SHWETA ACHARYA

SHAMAILAH SYED

WHAT IS E-COMMERCE ?E-commerce can be formally defined as technology-mediated exchanges between parties (individuals, organizations, or both) as well as the electronically based intra- or inter-organizational activities that facilitate such exchanges. – JEFFREY F. RAYPORT and BERNARD J. JAWORSKI

It is global. It favours intangible things-ideas, information, and relationships. And it is intenseley interlinked. These three attributes produce a new type of marketplace and society, one that is rooted in ubiquitous electroni network. --KEVIN KELLY, New rules for the new economy

MAIN FUNCTIONS OF ‘ELECTRONIC

MARKETS’oMatching buyers and sellers

oFacilitating commercial transactions

oProviding legal infrastructure

Aggregated catalogues, directories or listing of

offers to buy/sell

Bot

Broker

Community

Exchange

Hub

MallMarketplace

Portal

Aggregators

Auction

Listing

SELLER

SELLER

SELLER

SELLER

SELLER

BUYER

BUYER

BUYER

BUYER

REPRESENTATION OF E-COMMERCE MARKETPLACE

GOVERNMENT

BUSINESS BUSINESS

CONSUMER CONSUMER

BUSSINESS TO BUSSINESS (B2B)

ADVANTAGESDirect interaction

Focused sales promotionBuilding customer loyaltyScalabilitySavings in distribution cost

COMMON ELEMENTS OF B2B EXCHANGES

ELEMENT

• Centralized marketspace

• Standardized documentation

• Price qutoes, price history and after-the-sale information provided

• Confidential transactions between bussiness

BENEFIT

• Neutral and nonaligned with either seller or buyers

• Users are prequalified and regulated

• Pricing mechanism is self regulated

• Clearing and settlement services provided

BUSSINESS TO CONSUMER (B2C)

ADVANTAGES

Inexpensive costs, big opportunitiesGlobalizationReduced operational costsCustomer convenienceKnowledge management

PROCESS IN B2CCUSTOMER IDENTIFIES A

NEED

SEARCHES FOR THE PRODUCT, SERVICES TO

SATISFY NEEDS

SELECTS A VENDOR AND NEGOTIATTES A

PRICE

c

Receives the product or service (delivery logistics, inspection

and acceptance)

MAKES PAYMENT

GETS SERVICE AND WARRANTY CLAIMS

Here is an example on how a e-commerced shopping site looks like

•SELLING VIA

•NEW CONSUMER 2 CONSUMER EXPERTS

•PERSON 2 PERSON AUCTION FORMAT

•TAKES 20%

•OFFERING SITES

BUSSINESS TO CONSUMER (B2C)ADVANTAGES

THANK YOU !AND

HAVE A NICE DAY