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T ECHNOLOGY Job candidates with cyber lives, blogs leave little to employers’ imaginations “Some employers might never Google my name or may never look me up online, and it’s never going to be an issue,” Mr. Dixon said.“Other places might type my name in and find my web site.” As blogs and social-networking sites grow in popularity, it is becoming more of a possibility that a person’s Internet presence could affect how a prospective employer views a job candidate. “Optimistically, I would love to think that some places might see it and see something there that they like,” Mr. Dixon said.“They might see some- thing in my personality or in my writing style or my interest or passion for my subject that might help sway employers my direction.” For public consumption When searching for a new job, those who have entered the popular world of blogging should realize what they say and do online can be easily accessed, said Chris Varley, vice president of NorTech, a technology based economic develop- ment organization. “Some employers might never Google my name or may never look me up online, and it’s never going to be an issue,” Mr. Dixon said.“Other places might type my name in and find my web site.” As blogs and social-networking sites grow in popularity, it is becoming more of a possibility that a person’s Internet presence could affect how a prospective employer views a job candidate. “Optimistically, I would love to think that some places might see it and see something there that they like,” Mr. Dixon said.“They might see some- thing in my personality or in my writing style or my interest or passion for my subject that might help sway employers my direction.” For public consumption When searching for a new job, those who have entered the popular world of blogging should realize what they say and do online can be easily accessed, said Chris Varley, vice president of NorTech, a technology based economic develop- ment organization. See BLOGS Page 15 KRISTEN WILSON By CHRISSY KADLECK [email protected] Darby M. Dixon III was never secretive about his personal blog — Thumb Drives and Oven Clocks — when he worked as a communications coordi- nator at Battelle in Cleveland. His less than 2-year-old site, which he uses as an outlet for his opinions about current litera- ture and authors, simply never came up during discussions with colleagues. But the 28-year-old Lakewood resident, who left his job at Battelle in early July,knows there’s a good chance his private blog will become public information with prospective employers. By CHRISSY KADLECK [email protected] Darby M. Dixon III was never secretive about his personal blog — Thumb Drives and Oven Clocks — when he worked as a communications coordi- nator at Battelle in Cleveland. His less than 2-year-old site, which he uses as an outlet for his opinions about current litera- ture and authors, simply never came up during discussions with colleagues. But the 28-year-old Lakewood resident, who left his job at Battelle in early July,knows there’s a good chance his private blog will become public information with prospective employers.
Transcript

TECHNOLOGY

Job candidates with cyber lives, blogsleave little to employers’ imaginations

“Some employers might never Google

my name or may never look me up

online, and it’s never going to be an

issue,” Mr. Dixon said. “Other places might

type my name in and find my web site.”

As blogs and social-networking sites grow

in popularity, it is becoming more of a possibility

that a person’s Internet presence could affect

how a prospective employer views a job

candidate.

“Optimistically, I would love to think that some

places might see it and see something there that

they like,” Mr. Dixon said. “They might see some-

thing in my personality or in my writing style or

my interest or passion for my subject that might

help sway employers my direction.”

For public consumption

When searching for a new job, those who have

entered the popular world of blogging should

realize what they say and do online can be easily

accessed, said Chris Varley, vice president of

NorTech, a technology based economic develop-

ment organization.

“Some employers might never Google

my name or may never look me up

online, and it’s never going to be an

issue,” Mr. Dixon said. “Other places might

type my name in and find my web site.”

As blogs and social-networking sites grow

in popularity, it is becoming more of a possibility

that a person’s Internet presence could affect

how a prospective employer views a job

candidate.

“Optimistically, I would love to think that some

places might see it and see something there that

they like,” Mr. Dixon said. “They might see some-

thing in my personality or in my writing style or

my interest or passion for my subject that might

help sway employers my direction.”

For public consumption

When searching for a new job, those who have

entered the popular world of blogging should

realize what they say and do online can be easily

accessed, said Chris Varley, vice president of

NorTech, a technology based economic develop-

ment organization.

See BLOGS Page 15

KRISTEN WILSON

By CHRISSY KADLECK ■■ [email protected]

Darby M. Dixon III was never secretive about his

personal blog — Thumb Drives and Oven Clocks

— when he worked as a communications coordi-

nator at Battelle in Cleveland.

His less than 2-year-old site, which he uses as

an outlet for his opinions about current litera-

ture and authors, simply never came up during

discussions with colleagues.

But the 28-year-old Lakewood resident, who

left his job at Battelle in early July, knows there’s

a good chance his private blog will become

public information with prospective employers.

By CHRISSY KADLECK ■■ [email protected]

Darby M. Dixon III was never secretive about his

personal blog — Thumb Drives and Oven Clocks

— when he worked as a communications coordi-

nator at Battelle in Cleveland.

His less than 2-year-old site, which he uses as

an outlet for his opinions about current litera-

ture and authors, simply never came up during

discussions with colleagues.

But the 28-year-old Lakewood resident, who

left his job at Battelle in early July, knows there’s

a good chance his private blog will become

public information with prospective employers.

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TECHNOLOGY

LESLIE CARRUTHERSPresidentTheSearchGuru.com

ONTHEJOB

By JOEL [email protected]

Leslie Carruthers is in aunique place.

In the stereotypicallymale-dominated field of

information technology, Ms. Carruthers has used her eye for detail to carve out a niche in theever-evolving world of search-engine optimization.

As president of TheSearchGuru.com, Ms. Carruthers worksfrom her home-based office in Sagamore Hills to help clients increase their visibility on the webthrough the use of search engine optimization techniques.

Referring to it as a “marginalizedfield,” Ms. Carruthers said searchengine optimization is an areawhere women are starting to gainground, and recent United StatesDepartment of Labor statistics backthat up.

In 2001, three out of 10 computersystems analysts and one out offour computer programmers was awoman; the DOL projected thatfrom 2000-2010, the number of systems analysts and scientists willincrease nearly 60 percent. Thepresence of women will also con-tinue to increase, to 219,000 morejobs as computer software engineers, computer scientists andsystems analysts by 2010, accordingto the DOL.

“Not many people understandwhat (search engine optimiza-tion’s) about, so if women embraceit they can gain a lot of power,” Ms.Carruthers said. “A lot of (IT) com-panies are realizing it’s bad busi-ness to not seek the help of women;half of their consumer base iswomen.”

What’s a guru to do?Ms. Carruthers’ embrace of the

field started when she began interning in April 2001 withHeather Lloyd-Martin, presidentand CEO of Washington state-based SuccessWorks.

After working as marketing director for Vecmar Computer Solutions in Mentor, Ms. Carruthers returned to Success-Works to work full time in sales forMs. Lloyd-Martin.

Then, in July 2004, with Ms.Lloyd-Martin being wooed by thecountry’s top SEO firms, Ms. Carruthers decided to launch TheSearchGuru.com. She estimatesthat, because of networking and communication she did while withSuccessWorks, less than half of herclient base is in Northeast Ohio,with a large concentration from theWest Coast.

While available to tackle any tech-related issue a company mayhave, from search optimization toweb site design to traffic analysis,TheSearchGuru.com is currently focused on reputation managementand copywriting. Those two optionshave become increasingly relevantwith the advent of consumer-generated web sites, such as ripoffreport.com and complaints.com, thatpollute Internet search results withnegative comments.

