a fresh approach to magazine advertising

To Advertise 023 8026 6388

Tania Houston Techno Guru Tania has published Discover Chandlers Ford since 2005. As well as helping people set up their own magazines nationwide she runs TIPSS which is an online content subscription service for over 300 other magazine owners in the UK.

With her background in programming and IT services, Tania is especially good at exploiting the latest technology and applying it to a small business. She has the patience and skills that many of us wish we had to use the internet and all the software and apps on offer. She’s happy to share these nuggets with Discover Magazine Regular Rate customers.

Discover Magazines is run using all these services so it’s practical, tried n’ tested solutions that she offers.

As a Discover customer you will enjoy

cost effective advertising AND

benefit from a host of services and

support designed to save you time,

money and make the most of

today’s technology to increase your

overall efficiency.

“free resource to tap into”

“a fountain of

ideas!”

Our fresh approach to magazine advertising

Melanie Tinson Creative Marketing Melanie launched The Southampton Directory magazine in 2007 and together Tania and she bought Discover Meon Valley in 2011. Discover Magazines is the bringing together of all their magazines, recently adding the Hedge End and Romsey titles to the portfolio. Melanie is the more creative arm of the partnership having spent 20 years in marketing communications management within SME and corporations. Over the years, she devised many advertising campaigns, co-ordinated direct mail programmes, exhibitions, sales conferences and managed press relations. Having also been a marketing consultant she particularly enjoys brainstorming with start up businesses so if you’d like some marketing advice or don’t know where to get a service or simply want to run an idea by her, please feel free to make contact. Once an advertiser, if you need any of the marketing support services Melanie will be your contact while Tania focuses on web work and online business tools.

“refreshing approach”

“free resource to tap into”

“a fountain of

ideas!”

A portfolio of free A5 community

magazines delivered

door to door to

98,000 homes and businesses

in the central south Hampshire area

Media Pack &

Advertising Rates 2012

www.discovermagazines.co.uk

98,000

Why Choose a Discover Magazine?

The success of our publications is a combination

of many factors. The handy A5 size, for example,

is more likely to be kept (and for longer) than an

A4 magazine or newspaper.

Also, our content is informative for locals, plus it’s

interesting and entertaining.

While we cover a large area, (98,000 letterboxes)

every magazine is local to our readers. And a

Discover Magazine is ultimately designed to

generate sales enquiries for our advertisers. By

using professional designers, high quality paper

and printing services adverts always look their

best.

Thank you for considering Discover Magazines

and we welcome the opportunity to help grow

your business.

Tania Houston Melanie Tinson

Advertising 023 8026 6388

Editorial 023 8027 6361

Discover Southampton (formerly known as The Southampton Directory) has three editions; Totton in the west, Central and Bitterne in the east.

Each edition is bi-monthly and reaches between 12,000 - 15,000 homes and businesses. Choose to advertise in one, two or all three editions on short, medium or the Regulars rates.

FACTS & FIGURES 43,000 over 2 months

by Royal Mail & Foot Delivery

Each issue frequency: bi-monthly

Refer to 2012

Schedule for dates

Where Does it Go? Central: 15,000

selected properties Totton: SO40 : 15,500

Bitterne: SO18: 12,400

43,000

REGULARS RATE (6 ISSUES) SAVE UP TO 25%

Price quoted PER MONTH. Booking will be invoice monthly and paid monthly.

Choose up to 3 areas

1/16 1/8 1/4 1/2 A5 PAGE

ONE area £15 £22 £39 £69 £132

TWO areas £29 £43 £74 £131 £251

THREE areas £38 £57 £98 £175 £295

MEDIUM TERM RATE (4 ISSUES) SAVE 15%

Booking is invoiced in full but can be paid monthly. £ PER MONTH

Choose up to 3 areas

1/16 1/8 1/4 1/2 A5 PAGE

ONE area £19 £32 £55 £95 £175

TWO areas £37 £60 £105 £180 £295

THREE areas £49 £80 £139 £275 £395

SHORT TERM RATE (2 ISSUES) Booking is invoiced in full and paid prior to copy deadline.

£PER MONTH (per issue in brackets)

Choose up to 3 areas

1/16 1/8 1/4 1/2 A5 PAGE

ONE area N/A £26 (£52) £46 (£92) £78 (£156) £150 (£300)

TWO areas N/A £50 (£100) £87 (£174) £149 (£298) £285 (£570)

THREE areas N/A £70 (£140) £123(£246) £211 (£422) £405 (£810)

Totton 15,500

Central 15,000

Bitterne 12,400

Issues Booked

1/16 1/8 1/4 1/2 A5 PAGE

2 n/a £36 £63 £108 £207

4 n/a £33 £58 £94 £188

Regulars/6 £19 £28 £49 £86 £165

Leaflet Distribution Available from £35 / 1000 leaflets

Advertising Rates £ per month/per issue

FACTS & FIGURES

12,600 Homes & Businesses

over 2 months Foot Delivery

Split Distribution

Where Does it Go?

