Date post: | 05-Apr-2017 |
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HSBC-IBA BUSINESS CASE COMPETITION 2016
TEAM PHOENIX
HSBC-IBA BUSINESS CASE COMPETITION 2016
CASE OVERVIEW
3rd In Global Mobile Equipment Market
‘Glocalization’ Strategy
Strong Focus on R&D Trust Issue
HSBC-IBA BUSINESS CASE COMPETITION 2016
CORE ISSUE
BUILDING THE TRUSTTo Sustain in the Market
Retain Investment
and Revenue Growth
Consolidate Market Position
HSBC-IBA BUSINESS CASE COMPETITION 2016
4C ANALYSIS
4321
Company
CompetitorCustomer
Collaborator
- Emphasize On Network Equipment & Service Business
-Research Focus on Next Generation Mobile & Cloud Computing
- Suppliers
-Enterprises- End Consumers( Mobile Phone & Tablets)- Carrier
-Ericsson
- Nokia Siemens Network
HSBC-IBA BUSINESS CASE COMPETITION 2016
KEY SUCCESS FACTOR (KSF)
Ensuring Lower CostTo Broaden The Service
Ensuring A Strong Local Presence
Regaining The Trust In Market
HSBC-IBA BUSINESS CASE COMPETITION 2016
ALTERNATIVES
Total Focus on Carrier Segment
Proper Integration of
All Strong Business Segments
1 2
HSBC-IBA BUSINESS CASE COMPETITION 2016
PROS & CONS
HSBC-IBA BUSINESS CASE COMPETITION 2016
BIG IDEA
3G StrategyGain, Grab, Grow
HSBC-IBA BUSINESS CASE COMPETITION 2016
ACTION PLAN (GAIN)
Make Ottawa A Silicon Valley- Invest in Tech Companies, Venture Capital Research Institutes etc.Govt.
People
External Governing Board for Investigation
Local HireMarketing Campaign- From Huawei, For You
HSBC-IBA BUSINESS CASE COMPETITION 2016
ACTION PLAN (GRAB)
Carrier Segment- Rural Infrastructure Building Leveraging Low Cost
Enterprise Solution- Providing Entire Business Solutions for SME and MNC
Retailing- Low and Medium End Phone & Tablet
HSBC-IBA BUSINESS CASE COMPETITION 2016
ACTION PLAN (GROW)
VISION 2020
5G Tech First in Canada- Cloud Computing
Biggest R&D Hub
Result From Investment
HSBC-IBA BUSINESS CASE COMPETITION 2016
CHALLENGE & FEASIBILITY
CHLLANGES FEASIBILITIES
Increasing Competition
Negative Perception about Chinese
Brands
Shifting Our Focus
Through Proper PR and Promotional
Activity
HSBC-IBA BUSINESS CASE COMPETITION 2016
MONITORING & EVALUATION
MONITORING EVALUATION
Monitoring through Governance Board
Monitoring the business of retail and enterprise
Failure to meet will result in more internal
control
Unsatisfactory Growth will result in corrective
measures
HSBC-IBA BUSINESS CASE COMPETITION 2016
TIMELINE
4321
Promotional campaign and PR activity
3-4 Months
1 year
Expanding our business in retail and enterprise
sector and collaborating with Telus
1.5 year
Setting up network in rural areas and
investing in tech startups in full fledge
4 Year
Dominant Player in all the market sectors
6 Year
5
Vision 2020
HSBC-IBA BUSINESS CASE COMPETITION 2016
CONTINGENCY PLAN
HSBC-IBA BUSINESS CASE COMPETITION 2016
TAKEAWAY