ADVENTURE IN

Brought to you by: Group 7Annalisa, Israel, Kazuki, Kyle, and Samantha

What do you first see when entering Whole Foods?

Fruits & Vegetables Buying in Bulk

Ready Now Food

How are advertising displays organized to get your attention?

Is there any reasoning behind how the aisles are organized?

Alternative Milks2 for $7

Women’s supplementMen’s supplement

How many brands and variations are there of any one item?

1.79 at a discount!?

Cereal Aisle

Produce, Dairy, meat

and Freezer

Food LabelsExamples: ORANIC, GRASS FED, REAL, BULGARIAN, NON-FAT, Lactose Free, Gluten Free.

How are items Priced/Sized to Seem More Economical?

Quality vs. Quantity.

What words are used on the package to make them more appealing to your tastes and cravings?

Real“Best seller”

OrganicGuilt free

Gluten Free

-Knowing where it comes from-Knowing exactly what they are putting in body-Lunch break, better choices and still having a variety of food

How does this influence consumers’ food choices and their health?