“If you search for Victoria’s Secret, two of the top four are sites

JESSE KRAMER

Leslie Carruthers, seen in a server room at the Idea Center at Playhouse Square,is expecting 100% growth for the third straight year for her company,The-SearchGuru.com.

criticizing the company for its portrayal of women,” she said.“When you’re in a quantity-typebusiness, and you see those on asearch, that’s going to affect business. We want to minimizethose negative results.”

TheSearchGuru.com writes copyfor its clients and pitches that copyto syndicated services and largerweb sites, and ideally pushes thesearch results reflecting poorly intothe distance.

Additionally, key-phrase research, or determining whatphrases or words will net the bestsearch results for a company, hasbeen a vital tool for clients.

She used a company attempting tomarket its dinnerware as a prime ex-ample. Instead of registering withsearch engines using “china” as a keyphrase, Ms. Carruthers pushes multi-word key phrases — in this case, “KateSpade china” or “replacement china”— to elicit better results.

A Google search for china netsabout 1.98 billion results; most are forthe country with 1.3 billion people.

“Language is ambiguous. Ninetypercent of the folks we talk with arejust sure they know the language oftheir customers, the semantics ofit,” Ms. Carruthers said, “and 90%of the time they’re either deadwrong, or they’ve chosen a muchless effective key phrase.”

Growing companyMs. Carruthers, who handles all

the firm’s sales, declined to reveal thefirm’s revenues, but did say that de-spite an intentional reduction in herclient base in the last few months, the

company is on pace for 100% growthfor the third straight year.

The reduction comes at a timewhen she has placed a premium onthe company’s infrastructure, including a launch of a new website and the completion of trainingfor two new additions to her now10-member staff, with whom shecommunicates virtually.

She said her referral incentiveshave been the No. 1 catalyst for sustained growth.

“One of the primary problems ofa startup business is after you sellyour service, you have to get morebusiness,” Ms. Carruthers said.“Our referral system helps me keepthe pipeline full. If someone has agood experience with us, they’rehappy to refer us. Technology is intimidating, so when our clientsare comfortable with us, they willrefer us to others seeking help.”

BioEnterprise Corp. presidentBaiju Shah, who enlisted Ms. Carruthers’ help in 2005 to redesign the web site of his nonprofit corporation, which helpshealth care companies grow, saidMs. Carruthers’ unique approach todoing business has helped herstand out and TheSearchGuru.comcontinue to grow.

“She stays focused on the biggerpicture of helping her client’s businesses grow and succeed, notjust relying on improving search visibility,” said Mr. Shah, whose website has seen traffic and visibilitygrow by 70% over baseline targets.“The … approach differentiates herfrom purely technical consultants inthe search business.”

CCLB MAIN 08-21-06 A 12 CCLB 8/17/06 1:34 PM Page 1

AUGUST 21-27, 2006 WWW.CRAINSCLEVELAND.COM CRAIN’S CLEVELAND BUSINESS 13

TECHNOLOGY

Weed out unreliable sources with tips for web research

The Internet is a great researchtool because it contains information on almost everysubject.

This is true, in part, because almost anybody can create a webpage and share his or her opinionwith the world. How, then, do youseparate fact from opinion?

As an analyst, I use the followingcriteria and tools to evaluate the legitimacy of online content.

Accuracy: Check the data of thepage. If you find that dates and statistics are wrong, beware of other information. Ask yourself ifthe information is fact or opinion.

You should also try to determinethe intended audience: is it business-es, consumers or special-interestgroups? Which are you and how doesthat affect your use of the informa-tion? Is there a mission statement?Find it and compare that statement tothe actual text and tone of the page.

Is the text well written or are thereerrors in spelling and grammar?

If you think the informationcould be useful, verify it throughadditional research and compare itto reputable, off-line sources.

Credibility: To assess the credibility of a web site, begin byfinding who created it and judge hisor her reliability and authority.

Most sites identify who createdthem: Look for the “Who We Are” or“Contact Us” section of the site. Ifthe author insists on anonymity, becautious of what the site says.

Next, do a “whois” search to findthe owner of the domain name.

I use Network Solutions atwww.networksolutions.com/whois/index.jsp. Compare this informationto the contact information from theweb page. Does it match? If not, why isthe author hiding his or her identity?

If a company sponsors the site, usethis contact information to run a “reli-ability report” through the Better Busi-ness Bureau. This information can beaccessed at http://search.bbb.org/and it will describe consumer com-plaints against the company and cangive insight into its character.

Look for credentials, such as aPh.D or MBA, that make the writeran authority on the topic. Peoplecan lie about their certifications,but diplomas can be confirmedthrough additional research.

Is the site a .com, .edu, .gov or .org?Beware of the unique agenda of each— whether it’s a business, school, gov-ernment or nongovernmental organi-zation — when assessing its validity.

Web sites, like people, have relationships and can be judged bythe company they keep.

Are the advertisers on the site rec-ognized companies or are they pop-up ads for unknown products? Also,ask if the content on the page servesthe agenda of these advertisers?

Are the sources cited reliable institutions? Double-check cited articles to see if they are legitimate,published items by Googling thepublication name.

Links provide a great deal of information about the relationships ofa web site. Click on the links from thesite. Are they dependable sources,such as government agencies, or dothey link to sites with dubious infor-mation or agendas?

Also, test the inbound links to the web site. To do this, go to theGoogle Advanced search page at

www.google.com/advanced_searchand paste the page URL into the “Findpages that link to the page” box.

How many links are there, andare they from respected sources?

Timeliness: Old information is oflimited value. To determine a webpage’s level of maintenance, clickon the links from the page. Do youget a lot of error messages? If so, the links are dead and the page isinadequately attended. If the pageis unattended, perhaps the infor-mation on the page is outdated, too.

See if archived versions of the siteexist. To do that, go to The Internet

Archive at www.archive.org/index.phpand type in the web address of thesite. Old versions of the site will havebeen saved by this Internet archive,

and you can assess the site’s currencyby comparing the information on thepage now to the information on thepage months or years ago. Has itchanged or is it stagnant?

Value: Before paying for infor-mation online, find out if there is amoney-back guarantee.

You should also view samples ofwhat you’re going to buy and de-cide if you can get the informationfree or cheaper elsewhere.

By using these criteria to judge on-line information, you will be able totell the difference between truthful in-formation and biased opinion. Unfor-

tunately, false information, once pub-lished, is often perceived as truth. Becareful of what you read and evenmore careful of what you repeat.

J Hudson is a senior analyst in research and competitive intelligenceat Edward Howard & Co. He is amember of the Society for CompetitiveIntelligence Professionals and thePublic Relations Society of America.Edward Howard is a full-service public relations firm headquarteredin Cleveland with offices in Columbusand Dayton. His e-mail [email protected].

JHUDSON

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TECHNOLOGY

Web conferencing used to ease costs, boost participationBy JOEL [email protected]

Some Northeast Ohio compa-nies are using improved web- and video-conferencingtechnology as a way to get

around rising travel costs while increasing participation in meetingsand seminars.

“This is a great service regardless ofcompany or conference size,” saidRick Turner, executive director of theForum Conference Center, a down-town Cleveland event-planning firm.“We’re able to get a solid amount ofinformation out to a big group of peo-ple. With the majority of the Americanpopulation having Internet access andthe increasing technology in business,it’s a no-brainer.”