All SO53 postcodes Chandlers Ford plus Hursley

Otterbourne

Discover Chandlers Ford (formerly known as The Chandlers Ford Directory) was the first of our magazines to be published, having been delivered every month since 2004.

The area has excellent schools and because of this homes are relatively expensive. This, in turn, means it is an affluent area with a high level of spending.

12,600

Discover Hedge End has been published for three years but was part of The Southampton Directory and is now a publication dedicated solely to this busy community.

Discover Hedge End includes the residential area of Hedge End with its retail parks, the pretty village of Botley, Horton Heath and West End which borders

Discover Southampton’s Bitterne magazine.

Issues Booked

1/16 1/8 1/4 1/2 A5 PAGE

2 n/a £36 £63 £108 £207

4 n/a £33 £58 £94 £188

Regulars/6 £19 £28 £49 £86 £165

Leaflet Distribution Available from £35 / 1000 leaflets

Advertising Rates £ per month/per issue

FACTS & FIGURES

15,000 Homes & Businesses

over 2 months Foot Delivery

Split Distribution

Where Does it Go?

Postcodes SO30 Hedge End

Botley West End

Plus Horton Heath

15,000

Meon Valley is an affluent area comprising two market towns and many country villages with a mix of modern developments, older houses, rural property, commercial units and farms.

The distribution area is divided into two areas each with its own bi-monthly magazine delivered by Royal Mail to a total of 13,300 homes & businesses.

Issues Booked

1/16 1/8 1/4 1/2 A5 PAGE

2 n/a £36 £63 £108 £207

4 n/a £33 £58 £94 £188

Regulars/6 £19 £28 £49 £86 £165

Leaflet Distribution Sorry, not available

Advertising Rates £ per month/per issue

FACTS & FIGURES 13,300

Homes & Businesses Delivered by Royal Mail Monthly Split Distribution

Where Does it Go? SO32 1 & 3, GU32 1 Bishops Waltham East & West Meon Droxford Upham & Durley

SO32 2 PO17 Wickham Swanmore Waltham Chase Boarhunt & Knowle Curdridge

13,300

FACTS & FIGURES

14,500 Homes & Businesses

Royal Mail (except North Baddesley)

Split Distribution

Where Does it Go? Postcodes SO51

Romsey Plus all villages including

Braishfield Ampfield (part)

Sherfield English West Wellow

Ower

plus North Baddesley (part)

Issues Booked

1/16 1/8 1/4 1/2 A5 PAGE

2 n/a £36 £63 £108 £207

4 n/a £33 £58 £94 £188

Regulars/6 £19 £28 £49 £86 £165

Leaflet Distribution Sorry, not available

Advertising Rates £ per month/per issue

Discover Romsey is the newest publication in the Discover Magazines portfolio added by acquisition of The Romsey Directory. The market town of Romsey is the focus of this largely rural area within the large postal code of SO51.

Discover Romsey borders Discover Chandlers Ford to the east and Discover Southampton to the south. Every property, home and business, even the most rural will receive a copy within the delivery area.

14,500

What’s the Deal with the Regulars Rate? Running an advert, in any publication you choose, on a repeat

basis is the most cost efficient method and the only real way to

test its effectiveness. We encourage advertisers to book at least

six issues and so offer the following:

At least 20% discount off the Short Term Rate.

Free artwork design and future amendments.

Free editorial opportunities and upgrades

T & C

Inclusion in least six consecutive issues.

Your advert will be automatically renewed and included in each

edition after your initial placement unless you contact us to

cancel (min 30 days before next issue copy deadline). You can,

of course, cancel after six issues.

Easy payment terms; monthly standing order or recurring debit

card payment.

First issue is to be paid at the time of booking or by copy

deadline.

Early cancellations will be invoiced at the appropriate rate.

