Public Relations Plan

Presented by

We are Public Relations Agency located in Semarang, Central Java, Indonesia. Our Vision is bring 360 Public Relations become leading PR agency by delivering great value, building and maintaining trust for sustainable relationship.

Our work focus in finding and exploring strategic and unique PR idea and deliver it into great tactical and technical. Giving the best recommendation and insight related to creative PR campaign, crisis handling, and general PR strategic implementation.

Research by SWA Magazine about Word of Marketing Index among 3 CDMA Provider

Esia is a operator service mark issued by PT Bakrie Telecom Tbk, telecom operators based CDMA 2000 1x technology with Limited mobility services, mobility services means that the wireless network is limited in the area code. Esia Users can perform all calls, from local calls, long-distance and international. To use it in another city, area code is required, you have re-register to use it.

Flexi uses CDMA 1x technology (for the whole of Indonesia) and CDMA 1xEV-DO Rev. A (in 10 Big Cities in Indonesia, for

other cities still under Test / Trial) [2]. Flexi own licensed Fixed Wireless Access (Fixed

Wireless). Up to now, Flexi is the largest operator in the FWA services in Indonesia. The price is more expensive, area code is

required

Smartfren is a provider of telecommunications services operator based on CDMA technology which has a cellular license and limited mobility (Fixed Wireless Access / FWA), and has a CDMA network coverage. Smartfren using EV-DO technology (mobile broadband network to the 3G equivalent) in Indonesia. Area code is not required, not need to re-register

Mostly Users located in big

cities

We can the target to whom

has limited mobility

Good access in urban (big

cities)

Student has limited mobility but unlimited

sharing

Student has limited financial to spend credit

Increase Brand Awareness Building User Engagement

“Esia Sharing City Community”

Bandung Semarang

Jogjakarta Solo

Jabodetabek

Malang

Surabaya

College and Senior High School Student

Communal Like to share Gadget mania

"A digital movement". Launch an application for smartphones that aims to share information, promotional product / business services, promotional events, and community organizer in each city

academic e-share event promo community

E-Journal

Student, teacher, and lecturer can

upload their research journal in

e-share and everyone can

download it for free

Question Bank and Study Material

Everyone can

download question bank and study

material for free in any subject to prepare the

heading the exam

Paper and Article

Student, teacher, and lecturer can

upload their article and paper based on research in e-share and everyone can

download it for free

Movement to educate the nation's children through social media to help high school graduates a Bachelor Scholarships Through Social Media

+ = Bachelor 20 senior high

school students 10 tweet / user

Uploading scholarship recipients candidate Esia on youtube, let the audience see and vote them, give them information how to

vote

Integrating with other social media like facebook and

twitter to spreading information and to create

conversation

Total Follower, likers, viewer, and comments as well as the intensity of the interaction on twitter, facebook, and youtube

Scientific and journal amount is uploaded in e-share

The number of members and the intensity of interaction in e-share and total of information shared.