According to Citrix GoToMeeting,a California-based provider of web-based online meeting services, themarket for web conferencing is expected to grow at a rate of 27.4%annually between 2004 and 2011. It is projected to be a $3.1 billionindustry by 2011.

Cleveland’s Forum is experiencingsome of this growth firsthand. It already has hosted 25 web confer-ences in 2006, compared with 10 inall of 2005.

“As the prices have continued tocome down, the popularity not surprisingly has continued to goup,” said Mr. Turner, who declinedto give his company’s rates.

Westlake-based SpeakSpace Inc.offers its web-conferencing serviceson a per-month basis, with packages

of 500, 1,000 or 2,500 minutes, according to the conference serviceprovider’s web site.

The 2,500-minute package is$324.99 per month, or about theprice of flying one client to Cleve-land from Los Angeles — or roughly5% of the cost of flying 20 clients toCleveland from Los Angeles.

Beachwood web-marketing firmBrulant Inc. not only has hostedweb conferences for its clients butalso has used the service.

“Schedules are just so crazy, this isan easy way to get a lot of people inone place at one time,” said BrendaPatterson, Brulant’s marketingcommunications manager. “Inter-nally, we have a lot of people out onthe road, so this gives them a way tobe in the office, while they’re not inthe office.”

Ms. Patterson said her companyhas gone from rarely using the

service — “maybe once a month in2005” — to about 10 times a monththis year.

“Our registration for ‘webinars’has been very high regionally, evenwith people who could realisticallyget to events here or elsewhere,”Ms. Patterson said. “I think thecomfort factor plays a role; they canlog in, see a presentation at theirdesk and get right back to work after the conference.”

Real-time benefits Providers of web and video

conferencing tout real-time inter-action as the No. 1 benefit of theirofferings.

A typical web-conferencing pack-age includes the ability for attendeesto chat online. Different users also cancontrol a presentation at differenttimes and administrators can split themeeting into groups.

As part of SpeakSpace’s web-conferencing service, firms reserve “rooms” on the server andthe hosting company then sendsout invitations to the conference’s participants. Those invitees down-load SpeakSpace’s software and usean ID number that SpeakSpace provides to gain audio access.

Becky Behan, vice president ofsales and marketing for 7-year-oldSpeakSpace, said clients didn’t immediately recognize the easewith which the online meetingscould be implemented.

“The problem we have some-times is clients not using all thefeatures we offer,” Ms. Behan said.“We had a lot of people who hadnever used (web conferencing)until they had used the audio op-tion for a while. Now that they’reusing the web, they’re slowly dis-covering all of the dozen or so oth-er features we offer.”

Video conferencing, like that offered by Forum, includes accessto presentation materials and areal-time broadcast of a meeting.

Another advantage of using webconferences is the control the hosting company and clients feel inthe process, said Paul Elliott, president of eMergent Marketing, aCleveland search engine marketingand conversion company.

He said the conferences’ organization allows the parties tostay on the same page.

“You’re not always sure they are seeing the right things at theright time,” Mr. Elliott said. “Itreally is a great way to maintaincontrol. If it’s a large presentation,they might be flipping through orbrowsing to find whatever theywant to see. This way we can main-tain the flow of the meeting.”

Reboot, reuse, recycleLocal companies are trying to put a lid on electronics waste

tronics scrap.Mr. McAllister said his company,

a sister company of Bay Metal Inc.,primarily deals with manufacturingcompanies and service industries,including municipalities. He saidthe market for electronics scrap services is growing due to the shortlife of computers and cell phones.

“I see electronics recycling growing just because people gain abetter understanding of what canbe recycled and ways in which theycan recycle,” he said. “A lot of companies stick things in a backroom and don’t do anything withit. What we’re trying to dois provide a service tocome out with a truck andguys to pick that stuff upfrom companies and remove it for them.”

According to the Divisionof Hazardous Waste management under theOhio EnvironmentalProtection Agency, virtually an entire com-puter can be recycled,including the glass inthe monitor, the plasticin the case, the copperin the power supplyand the precious metalsused in the circuitry.

As an alternative to recycling, somecompanies hold on tothe older models andput them to use.

Terry Bennett Builders& Remodelers in Westlakedecided to play it safe withits old computers.

After upgrading to laptops a fewyears ago, the company simplymoved the old computers into acloset to serve as a backup in case alaptop crashed.

“At the same time, instead ofpurchasing all new machines, weupgraded several work stations byreformatting existing computers,wiping them clean, getting out thespyware and the spam, and installingeverything from scratch, along withnew memory,” said office manager

Dan Bennett.

By KIMBERLY [email protected]

Technology changes every-thing.

That cell phone youthought was state of the art

when you got it last month alreadyhas been replaced by somethingsleeker and trendier. Your computerwas probably one-upped by some-thing smaller and more advancedbefore it was removed from the box.

So what’s a company to do withall of that electronics waste whenit’s time to upgrade?

For a number of Cleveland-areabusinesses, recycling and leasingprograms are the answer.

Waste not, want notTen years ago, Westlake Reed

Leskosky technology manager JamesWolf enrolled his company in a leasing program. Every three years,the architectural firm turns in all ofits computers and printers for thelatest and the greatest technology.

Through its leasing program withHewlett-Packard Co., those outdatedelectronics are wiped clean andsold as used equipment.

“They act as a broker,” Mr. Wolfsaid. “The computer reseller comesin and hauls it away, and we get acheck for $2 a computer or some-

thing like that. But at least we didn’thave to pay to have them hauledaway.”

The move made sense for a company involved in green construc-tion, which involves designing,building, renovating, operating orreusing a building in an ecologicaland resource-efficient manner.

Westlake Reed Leskosky employs120 professional, technical andsupport staff in its Phoenix, Cleve-land, Los Angeles and Washington,D.C., offices.

“We didn’t want to have that putin landfills,” Mr. Wolf said. “Nowwe generally try to lease and thathelps with disposing of it properly.”

At Hahn Loeser + Parks LLP inCleveland, some outdated equip-ment goes back to the vendor aspart of a new equipment purchase,but the majority of old equipmentis sold in bulk to companies thatspecialize in electronics.

“In today’s market, where elec-tronic equipment is constantly advancing in sophistication and capability, we at Hahn Loeser workclosely with our suppliers to accesscost-effective and proven technol-ogy,” said chief information officerGary Knowland.

Recycling equipment is a key partof the overall program for HahnLoeser, which employs more than

100 attorneys at its Cleveland,Columbus, Akron and southwestFlorida offices. In most cases, Mr.Knowland said, suppliers providerecycling programs.

“It is certainly a challenge to keepup with the demands, but we thinkwe have found the right balancethat, working with our suppliers,meets the needs of our clients, ouremployees and our communities,”Mr. Knowland said.

One person’s trash is another’s treasure

Ryan McAllister, a buyer for I-Tran Inc., said his Richfield scrapmetal recycling company dove intothe electronics recycling businessabout six months ago based on customer demand.

“It was a necessary addition tothe business because we had customers asking us about recyclingelectronics, ” Mr. McAllister said.“We were there picking up scrapmetal, and they asked us if we couldpick up personal computers andstuff like that.”

