DATE: July 23, 2015 TO: Transportation Authority of Marin Board of Commissioners FROM: Dianne Steinhauser, Executive Director Nicholas Nguyen, Principal Project Delivery Manager SUBJECT: Measure B, Vehicle Registration Fee, Fiscal Year (FY) 2015-16 Alternative Fuel

Program (Action), Agenda Item No.8 RECOMMENDATION: Receive the report from staff and move to adopt the FY 2015-16 Measure B Alternative Fuel Program Budget and Activities. BACKGROUND: Electric Vehicles (EVs) are an important component to local and regional goals of reducing greenhouse gas (GHG) emissions. GHGs are the principal catalysts of global warming. According to the California Air Resources Board, and based on the average emissions by kilowatt hour in California’s energy mix, GHG emissions associated with Electric Vehicles are 75% lower than a gasoline powered vehicle and 55% lower than a conventional hybrid vehicle. The California Center for Sustainable Energy estimates that there are as many as 42,000 EVs registered in the Bay Area. Since 2009 TAM has partnered with regional agencies to implement EV fleet and infrastructure programs in Marin County. In 2010, TAM convened the Electric Vehicle Advisory Working Group, which continues to meet every other month to comment and share information about electric vehicle infrastructure and promotion. TAM participates in the Bay Area EV Coordinating Council (formerly referred to as the EV Strategic Council), which is a Bay Area wide organization comprised of regional agencies, cities and counties, industry representatives, and EV advocacy groups. During 2014-2015, TAM continued to manage existing EV infrastructure grant programs; facilitated the EV Advisory Working Group; participated in regional programs through the Bay Area EV Coordinating Council; sponsored or co-sponsored such events as the National Drive Electric Week, Experience Electric and Charge Across Town EV fairs; funded the EV infrastructure at the Visitors Center at Point Reyes National Seashore; established gap funds for future EV infrastructure at the Atherton and Hamilton SMART stations and gap funds for an electric bus pilot program in cooperation with Marin Transit and Marin Clean Energy; and implemented the EV Fleet Rebate Program. The investments have paid off in significant dividends: Marin County CVRP rebates represent about 1.6% of the State’s total rebates; with an increase of about 710 rebates in the last year. This represents a 70% annual increase from May 2014 to May 2015. In comparison with a substantially larger county and high-tech hub, Santa Clara County’s rebates account

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for roughly 15% of the total. San Francisco County represents roughly 2.2% of the total, and Contra Costa County accounts for 4%. On a per capita basis, Marin County has about 0.007 EV rebates or about 7 EVs per 1,000 people. Santa Clara County has about 0.009 EV rebates per capita; San Francisco County has about 0.003 and Contra Costa County has about 0.004. On a per capita basis, Marin County ranks 2nd among these peers.

This report provides an annual update on current local, regional, state and federal EV activities (see appendix), a review of activities in FY 2014-15, and a recommendation for budget and program for TAM’s FY 2015-2016 Measure B Alternative Fuel program. DISCUSSION/ANALYSIS: 1. Review of FY 2014-2015 Program Recommendations In TAM’s EV annual report presented to the Board in June 2014, staff presented EV programming recommendations for FY 2014-2015. A check mark below indicates successful engagement or completion of the item.

TAM’s Public Agency EV Fleet Rebate Program ($80,000) Implementation of this program began in August of 2014, and is recommended to be renewed for FY 2015-16.

EV Public Infrastructure ($45,000)

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Two charging station projects were approved for gap funding in FY 2014-2015 for the Visitors Center at Point Reyes National Seashore, and were completed in September 2014 along with an opening ceremony attended by Supervisor Steve Kinsey.

September 2014 Point Reyes National Seashore Charging Station Opening

The TAM Board also approved $35,000 to fund charging station infrastructure at the Atherton and Hamilton Novato SMART train stations. The stations will soon be constructed, and it is recommended that this funding commitment be renewed for FY 2015-16.

