+ All Categories
Home > Marketing > Brand Advocates Case study_Huggies China 2012

Brand Advocates Case study_Huggies China 2012

Date post: 01-Dec-2014
Category:

Marketing
Upload: advocacy-asia
View: 675 times
Download: 1 times
Download Report this document
Share this document with a friend
Description:
Case study on how Huggies Diaper pants in China grew sales +161% using real consumer Advocates
10
Transcript
Page 1: Brand Advocates Case study_Huggies China 2012
Page 2: Brand Advocates Case study_Huggies China 2012

We#create##Real#Consumer##Advocates#

# Between Friends!

Between Family!

Between Colleagues!

who$do$genuine$advocacy$$actions$for$you$

Page 3: Brand Advocates Case study_Huggies China 2012

Huggies#Diaper#pants#China#2012#

Page 4: Brand Advocates Case study_Huggies China 2012
Page 5: Brand Advocates Case study_Huggies China 2012
Page 6: Brand Advocates Case study_Huggies China 2012
Page 7: Brand Advocates Case study_Huggies China 2012
Page 8: Brand Advocates Case study_Huggies China 2012
Page 9: Brand Advocates Case study_Huggies China 2012

We#create##Real#Consumer##Advocates#

# Between Friends!

Between Family!

Between Colleagues!

who$do$genuine$advocacy$$actions$for$you$

Page 10: Brand Advocates Case study_Huggies China 2012

Recommended
Brand Advocates Case study_Anlene China 2012

Brand Advocates Case study_Anlene China 2012

Marketing

Energizing Brand Advocates in the Travel Industry

Energizing Brand Advocates in the Travel Industry

Business

Using Inbound Marketing to Build Brand Advocates

Using Inbound Marketing to Build Brand Advocates

Marketing

Why Employee Brand Advocates Must be Trained

Why Employee Brand Advocates Must be Trained

Social Media

Zuberance Study: Three Surprising Findings About Brand Advocates

Zuberance Study: Three Surprising Findings About Brand Advocates

Business

Building Brand Advocates

Building Brand Advocates

Marketing

The Power of Brand Advocates for B2B

The Power of Brand Advocates for B2B

Business

HP Case Study Brand Advocates

HP Case Study Brand Advocates

Technology

Social Media Bootcamp for Building Employee Brand Advocates

Social Media Bootcamp for Building Employee Brand Advocates

Marketing

Building Your Brand Advocates

Building Your Brand Advocates

Technology

Using Brand Advocates (Employees) for Influence

Using Brand Advocates (Employees) for Influence

Technology

Empowering Employee Advocates - Brand Advocacy

Empowering Employee Advocates - Brand Advocacy

Business

Activating Woman Brand Advocates

Activating Woman Brand Advocates

Marketing

Customer Context: Power Relevant Experiences Create Brand Advocates

Customer Context: Power Relevant Experiences Create Brand Advocates

Software

Brand Advocates - amadc.org

Brand Advocates - amadc.org

Documents

Zombie Loyalists: Mobilizing Advocates to Benefit Your Brand

Zombie Loyalists: Mobilizing Advocates to Benefit Your Brand

Marketing

How to find your high-profile brand advocates

How to find your high-profile brand advocates

Marketing

Using Instagram to Create Brand Advocates - #SMDAYSFL #IAMLOYALSMD

Using Instagram to Create Brand Advocates - #SMDAYSFL #IAMLOYALSMD

Social Media