I-Tran recycles personal computers, monitors, printers,copiers, computer cables and allother computer components. Thecompany also recycles office phones,cell phones, telecommunicationsequipment and other forms of elec-

ISTO

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CCLB MAIN 08-21-06 A 14 CCLB 8/17/06 10:36 AM Page 1

AUGUST 21-27, 2006 WWW.CRAINSCLEVELAND.COM CRAIN’S CLEVELAND BUSINESS 15

TECHNOLOGY

“If you blog, you are no longerthe private person,” Mr. Varley said.“You have a public persona youhave put out there, and if you thinkthat that public persona is somehowprivate, you are sadly mistaken.”

For about a year, Mr. Varley hasauthored a blog called Tech Futures,which is about developments inNortheast Ohio’s technology sector.

“A lot of the search firms, the firstthing they do when they have a potential candidate is they Google acandidate just to see what’s outthere,” Mr. Varley said. “Obviously, ifwhat’s out there are naked picturesof yourself on your blog, then that’sprobably not going to help you.”

Joel Cheesman, creator of Cheez-head, a Cleveland-based blog thatfocuses on technology within theInternet recruiting industry, saidblogging can have both negativeand positive effects on a person’sability to get a job.

“I know of one candidate who wasa great fit for a job until the employerGoogled his name and found hisblog, which contained a healthyamount of pro-marijuana propa-ganda,” Mr. Cheesman said. “Thecandidate was quickly passed overfor someone as a result.”

Mr. Cheesman recently madenews when he auctioned exclusivesponsorship rights to Cheezhead oneBay and netted $7,101 from an

Indianapolis online employmentnetwork.

“On the other end of the spec-trum, blogging can enhance yourchances for employment,” he said.“Blogging can lead to a relativelyhigh level of celebrity and respectwithin your niche if you have theright stuff. A well-written blog is farmore impactful than a résumé.”

Candidates for employmentshould realize that if Google canfind you, so can prospective employers. In fact, there are searchservices such as ZoomInfo that arearguably better than Google at finding personal information online, Mr. Cheesman said.

Even if you blog anonymouslyand with a different name, trueanonymity does not exist on the Internet, and a motivated personcould find out who you are, saidGeorge Nemeth, chief blogging officer of Brewed Fresh Daily, aCleveland-based blog.

Keep your nose cleanSome say that as far as employers

are concerned, honesty is the bestpolicy in terms of personal blogs.

“If you are hired by a companyand you don’t disclose that youhave a blog and they find out thatyou have it, you are setting yourselfup for a bad situation,” Mr. Nemethsaid. “I list my weblog address onmy résumé.”

At the technology firmthunder::tech, company officials dowhat’s called an online “curiositysearch” on each person who comesin to interview for a position.

“It’s interesting what we stumbleacross,” said Jason Therrien, presi-dent of the firm, which started thepractice about three years ago.Now, they can find some kind of information on almost everyone.

“Some people have no idea thatthe Internet is not a temporaryholding spot for photos andarchives of your thoughts,” he said.

While most of the time searchesreveal “hits” such as a person’s highschool track record, there havebeen results that have made themquestion a job candidate.

If there is questionable contenton a blog or MySpace account, Mr.Cheesman recommends clearing itup. “Keep your online presence asclean as possible,” he said.

Mr. Therrien also recommendsthat people regularly do an “egocheck” on themselves and searchthe Internet so they can be aware ofwhat information is accessibleabout them.

“You never know what’s beingposted about you,” he said. “Youcould have a really disgruntled ex-significant other or friend or busi-ness associate and they may be slamming you on the Internet and you don’t even know about it.”

Retired GE researcherat helm of lighting bizBy BRANDON [email protected]

Dick Hansler’s idea of “fun”probably isn’t the same asmost people’s. Nor is hisidea of “retirement,” for

that matter.After 42 years as a research

scientist at General Electric’s NelaPark research center in East Cleve-land, Dr. Hansler wasn’t ready to call itquits. He decided to take his talents toJohn Carroll University and start alighting company, Lighting Innova-tions LLC. But there was one catch.

“When I retired from GE, I said Iwas only going to work on stuff thatI thought would be fun,” said Dr.Hansler, the company’s president.

Fun, for Dr. Hansler, has recentlyconsisted of developing airport light-ing systems that use light emittingdiodes, commonly known as LEDs.LEDs are lighting devices mountedon semiconductors that typically lastlonger and use less energy than standard incandescent bulbs.

The Federal Aviation Administra-tion recently tested at airports inNorth Dakota and Phoenix a runwayapproach lighting system developedby Lighting Innovations. The systemuses green LEDs as “threshold lights”

that signal to pilots the beginning ofrunways, Dr. Hansler said. The twosites were chosen to monitor how thesystem works in extreme hot and coldweather, Dr. Hansler said.

Lighting Innovations worked onthe project as part of a five-year, $1 million grant from the FAA.

Dr. Hansler views Lighting Innovations as a research and development lab, while leaving commercialization of the company’sproducts to others. Lighting Innova-tions’ most prominent developmentthus far may be its blue taxiwayLEDs, which are sold by Siemens Air-field Solutions, a Columbus-baseddivision of German electronics behe-moth Siemens AG. Siemens hasawarded about $300,000 in grants toLighting Innovations over the last fiveyears, Dr. Hansler said. Siemens hasthe right to commercialize any dis-coveries resulting from the funding.

Ed Runyon, an advanced technolo-gy manager with Siemens, describedDr. Hansler as “a consultant we use todo basic R&D and feasibility studies.”

Lighting Innovations’ taxiwaylights have been a big seller forSiemens, Mr. Runyon said.

“They’re all over the U.S. andaround the world,” Mr. Runyon said.“Detroit just bought a ton of them.”

Blogs: No anonymity on the Internetcontinued from PAGE 11

CCLB MAIN 08-21-06 A 15 CCLB 8/17/06 10:37 AM Page 1

1166 CRAIN’S CLEVELAND BUSINESS WWW.CRAINSCLEVELAND.COM AUGUST 21-27, 2006

INDUSTRIAL SPACE

OFFICE SPACE

REAL ESTATEDon Schwaller - Classified ManagerPhone: (216) 771-5172Fax: (216) 694-4264E-mail: [email protected]

Copy Deadline: Wednesdays @ 3 p.m. All Ads Pre-Paid: Check or Credit Card

RETAIL SPACE

COMMERCIAL SPACE

AUCTIONS

OFFICESPACE

OFFICE/WAREHOUSESPACEFOR LEASE

• Willoughby, 30,660 sfwarehouse, 3 dock doors,1 drive-in

• Brunswick, 17,000 sfwarehouse, 2 dock doors,1 drive-in

• Brooklyn Hts., 20,400 sfwarehouse, 3 dock doors,1 drive-in

440-250-0005

CRESCO real estate 216.520.1200 • www.crescorealestate.com

INDUSTRIALFOR LEASE - 150 to 1,600 sf of various office or office/warehouse combos - competitiverates with I-90 exposure and easy access - Ken AndersonEXCELLENT FLEX PROPERTY - 6,400 sf or 3,200 sf with dock and drive-in door - 18’ clear- call for more details - Tyler Newman, CCIMI-90 VISIBILITY AND SIGNAGE - 7,000 sf to 39,000 sf available - for lease at below market rates- potential for additional outside storage - Kevin KellyPARMA HEIGHTS - for sale 12,500 sf freestanding retail building on Pearl Road - newerconstruction - divisible with income - Fred Christie, SIORNEW EXCLUSIVE - first class 10 year old building - fully AC offices - dock - drive-in - parking -near I-90 - sprinkler - power - 20,716 sf - Armand AghajanianFOR SALE - Brunswick - 37,000 sf on 2.6 acres - 2 stories 100% air conditioned - ideal for med-ical - electronics/high tech assembly - docks and drive-in - 4800 amps - Matt Beesley, SIORAIRPORT AREA - 61,000 sf on 3.74 acres - divisible to 30,000 - high image office - new whseheat and lighting - sprinklered - rail - secured yard - highway access - Joe Barna, SIOR

