Digital Marketing

Optimization

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Digital Marketing is...

Local Internet Marketing

subtitle87% of people performing an online local search follow-up via an online inquiry, phone call or visit to an offline local business. This means these searchers decide which local business to spend their money at by the businesses they find on the Internet - (Local Marketing Source)

The bottom line is...If you're not findable online, you have competitors that are – and they’re being found by your potential customers.

Mobile Marketing

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Mobile marketing will near $55 billion and represent 21 percent of all marketing dollars spent in 2014 as advertisers shift money away from traditional media to search marketing, display advertising, e-mail marketing, social media and mobile promotions, according to a recent study.

The bottom line is...If you're not findable via mobile, you have competitors that are – and they’re being found by your potential customers.

Social Media

Channels

(...just a few)

1,500,000Local businesses with

active fan pages

7,800,000+ brand

recommendations per month

Most Searched: Google #1, YouTube #2

How can abusiness

implement a

Digital MarketingStrategy?

1. Establish Goals

(...just a few)

1. Establish Goals

2. Listen

What Are People Saying About Your

Brand?

3.Choose your channels wisely

4. Engage

BUT HOW?

Ask Questions

Choose the Right Team-

Passion is a must!

Be the conduit between your audience and

valuable content

and resources

Connect

5. Analyze & Optimize

1. Establish Goals

(...just a few)