Date post: | 09-May-2015 |
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Technology |
Upload: | steve-lipton |
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Blogging 101
Steven J Lipton LEHP CF-FS
Biotest Services Inc.
What’s a Blog?
• weB + Log = Blog
What’s A Blog
• An Easy to Use, often free website
• A way to journal or post to the Public
• A way to send out announcements, information or Opinion
What’s A Blog
• Accessible from any internet browser
• Allows comments
• Archives posts
Blogs vs Web Pages
• Blogs are Simple and fast to add content
Blogs vs Web Pages
• Content Automatically Archived
All posts from Feb 2006 to the present
Blogs vs Web Pages
• Very cost effective
$105/yr
$0/ yr
Blogs vs Web Pages
• Not as Flexible – Date order to posts
Using a blog
Using a blog
• Example sites
• http://nehaaecexhibition.blogspot.com
• http://ehblogger.blogspot.com
• http://shoestringsanitarian.blogspot.com
Using a blog
• http://shoestringsanitarian.blogspot.com
• The home page elements
• Navagation to older posts
• Links
Using a blog
• http://nehaaecexhibition.blogspot.com
• Commenting
Using a blog
• Example sites
• http://ehblogger.blogspot.com
• Connecting to RSS
Making a Blog- Sources
Two types
• Self Contained • Blogger (Google)• Wordpress
• Self-hosted (often not free, but cheap)
First steps in making a blog
• Get an account
• Pick a name
• Register the name
• Check your options
• Add some layout options
• POST!
The EH Blogger Overhaul
• Titles
• Administrative options
• Permissions
• Layout options
Posting a Blog
• Option 1: Post from the blog software
• Option2: Post from e-mail
• Option3: Post from other software
Posting a Blog
• Option 1: Post from the blog software
• Option2: Post from e-mail
• Option3: Post from other software
Posting a Blog
• Option 1: Post from the blog software
• Option2: Post from e-mail
• Option3: Post from other software or add-on’s
Content Types
• Text & HTML
• Links
• Pictures
• Embedded content• Video (YouTube, Viddler)• Audio (Podcasts,MP3 files)• Powerpoint presentations(slideshare)• Other content
Types of content
• Opinion pieces & Commentary
• News articles and announcements
• Forwarding other content
• Ongoing training
• Scores
• Surveys
• Discussions
Promoting your Blog
• Let people Know!• Links • Other media
• Let the media know!
• Include keywords!
Promoting your Blog - Content
• Be consistent!
• Blog 2 to 3 times a week
• More content grabs more attention
Promoting your Blog - Links
• Link with others
• Other sites Popularity has Attention value
• Well linked + well visited = Attention
• Attention + keywords + content = popularity
Your Assignment: Part I
• Become a Reporter!
• As you attend sessions, write articles about the sessions to post to EHBlogger.
• E-mail [email protected] to get the address to blog to.
• Comment on other’s articles.
• Remember a By-Line!
Your Assignment: Part II
• Comment on articles on the NEHA Blog
• NEHA will have posts to put comments.
Your Assignment: Part III
• Make your own blog
• Have a link to EHBlogger.blogspot.com
• Email [email protected] or write a comment to the Links post with the address of your blog and I’ll include on the EHBlogger’s web links
Questions?
Steven Lipton Biotest Services inc. Des Plaines IL http://shoestringsanitarian.blogspot.comsjlipton@[email protected]