RETAIL LAND - .70 acres - excellent location - heavy foot traffic - Pamela BertovichAVON LAKE -industrial land for sale - 2 to 87 acres - located on Moore Road near Pin OakParkway - rail possible - George Pofok, CCIM or Kevin KellyI-71 CORRIDOR - industrial land sites ready for immediate use - located in well maintained businesspark - lots divisible from 2-169 acres - Bob Garber, SIOR, Matt Beesley, SIOR or Kevin Kelly

OFFICELANDERHAVEN OFFICE SPACE OPPORTUNITY! - suites from 1,800 - 28,000 sf - all com-mon areas currently being remodeled - leasing incentives/must tour! - Rico PietroIMMEDIATELY AVAILABLE - immaculately finished classroom/training space at I-77 and I-480 - 10,000-23,425 sf - Tom West, SIORCORPORATE HEADQUARTERS - 35,000 sf - 2 floors - high image office building - built1991 - with excellent highway access & visibility at I-271 & Rt 82 - Macedonia - 1/2 or fullbuild available - Simon Caplan, SIOR or Eliot KijewskiEUCLID SALE OR LEASE - high traffic office/retail space with signage - beautifully finished- perfect for opticians - wellness/fitness, service/retail - Leah Kukulka

PRIME I-X CENTER WAREHOUSE FOR LEASESecured Multi-Use,Multi-Tenant Space.

Brad Gentille 216/265-2536 or Kevin Scheiferstein 216/265-2585

AVAILABLE FOR LEASE• 185,000 sq. ft., 11 docks, 1 drive-in door.• 200,000 sq. ft., 3 docks, 1 freight elevator.• Will subdivide, minimum 75,000 sq. ft.

Adjacent to

Cleveland

Hopkins

Airport

EasyAccessto I-71, I-77,

I-90 & I-480

IMMEDIATE OCCUPANCY

AVON LAKEFOR SALE OR LEASE

16,900 sq. ft. expandable.

Retail, industrial, automotive.5 acres, 150 car parking.

6,150 sq. ft. a/c, showroom.

440-934-0013

Global commercial real estate expertise216.861.7200 www.colliersom.com

Because smart & experienced beats smart every timesm

Square Feet & Acres. By the Millions.

www.colliersomlistings.com

FOR LEASE

CALL CAPUTO BROS.(216) 291-1411

RETAIL SPACEMcFarland Corners

BainbridgeAdjacent to Heinens

10,930 square feet - will divideRichmond PlazaRichmond Heights

Across fromRichmond Towne Mall

2,500 square feet

440-942-8770

Class "A" Office/Medical

GREAT CORPORATE CAMPUS!LAKE COUNTY

On Freeway Exit

Caxton BuildingDowntown

*300-12,000 Sq. Ft.*Indoor Parking

* Great Rates

$400 OFFICE SPACEDOWNTOWNViews of Lake Erie.

Free conference rooms, office center, wireless, & kitchenette.

Secretarial available!

Karen Baluch 216.905.1115 w ww . evb c o .c om

NEW SPACE513 Sq. Ft. Office

1,100 Sq. Ft. Warehouse$137,500

Office space also available2,100 SF to 10,000 SF

.5 Mile To I-480/TurnpikeNorth Ridgeville

440-327-3030

FOR LEASE

CALL CAPUTO BROS.(216) 291-1411

OFFICE/WAREHOUSEI-271 & Beta Drive

5,840 sq. ft. with a dock & drive-inI-271 & Emery Rd.

9,600 sq. ft. with two (2) docksI-480 & Transportation Blvd.

4,000-5,000 sq. ft.Tyler Blvd., Mentor

3,870 - 4,500 sq. ft.

BRANCH OUTTO AKRON!

Office/Warehouse for Lease Home Ave. @ Evans

1200 sf / $600 2400 sf / $1100

888-857-2817 ext. 166

CHARTWELL AUCTIONS/SEPT. 14HOLIDAY INN HOTEL

FREMONT-PORT CLINTON, OH159-Room Interior Corridor Hotel on 15.3-Acres Exit 91, I-80/90, between

Cleveland & ToledoTrailing 12-Month Net Income: $605,000

AUCTION: 2:00 P.M., Thurs. Sept. 14 – at

OFFERED WITHOUT RESERVE

& REGARDLESS OF PRICE

HOLIDAY INN HOTEL.

PROPERTY DESCRIPTION.

REVENUES.

BUSINESS OPPORTUNITY.

CHARTWELL GROUP COMMERCIAL REAL ESTATE SERVICES: 216-360-0009

ON-SITE INSPECTIONS:

SUGGESTED OPENING BID OF $1,945,000

Check out the newclassified search online.

Go to www.CrainsCleveland.comClick on CLASSIFIEDS

DON’TFORGET:

Crain’s Cleveland Businesson-line @

CrainsCleveland.com

CCLB MAIN 08-21-06 A 16 CCLB 8/17/06 10:30 AM Page 1

AUGUST 21-27, 2006 WWW.CRAINSCLEVELAND.COM CRAIN’S CLEVELAND BUSINESS 17

REAL ESTATELLUUXXUURRYY PPRROOPPEERRTTIIEESS

To Advertise

your Luxury

Property

contactDon Schwaller at

(216) [email protected]

PRISTINE LAKEFRONT SPLENDOR

1300 Lake Road Conneaut $2,000,000Magnificant 7 bdrm, 7.5 bath home offers 12,500 sq ft. of superbliving space. 2.66 acres!

SECLUDED COUNTRY RETREAT5260 Arbor Drive Kingsville Twp. $569,900

Situated on 43 wooded acres, 2,700 ft. of Ashtabula River frontage.Secluded and scenic!

SPECTACULAR HORSE PROPERTIES!9305 Mentor Road Chardon $549,900

Equestrians Dream! 9.5 Acres! State of the Art 4 stall barn! 3 Pastures,picturesque, scenic and secluded!

2950 SOM Center Road Pepper Pike $949,900Situated on 6.6 Acres 4 Bdrm & 4.5 Baths Possible lot split with 2to 3 additional vacant lots!

Contact Joseph A. Zingales ofHoward Hanna Smythe, Cramer Co. 440-346-2031

JUST REDUCED BY $350,000

OH RE LIC 2003017722 DEAN C WILLIAMS BROKER, W&W RE LIC 2004006079, AUC LIC 57199362629 DANNY GREEN AUCTIONEER, AUC LIC 2002000152 JAMES M. BIRDWELL AUCTIONEER

Wed.Aug. 23rdreal estate auctions

williamswilliamsauction.com.com(800) 801-8003

Solon, OH 31880 Woodsdale Lane

5BR 2BA 3,925sf+ Built 1963. Approx .87ac lot. Taxes $9425 (‘05).