Please ask for a full copy of Terms & Conditions or visit the website

www.discovermagazines.co.uk

Best

Buy

Premium Positions £ per month 2 ISSUES 4 ISSUES REGULAR

Page 3 £275 £249 £220

Page 5, 7 or 9 £250 £229 £200

Back cover £320 £305 £290

Centre Right £250 £225 n/a

Centre L & R £450 £395 n/a

Premium Positions £ per month 2 ISSUES 4 ISSUES REGULAR

Page 3 £195 £185 £175

Page 5, 7 or 9 £175 £159 £145

Pages 11-17 +10% +10% +10%

Back cover £275 £248 £220

Centre Right £175 £153 n/a

Centre L & R £315 £299 n/a

Cover Area Delivery Deadline

May CF Area 1 27 April 13 April

June CF Area 2 31 May 11 May

July* CF Area 1 29 June 8 June

Aug CF Area 2 20 July 6 July

Sept CF Area 1 3 Sept 10 July

Oct CF Area 2 28 Sept 7 Sept

Nov CF Area 1 26 Oct 5 Oct

Dec CF Area 2 30 Nov 2 Nov

Cover Area Deadline Delivery

May Central 17 April 27 April

June Totton or Bitterne

11 May 4 June

July Central 15 June 29 June

Aug Totton or Bitterne

6 July 30 July

Sept Central 17 Aug 6 Sept

Oct Totton or Bitterne

14 Sept 8 Oct

Nov Central 5 Oct 26 Oct

Dec Totton or Bitterne

2 Nov 26 Nov

Cover Area Deadline Delivery

May North 10 April 30 April

June South 8 May 28 May

July North 5 June 25 June

Aug* South 3 July 23 July

Sept North 3 July 3 Sept

Oct South 11 Sept 1 Oct

Nov North 9 Oct 29 Oct

Dec South 6 Nov 26 Nov

DISCOVER MAGAZINES 2012 SCDHEDULE

Cover Area Deadline Delivery

East 8 May 25 May June*

West 8 May 22 June July

Aug* East 3 July 2 Aug

Sept West 3 July 7 Sept

Oct* East 11 Sept 4 Oct

Nov West 11 Sept 1 Nov

Dec* East 6 Nov 29 Nov

Cover Area Deadline Delivery

May Northwest 13 April 7 May

June Southeast 11 May 4 June

July Northwest 8 June 2 July

Aug* Southeast 6 July 30 July

Sept Northwest 10 July 3 Sept

Oct Southeast 7 Sept 1 Oct

Nov Northwest 5 Oct 29 Oct

Dec Southeast 2 Nov 26 Nov

NOTES

Deadline quoted is the date for artwork to be submitted for guaranteed inclusion. However, it is worth calling

023 80266 388 to see if it can still be included.

Each delivery is allocated five days to be completed.

Deliveries by Royal Mail start on a Monday.

Deliveries by foot distribution start on Thursday or Friday.

* denotes a combined print run with the following month

and staggered delivery.

WHERE TO SEND ARTWORK

Discover Southampton

melanie@discovermagazines.co.uk 023 80266 388

All other Discover publications tania@discovermagazines.co.uk

023 8027 6361 01489 660023

FORMAT REQUIRED: PDF or JPG (min 300dpi)

Multi Title Bookings SHORT TERM BOOKINGS OF 3 TITLES OR MORE On 1/4 page advert and larger Apply the Regulars Rate Free Artwork service

MEDIUM TERM BOOKING OF 3 OR MORE TITLES On 1/4 page advert and larger Apply the Regulars Rate Free Artwork service included Free Editorial Up to 10,000 A5 double sided leaflets printed free of charge

(qty depends on advert size, please ask for details)

Discover Southampton is one title and its rate card already shows the discounted rates for bookings of more than one edition

REGULARS RATE and Multi Titles Bookings Applies to 8th page adverts and larger

Combining Two Titles 5% discount applied to booking total for six issues

Combining Three or More Titles 10% discount applied to booking total for six issues For 4 or 5 Titles ask for details of extra services provided

Terms & Conditions of Discount Signed booking form must be received Invoices paid by monthly s/o or recurring debit card payment Discount amount will be credited to invoice relating to 6th issue

and refund given if account shows no outstanding debt. Monthly amount thereafter will be invoiced at the discounted

rate

Booking Procedure Short / Medium A verbal order or one placed by email is confirmed

by an invoice emailed to you for the booking in full. The first issue of that order must be paid for before

going to print. Each invoice must be settled prior to forthcoming print

deadline. Advert design is charged at the following rates:

Regulars Rate A verbal order or one placed by email is

confirmed with an electronic booking form to be signed online.

An invoice for the first issue is emailed to you and due for settlement before printing.

Subsequent adverts will be invoiced and emailed to you on first day of each month until cancellation.

These invoices are settled either by monthly standing order or an automatically recurring debit/credit card payment.

Booking Line: 023 8026 6388

Advert Design + vat

1/8 £5

1/4 £10

1/2 £15

page £25