Marin Clean Energy/Marin Transit/TAM Electric Bus Pilot Program ($75,000) In early 2014, staff from Marin Clean Energy (MCE) approached TAM to discuss possible pilot projects involving commercial electric vehicles and clean energy. TAM and MCE staff selected an electric shuttle/bus project as a promising project, and invited Marin Transit to participate. Marin Transit’s initial evaluation was positive, and staff are currently analyzing whether an electric bus pilot program can be incorporated into Marin Transit’s operations.

EV Outreach and Education ($15,000) All three targeted outreach event opportunities for FY 2014-15 were successfully completed with the partnering organizations, including the National Drive Electric Week, Charge Across Town’s EV Week “eMobility” and Experience Electric events (see appendix for further detail).

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September 2014 National Drive Electric Sunday Event at Civic Center

TAM also invested in an extensive set of public information flyers on EV and EV infrastructure focusing on the benefits for the general public, employees, employers and landlords. These have been received as beneficial information at our outreach events.

MTC Fleet Vehicle Climate Initiatives Program ($5,000) TAM allocated $5,000 from Measure B funds to backfill the expired TFCA grant funds previously committed to MMWD to participate in MTC’s Fleet Vehicle Climate Initiatives Program, and payment to MMWD is pending.

EV Consultant Support at TAM ($30,000) In order to continue support for TAM’s EV program with industry expertise and staff resources, a budget was established for consultant support. Some of the funds we used to engage Ms. Suzanne Loosen, a former TAM employee, on a contract basis to provide limited term support. 2. FY 2015-2016 Budget and Program Recommendations Working and vetting ideas with EVAWG and the Bay Area Climate Collaborative, a non-profit organization promoting a clean energy economy, staff has the following budget recommendations for FY2015-2016 budget development for Measure B, Element 3.3 – Alternative Fuels Infrastructure and Promotion Program: Public Agency EV Fleet Incentive $40,000 EV Public Charging Infrastructure $50,000 SMART Station EV Charging Infrastructure $35,000 Electric Bus Pilot Program $75,000

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EV Outreach and Education $20,000 EV Consultant $20,000

TOTAL $240,000 Element 3, “Reduce Congestion and Pollution,” of Measure B (Vehicle Registration Fee) encompasses three core strategies and programs: School Safety and Congestion Reduction, Local Marin County Commute Alternatives, and Alternative Fuel Infrastructure and Promotion. For 2015-16, TAM’s goals for the Alternative Fuel Infrastructure and Promotion program are to:

- Coordinate interest in Electric Vehicle activities, particularly infrastructure implementation and support of EV fleet conversion.

- Continue to convene TAM’s EV Advisory Working Group. - Maintain TAM’s active participation with the Bay Area EV Coordinating Council, a collaborative

effort of regional agencies, municipalities, EV advocates, and industry representatives. - Incentivize EV adoption.

Staff brings forward the following recommendations for TAM’s FY 2015-2016 EV Program:

a. Public Agency EV Fleet Rebate ($40,000) The Public Agency EV Fleet Rebate was initially proposed and funded in FY 2013-14. In spring 2014, TAM’s consultant designed the program, which was reviewed by TAM staff, EVAWG, and California Center for Sustainable Energy’s (CCSE) Clean Vehicle Rebate Program (CVRP) Manager. TAM presented the program to the Marin Public Works Association in May 2014, and implemented in August 2014. The Public Agency EV Fleet Rebate Program assists public agencies that replace internal combustion engine (ICE) vehicles with electric and plug-in hybrid vehicles. To participate, public agencies must meet the requirements and apply for a rebate through the California Clean Vehicle Rebate Program (CVRP). TAM's incentive provides “match” funding of up to $2,500 per vehicle, thereby reducing the cost of a new electric vehicle by up to $5,000. Participants may also be eligible for up to another $2,500 from the Bay Area Air Quality Management District’s (BAAQMD) PEV Rebate Program. This program sum of $40,000 reflects a more realistic level of interest and capability by public agency fleet managers who often account for fleet replacement in multi-year plans while appropriately matching vehicles with end user needs. Part of the funds may also be used to implement an outreach plan.

