BusinessPartner Briefing on theAvaya Investment Saver Promotion

James HaenslyApril 2009

Partner Presentation Only – Not for CustomersAvaya Proprietary

Avaya Inc. – Proprietary. Use pursuant to the terms of your signed agreement or Avaya policy.

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Today’s Challenging Times

Businesses are facing significant challenges and looking more than ever for ways to keep costs low and manage risks.

Businesses depend on their communications systems to support the mission critical elements of communicating with customers, suppliers, and within their business.

Each decision on a purchase of new systems is facing a high level of scrutiny.

Businesses need to stay operational and know that they have strong support from the partners and vendors in their ecosystem.

Avaya Inc. – Proprietary. Use pursuant to the terms of your signed agreement or Avaya policy.

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Executive Overview

Avaya Investment Saver is a new, innovative promotion designed to:

– Provide attractive support plan for unsupported customers in the market to ensure maximum uptime and protection from communication failure.

– Leverage OPEX model instead of CAPEXto support customers and to create a smooth upgrade path when the economic situation improves

– Create a base of satisfied, supported, up to date customers

Focus: all customers with CM1, CM2, or CM3– Promotion includes extended maintenance agreement (2

year) with option for no-charge software upgrade to latest CM software anytime during the agreement

– Suggested retail price from Avaya (wholesale price to partner)

– Good margin for partner sale and good value for customer

Avaya Inc. – Proprietary. Use pursuant to the terms of your signed agreement or Avaya policy.

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Avaya Investment SaverCustomer Benefits

Get comprehensive technical support, enabling the productivity and continuity of their communications by utilizing best practices & leading edge technology

Achieve peace of mind that their business critical systems will continue to be supported both proactively and reactively

Upgrade to the latest release at their convenience with no additional charge for software

Avaya Inc. – Proprietary. Use pursuant to the terms of your signed agreement or Avaya policy.

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Avaya Investment SaverPartner Benefits

Upgrade component makes it easier to position system maintenance with customers, not currently under coverage which in turn provides partners with an ongoing revenue stream

Customer has remote support coverage from Avaya to add additional insurance protection for their customer maintenance contracts

Positions customers for upgrade in the future and makes it more attractive to stay with Avaya rather that go with competition

Create opportunity for additional interactions and future business with the customer

Avaya Inc. – Proprietary. Use pursuant to the terms of your signed agreement or Avaya policy.

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Three Types of Customers

Customers ready to upgrade now:

– Upgrade them!

Customers who never want to upgrade:

– Make sure they have proper support

Customers who want or plan to upgrade in the future but may not have budget or inclination now:

– SELL Avaya Investment Saver!!!

Avaya Inc. – Proprietary. Use pursuant to the terms of your signed agreement or Avaya policy.

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Timeline & Next Steps

Letter sent to BP Principals launching program – March 5th

Collateral available on BP portal – March 5th

Partner Briefing SessionsASEAN, South Pacific, India – March 10th

Korea – March 11th

HK/TW – March 12th

China – March 19th

Japan – April 16th Partner Head-start Registration Deadline – April 15th

First Assessment – May 15th

Partner head-start promotion over – May 31st

Promotion concluded – June 30th

Avaya Inc. – Proprietary. Use pursuant to the terms of your signed agreement or Avaya policy.

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Avaya Sponsored BP Sales Incentives

US$5000-$10,000 US$10,000-$20,000 >US$20,000

BP Sales Associate US$200 US$300 US$500

Total Contract Value

Avaya Inc. – Proprietary. Use pursuant to the terms of your signed agreement or Avaya policy.

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Partner Call to Action

Sell NOW! to all of your approved customers.

Enlist your Channel Manager if you need help

Enquire to Partner Engagement Team if you have any questions.

Get finalized quotes and place your orders with Partner Engagement Team

Act now as Investment Saver Promotion will end soon.