sinha resigns from the Board of Directors of the Company with effect from March 31, 2003. -Bharti TeleVentures announces the completion of merger with Bharti Mobitel -Bharti Mobitel Ltd. merged with Bharti Cellular Ltd. -AirTel reintroduces 'Mobile 2 Mobile' offer for Karnataka customers -AirTel, Touchtel jointly offer freeTouchtel land line for post-paid Airtel connection -AirTel rolls out voice mail service for pre-paid customers -AirTel unveils new scheme for pre-paid customers giving away free talk time worth Rs 10 crore -Airtel surpasses 4 lakh subscriber base in Karnataka -Bharti announces new tariff plan AirTel 012 -Offers 0-1-2, a new cellular package for the customers, which means zero charges on incoming calls, Re 1 on mobile-to-mobile outgoing calls, Rs 2 on mobile-to-mobile STD calls -Rolls out Airtel messenger service -AirTel offers bundled handset, connection package for Rs 5715 -Airtel slashes SMS rates to 60 paise; excludes Delhi and Mumbai -Bharti cellular, wholly owned subsidiary of Bharti Tele-Ventures, increases its stake to 100% in Bharti Mobile -Iinks distribution pact with Hathway Cable. With this alliance, Bharti is said to be the first telecom firm to step into television distribution services -Six cell operators move over from Bharti to VSNL

-Airtel augments cellular coverage in TN by including Arcot & Walajapet in its network -Airtel ties up with Coke in Chennai to sell its Magic prepaid cards -AirTel embarks on network expansion in Hyderabad -Airtel unveils IndiaOne Long Distance Calling Card -AirTel introduces unified tariff package in TN, Chennai -Airtel becomes front runner in Karnataka's mobile services market -Bharti Tele launches 'Always on' service to its subscribers -SBI, AirTel announce EMI offer at Rs 299 -Bharti and MTV join hands to launch new SIM card -AirTel unveils new post-paid scheme at zero rental -AirTel launches `Happy Plan' in AP -Airtel emerges as the highest selling pre-paid card -Airtel join hands with Alcatel & Videocon to launch new scheme -AirTel service provider touches 5 lakh customers in Punjab -Airtel offers 5 new services for its customers in Mumbai -Bharti launches first dual band network in Delhi -Gets 14th place among top 25 Cos in India -Bharti Mobile crosses 4 lakh mobile subscribers in AP -Airtel holds top position in terms of dealer penetration -Prof. V S Raju has been inducted on the Board of Directors of the Company. -Touchtel launches SMS service in fixed line phones in Karnal, Panipat -AitTel unveils special offers in Kerala

-AirTel launches InnoWest for the western region -Bharti Tele-Ventures enters into an agreement with Telesystem (Mauritius) Pvt. Ltd -Airtel slashes out going sms price to 30ps - AirTel on December 16, 2003 announced the launch of expense tracker service, which provides customers the option of tracking their day-to-day expenses on a daily or monthly basis. To avail of this service, the customer should register himself by sending EXP REG Your mail ID{gt} to 3020. This service will allow a user to track expenses, while on the move by sending an SMS. Each SMS sent to 3020 would cost Rs 3. -AirTel introduces MTV Club Card in Chennai

2004 -Bharti unveils new card for Mecca piligrims -AirTel enrolls 50,000 customers in its mobile service in 60 days -Launches WAP enabled portal Service in Kerala - Bharti Cellular's AirTel has extended its mobile connectivity to Karaikkal, Nagur, Mannargudi and Kovilpalayam in Tamil Nadu circle. -Airtel customer base touches new high of 5 lakh mark in Andhra Pradesh - Mobile service provider AirTel is launching its first ever MMS (Multi Media service) downloads in Tamil. The launch of this service has been timed to coincide with Pongal. -AirTel tie up with MAA TV -Airtel launches Rs 50 pre-paids recharge -AirTel launched a family pack for its post-paid customers in Chennai on January 29. According to a press release, the family pack may have a maximum of 10 members spread across the country. The combined basic plan fixed charges/rental of all family members in the pack will have to be equal to Rs 450 but less than Rs 1000 for the family 450 pack and above Rs 1000 for the family 1000 pack. The offerings under family pack 450 include 15 free mobile to mobile STD minutes within

