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eTravel Europe 2016 - A bit of Tivoli magic in a digital world - Patrick Østergaard - Tivoli...

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TIVOLI GARDENS’ DIGITAL JOURNEY

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Page 1: eTravel Europe 2016 - A bit of Tivoli magic in a digital world - Patrick Østergaard - Tivoli Gardens

TIVOLI GARDENS’ DIGITAL JOURNEY

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BACKGROUND

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TIVOLI GARDENS

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THE ROADMAP

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THE PLATFORM

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RESULTS

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2011 2012 2013 2014 2015 2016

The Gardens Website App

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2011 2012 2013 2014 2015 2016

Online share of sales Conversion rate

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KEY TAKE AWAYS

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THANK YOU

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