b. EV Charging Infrastructure ($50,000) TAM has been an active participant in providing bridge funding for electric vehicle charging station equipment (also known as EVSE) since the inception of the Measure B – Vehicle Registration Fee in 2011; working with local municipalities, regional agencies, the National Park Service, and Sonoma Marin Rail Transit (SMART). TAM will be extending the infrastructure to interested schools in the coming year. This new proposed TAM EVSE grant program continues on the path of partnering and supporting efforts where it matters the most. While the program is opened to all public agencies within Marin County, it recognizes that many of the teachers and staff members of our local schools do not live in Marin and may commute from fairly long distances. Charging connections at the schools, as well as such places like the College of Marin, will make it possible for teachers and staff members to commute to work in electric vehicles. These charging connections can also be used by parents and students from other areas to drive

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to schools for sporting events and extracurricular activities. Under the program, we generally encourage Level 1 or Level 2 charging connections. Based on a first-come first-serve basis until funds are depleted for the year, the program will provide matching funds, whichever amount is higher, of 50 percent of the complete installation up to $1000 for one Level 1 charger or up to $2,500 for one Level 2 charger. As part of the grant requirements, charger locations must also be identified with at least two standardized wayfinding traffic signs to direct motorists if the chargers are to be publicly accessible.

c. SMART Station Charging Infrastructure & Electric Bus Pilot Program ($110,000) In early 2014, staff from Marin Clean Energy (MCE) approached TAM to discuss possible pilot projects involving commercial electric vehicles and clean energy. MCE organized a cohort of graduate students from the Presidio Graduate School to develop and evaluate project options. TAM and MCE staff evaluated the options and determined that a SMART station proposal was sufficiently complete and the TAM Board agreed. SMART accepted TAM’s funds ($35,000) to install the electrical grid for possible EV Chargers, but reserves the right to make a final decision at some point in the future on the installation of EV Chargers. SMART has not requested the funds as of yet. TAM and MCE staff also selected an electric shuttle/bus project for further study. MCE reached out to potential partners and invited Marin Transit to participate. Marin Transit’s initial evaluation was positive, and staff are currently analyzing whether an electric shuttle pilot program can be incorporated into Marin Transit’s operations. The allocation of $75,000, which has been carried over from last year, is estimated to be adequate to attract additional grant funding from the California HVIP program or other sources of alternative fuels funding to cover the cost difference between conventional and electric vehicles. Should Marin Transit decide to pursue this opportunity, TAM staff will bring a recommendation to the board for consideration.

d. EV Outreach and Education ($20,000) There are several opportunities for outreach and education in the coming fiscal year:

- National Drive Electric Week event: National Drive Electric Week is sponsored nationally by Plug In America, the Sierra Club, and the Electric Automobile Association. In 2012, 2013, and 2014 TAM cosponsored the local event with the Golden Gate Electric Vehicle Association (GGEVA). TAM will work with GGEVA in hopes to cosponsor another event for September 2015.

- Charge Across Town’s EV Week event: Charge Across Town organizes consumer focused

ride-and-drive events in partnership with manufacturers and local governments. This event is typically held during the workweek, and was held last year in October in downtown Mill Valley. TAM staff will work with Charge Across Town staff to see if an effective event for Marin can be planned.

- Local Agency Outreach: The City of San Rafael and the County of Marin have expressed some

initial interest in conducting public awareness and outreach events with their constituents. TAM staff will work with local agency staff to see if effective events can be planned for 2015-16.

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- Alternative Fuel Technology Education: Fuel Cell Electric Vehicle (FCEV) technology is a

complimentary zero-emission vehicle technology that has been supported by the State for a number of years. Staff will seek opportunities to provide education and support of this and other zero-emission technologies during the year.

