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Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an...

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1 EAF PRODUCT MARKETING | LES ARCS PANORAMA Club Med LES ARCS PANORAMA
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Page 1: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

1 EAF PRODUCT MARKETING | LES ARCS PANORAMA

Club Med

LES ARCS PANORAMA

Page 2: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

2 EAF PRODUCT MARKETING | LES ARCS PANORAMA

Club Med

LES ARCS PANORAMA

“Nestled in an alpine forest clearing at the

doorstep of high-altitude mountains, this

modern gem is the perfect place to reinvigorate,

relax, and reconnect”

Click here to discover this new resort

Page 3: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

3 EAF PRODUCT MARKETING | LES ARCS PANORAMA

Club Med Les Arcs Panorama

5 pillars of the experience

1/ UNIQUE SETTING A modern retreat immersed in the forest, at

the doorstep of high-altitude mountains

CLIENT BENEFIT : IMMERGE & THRILL

2/ CUSTOMER EXPERIENCE A smooth and seamless customer

experience thanks to digital innovations

CLIENT BENEFIT : LET GO & RELAX

5/ PREMIUMNESS The most refined 5T Space in the Alps nestled at the top of the Resort offering incredible views

CLIENT BENEFIT : INDULGE & PAMPER

4/ WELLNESS An holistic wellness approach made of activities, relaxation and healthy food options

CLIENT BENEFIT : RESTORE & REFRESH

3/ RICHNESS OF EXPERIENCES Resort and offer designed to please kids & families, adults and pro alike

CLIENT BENEFIT : BALANCE & RECONNECT

Page 4: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

4 EAF PRODUCT MARKETING | LES ARCS PANORAMA

_A curvy and smooth vessel nestled in a glade covered with snow, in complete immersion with surrounding Pine, Spruce and Larch forest _Belvedere terraces offering a 180° view on the valley and mountain tops _Southern exposure that guarantees an optimal sun presence – and breathtaking sunrises and sunsets ! _ An interior design that revisits the codes and materials of traditional mountain decoration for a modern and warm atmosphere

Preserved

Location

1/ UNIQUE SETTING

Modern

Architecture &

Page 5: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

5 EAF PRODUCT MARKETING | LES ARCS PANORAMA

Main Restaurant

Main Bar

Gourmet Lounge and Bread&Co

5T Space

Wellness Hub

Baby / Petit / Mini

1/ UNIQUE SETTING

Page 6: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

6 EAF PRODUCT MARKETING | LES ARCS PANORAMA

EASY TO REACH BY PLANE : 2 international airports of Geneva and Lyon nearby.

Then it’s a 2-hour and 30 minutes drive to reach Les Arcs.

N O W B O A R D I N G

1/ UNIQUE SETTING

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7 EAF PRODUCT MARKETING | LES ARCS PANORAMA

DESTINATION

1/ UNIQUE SETTING

A UNIQUE DESTINATION: ARC 1600

THE MOTHER OF ALL OTHER ARCS, Arc

1600 is the Paradise for families, the last retreat before high mountains

This is where is located our brand NEW

Resort Club Med Les Arcs Panorama, on the very

top of the station, flirting with an altitude of

1780 m

Page 8: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

8 EAF PRODUCT MARKETING | LES ARCS PANORAMA 8

Paradiski®

THE SKI DOMAIN

Created fifteen years ago by the connecting of

2 giant ski areas LA PLAGNE and LES ARCS, via PEISEY VALLANDRY lying in a key location in between

Paradiski® is one of the world’s five biggest ski areas,

a mixture of traditional valley resorts and high-altitude, snow-sure purpose built centers

Focus on LES ARCS section:

The massive ski area offers a variety of terrain, but specializes in long, wide, well-groomed reds for smooth cruising

1/ UNIQUE SETTING

Paradiski® is the 2nd largest ski domain in France and the 4th in Europe.

Page 9: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

9 EAF PRODUCT MARKETING | LES ARCS PANORAMA

2/ CUSTOMER EXPERIENCE

Digital Ecosystem to support In-resort Client Experience

3 main benefits for our GMs

Efficient WiFi + 3G/4G within the Resort

A simpler and faster arrival/departure to make the most hassle free and smooth

client journey

A unique experience of Club Med spirit encouraging conviviality &

the CM community feel

A 360° Digital ecosystem to display information, ease

communication and interactions

Resort Mobile App Participative / interactive

experiences

Easy Arrival : check-in / childcare / ski lessons /

ski equipment

Page 10: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

10 EAF PRODUCT MARKETING | LES ARCS PANORAMA

What kind of customers are we targeting?

