*HW�LQ�7RXFKFor more information about EDGE by UDM, please contact: Michelle Gable - [email protected]
* Audience Affinity and Composition Data from Quantcast & Comscore
6.5x Parents & Families
30% are Millennials
41% make
$75k+ a year
70M acquired a new
vehicle by purchasing it themselves
50% spend on Auto
Parts and Accessories
v 52M used auto purchasersv 49M single auto vehicle owners
Within the past 6 months: v 12.3M purchased a vehicle online/offlinev 10.7M leased a vehicle online/offline
Within the next 6 months: v 36M plan to purchase a Mid-size sports
utility SUVv 28M plan to purchase a Mid-size sedanv 19M plan to purchase a compact sedanv 19M plan to purchase a new vehiclev 15M plan to purchase a full-size pickupv 12M are somewhat likely to purchase a
vehicle v 12M plan to purchase a compact sports
utility vehicle v 7M plan to purchase a used vehicle
50%Luxury
Compact Drivers
51%Luxury
Crossover Drivers
+ 100% In View | + 130M Monthly Uniques | + Comscore Top 50 Ad Network
UDM Helps the Auto Industry Increase Purchase Intent to Drive Sales
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EDGE BY UDM: BUYERS
+ 100% Viewable Display and Video Ad Units across desktop & mobile
+ Create a PMP or connect directly with us through OpenRTB
Slider Desktop & Mobile728x90, 300x250, 160x600, 300x600,
320x50, 320x100
Video: Instream and Outstream Desktop & Mobile
Duration - :06, :15, :30 and :60 sec Mouse rollover user-initiated sound
Click to Demo!