Staff will continue to evaluate additional outreach opportunities and bring them back to the Board for consideration.

e. Alternative Fuel/EV Consultant Support at TAM ($20,000) In order to continue support for TAM’s alternative fuel programs and actively manage medium and long term strategic goals, TAM staff recommends $20,000 over the next year to engage an alternative fuel/EV consultant to ensure that TAM is aware of key trends and grant opportunities, and is able to blend them into an on-going suite of objectives. Marin has benefitted substantially from available grants that TAM has been able to capture for implementing EV charging infrastructure and conducting education and outreach. The consultant support mechanism will enable broad opportunities for grants to come before TAM for consideration. FISCAL CONSIDERATION: The total program recommended for FY 2015-16 is $240,000. There are sufficient funds in the Measure B account to support the recommended FY 2015-16 EV Program. NEXT STEPS: Implement the FY 2015-16 EV Program. ATTACHMENTS: Appendix

Item 8 - Appendix

Status of EV activity around the region, state and nation

and additional detail on TAM’s Alt Fuel Program

1. EV Adoption and Infrastructure Goals Federal/State - In his 2011 State of the Union address, President Obama called for putting one million electric vehicles on the road by 2015. California’s Governor Brown issued an Executive Order in 2012 that established a target of 1.5 million zero-emission vehicles on the road in California by 2025. Regional: Plan Bay Area - The Sustainable Communities Strategy (SCS) was initiated with the passage of Senate Bill 375, which requires California metropolitan areas to develop long-term, integrated land use and transportation plans to meet targets for reduced greenhouse gas emissions. ABAG and MTC jointly managed and prepared the SCS, known as Plan Bay Area, which was adopted on July 18, 2013. Plan Bay Area’s Investment Strategy 6 includes several Climate Program Initiatives that are key to meeting SB 375’s regional GHG reduction goals.

Local: Measure B -

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In 2010, Marin voters approved Measure B, Vehicle Registration Fee, which increased the annual vehicle registration fee by $10 to help fund transportation improvements. Element 3 of the Measure B Strategic Plan included activities to support the development of alternative fuel infrastructure and to support alternative fuel vehicle education programs. TAM’s EV program is directly supported with Measure B funding. TAM’s goals for 2015-2016 to reduce greenhouse gas emissions are:

• Coordinate within Marin interests on Electric Vehicle activities, particularly infrastructure implementation and support of EV fleet conversion.

• Continue to convene TAM’s EV Advisory Working Group, and maintain TAM’s active participation with the EV Strategic Council, a collaborative effort of regional agencies, municipalities, EV advocates, and industry representatives.

2. EV Adoption in California Data on the number and location of EV’s purchased in California is tracked via the Clean Vehicle Rebate Project (CVRP). The CVRP is funded by the California Environmental Protection Agency's Air Resources Board (ARB) and administered statewide by the Center for Sustainable Energy (CSE). The CVRP statistics page offers interactive access to data and analyses of information culled from the CVRP database. EV and hybrid ownership has grown considerably in the past few years, since February 2012. Details on the program, as well as the graphics included below are available here: http://energycenter.org/clean-vehicle-rebate-project/rebate-statistics.

Statewide

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Green = Battery Electric/Zero Emission Blue = Plug In/Hybrid

Marin County

Green = Battery Electric/Zero Emission Blue = Plug In/Hybrid

Total (Left) and Marin County (Right) Rebates

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Marin County CVRP rebates represent about 1.6% of the State’s total rebates; with an increase of about 710 rebates in the last year. This represents a 70% annual increase from May 2014 to May 2015. In comparison with a substantially larger county and high-tech hub, Santa Clara County’s rebates account for roughly 15% of the total. San Francisco County represents roughly 2.2% of the total, and Contra Costa County accounts for 4%. On a per capita basis, Marin County has about 0.007 EV rebates or about 7 EVs per 1,000 people. Santa Clara County has about 0.009 EV rebates per capita; San Francisco County has about 0.003 and Contra Costa County has about 0.004. On a per capita basis, Marin County ranks 2nd among these peers.

3. EV Charging Infrastructure Electric vehicles carry their charging equipment onboard. What we commonly refer to as “EV Charging Stations” is really an electricity delivery system, much like a wall outlet. There are three basic types of EVSE: Level 1 charging is appropriate for home use and sites where drivers have long charge times, e.g., workplace, commuter parking lots. Level 2 charging is appropriate for home use and sites where drivers have a few hours to charge, e.g., public parking lots, entertainment sites, shopping centers. DC Fast Chargers are the most expensive of the three types of chargers, and are most appropriate for sites adjacent to retail along major transportation corridors, such as Highway 101. 4. Organizations and Funding