the family, 50 free local calling minutes to each family member, calls within the family in same circle at 50 paise per minute, 25 free local SMS and one subscription alert service free for 3 months. -Bharti Tele-Ventures enters into a three year service agreement with Ericsson -Bharti Tele-Ventures (BTVL) has signed and received unified access service licence to provide GSM services in five circles including Uttar Pradesh (East), West Bengal & Andaman Nicobar, Orissa, Bihar and Jammu & Kashmir. The licence has been granted to Bharti Cellular Ltd (BCL), the cellular arm and subsidiary of BTVL. -Airtel announces the signing of the first-ever bilateral roaming agreement between an Indian mobile service provider and its counterpart in Pakistan. This facility will be available to pre-paid as well as post-paid customers. AirTel's roaming agreement is with Mobilink, the only GSM cellular service provider in Pakistan -Acquires switching systems from Tekelec that will give a technological edge to the company -Bharti Tele-Ventures Ltd signed an information technology outsourcing deal with infotech major IBM, estimated to be in the range of 0-750 million for a ten-year period. -Jayant Khosla, new chief executive officer, Mumbai -Signs MoU to join the South East Asia - Middle East - Western Europe 4 (SEA-ME-WE-4) consortium along with 15 other global telecom operators. -Bharti Tele-Ventures has struck a deal with Shyam Telecom to buy out the latter's 67.5 per cent stake in cellular services company Hexacom for Rs 430 crore. -Bharti Tele garners 0 m via FCCBs - Samsung India Electronics Limited has tied up with cellular operator Bharti for bundling its mobile handsets with a connection. -The Bharti group finalised a Rs 500-crore deal to share its national long-distance (STD) network with VSNL in a first-of-its-kind accord between two top telecom service providers in a bid to optimise capacities in the NLD segment. - Internet gateway and services provider, Videsh Sanchar Nigam Ltd.

(VSNL) has signed a Right to Use (RoU) agreement to deploy mobile telephony major, Bharti Tele-Ventures' existing National Long Distance (NLD) backbone. -Airtel offers talktime transfer service -Airtel has announced money-back guarantee offer in case of call drop or poor network experience for its subscribers -Bharti launches 2-in-1 card -- Airtel launched two-way international roaming and GPRS for prepaid customers in the Maharshtra and Goa circles -India's leading cellular company Bharti Tele-Ventures has bagged the Asian MobileNews operator of the year award in India and the subcontinent -Bharti Tele-Ventures Ltd has awarded a million equipment contract to Swedish telecoms company Ericsson -Bharti Televentures announced formation of a new strategic business unit to offer various telecom and IT services through a single contact -Bharti Televentures unveiled a mobile portal featuring sports, entertainment and news among others -Airtel ties up with Micro Tech to set up 'Mcops' vehicle security system -Bharti Tele-Venture on July 19 launched ring back tone service which is a personalized mobile music service where the caller hears songs and other sound clips instead of the traditional switchboard ring-ring tone -Airtel, a private telecom services provider, has commissioned its first 24x7 customer service centre in Andhra Pradesh -Airtel unveils Rs 199 pre paid card -AirTel join hands with NMIMS to offer executive MBA programme -AirTel introduces new scheme for hearing impaired in Maharashtra & Goa -AirTel inks pact with JP Mobile

