DiscoverMore
PAGE 2 PAGE 3
A City of Vibrance in Melaka
PHASE 2Target Completion: 2018
Imperio Residence
Imperio Mall
Retail
Residence
International Hotel
Office Shoplex
PHASE 1 Launch Date: March 2017
PHASE 3Target Completion: 2020
DoubleTree by Hilton
SilverScape Residences
Elements MallRetail Link Bridge
Hatten Place
PAGE 4
Phases of
PAGE 5
As part of the Hatten City’s phase 1 development, Elements Mall is Melaka’s largest shopping mall strategically located on prime acreage within a historic city centre listed as UNESCO World Heritage City.
Nestled along the straits waterfront, Elements Mall is the destination of shopping, dining and leisure every heart desires. It is the ultimate contemporary family mall in Melaka providing a comprehensive shopping and dining experience.
Differentiating itself from existing malls in Melaka, Elements Mall caters to the mid to up market segments. Visitors to the mall will be wowed by the sheer variety of outlets in this one-stop shopping destination consisting of a supermarket, concept stores, fast moving fashion outlets, local and international F&B outlets, entertainment outlets, and service providers.
Gross Area 2.0 Mil sq. ft.
Net Lettable Area 800,000 sq. ft.
Levels 12 Retail Floors
Levels of Car Park 5 Levels
No. of Units 300 Units
No. of Parking Bays 3,000
Target Opening Date March 2017
Elements Mall Site Detail
PAGE 6 PAGE 7
A Family Destination Mall
INTERNATIONAL FOOD HAVENLEVEL 12• Hotel Lobby Check In for Hatten Place & DoubleTree by Hilton
LEVEL 10 & 11• Dining, Cinema & Urban Leisure
HOME & LIVINGLEVEL 5-9• Home Décor & Furnishing • Car Wash • Car Park
FAMILY ENTERTAINMENTLEVEL 3-4• Entertainment Centre • Maternity & Children • Toys, Hobbies & Bookshop • IT & Digital Lifestyle
LIFESTYLE SHOPPINGLEVEL G-4• Sports • Fashion Apparel • Jewellery, Timepieces, Optical & Accessories • Shoes, Bags & Leather Goods • Health, Beauty & Personal Care • Cafes, Snacks & Confectionary
ELEMENTS MALL ELEVATION PLAN Net Lettable Area : 800 000 sq. ft.
PAGE 8 PAGE 9
PAGE 11
Lifestyle Shopping
PAGE 10
A lifestyle shopping experience for luxury and quality to fulfill all the wants and needs with the best brand names from across the world, along with the finest designs and merchandise from Malaysia.
A home to an exclusive Concept Store spanning over 60,000 sq. ft. promises a comprehensive shopping experience with a full range of the latest fashion collections from over 80 major brands.
Everything and More to Fulfill Your Needs and Desires.
Houses an array of stylish home décor items and linen, exquisite furniture and wide range of home furnishing products and home improvement centre to fulfill everyone’s desire.
Family Entertainment & Adventure
Take a break from shopping and be part of the joy and laughter in a family entertainment area dedicated to let the little ones blow off steam.There will never be a dull moment for young and old alike.
PAGE 13PAGE 12
Home & Living
FamilyEntertainment
Elements of Fun and Excitement to Ignite a Spark In Your Life.
Enjoy a range of new cinematic experiences with MBO’s largest screen in Malaysia to feel the rush and thrills and experience movie magic. There is even more excitement to go around with the array of entertainment choices such as family karaoke, game arcade, archery and many more.
PAGE 15PAGE 14
International Food Haven
EntertainmentThe top 3 floors of Elements Mall will be home to the International Food Haven with a miniature collection of Melaka’s tourist destinations in all their glory under one exquisite glass dome. Visitors can explore the reproductions of famous sites in Melaka such as the Stadthuys and A’Famosa where the masterpieces are built at life-size. Patrons can also savour the spread of both international and famous local cuisines from the many eateries without leaving the comfort of air-conditioning.
At the pinnacle of SilverScape is the Sky Club, a plateau with an unobstructed panoramic view of Melaka city. Perched on one side is an exclusive clubhouse offering outstanding privileges to its members. The other end houses a congregation of the finest cuisines from all around the globe, satisfying connoisseurs who wish to dine among the clouds.
PAGE 16 PAGE 17
SkyClub
Target Market & Purchasing Power
Melaka is the state with the 4th highest monthly household consumption expenditure in Malaysia. It is rising in the ranks to be a strong consumer base as it has a higher average monthly household income growth as compared to Kuala Lumpur and Selangor.