Sells: 4:30pm Wed., Aug. 23rd

Gates Mills, OH 7860 Sugarbush Lane

5BR 3.5BA 2,925sf+. In Sugar Bush Colony subdivi-sion. Built 1969. Approx 2.5ac

lot. Taxes $14,150 (‘05).Sells: 3:00pm Wed.,

Aug. 23rd

Williams & Williams

Opening bids: $100,000 eachInspections: 1-4pm Sunday August 6th, 13th & 20th

and 2 hours prior to sale time.

31880 Woodsdale Lane, Solon

Real Estate AuctionB y O r d e r o f T h e M o r t g a g e e

4 5 A c r e s+-

September 13, 11:00 A.M. On-Site

Offered in 4 Parcels

For Details: www.bambeck.com or 330.343.1437

Waite HillVillage

Lake County

A Unique and Rare Opportunity To Purchase Land In This Area!

PPrreessttiiggiioouuss CCaalliiffoorrnniiaa HHoommee iinnMMaayyffiieelldd VViillllaaggee

Three finished floors, large deck and in ground pool backing MetroParks. Four bedrooms, four full baths, two half baths. Great room withraised panel bar and coral walled fireplace. Granite and Marblethroughout. Three car garage. Many more amenities.

By Appointment Only. 440-605-9568.

North Carolina Mountains!!New log cabin $149,900. Easy to finsh interior.Minutes to lakes, State Park, great golf, fishing andmore. Mountain parcels from 1 to 5 acres with spectac-ular views!! $39,900 to $129,900. Paved roads, utili-ties and easy financing.

Call 828-652-8700

Roaming Shores-Ohio's Largest Private LakeAt 5 miles long and with 20 miles of shoreline, everyone in yourfamily can enjoy the water, whether its water skiing, jet skiing, fish-ing, or swimming. We have lake front homes ranging from $169,000to $449,000 or lake front lots from $69,000. Don't miss this oppor-tunity to give your family some great memories! Call today to findout about our wonderful lake community.

440-563-3581Crandall Connection Coldwell Banker Hunter Realty

SMASHING DOWNTOWN TOWNHOME!Spectacular home with every imaginable upgrade! 4 leveldream townhome with one of a kind roof top deck with 360river and city views! Extra Large 4th floor gathering room (18x 27)! 2 story living room with floor to ceiling windows, lux-urious master suite with fireplace, gourmet kitchen with gran-ite! Tax abated! Much Much More! Downtown Glamour with-out high rise living! $549,900

Ted Theophylactos

PROGRESSIVE URBAN REAL ESTATE216.619.9696, ext. 21

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CCLB MAIN 08-21-06 A 17 CCLB 8/17/06 10:31 AM Page 1

1188 CRAIN’S CLEVELAND BUSINESS WWW.CRAINSCLEVELAND.COM AUGUST 21-27, 2006

LEGAL NOTICE

SPORTS &ENTERTAINNMENT

BUSINESS SERVICES

CLASSIFIEDSAUCTIONS

Belden Area Office Building& Akron Industrial/Warehouse

Auction Services Group888-442-8008

Kelly T. Frank, Robert Roggeveen Ohio Brokers & Auctioneers

1414 Kenmore Blvd., Akron, Ohio

($9 per Sq. Ft.)• 37,750 sq. ft. industrial/warehouse building• Excellent freeway access to I-76; I-277; Rt. 224 & I-77• Over 17,000 sq. ft. with 22’ ceiling height• 85% air conditioned; partially sprinklered• 1.53 acre site; approx. 50 car parking• Surplus corporate real estate

MINIMUM BID: $350,000

4735 Belpar St. N.W., Canton, Ohio

($56 per Sq. Ft.)• Modern 17,929 sq. ft. signature office building• Dramatic two-story entrance • Desirable Jackson Township location• Prime headquarters facility;1/2 mile to Belden Village• Heated underground parking

MINIMUM BID: $1,000,000

SEPTEMBER 21, 2006

COURT DIRECT

ED

BENJ. E. SHERMAN & SONS™ establ i shed 1922

184 Currie Hall Pkwy, Kent, Ohio

Incredible Development Opportunities in Cleveland & Northeast OHOwners Direct Immediate Sale to Close 4th Quarter 2006!

CHARTWELL AUCTIONS / SEPT 14

Partnership Dissolution Forces Immediate Sale!

Trust Directs Immediate Sale

9,000± SF Newer Multi-Tenant Offi ce Bldg. South of Rt-2, located West of

Rt.44 on W. Jackson Street, Painsville 12 Offi ces, Conf. Room, Lrg. Bullpen Area with 35 Car Parking, Easy Access to Rt-2 & I-90. On-Site Inspections: Wed. Aug.

30, Sept. 6 & 13 from 1:30-3:00 P.M.

Terrifi c Opportunity to Build on 18.17 Prime Commercial Acres, From I-80/90

exit 145A Rt. 57S to OH-113W, Left on Murray Ridge Road., South Side of Lowell St. at Murray Ridge Rd. Seller

Financing w/35% down.

AUCTION: 2:00 P.M., Thursday, Sept. 14, 4th Floor at The Tower at Erieview, Cleveland, OH

For Brochure, Terms of Sale, & Bid Packet, Call: Gordon Greene, OH Broker & Auctioneer

CHARTWELL GROUP, LLC : 216-360-0009

Located directly off of Rockside Rd. Easy Access to I-480. Access from Pennsylvania Ave. & Granite Rd. Seller Financing available w/50% cash down, 7.5%, 20 yr. Amort.

1578 W. Jackson St., Painsville, OH

Minimum Bid: $175,00018.17 Prime Commercial Acres, Elyria, OH

Minimum Bid: $265,000

Minimum Bid: $465,000

Beautiful Heavily Wooded 24 Acres Zoned Industrial, Maple Heights, OH

Pennsylvania Ave.

Pennsylvania Ave.

Granite Rd.Granite Rd.

Lee R

d.L

ee Rd.

SITE

Shilling Dr.Shilling Dr.

Lowell St.Lowell St.Murray R

idge Rd.

Murray R

idge Rd.

Rockside Rd.Rockside Rd.

Only $14,500 per Acre!

REALESTATE

NOTICE TO BIDDERSNotice is hereby given that sealed proposals will be received in the Board of County CommissionersOffice of Procurement & Diversity, Room 100, County Administration Building Annex, 112 HamiltonCourt, Cleveland, Ohio 44114 until 2:00 p.m., (local time) on

September 6, 2006 for Bleacher Construction and Midway Improvements at the Cuyahoga County Fair-grounds in Berea per plans and specifications prepared by Department of Central Services and as listedon our Requisition 6480. ESTIMATE $1,090,000.00.

There will be a Pre-Bid Conference on August 21, 2006, 10:00 A.M. AT CUYAHOGA COUNTYFAIRGOUNDS, 164 EASTLAND ROAD, BEREA, OHIO 44017. IT IS STRONGLY RECOM-MENDED THAT INTERESTED BIDDERS ATTEND.

The official closing time shall be determined by the wall clock located in the Board of CountyCommissioners Office of Procurement & Diversity, Room 100, County Administration Building An-nex, 112 Hamilton Avenue, Cleveland, Ohio 44114 (Late bids will be returned unopened.

Specifications and proposal blanks may be obtained at the Board of County Commissioners Office ofProcurement & Diversity. (SAME ADDRESS) Vendors are also encouraged to register with the Coun-ty on the Internet at www.cuyahogacounty.us/opd to receive notices of future bid opportunities.