1. Millennial Families

30-40 y-o with young children Value family time and me time Connected & mobile Like design & modernity International travellers

2. Families with older children 3. Adults

Friends & Couples

+ Opportunity : MICE (slide20)

For those who want to combine Ski nature & ski sport

The charm of being immersed in the forest & The thrills of high-altitude mountain

2/ CUSTOMER EXPERIENCE

Page 11: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

11 EAF PRODUCT MARKETING | LES ARCS PANORAMA

Premium and modern accommodations

3 levels of comfort - 5 types of rooms for a maximum of flexibility 89% of accommodation either family rooms or connecting

Modern design – Traditional mountain decoration revisited - Comfort

CLUB DELUXE SUITES FAMILY CLUB

FAMILY DELUXE

292 62 25 30 24 # rooms

3/ RICHNESS OF EXPERIENCES

Page 12: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

12 EAF PRODUCT MARKETING | LES ARCS PANORAMA

Club Rooms in yellow or pink version

One king bed or 2 separate beds Bathroom with a bathtub View on the valley or over the forest

3/ RICHNESS OF EXPERIENCES

Page 13: Club Med LES ARCS PANORAMA - Club Med Travel …...Club Med LES ARCS PANORAMA “Nestled in an alpine forest clearing at the doorstep of high-altitude mountains, this modern gem is

13 EAF PRODUCT MARKETING | LES ARCS PANORAMA

Family Deluxe with a separate kids bedroom

2 bedrooms Bathroom with a bathtub View on the valley or over the forest

3/ RICHNESS OF EXPERIENCES

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14 EAF PRODUCT MARKETING | LES ARCS PANORAMA

Suites with 2 bedrooms, 2 bathrooms and a separate lounge

2 bedrooms Main Bathroom with a bathtub & a shower 2nd bathroom with a shower View on the valley or over the forest

3/ RICHNESS OF EXPERIENCES

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15 EAF PRODUCT MARKETING | LES ARCS PANORAMA

A place for KIDS & FAMILIES to play and reconnect

All kids club with activities and facilities adapted to each age

Baby-friendly services : Baby Welcome Baby corner Biberonneries

A great ski experience for kids : kids’ Snow Garden Ski classes from 3 year old (à la carte), 4 year old (included) Kids ski rooms

Après-ski also for the kids : kids’ pools indoor and outdoor

4 to 23 months 2 to 3 years A Passworld designed like a skatepark 11 to 17 years 4 to 10 years

3 espaces

Games Factory Art Studio

Music Academy

3/ RICHNESS OF EXPERIENCES

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16 EAF PRODUCT MARKETING | LES ARCS PANORAMA

, the new FAMILY restaurant concept

Kids play “Petits Chefs” and invite their parents to share dinner Concept: family reconnection,

amazement and fun

The new family restaurant is led by the idea that children, the

« Petits Chefs », invite their parents to have dinner in an astonishing kitchen that hides many surprises!

Families are the core of the concept and they participate actively in the creation of their meal: co-creation and co-construction run the concept

Playful, interactive and digital product and design

88 seats Dedicated to Petit & Mini Club for lunch

3/ RICHNESS OF EXPERIENCES

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17 EAF PRODUCT MARKETING | LES ARCS PANORAMA

A Gourmet Experience for ALL to savour

La Pierre Blanche

Restaurant

1790

Gourmet Lounge

L’Arolla

Bar

All-day dining

3/ RICHNESS OF EXPERIENCES

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18 EAF PRODUCT MARKETING | LES ARCS PANORAMA

Quiet areas to relax

QUIET LOUNGE « LA CACHETTE » To enjoy quietness during the stay

SPA

To get pampered

3/ RICHNESS OF EXPERIENCES

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19 EAF PRODUCT MARKETING | LES ARCS PANORAMA

Meetings & Events facilities for GROUPS with the new concept

2 meeting rooms (« La Vallée » & « La Forêt ») of 50 m2 connected to each other and which can become a plenary room NB : « La Vallée » has a beautiful view over the mountains

New concept M & E with the latest equipment :

F&B trolley Working Wall Energy Wall

Potential places for private events : Quiet lounge (114m2): for cocktails (max 50 pax, no seated dinner), with Direct access to the Gourmet Lounge and the Wine Cellar Wine Cellar with 10 seats and an open space (could host 25/30 pax standing)

La vallée La forêt

3/ RICHNESS OF EXPERIENCES

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20 EAF PRODUCT MARKETING | LES ARCS PANORAMA

A large offer of SPORTS & ACTIVITIES

Included : Ski & Snowboard school, Kid's Snow Garden,

Snowshoeing

A la carte TBC : Snow biking, Dog sledding, Ski Joëring, Snowmobile…

4/ WELLNESS

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21 EAF PRODUCT MARKETING | LES ARCS PANORAMA

A WELLNESS HUB gathering the spa, pools, terraces, fitness and cardio

A 600m² spa by

13 polyvalent treatments rooms including 1 duo room 1 private hair salon 1 Hammam exclusive for spa users 1 relaxation room, indoor and outdoor

Fitness, cardio/weight-training & TRX rooms

Indoor heated pools & hammam

Outdoor pools & hot tub*

* Hot tub heated and open in Winter ; outdoor pools closed in Winter

4/ WELLNESS

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22 EAF PRODUCT MARKETING | LES ARCS PANORAMA

The most refined 5T space in the Alps

Nestled at the top of the Resort, the 5T space “Le Belvédère” offers incredible views

24 suites (69,5m2) A welcome lounge with a cosy atmosphere A 390m2 terrace with a hot tub and a breathtaking

view on the valley A conciergerie Services :

In-room mini bar (daily refill) Room Service (continental breakfast and until 10pm) Bar service with champagne from 6pm Dedicated Ski room

5/ PREMIUMNESS

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23 EAF PRODUCT MARKETING | LES ARCS PANORAMA

Club Med

LES ARCS PANORAMA

For any questions :

[email protected]


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