Source: 1) Department of Statistics, Malaysia 2015 2) Refer to National Annual Household Income Growth Rate (10.3%)
Source: 1) Tourism Promotion Division, Melaka 2015 2) Comparison of Tourist Arrivals in All States in Malaysia, 2015
Total No. of Tourists in 2015
15.7 Million
Numbers of Domestic & Foreign Tourist Arrivals in Melaka from 2010 - 2015
Numbers of Domestic & Foreign Tourist Arrivals in Melaka from 2010 - 2015 (Medical Tourism)
2010 2011 2012 2013 2014 2015
10.3
MIL
12.1
MIL
13.7
MIL
14.3
MIL
15.0
MIL
15.7
MIL
Malaysia’s Population
Melaka’s Population
Population within 150km Radius
Local Population 2015Average Monthly Household Income
Average Monthly Household Consumption Expenditure
RM6,207TO
RM8,252
RM3,808TO
RM4,646 2010 2011 2012 2013 2014 2015
482,
470
481,8
52
526,
493
520,
487
549,
788
579,
743
31.2 Mil
1 Mil
4.2 Mil
Flourishing Tourism
Melaka is the No. 1 tourist destination in Malaysia.Melaka stands as the most visited tourist destination in Malaysia. Tourists from Singapore, China, Indonesia are pouring in every year, their numbers growing rapidly at between 15% - 21% per year. It is an attractive destination for middle class tourists from Singapore, China, Indonesia and their local counterpart.
RM6,046
RM3,809
Within 50km radius
Within 50km radius
Within 150km radius
Within 150km radius
Total Population
Total Population
Total Population
PAGE 19PAGE 18
Attracting Visitors From Hotels & Tourist Spots
Transport ConvenienceCollaboration with a local taxi service - Grab Car. Shuttle service to and from all Hatten Group properties.
TourismCollaboration with Tourism Malaysia. Tie up with hotel concierges in Melaka. Collaboration with Tour Bus Association.
Captive MarketElements Mall is integrated with two 45-storey residential towers and two international hotels.
Tourist Accommodation
NOW 141 Hotels, 12,436 RoomsAvailable accommodation
NEED 2,800 RoomsRequired to accommodate tourists on weekends
International Hotels Residences
Total guests per year for hotel is based on 80% occupancy.
Total Guests Per Year
154,760Total No. of Residents
2,713Total Guests Per Year
338,750Total No. of Residents
3,422
14 Storeys
2 Towers
20 Storeys
2 Towers
265 Rooms
734 Units
580 Rooms
926 Units
Hatten Exclusive Membership
Leverage OnExisting Database Over 13,000 members from Hatten Exclusive Membership.
PAGE 20 PAGE 21
Strategic Location Around Catchment Area8 minutes driving distance from UNESCO heritage site. Easy commuting by public transport.
Excellent Accessibility
• Direct flights from Guangzhou China, Vietnam and Indonesia. • KL- Singapore High-Speed Rail. Targeted completion in 2021. • Proposed Melaka Straits Bridge connecting Melaka and Dumai (Indonesia)
13
14
15
16
17
18
19
20
A’ Famosa
Bastion House
Maritime Museum
Menara Taming Sari
The Jetty
Gurdwara Sahib Melaka
Hang Li Po’s Well
Sam Po Kong Temple
Melaka River Cruise
Klebang Coconut Shake
Submarine Museum
Cheng Ho Free Trade Centre
1
2
3
4
6
7
8
9
Cheng Hoon Teng Temple
Kg. Kling Mosque
The Baba House
Hang Jebat Mausoleum
Chicken Rice Ball
Hard Rock Cafe
Christ Church
Clock Tower
Museum Of Literature
Democratic Museum
The Stadthuys
Kite Museum
5
10
12
22
23
24
11
21
1
2
3
Mahkota Medical Centre
Putra Specialist Hospital
Oriental Melaka Straits Medical Centre
Hatten Hotel
Estadia Hotel
The Majestic
Bayview Hotel
Ramada Plaza Hotel
Hotel Mimosa
Casa Del Rio
Hotel Equatorial
Holiday Inn
Mahkota Hotel
Melaka Guesthouse
Marvelux Hotel
1
2
3
4
5
6
7
8
9
10
11
12
MELAKA ATTRACTIONS HOSPITAL
1
2
3
4
5
6
7
Dataran Pahlawan Melaka Megamall
Hatten Square
Terminal Pahlawan
Elements Mall @ Hatten City
Jonker Street
Mahkota Parade
The Shore
SHOPPING
HOTEL
JALAN GAJAH BERANG
LEBUH AMJMELAKAINTERNATIONAL
SCHOOL
JALA
N PANDAN
JALAN PULA
U GADONG
JALA
N POKOK MANGGA
JALAN ONG KIM WEE
JALAN KUBU
JALA
N BE
NDAH
ARA
METHODISTGIRLS SCHOOL
JALAN MUNSHI ABDULLAH
BUKITCINA
BANDAR KABA
BANDARMELAKA
KOTALAKSAMANA
JALAN KOTA LAKSAMANA
BUSINESS DISTRICT
BANDAR HILIRJALAN MERDEKA
KOTAMARINA
GO-KARTCIRCUIT
JALAN SYED ABDUL AZIZ
JALAN KLEBANG BESAR
PANTAI KLEBANGDATARAN
1 MALAYSIA
KLEBANG 8 DELIMA BOUTIQUE
CONDOMINIUM
A SPORTSARENA
(FUTSAL)
SELATHORIZON
CONDOMINIUM
CHENG HOFREE TRADE CENTRE
LAGENDA CONDOMINIUM
23
24
22
MARVELUX HOTEL121 DAY MELAKA GUESTHOUSE11
5
65
4
8 9
1412
CASA DEL RIO 7
MARITIME MUSEUM 15
18
1920
1
17
JALAN TUN MUTAHIR
JALAN TUN TAN CHENG LOCK
JALAN HANG TUAH
MAHKOTA HOTEL 10
HOLIDAY INN 9
JALAN KEE ANN
HOTEL MIMOSA6
8 HOTEL EQUATORIAL
JALAN PUTERI HANG
LI POH
1 3
HATTEN HOTEL 1
1
6
7 THE MAJESTIC3BAYVIEW HOTEL4
RAMADA PLAZA HOTEL5
2
2
10
3 JALAN TEMENGGONG
PULAU MELAKA
1
A’ FAMOSA13THE STADTHUYS11
2
CHRIST CHURCH7
MENARA TAMING SARI16
ESTADIA HOTEL2
MELAKA RIVER CRUISE21
4
2 3
Singapore 243 KM
Singapore 50 Mins
Johor Bahru 220 KM
Johor Bahru 45 Mins
Melaka
Melaka
Seremban 92 KM
Seremban 15 Mins
Kuala Lumpur 158 KM
Kuala Lumpur 40 Mins
Penang 508 KM
By Car
By High-Speed Rail (Target completion in 2021)
PAGE 23PAGE 22
Seven MOU involving investments between Melaka and Guangdong China in property, information technology, medical and halal food have been signed by Malaysia and China companies.