Prospective bidders must comply with the applicable contract compliance procedures for the County'sSmall Business Enterprise Program as stipulated by the Board of County Commissioners. (EffectiveJanuary 1, 2006)

Each bid shall be accompanied by a Bid Construction Bond for the full amount (100%) of the bid, or aCertified Check, Cashier's Check, or Irrevocable Letter of Credit in the amount of ten (10%) of thetotal amount of bid. If a Bid Construction Bond is submitted as the bid guaranty, it must be that of anapproved Surety Company authorized to transact business in the State of Ohio. The Bond will be heldas a guarantee that if the proposal is accepted, the bidder will enter into a Contract for same. If a Certi-fied Check, Cashier's Check, or Irrevocable Letter of Credit is submitted as the bid guaranty, it must bedrawn on a Solvent Bank and made payable without condition to the Treasurer of Cuyahoga County,and will be held as a guarantee that if the proposal is accepted, the bidder will furnish a 100%construction bond and will enter into a contract for same.

A non-refundable fee of $100.00 will be required in advance for each set of drawings and specifications.The non-refundable fee shall be a Certified Check, Cashier's Check or Money Order drawn on a Solventbank or Savings and Loan Association, payable to "Treasurer of Cuyahoga County, Ohio". Personalchecks or cash will not be accepted.

Payment will only be made upon approval by the Board of County Commissioners and payments willbe warrants issued by the County Auditor upon notification from the Commissioners.

The Board of County Commissioners reserves the right to accept or reject any bids or any part or allparts of any bid submitted, and waive all technicalities.

BY ORDER OF THE BOARD OF COUNTY COMMISSIONERS OF CUYAHOGA COUNTY.

JIMMY DIMORA TIMOTHY F. HAGAN PETER LAWSON JONES

Adrian Maldonado, Director, Office of Procurement & DiversityPublish in the Crain's Cleveland Business on August 21, 2006.

This notice may also be viewed at the following Cuyahoga County Internet Web Site: www.cuya-hogacounty.us/opd by clicking on the current legal notices section. A list of open bids will appear onthe next screen. Click on the bid due date to view the legal notice.

BROWNS CLUB SEATS45 Yard-Line

Two seats for the2006/2007 season.

(No PSL)

Call 440-259-5200 x 3262

Jacobs Field Suite(Press Level)

Individual games available.Contact Fran at

440-716-8042or [email protected]

"THE CHINA PRICE"Losing market share to the

competition?

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High quality:• Plastic injection molded parts• Plastic injection tooling• Metal stampings• Machined parts• Castings• Ceramics• Components through full

assemblies and final packaging• Industrial products• Consumer goods

Pacific Industries - Far East440-454-9713

Datacore

We Do I.T.Our mission is tocreate mutually

beneficial long termrelationships basedon trust and respect.

www.Datacoreonline.com

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Luxury AutoDealers

Crain’s Cleveland Business Luxury Pre-owned Vehicle

Listings will help you sell yourluxury pre-owned inventory.

Contact Don Schwallerat 216.771-5172

CCLB MAIN 08-21-06 A 18 CCLB 8/17/06 10:31 AM Page 1

Goodyear’s latest addition to itspremium Wrangler line of tires isaimed at contractors, land-scapers, boaters, horse enthu-siasts or other professional orprivate pickup truck ownerswho regularly haul or towheavy loads.

The company says a new,chip- and chunk-resistant treadcompound “enhances treadwear in heavy loading and towing applications.” In addition,

two high-tensile steel belts and a protective layer made with

DuPont’s Kevlar material help absorb road noise, according to

Goodyear.There’s potentially a big market for the tire. Goodyear says

that, according to the latest available government reports,there are more than 39 million registered pickup trucks on theroad in the United States.

Goodyear also cites statistics from Power Information Network, a division of J.D. Power and Associates, showingthat sales of heavy-duty pickups as a percentage of overallpickup truck sales increased to 31.9% in 2005 from 25.3%in 2003.

For information, visit www.goodyearwrangler.com.

Send new product information to [email protected].

Pressed for space, Taussigcenter turns to HealthSpace

Some administrative offices in the Cleve-land Clinic Taussig Cancer Center havefound a new home at HealthSpace Cleve-land.

Taussig chairman and director Dr. DerekRaghavan said various administrative anddata management offices at the cancer center soon will move across the street toHealthSpace to free up room for other canceroperations. The health museum sold its 3-year-old building on Euclid Avenue to theCleveland Clinic earlier this year after suffering from lower-than-expected revenues.

Marie Graf, director of marketing andcommunications for the Cleveland Museumof Natural History, said the two history museums are in the due-diligence phase ofdeciding whether they should merge or ifHealthSpace should just occupy space at thenatural history museum.

“HealthSpace is looking for a new home,”she said. “Their board voted to pursue comingover to our facility.”

Ms. Graf said the two museums expect tomake a decision by the end of September. — Shannon Mortland

On Youtube, it’s another dayat ‘The Office’ for Wyse

Did you know that Dunder-Mifflin, thepaper company portrayed on NBC’s “TheOffice,” had a branch in Akron?

It’s true. Well, as true as a fake documentaryabout a fictitious corporation can be. Andthere’s a good reason why the show is set inScranton, Pa., instead of Northeast Ohio.

Visit www.youtube.com/watch?v=xRSYqsyFEGE and you’ll find a parody of the showby Wyse Advertising.

That’s Wyse senior direct marketingstrategist Joe Hannum in the lead role, andfellow Clevelanders Jim Tews and JohnWellington of the comedy bunch A One Productions in the background. They filmedthe spot at Wyse for an NBC-sponsored contestseeking promos for the new fall season.

Their effort didn’t make the network’sTop 10 list, but it did land on the NBC website as one of 10 honorable mentions.

“I’ve been using it to have more conver-

sations internally here to try to keep makingeverybody aware of the power of viralvideo,” Mr. Hannum said. “This cost usnothing. (But) if you get it right, it can justexplode in terms of volume and popularity.”

That 20-second spot, though, is really justa teaser, edited from a full four-minute parody available at www.youtube.com/watch?v=BQQFpzSLPaY. — John Booth

Clinic officials visit Aspenfor work, not play

The Cleveland Clinic is exploring a franchisemarket of sorts.

The hospital system is in negotiations toallow hospitals in Aspen, Colo., Palm Beach,Fla., and Malibu, Calif., to become affiliatesof the Clinic, according to a recent story inthe Aspen Times News. Under the Coloradodeal, Aspen Valley Hospital would be able touse the Clinic’s electronic medical record,diagnostic and consulting systems.

Through the deal, Aspen patients wouldbe able to seek second opinions from Clinicphysicians. In addition, the Clinic would allowthe Aspen hospital to use its electronic medical record system at a cost of $600 per user, which is cheaper than if the hospital created its own such system, the article said.

According to the article, negotiations withthe Aspen hospital have been ongoing fortwo years, and several Aspen doctors andhospital executives took a private jet toCleveland in recent weeks to further discussthe affiliation.