- Rolls out Enhanced Data Rate for Global Evolution (EDGE) network in Pune on September 9, 2004, Ties up with Nokia for sale of Nokia 6230, an EDGE-enabled handset. -AirTel unveils first virtual calling cards in India -BTVL rolls out EDGE services in Bangalore -Airtel rolls out Full Talktime Advantage card -Airtel rolls out wi-fi services in Mumbai -BTVL launches new 'Airtel Broadband Friendly Offer' -Airtel launches GPRS services for pre-paid customers -Airtel partners with ITPO to set up Wi-Fi network in Delhi -Airtel launches EDGE services and a new pre-paid plan for Chennai -Airtel introduces LAS in Karnataka

2005 -Airtel launches video services for its GPRS customers on February 22, 2005 -Airtel unveils new TV ad featuring Sachin, Sharukh -Bharti Tele-Ventures launches telecom network in Andaman & Nicobar -BTVL unveil fixed line, broadband services -Bharti inks 5-m deal with Nokia for rural network expansion -Bharti Tele Ventures Ltd has announced that Airtel, ICICI Bank & VISA have joined hands to launch mChq - a revolutionary new service - a credit card on the mobile phone -Bharti Tele Ventures - Airtel introduces BlackBerry Connect in India -Bharti Tele Ventures announces agreement with Vodafone -Airtel unveils 'free flight' offer

-Airtel unveils starter pack -Bharti Tele-Ventures launches under sea cable system

2006 -Airtel unveils Re 1 STD plans -Airtel launches NetXpert. -Airtel launches Post2Pre recharging service on April 04,2006. -Airtel sets up customer centre -Mobile service provider Airtel today announced the launch of `Save My Phone Contact' service for its pre-paid and post-paid customers in Delhi -Bharti Tele Ventures bags 'Wireless Service Provider of the Year' & 'Competitive Service Provider of the Year' awards -Sunil Mittal bags CEO of the Year award -Cellebrum join hands with Airtel -Airtel Mega unveiled in Coimbatore -Airtel joins hand with Microsoft -Bharti Airtel Ltd has informed that Microsoft and the Company announced a strategic partnership that will offer a range of software and services for small and medium businesses (SMBs) in India. -Bharti Airtel Ltd on Nov 8, announced a first-of-its-kind alliance with the Adani Group for establishing an end-to-end modern telecommunication network infrastructure for the latter's multi-sector special economic zone (SEZ), located near Mundra Port in Kutch district of Gujarat.

2007 -Bharti Airtel, telecom major, has come out with a slew of initiatives including buying out SingTel's 50 per cent stake in joint venture under sea cable company Network i2i for 0 million. -Bharti Airtel on Feb 11, has been awarded QCI-DL Shah National Award

on Economics of Quality. -Bharti Airtel Ltd has announced the following changes in the operational leadership structure and roles in the Company effective April 01, 2007. -Bharti Airtel Ltd on April 01, 2007, has announced the reduction in International Long Distance Tariffs (ISD) for all its mobile customers in India. -Airtel signs agreement with HTC for touch screen mobile.

2008 - Nokia Siemens Networks on Jan 3 declared that it has been awarded a multi million euro contract from Bharti Airtel Ltd for deployment of a single interactive voice response (IVR) platform across 23 circles. The three-year turnkey contract comprises designing, planning, systems integration and optimisation services to raise overall customer experience. The new IVR solution will enable Airtel to deliver services such as voice SMS, televoting, call management services, caller ring back tone and voice portal on a faster time-to-market basis and, therefore, reduce OPEX costs. - Bharti Airtel Ltd on February 13, 2008 has announced that it has achieved the 60 million customer mark. This landmark has catapulted Bharti Airtel into the club of top mobile operators in the world in terms of subscriber base. The 60 million customer base covers mobile as well as fixed line and broadband customers. - Bharti Airtel tied up with US-based Apple Inc to bring the popular GSM-based iPhone in the country. - Bharti Airtel Ltd has forged a technology alliance with Infosys Technologies Ltd to launch its Direct-to-Home (DTH) television services. Infosys, through its digital convergence platform, will offer a suite of products including devices, application servers and interactive applications for Airtel's DTH services.