Hatten Group also will be constructing a 66-acre coastal mixed development consisting of residential, entertainment, trading, financial districts and the newly proposed 38-acre cultural district which will include a performance amphitheatre, a 5,000-seat indoor concert hall, and a film production studio.
Harbour City
PAGE 24
Future Development
Elements Mall
Movie Town66 Acres Future Development
Imperio Mall
PAGE 25
A DISTINCTIVE & VISIONARY DEVELOPERHatten Group Sdn Bhd, incorporated in 2008, is one of the fastest-rising property developers in South East Asia. Based in Malaysia, the group of companies is involved in property development, asset management and strategic investment.
In less than five years, Hatten Group has already established a named for itself, ranking high among the top property developers in Malaysia.
Completed projects include global retail destination, Dataran Pahlawan Melaka Megamall and Hatten Hotel, the largest hotel in Melaka. Currently under construction, Hatten City, a 25 acre waterfront project fronting the Straits of Melaka, has already set the property industry abuzz, raising the bar high for luxury lifestyle standards in the region.
These quality innovations have won for the Group, a total of 57 prestigious international property awards to date, including the OPP award for Best Developer Asia – Bronze in 2013 and IAIR Awards 2014 for Best Company for Leadership Property Investment Malaysia.
Adding to the list of iconic developments, Hatten Group recently launched Vedro by the River in Melaka, Unicity in Seremban and Capital City in Iskandar, Johor.
From property development to retail management, hospitality and soon, medical tourism, Hatten Group continues to deliver the utmost in quality, functionality and aesthetics.
It is with unwavering commitment, drive and integrity that this young, visionary Group has risen to such impressive heights, a maverick in the international property industry.
International Property Awards Asia Pacific 2012/2013
Best Retail Development Malaysia Elements Mall
South East Asia Property Awards 2013
Best Commercial Development Malaysia Elements Mall
World Sense of Place Awards 2013
New City of the Year Hatten City
OPP Awards for Excellence 2013
Best Developer Asia Bronze Hatten Group
IAIR Awards 2014
Best Company for Leadership Property Investment Malaysia Hatten Group
CREDENTIALS & TRACK RECORD
AWARDSand a track of successful projects with total of 57 international accolades.
Hatten Group has a 10 years experience in property development in Melaka.
Game changer with a total GDV of RM10 billion, and a 500-acre land bank in Malaysia.
Positive impact on tourism and the local economy.
PAGE 27PAGE 26
For leasing enquiries, please contact
+6018 363 6969 /+606 282 1828www.elementsmall.com.my
Developed by: Fuyuu Resources Sdn. Bhd. (881434-w)(A member of Hatten Group)
MELAKA 10-01, Hatten Square, Jalan Merdeka, Bandar Hilir, 75000 Melaka, Malaysia. Tel: +606-282 1828 Fax: +606-283 1827 KUALA LUMPUR 55-2 & 55-3, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia Tel: +603-2287 1288 Fax: +603-2287 0288 SINGAPORE 53, Mohamed Sultan Road, #04-02, Singapore 238993. Tel: +65-6690 3136 Fax: +65-6690 3137www.hattengrp.com
DISCLAIMER: The information contained herein are subjected to change without notification as may be required by the relevant authorities or the developer’s architect and cannot form part of an offer or contract. Whilst every care has been taken in providing this information, the owner, developer and managers cannot be held liable for any variations. All illustrations and pictures are artist’s impressions only. The items are subjected to variations, modifications and substitutions as may be recommended by the Company’s Architect and / or relevant Approving Authorities.
[email protected] elementsmallmy elements_mall_my elements mall malaysia