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El Futuro MX "Se escribe digital" | Jorge Zavala

Date post: 01-Dec-2014
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  • 1. Exporting the SiliconValley Way of Thinkingto Companies Around the Globe
  • 2. Part I Exporting Silicon Valleyhttps://www.facebook.com/photo.php?fbid=10152144039810607&set=pb.754125606.-2207520000.1348490018&type=1
  • 3. 1. How Silicon Valley Thinks: The Quest to be KING My Connection to Silicon Valle Knowledge A Brief History of Silicon Innovation Valley Innovation Tourism National Thinking Like a KING What Can You Do Global Abroad?
  • 4. 2. How to Think Like Silicon Valley Without Losing Your Local Mindset The Characteristics of Silicon Valley Thinking big Think collaboratively Wealth sharing will be as important as wealth creation. Failure is a vital learning experience. Competition is a valuable resource. Thinking globally Your company is always for sale Work hard Technology out to those that will use it
  • 5. How Silicon Valley Characteristics Can Translate to Any Company Vision. Value Chain. Position.
  • 6. Part IICreating the Silicon Valley Type Company
  • 7. 3. Finding Innovation Spaces: Begin With Good Networking Industry: Big Business and Tiny Startups in the Silicon Valley Academia: University as Innovator Government: Behind the Scenes Silicon Valley Networking Be a Skilled Networker Before the event At the event After the event Finding Your Innovational Space
  • 8. Local Activities Linking two ecosystems Awareness Silicon Valley Innovation Bootcamp Spaces Build or Die Landing in a Local Environment new Place Communication Networks and Public Relations Pre- Knowledge Operation stage Based Acquiring Acceleration Innovative New Global Scaling Customers Enterprise Operation in the Global Market Transformation
  • 9. 4. Fostering Local Incubation: From Idea to Business Model
  • 10. Tools to convert ideas into a Road Map
  • 11. 5. Landing in a New Place: Finding the Right Ecosystem Act Locally: What Can You Learn Right Here? Think Globally: Where Should I Go? 1. LegalKnow the Rules 2. NetworkingAsk the Locals 3. SalesCultural Norms Matter 4. FinancesFollow the Money 5. SupportCover All the Bases Map Out Your Journey
  • 12. 6. Pre-Operation Stage: Getting Ready to Do Business Putting Together the Right Team Take the Time to Evaluate
  • 13. 7. Acquiring New Customers: Getting Traction in the Market 1. Advertising 2. Trade Shows 3. Telemarketing 4. Website 5. Blogs 6. Social Networks 7. Networking Events 8. Speaking At Events 9. Extreme Marketing: The Lean Startup Approach
  • 14. 8. Acceleration and Scaling: Awareness, Sales and Growth
  • 15. Part IIIWhat Makes Silicon Valley Work
  • 16. 9. Role Models Are Not Enough: The Value of Meta Mentors Finding the Right Person Making Contact Whats In It For Them? Reciprocal Benefits Meta MentorsTeaching the Teachers
  • 17. 10. Last Chapter, First Step: Believing You Can Do It
  • 18. New Business Opportunities
  • 19. [email protected] @jzavala

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