2009 - Bharti Airtel HAS signed a five-year managed services deal valued at 0 million with Alcatel Lucent for its fixed-line and broadband operations. - Bharti Airtel launched the 'Airtel Advantage' initiative. The

initiative is aimed at offering the added advantage to Airtel customers to be in touch with each other at an affordable rate of 50 paise per minute, be it a national long distance call (STD) or a local call. - In order to create products and services for the small, medium and large enterprises, Bharti Airtel and Cisco announced a strategic business alliance. The alliance would combine the strengths of Airtel's network service and Cisco' Internet Protocol (IP) technologies. - Bharti Airtel - Airtel and mChek announce milestone of One Million users; introduce a broad range of new mCommerce services.

2010 - Bharti Airtel submitted its bid for 3G spectrum, the auction for which starts from April 9. - Bharti Airtel has partnered with US-based software maker VMware Inc. It has done this in order to focus on the cloud-based managed computer services market. - Bharti Airtel, India's No.1 cellular carrier has won broadband spectrum in four circles. Earlier, Bharti has said that it had tied up the entire financing requirement of .3 bn for the planned buy, through a series of banks. - Gearing up for the roll out its 3G services soon, Bharti Airtel on Monday said it has chosen Ericsson India, Nokia Siemens Networks and Huawei Technologies as network partners to launch the third generation mobile services. All the three partners will plan, design, deploy and maintain a state-of-the-art 3G HSPA (high speed packet access) network in 13 telecom circles of the total 22 for which Bharti Airtel has bagged the licences for over Rs.12,000 crore.

Customer Satisfaction on Airtel  

Summary

"Success in market usually comes to those, who are busy to be looking for it"

The project title "Customer Satisfaction" is carried out for Airtel Company.

The evaluation of telecom has been increased through decades, which is best in customer rise. Now a day's telecom has assumed great importance.

According to study of markets, it is being observed that in near future a proper planning is required to invest money in all type of telecom sector because there is good potential in telecom sector.In this project, great emphasis is given to the customer's mind in respect to total insurance planning. The needs and wants of the customer is taken into consideration also to know the investing pattern of people in telecom sector.

I hope that Airtel will recognize this as well as take more references from this project report. The main objective of this project is to know the customer satisfaction in Airtel.

After analyzing the feed back the conclusion has been made that the Indian Telecom market is having lots of potential customer the only thing is to give a proper guidance and motivation to the prospective customers.

Objectives

To find out customer satisfaction of Airtel company.

To find out customer satisfaction with the Airtel's customer orientation

To find out customer's preference for its various services on the basis of 5- point scale satisfaction level.

To find out new business challenge faced by Airtel.

To find out new business strategy as adopted by Airtel.

To find out customer retention level.

To give suggestions and recommendations to the growth Airtel & how to increase the satisfaction level of customers

Conclusion

To conclude this discussion I must say that the Airtel is having edge over its competitors and is doing well. The core competency of Airtel is to update its business according to market requirement. As integration with IBM lead to greater help in terms of technology advancement and use. But still there are some factors, which leads to its reason of slow growth as mentioned in the report.So company has to remove all those drawbacks to perform best as per provided recommendations.

Recommendations

"Retaining & finding people to feed the growth needs of business is at the epicenter of the strategy".

This company needs to tackle people issues not only when it comes to talent, but also in various other areas. As chief manager is the potential candidate for larger assignments. It is advisable by us to depute a chief manager also, because only senior manager is working in the company as a chief.

Re-skilling and Re-Deployment of talent are among the major concerns.

As Airtel start to automate and computerize all their operations

Staffs should be properly trained in new skills

There must should be a complaint/suggestion box.

There should be a permanent computer skilled professional to handle any type of software and hardware problem on time.

Co-ordination among staffs has to be increase.

OUR SERVICES

What we offerWe know that the needs of every business are different, so we'll never suggest a one-size-fits-all system. We'll work with you to identify your specific needs, then tailor an effective

solution that can be scaled, adapted or migrated as your business changes.