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This section discusses public and private organizations promoting Electric Vehicle infrastructure and adoption in the Bay Area. State and federal grant funding for EV programs has been made available through regional agencies, i.e., the Metropolitan Transportation Commission (MTC). Bay Area Air Quality Management District (BAAQMD), and Association of Bay Area Governments (ABAG). Since April 2011, this work has been generally coordinated through the EV Strategic Council. Bay Area EV Coordinating Council - The Bay Area’s EV Coordinating Council, formerly known as the EV Strategic Council, is a public/private coordinating body formed in April 2011 with the goal of establishing greater San Francisco Bay Area as the “EV Capital of the United States.” The Council is composed of representatives from state, regional, and local public agencies, EV-related businesses, utilities and major energy service companies, non-governmental organizations, universities and research facilities, and Clean Cities Coalitions. Funding priorities and grant programs are discussed and generally vetted at the Coordinating Council. In November 2013, the Council convened an investment workshop to help prioritize short- and long-term programs. In addition, the Council provides joint leadership regarding EV legislative and regulatory advocacy; policy issues such as compliance with the Americans with Disabilities Act (ADA); strategizing solutions to installing EVSE in multi-unit dwellings (MUDs); facilitating information-sharing among private and public partners; and advocating for programs to increase public awareness and adoption of EVs. The EV Strategic Council is facilitated by the communications firm of Kearns & West. TAM is an active partner of the Coordinating Council and monitors and reports on its activities. Metropolitan Transportation Commission - MTC is the transportation planning and finance agency for the nine-county Bay Area. MTC is the implementing agency for transportation projects and programs in Plan Bay Area. In spring 2014, MTC and BAAQMD staff recommended that each agency jointly contribute funding and oversee implementation of EV programs. However, each agency would assume a different role for the next phase of implementation to make the best use of each agency’s respective skills and expertise. Under this proposal, BAAQMD would take the lead role in delivering the expansion of EV charging infrastructure and accelerate the market for EVs. MTC would take the lead to operate and expand the Bay Area Bike Share program. MTC and BAAQMD are investing CMAQ and TFCA funds, respectively, to deliver both programs. This new arrangement would eliminate the need for agencies to exchange funds, whereby MTC would retain CMAQ funds and the BAAQMD would retain TFCA funds for program implementation. Bay Area Air Quality Management District - BAAQMD will be taking the lead on EV programs jointly funded and overseen by BAAQMD and MTC. BAAQMD is in the process of approving FY 2015 programs using the Transportation Fund for Clean Air (TFCA).

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The Air District views plug-in electric vehicles (PEVs) as a promising technology for reducing tailpipe emissions, thus helping the region achieve local, State, and Federal criteria pollutant and GHG emission reduction targets. As such, the Air District's 2010 Clean Air Plan (CAP) included a mobile source measure that established preliminary regional adoption targets for zero emission vehicles and plug‐in electric hybrid vehicles. Between 2011 and 2013 the Air District led a comprehensive regional planning process which concluded with the development of the Bay Area Plug-in Electric Vehicle Readiness Plan (www.baaqmd.gov/EVready). The Plan establishes PEV adoption goals of 110,000 PEVs on Bay Area roads by 2020, and 247,000 by 2025, and outlines a series of strategies and best practices that can be taken to remove potential barriers and to accelerate deployment of PEVs in the region. This effort was conducted in partnership with the Metropolitan Transportation Commission (MTC), the Association of Bay Area Governments (ABAG), Bay Area government agencies, and other PEV-stakeholders. Since 2010, the Air District has allocated more than $20 million from its Transportation Fund for Clean Air (TFCA) to PEV-related projects. To date approximately $6 million dollars has been awarded to projects for the installation of more than 200 publicly accessible Level 2 chargers, 10 DC fast chargers, 1400 Level 2 residential chargers, and adoption of more than 100 PEVs by local public agencies. Association of Bay Area Governments - ABAG was the lead agency for the AB 118 EV Corridors Program, which provided matching funding for EVSE. TAM provided matching Transportation Fund for Clean Air (TFCA) funds and staff resources to install 17 publicly accessible EV charging stations throughout Marin County between 2011 and 2013 under a grant we received from the AB 118 program. TAM staff continues to work with local jurisdictions when issues arise regarding these stations, mostly with regard to operational status. Bay Area Climate Collaborative and EV Communities Alliance - The Bay Area Climate Collaborative (BACC) is a program of Prospect Silicon Valley originally incubated by the Silicon Valley Leadership Group and established by the Mayors of San Francisco, San Jose and Oakland to accelerate the clean energy economy. The EV Communities Alliance (EVCA) was a lead partner with ABAG in the EV Corridors Program. BACC and the EVCA formerly co-facilitated the Bay Area EV Coordinating (Strategic) Council. Clean Cities Coalitions - A program of the U.S. Department of Energy’s Office of Energy Efficiency & Renewable Energy, Clean Cities advances the nation's economic, environmental, and energy security by supporting local actions to reduce petroleum consumption in transportation. A national network of nearly 100 Clean Cities Coalitions brings together stakeholders in the public and private sectors to deploy alternative and renewable fuels, idle-reduction measures, fuel economy improvements, and emerging transportation technologies. In 2012 TAM became a member of the East Bay Clean Cities Coalition (EBCCC). Through TAM’s membership, member agency staff have access to EBCCC’s annual events, such as the Alternative Fuel Fleet Workshop and EV Showcase; opportunities to attend EV readiness events and webinars; and access to technical advice. 5. Publicly Funded EV Promotional Programs