Clinic spokeswoman Eileen Sheil acknowledged the meeting but said the talksin Aspen are “very preliminary.” — ShannonMortland

WHAT’S NEWCOMPANY: Goodyear Tire & Rubber Co., AkronPRODUCT: Wrangler tire featuring SilentArmorPro-Grade technology

REPORTERS’ NOTEBOOKBEHIND THE NEWS WITH CRAIN’S WRITERS

THEINSIDER

THEWEEK AUGUST 14 - 20

On the move: Richfield software company OEConnection LLC will move its headquarters toa 50,000-square-foot space under construction at4185 Highlander Parkway, just up the street fromits current 24,000-square-foot headquarters at4150 Highlander. The company, which makessoftware that helps automobile service stationsand body shops find parts via the Internet, willlease the new space. Construction started lastweek on the new headquarters, which OECon-nection plans to occupy later this year.

Practice makes perfect: The ClevelandCavaliers unveiled plans for their $20 million,50,000-square-foot “player development facility”

— basically, a fancy place forthe players to practice — thatwill be built in Independence.The place will be called “Cleve-

land Clinic Courts.” The basket-ball team said initial site preparation is under wayand construction will start soon. The building isexpected to be completed prior to the start of the2007-08 NBA season.

Northern trek: Key Principal Partners boughta Canadian building products manufacturer foran undisclosed sum. The private investment affiliate of KeyCorp acquired a controlling interestin Montreal, Quebec-based Plastival Inc., whichhas a location in Elgin, Ill. Plastival designs, manufactures and distributes vinyl railing andfencing systems to the North American buildingproducts market.

To keep up with local business news as it hap-pens, visit www.crainscleveland.com.

AUGUST 21-27, 2006 WWW.CRAINSCLEVELAND.COM CRAIN’S CLEVELAND BUSINESS 19

CLASSIFIEDSCCrraaiinn’’ss EExxeeccuuttiivvee RReeccrruuiitteerr

To place your Executive Recruiter adCall Don Schwaller at 216-771-5172

Executive Director Maltz Museum of Jewish Heritage

ClevelandThe Maltz Museum of Jewish Heritage seeks an Executive Di-rector to lead this institution giving both Jews and non-Jews adeeper understanding of the compelling story of 20th CenturyAmerican Jewry as seen through the eyes of Northeast Ohio'sJewish community. The museum brings to life 2000 years ofcourage and achievement through state of the art audio, visu-al and computer technologies with artifacts, archival texts andphotographs, oral history, video and film

The candidate must be a strong leader, an excellent commu-nicator and a strategic thinker with an entrepreneurial focus.Experience in successful planning, financial management, or-ganizational development, program development, fundraisingand facilities management is required. Although knowledge ofmuseum operations and exhibit development is helpful it is nota necessary requirement - Imagination is.

The successful candidate will maintain and further a strongmembership base, oversee a structured fundraising program,create stimulating programming and provide outstanding op-erational and fiscal management.

Please send a letter of interest along with your resume and in-dication of your financial requirements to Mr. Milton Maltz,Chairman, The Malrite Company, 1660 West 2nd Street, Cleve-land, OH 44113. Letters should be received by September 15.

LENDING OFFICEROur client, a well respected regional bank, is currently seekingLending Officers in its Real Estate and Corporate Lending Divi-sions. These individuals will be responsible for increasing theBank's profitability by providing high quality customer serviceand cultivating new business relationships in the Cleveland mar-ket while protecting the Bank business interest.

A Bachelor's Degree in Accounting or Finance and havecompleted a credit training program, is preferred.

To apply, contact Bill Marshall, Vice President Executive Search atDise & Company.

20600 Chagrin Blvd., Suite 925Cleveland, OH, 44122216-752-1700 x103

[email protected]

SEEKINGSALES REPRESENTATIVE

Are you a closer? If you are, we'd like to speak with you.Publication is seeking an experienced sales representativeto service and expand an existing territory. Understandingof the Internet is required and Internet sales experience isa must. Computer and database skills are also helpful. Weoffer a competitive compensation package and benefits. Ifyou're looking for an exciting change, email your resumeand cover letter to: [email protected].

STOCKSBecause of production concerns, the Stocks featurehas been moved to Page 6 this week.

CCLB MAIN 08-21-06 A 19 CCLB 8/18/06 1:20 PM Page 1

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whichever comes first. See service and Warranty information booklet for more details and specific terms, conditions and limitations.

SPECIAL LEASING & FINANCING AVAILABLE FROMBMW FINANCIAL SERVICES, LLC

* 24 month lease. Total due at signing $3,309. Tax, title and registration fees extra. Due at signing includes: 1st payment, $400 refundable security de-posit, $2,550 down payment and bank fee. Customer responsible for excess wear and tear. 10,000 miles per year. 20¢ per mile over. One available atthis price. MSRP: $33,920. SALE PRICE: $33,203. Other 325s available at similar savings. Expires 8/31/06.

$359*/month for 24 months

• Auto. Steptronic Transmission• Moonroof

2006 325i

$459*/month for 24 months* 24 month lease. Total due at signing $4,154. Tax, title and registration fees extra. Due at signing includes: 1st payment, $500 refundable securitydeposit, $2,950 down payment and bank fee. Customer responsible for excess wear and tear. 10,000 miles per year. 20¢ per mile over. One avail-able at this price. MSRP: $50,170. SALE PRICE: $46,625. Other X5’s available at similar savings. Expires 8/31/06.

• X-Drive All-Wheel Drive• Automatic Steptronic Transmission• Panoramic Moonroof

• Heated Leather Seats• Xenon Adaptive Headlights• Sun Shades

Get your ‘06 now before they are goneThe newly designed ‘07 is coming soon.

• Heated Seats• Alloy Wheels

• Power Window/Locks• Cruise Control

JAGUAR CLEVELAND6137 KRUSE DR., SOLON • (440) 542-0601

www.jaguarcleveland.com

X-TYPE • S-TYPE • XJ • XK

*24 month lease. Not all buyers qualify. Total due at signing $7,138.65. Payment calculation includes $4,375 Jaguar Lease Cash and $2,000 customer cash. $6,375cap reduction included. Tax, title and registration fees extra. Due at signing includes: 1st payment, $2,000 down payment, tax, title, license & registration fees.Security deposit waived with approved credit. Residency restrictions apply. Customer responsible for excess wear and tear. 10,500 miles per year. 20¢ per mileover. One available at this price. Stock # J01496. Other S-Type’s available at similar savings! Expires 8/31/06. With approved credit throught Jaguar Credit.

$597* 24 MO.LEASE

LuxuriouslyEquipped

2006 JAGUAR S-TYPE 3.0LEASES STARTING AT

24MOS.

$493

* 24 month lease. Total due at signing $3,995 includes 1st payment, $3,335.86 in Cap reduction. Security Deposit waived. Tax, title and registrationfees extra. Customer responsible for excess wear and tear. 10,500 miles per year. 25¢ per mile over. M.S.R.P. $51,400. Three available at thisprice. Other LR3’s available at similar savings. Picture for illustration purpose only. Expires 8/31/06.

LAND ROVER SOLON6137 KRUSE DR.• SOLON, OHIO

1-866-210-6707www.landroversolon.com

TIME FOR

THE KIDS TO GO

BACK TO SCHOOL!

That time of Year again to:• Move the recent high school graduate to college.• Tailgate at school sporting events.• Shopping for School Supplies.• HECK! Just having some fun. You deserve it!

Ergonomically Equipped7 Passenger V-8

‘06 LR3

2006 X5 3.0

CCLB MAIN 08-21-06 A 20 CCLB 8/17/06 11:01 AM Page 1


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