Network IT Solutions Network Infrastructure, Integration & Management from airtel offers the combination of cutting edge global network infrastructure, technical skills and world-class services through a consultative approach. Professional Services are a suite of high-end services devoted to creating value for the customers based on their business and technology environments.

Data and IP SolutionsOur portfolio of Data and IP services helps you do business at ease. From keeping your mission critical applications running to managing the flow of information across the globe, our comprehensive suite of data technologies and infrastructure support does it all for you.

Voice SolutionsBusinesses need to invest in resources in a multimodal communication environment to offer seamless customer experience. Our voice solutions help you communicate and collaborate within and beyond your organization, helping you meet the demands of growth.

ConferencingMeet face to face virtually. With our Conferencing services, you will no more be constrained by geographies or time zones. Now you can stay connected with your colleagues and business partners without even being

Global WholesaleCarrier business unit provides long distance wholesale voice and data services to carrier customers as well as to other business units of Airtel. The business unit owns a state of the art national and

Data Center ServicesOur Data Center services include entire suite of managed hosting, storage, business continuity, data protection and security services.

there. international long distance network infrastructure enabling it to provide connectivity services both within India and connecting India to the world.

Digital Media ServicesDigital Media Services from airtel is a centralized, online, media management and distribution platform. It is a media exchange linking all the content owners, production facilities and screens (TV, IPTV, DTH, computers, mobile phones, digital signage, digital cinema theatres, etc), enabling them to store, forward, share & trade multi-versions of produced content to multiple platforms across the globe.

 

Why Us We work with the best, partnering with leading technology vendors around the world, to create and expand. We are a powerhouse of technology, investing billions of dollars in a world class network in India and across the globe.  

airtel, with a current workforce of over 50,000 employees, is one of the fastest growing companies in India. Our successes have been marked by numerous awards.  We are here to help you. We succeed together.

How we work

can do

The spirit of ‘can do’ is ingrained in our system. We, as a part of the Bharti Group, a pioneering champion of India’s economic progress, have been instrumental in shaping the communications sector in the last twelve years. With this spirit, we work with our clients, challenging conventions and striving to do more and to be the best.

on your side

airtel and its people are committed to helping you succeed. Not just meeting today's communication challenges but preparing you for tomorrow. We won't force you down a particular path, but will bring in other specialist partners to give you what you need. We have your interests at heart. We are on your side.

by your side

Our people work in teams dedicated to each client. They are responsive and do what it takes to deliver. From handling regulatory issues to overcoming practical complexities, we know how business works here. And because time in India is measured in months not years, we move fast.

We are by your side at all times.

Who we work with

airtel is proud to be the trusted communications partner to India’s leading organisations, working for them to meet the challenges of growth. Across India. beyond India.

We offer a full suite of business communication services across data, voice and managed services. Our solutions are tailored to fit your particular needs.

We are a part of the Bharti Group. We have always been challenging the limits of innovation and striving to find new and better ways of doing things.

Our people are committed to helping you succeed. We will stick with you through thick and thin.

We are on your side and by your side

Centum Learning join hands with airtel to drive customer experience in 16countries across Africa• Becomes a leading learning and development Indian multinational withoperations in 19 countries• Renews its commitment to transform business outcomes for its partners• Collaboration to train over 40,000 airtel employees and channel partners in AfricaNew Delhi, December, 2010 : Centum Learning Limited, a Bharti Associate company, hasbecome a leading Indian Multinational in the learning and development domain by entering

