Going globalProduct Hunt Meetup in Moscow, Bayram Annakov

Pre-Launch• Metrics & KPIs

• User & beta testing

• Approaching journalists

• Review & paid acquisition

• App store search optimization

• User feedback system

Channel Cost ($) Users CPU ($)

http://www.makeuseof.com 190 125 1,5

http://phonearena.com 800 116 6,9

http://www.freshapps.com 100 125 0,8

http://www.theiphoneapprevie

w.com/60 97 0,6

AppsFire 5500 2610 2,1

AppAdvice 1000 1676 0,6

Total 7650 4749 1,6

2nd wave

Lesson 1: PR

Gizmodo, TechCrunch, ProductHunt, Mashable

don't accept $

only $$$$ :-)

accept $

appadvice, phonearena etc.

Users involvement

http://bit.ly/aso_checklist

Lesson 2: Localisation

Lesson 3: Information appears when you

compare

Lesson 4: Relationships matter

Twitter: @bayka

Medium: @bayramannakov