Date post: | 28-Dec-2015 |
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• Who is still using– [email protected]– [email protected]– [email protected]– [email protected]– [email protected]
Why Your Own Website?• 6 key reasons Real Estate Agents should have Their Own
Website (Blog)– Direct Communication– Positioning yourself as the expert– Database Management– Lead Generation– Follow Up– Video marketing– Changing with the times
• Who is your audience and likely clients?• How to get started• What to blog about• When to blog and how often• 6 Ways to Keep Up with Blogging Ideas
What This Class Is Not About
• SEO (Search Engine Optimization)• Google Ad words• Writing 3 blog posts a day• Writing period
This Week Wordpress.org• Your own hosting account
• Flexibility with wordpress.org
• Your own .com
• Your own .com email
• Your .com email in Gmail
• Blogs for your whole team with one hosting account
• Marketing ideas Like– FSBO blog– Expired listing blog– New Construction blog– Credit repair blog
What Can You Do With A Blog
• Story telling• Branding• Video marketing • Co-Market• Testimonials• Education• Social Media• Share blog with others
Gary Vaynerchukwww.tv.winelibrary.com
What To Blog About• Your Listings
• Cover a celebrity or high dollar home for sale in your area
• New Construction projects, re-development or redistricting
• Tip of the Week
• Housing Prices and Market conditions
• Connect with pet owners
• Viral Videos
• Buyer/Seller resource guides
• Super man stories
• Talk about your local resources.
• Podcast an interview with an industry or local big wig or local business
• Review a restaurant
• Local happenings
• I’m a real person story
• Could Save You Thousands Of Dollars• Can be done by your assistant • Can be done by your Son or Daughter• Can be done by YOU!• Can be set up for $5 • I believe in you!
• You want to build your brand?• You want people to find you when looking
to buy or sell a home?• You want people to remember you and
what you do for a living?• What if I said, One blog post a week
would make you $3,000 a year!• Would you do it?• 52 blog posts for $3,000?
Numbers
• 52 blog posts x $5 = $260
• 52 videos edited x $5 = 260
• $3000 - $260 - 260 = $2480
• One blog Post + One video a week = One Sale A Year!
• Do you think?
Numbers
• 52 blog posts x 30 minutes a week to write them
• $3000 / 26 hours = $115 dollars an hour
• Either way you look at it you can’t lose.
Congratulations
• Your New Domain Name is– Now hosted in your hosting account– Ready for wordpress– Ready for a .com email which will show soon
Recap
• You can login into your new website at– www.domainname.com/wp-admin– User name is admin– Password is what they give you
• You can go to your website – www.yourdomainname.com to take a look
Setting Up .com Email With Your New Domain Name In Gmail
• No more Gmail, Yahoo or Hotmail email
• Looks professional
• Your website is now the same as your email