TOP TEN DEADLIEST NATURAL DIS-

1. 1931 CHINA FLOODSDate July, November 1931 Death Toll 1,000,000 - 2,500,000

2. 1887 YELLOW RIVER FLOODDate - September, October, 1887Death Toll - 900,000–2,000,000

3. 1556 SHAANXI EARTHQUAKEDate - January 23, 1556Death Toll - 830,000

4. BHOLA CYCLONEDate - November 13, 1970Death Toll - 500,000

5. HAITI EARTHQUAKEDate - January 12, 2010Death Toll - 316,000

6. 1839 INDIA CYCLONEDate - November 25, 1839Death Toll - 300,000

7. 2004 INDIAN OCEAN TSUNAMIDate - December 26, 2004Death Toll - 230,210 - 310,000

8. ANTIOCH EARTHQUAKE Date May 526Death Toll - 250,000–300,000

9. 1976 TANGSHAN EARTHQUAKE Date - July 28, 1976Death Toll - 242,419

10. 1920 HAIYUAN EARTHQUAKEDate - December 16, 1920Death Toll - 234,117

SPECIFIC CONTENT

To be aired on Channel 4, More4or Nat geo.

22:05PM

The audience will be viewers of More4, Channel 4 Docs or Nat Geo, usually in the age range of 35–60 for More425-54 for Nat Geoand 25-50 on Channel 4

No presenter, just voice over/narration.Facts and figures - FatalitiesPhoto and video footage of disasters/ damage.Interviews with experts/victims.

CHANNEL:

TIME:

WHAT:

WHO:

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SECONDARY EXAMPLES

Revealing text/numbers.Wire diagrams.Geometric shapes

Simple shapesUse of colour to represent amount of casualties.Revealing numbers - fast moving.

STUXNET: ANATOMY OF A COMPUTER VIRUS

STUXNET: ANATOMY OF A COMPUTER VIRUS

VISUAL CONCEPT

COLOUR

TYPEFACE

COURIER

FUTURA

GARAMOND

HELVETICA

UNIVERS

GILL SANS

QUICKSAND

Earth coloursRed - Danger Blue - SkyCream,brown and grey - Neutral

R-0G-120B- 171

R-138G-112B- 71

R-130G-130B- 135

R-240G-232B- 222

R-227G-43B- 28

VISUAL CONTENT

Mostly photos of the aftermath/damage of disasters. These images will be shown to viewers during the advert/idents so that they build intrigue as well as leaving the viewer generally interested as to what has happened during the individual disasters.The relevant animated infographics will be layered ontop of their matching photos.