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Light Duty Vehicle Incentives - Federal: Federal income tax credits of up to $7,500 are available for electric vehicles. Certain requirements do apply to qualify: Details on the federal tax credit are available at: http://www.fueleconomy.gov/feg/taxevb.shtml. The credits begin to phase out after the manufacturer produces 200,000 eligible plug-in electric vehicles of each model (i.e., plug-in hybrids and EVs) as counted from January 1, 2010. TAM staff informs Marin’s Public Works Directors of funding opportunities whenever announcements are released. State: The California Air Resources Board offers rebates of up to $2,500 for zero-emissions vehicles. Rebates of up to $2,500 per light-duty vehicle are available for individuals, nonprofits, government entities and business owners who purchase or lease new eligible zero-emission or plug-in hybrid electric vehicles. Details on the California CVRP are available at: http://energycenter.org/cvrp. TAM’s EV Fleet rebate program uses the framework of the State’s program. Regional: BAAQMD’s Public Agency PEV Rebate Program is designed to help Bay Area public agencies green their fleets by acquiring new battery electric vehicles (BEV) and plug-in hybrid electric vehicles (PHEV) at a reduced cost. This streamlined program provides funding in the form of vouchers that may be redeemed, on a reimbursement basis, for the purchase and lease of new BEVs and PHEVs. Funding is available to public agencies for the purchase or lease of pre-approved new vehicles in the form of vouchers in amounts of $2,500 per BEV and $1,000 per PHEV. Funding is available until December 18, 2015, or until all funds have been exhausted. For more details, see: http://www.baaqmd.gov/grant-funding/public-agencies/pev-rebate. TAM’s EV Fleet rebate program is designed so that local agencies can leverage the regional rebate program. Medium and Heavy Duty Vehicle Incentives - The California Hybrid and Zero-Emission Truck and Bus Voucher Incentive Project (HVIP) is a unique and streamlined program to help speed the early market introduction of clean, low-carbon hybrid and electric trucks and buses. Eligible vehicle models and specifications are listed on the HVIP website: http://www.californiahvip.org/. Vouchers are processed by the dealer at the time of sale. There is a simple three-step process to receive a voucher. Infrastructure Acceleration Programs - Looking ahead for FYE 2016 and FYE 2017, approximately $14 million in TFCA funding remains available for award to PEV-related projects under management by BAAQMD. A grant opportunity being prepared for PEV Charging Stations will be available to all entities and tentatively scheduled to open mid-May 2015. The incentive funding is to support deployment of PEV chargers at workplaces, multifamily unit dwellings, and at key publicly accessible destinations. EV Education and Innovation Programs -