into a strategic collaboration with airtel for its African operation. The first‐of‐its kindagreement of this scale shall impact over 40,000 airtel Africa’s employees and channelpartners.Under this collaboration, airtel has integrated Learning and Development function, especiallyin the areas of Sales, Distribution and Customer Services, within Centum Learning to enhanceproductivity and impact business outcomes as its continues to consolidate its footprint inAfrica. In a move, that is expected to transform customer experience for African customers,Centum Learning is set to align its learning initiatives to the strategic objectives of airtel inAfrica. Centum Learning would therefore play a critical role in replicating the success story ofairtel India, in Africa, by building a strong competitive advantage.Speaking on the occasion Sanjeev Duggal, CEO & Executive Director, Centum Learning said ‐“This is a historic moment for us. airtel is on an accelerated growth path and we are proud tobe their long‐standing partners in India, Bangladesh, Srilanka and now in Africa. As wedeepen our involvement in Africa, we are committed to playing a significant role intransforming customer experience and bringing enhanced efficiency for airtel’s Africanoperations in all 16 countries . I am sure this is yet another beginning of an enriching chapterfor us and airtel in Africa, which would reap rich dividends for the African continent as whole”.Manoj Kohli, CEO, International Business & Joint Managing Director, Bharti airtelcommented “Centum Learning will play a critical enabling role in transforming our customerexperience. I am confident that Centum Learning will continue to share our vision given theirsound track‐record in the learning solutions domain. This association will go a long way inimpacting our business and organizational growth as Centum Learning brings its knowledgeand best practices to us."As a part of this collaboration, Centum Learning will provide end‐to‐end learning solutionsacross roles and business verticals in 16 countries including Burkina Faso, Chad, CongoBrazzaville, Democratic Republic of Congo, Gabon, Ghana, Kenya, Madagascar, Malawi, Niger,Nigeria, Sierra Leone, Tanzania, Uganda, Seychelles and Zambia.Centum Learning will create new ‘ways of working’ by conducting a need diagnostic study,mapping employees’ competencies, developing role based learning plans, creatingcustomized learning content, delivering robust learning programmes. It would also play acritical role in restructuring business verticals, undertake on‐the‐job coaching, organize skillslabs and measure impact through certification and audits.

About Centum Learning LimitedCentum Learning, a Bharti Associate Company, provides end‐to‐end learning and skill‐buildingsolutions aimed at impacting productivity of businesses and the nation at large. Besides, it alsoprovides higher education to youth for transforming the face of modern India.In the learning domain, Centum Learning’s solutions cover the entire spectrum ranging from LearningProcess Outsourcing, Custom Content Development, Training through Blended Learning Programmes,Executive Coaching and Performance Coaching to Process Management and Certification.In the higher education domain, it has set up more than 150 Centum Learning Centres in 90 citiesspread across India to enhance employability and bridge the talent gap. Centum Learning has recently

launched Centum U ‐ Institute of Management & Creative Studies, which offers undergraduate andpostgraduate programmes in association with globally acclaimed universities and institutes. Inpartnership with National Skill Development Corporation, Centum Learning has also establishedCentum WorkSkills India Limited to skill 1.2 crore people and make them employable by providinglivelihood opportunities. To know more visit www.centumlearning.com

About airtel in Africa:airtel is the new brand name for the 16 Zain operations across Africa which were acquired by Bhartiairtel in June 2010. airtel is driven by the vision of providing affordable and innovative mobile servicesto all. airtel has African operations in: Burkina Faso, Chad, Democratic Republic of the Congo, Republicof the Congo, Gabon, Ghana, Kenya, Malawi, Madagascar, Niger, Nigeria, Seychelles, Sierra Leone,Tanzania, Uganda and Zambia. airtel International is a Bharti airtel company. For more information,please visit www.airtel.com

About Bharti airtel LimitedBharti airtel Limited is a leading global telecommunications company with operations in 19 countriesacross Asia and Africa. The company offers mobile voice & data services, fixed line, high speedbroadband, IPTV, DTH, turnkey telecom solutions for enterprises and national & international longdistance services to carriers. Bharti airtel has been ranked among the six best performing technologycompanies in the world by BusinessWeek. Bharti airtel has over 200 million customers across its

operations at the end of October 2010.