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EduSpark ConsultingFuel Your Growth with us
Presentation by:
Atul Jain
Ahmed Ashar
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EduSpark Consulting Solutions
Vision
To be the leading organization
for providing world classeducational consultancy
services to the students.
Mission
EduSpark Consulting would
strive to: Act as a bridge between
Communication and
Education Industries.
Help the students realize
their potential and work
towards their goals.
Provide guidance to the
students to follow the best
career path.
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Why E cati al C s lta cy?
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Why Educational onsultancy?
Possible sources of guidance:General Tendency of students:
Seek FREE Advice
Unorganized
Sometimes Biased
Very Risky
Result of Free Advice:
Parents Siblings
Teachers Relatives
SeniorsFriends
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EduSpark ompany Summary
One Stop consulting solutions
for all the education related
matters.
Focus on providing top-quality
professional development and
counselling services.
EduSpark headquarter at
Bhopal.
Focus on a single city initially
Make it a Brand by Building
the relationships.
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Services
Career Advice/Counselling (Deciding career
roadmap for student)
Counselling for admission into higher studies
Couselling (How to select and prepare) forplacements and off-campus jobs
Consultancy for Resume Building and
Personality Development
Consultancy for internship/vocationaltraining/summer projects/offline projects/
Consultancy for students, looking for part
time jobs during studies
Consultancy for complicated career related
situations.
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Unique Model for ounselling
Our Methodology
EduSpark will provide counselling
in Four stages:
I. Building the relationshipII. Enabling clients self-
understanding
III. Exploring Various Perspectives
IV. Forming strategies and plans
Our process of assessment will be
spanned over a months time.
We believe that Personal
Touch plays an important
role in grooming a student.
The Process..
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Areas we will cover..
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Target Market Segmentation
Graduate Students
Matured & developed
Everyone follows the common
path and run for a job.
Little or No influence of parents.
Influenced by seniors/friends
Psychometric tests, Personality
tests and aptitude tests Long term and Short term Goals
discussions
Subjective Questions on
personality of the students
Leadership skills, Achievements
PG and other students
Matured & developed
Have limited options after the PG
Career choice mostly depend on
person
Psychometric tests, Personality tests
and aptitude tests
Long term and Short term Goals First priority is to get the job.
Advising some certifications along
with the PG to get the job
Considering the family responsibilities
when making the decision.
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Market Potential
Growing at around 15%
New Reforms coming in
Need of change in curriculum
Lack of jobs in market
Proper Guidance require from the start
Developing mind set for students
Innovation and idea generation Entrepreneurship among students
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Unique Selling Propositions
Focus on Assessment of students rather than just providing
counseling.
Serve the students in Tier II and Tier III cities.
Once enrolled, students will get long-term membership instead ofone time counselling.
Counselling at regular intervals to check the career progress of
student.
Setup a small library which will have books for self understanding.
Regular Seminar and workshops will be conducted.
Encourage Innovation and Idea generation among students.
Invite Ideas from students and if feasible, help in executing the best
ideas. This will promote Entrepreneurship in India which is the need
of the hour.
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Marketing Plan
Our message to the audience:
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Marketing Plan
Advertisement
Tie-ups with Various colleges.
Presentations for students
Presentations for parent on Annual
functions. Installation of Informatory guide in
computer labs.
Distribute Program brochure at the
time of admission in college.
Conducting Open seminars.
Organizing Free Quizzes and Talent
Search exams
Provide a free sample test on
website to get the feel of program.
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Social Impact
Society will have following benefits:
As the education has become most important part of the life,
this institute will bring awareness among masses.
we will provide the opportunity to get into a career which suitsbest to every student.
Students will come to know the career opportunities present
not only in India but globally.
It will generate Entrepreneurship spirit among students, whichis important to reduce the unemployment.
It will reduce the unemployment in direct and indirect manner.
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Pricing Strategy
Once tie-up with a college, we will provide in-house counselling
services for all the students. Which will be unique services offered at
very low-cost price.
It will consist of
Membership for the six months.
Access to ebooks, PPTs and online account for six months.
Regular sessions on weekends.
Fee Charged: Rs. 2500 only per semester
Online and In-house mentorship
Initially launch for only 6th (and 8th) semester then extend services
for other students.
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Thank You!