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Experience Electric EV Outreach Campaign. The Experience Electric EV Outreach Campaign kicked off on May 13, 2014. Coordinated by the EV Strategic Council and funded by MTC, the campaign was implemented by CSE, Plug-In America, and Charge Across Town. Experience Electric included ride-and-drive events at corporate campuses and public venues across the Bay Area, as well as a social media campaign. EV Fleet National Demonstration Project. In 2010, the Metropolitan Transportation Commission (MTC) through its Climate Initiatives Program, approved a $2.8 million grant for a national demonstration project led by Alameda County that includes the purchase of 90 electric vehicles and accompanying Level 2 chargers for use by public agencies in Alameda, Marin, San Francisco, Santa Clara, and Sonoma counties. The lead agency, Alameda County, successfully obtained a waiver from the U.S. Department of Transportation in September 2011 to proceed with vehicle purchases. Marin Municipal Water District (MMWD) purchased one EV sedan and one Level 2 charger under this program. 6. TAM’s EV Projects and Programs Vehicle Registration Fee (Measure B) Funding In November 2010, Marin residents passed Measure B, which increased the annual vehicle registration fee (VRF) by $10 to help fund transportation improvements. In accordance with the Measure B Expenditure Plan, Element 3 Reduce Congestion and Pollution, TAM’s role in support of alternative fueled vehicles is focused on alternative fuel infrastructure and promotion, specifically the following programs:

• Install alternative fuel infrastructure such as electric vehicle fueling stations • Provide matching funds to leverage grant opportunities to projects and programs • Develop strategies and support projects and program

During the first years of VRF funding, TAM’s focus was on managing existing grant program, facilitating the EVAWG, monitoring Bay Area EV activities, and building connections among Marin’s local jurisdictions, businesses, and regional program opportunities. In June 2013, staff presented an FY 2013-2014 program that included a fleet rebate incentive, infrastructure development, and outreach activities. For FY 2014-2015, staff provided a program that included a fleet rebate incentive, infrastructure development, an electric bus pilot study seed funding, and outreach activities. TAM’s Electric Vehicle Advisory Working Group - Since 2010, TAM has facilitated the EV Advisory Working Group (EVAWG), comprising a cross-section of Marin EV stakeholders. Members originally included agency staff, EV advocates, sustainability advocates, and one representative each from the Marin Climate and Energy Partnership (MCEP), Marin Planning Directors, and Marin Public Works Association (MPWA). The EVAWG meets every two months or as needed to share information among members, advise TAM on current and future electric vehicle planning and infrastructure, and coordinate public outreach and education. Current membership includes: Name Organization Cory Bytof Sustainability and Volunteer Coordinator, City of San Rafael Bill Carney Sustainable San Rafael Dave Meyers Maintenance Superintendent, City of Novato Public Works Department Jill McNeal Engineering Technician, City of Mill Valley

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Debra Stratton Administrative Services Division Manager, County of Marin Nicholas Nguyen Principal Project Delivery Manager, TAM In FY 2015-2016, TAM staff will recruit additional EVAWG members to broaden participation from the wider community. Marin National Drive Electric Week Event - On Sunday, September 21, 2014, TAM and the Golden Gate Electric Vehicle Association (GGEVA) co-sponsored the 3rd annual Marin National Drive Electric Week event at the Marin County Civic Center. The event attracted more than 1,500 people, and more than 120 test drives were given.

September 2014 National Drive Electric Sunday Event at Civic Center

Leveraging prior years’ successes and the continued participation of TAM, GGEVA worked with auto dealers, EV owners, and related businesses to present a vibrant showcase event. EV Week “eMobility” and Experience Electric Events - TAM also partnered with Charge Across Town and the Center for Sustainable Energy in 2014 for a similar ride and drive events called EV Week eMobility held on October 9th and 10th in Mill Valley and Experience Electric held on October 11th in Fairfax. Charge Across Town is a non-profit organization which works with local city governments and businesses, and the electric vehicle (EV) community to advance the adoption of electric vehicles and help create clean energy jobs in California and beyond. At one of the events 72% of survey respondents said “yes” when they were asked if they were more likely to buy an EV after having attended the event.

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October 2014 Charge Across Town Event in Mill Valley

October 2014 Experience Electric Event in Fairfax