I Kongres eHandlu: Ganna Yevtushenko - "Przyszłość e-commerce na wyciągnięcie ręki."

Unlocking global e-commerce opportunity

Ganna Yevtushenko Head of Business Development, Central & Eastern Europe

© 2014 PayPal Inc. All rights reserved. Confidential and proprietary.

Technology should make things simpler, faster and better connected – providing more choices and opportunities.

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$105 B

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Cross-border e-commerce 2013


$307 B 4

Cross-border e-commerce 2018


Value of cross-border e-commerce will increase to $307 bln USD by 2018

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2013

2018

Cross-border e-commerce $105B $307B

Number of cross-border shoppers 94M 130M

% of cross-border shopping on mobile devices 45% 55%

Source: Modern Spice Routes, PayPal and Nielsen, July 2013


45% growth in cross-border e-commerce in Poland in 2014 Based on PayPal data, H1 2014 vs H1 2013

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48% 45%

36% 30%

21%

Czech Republic

Poland Romania Greece Hungary


What are your consumers buying abroad?

7 Source: Modern Spice Routes, PayPal and Nielsen, July 2013

Fashion & Accessories is the most popular category

Fashion & Accessories

Health & Beauty

Personal electronics

Computers and parts

Home electronics

Jewelry

$12.5B $7.6B $6.0B $5.8B $5.4B $5.4B


Global shoppers still favor U.S. retailers

8 Source: Percentage of cross-border shoppers across 6 surveyed markets purchased from these markets in the past 12 months, Modern Spice Routes, PayPal and Nielsen, July 2013

Top destinations for cross-border shoppers

45% U.S.

37% U.K.

26% CN

25% HK

16% AU

18% CA

14% DE


Choice and Price are drivers of cross border… Logistics and Security are the main barriers

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Top drivers for cross border purchase

Top barriers for cross border purchase

Up to 70% Choice

Up to 65% Price

Up to 13% Currency

40% Return costs & easiness

34% Shipping & non-delivery

32% Incurring extra costs

30% Security/ concerns

Up to 5% Send a gift

Top drivers for cross border purchase

Top barriers for cross border purchase

Source: PayPal Ipsos Study, June 2013 – CEMEA consumers


Even payment not yet frictionless

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PayPal: at a glance

11 Source: eBay investor relations

$180B Value of processed payments (2013)

9M number of daily processed payments

157M active customers (Q3 2014)

203 countries and 26 currencies

25% of processed transactions is cross-border


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Buyer Protection

If: 1.  Your goods have not arrived 2.  Order arrived not as described 3.  You are charged incorrectly

PayPal guarantees your purchase and returns you the cost of purchase


Seller Protection

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If:

•  You accepted payment with PayPal

•  You sold physical goods

•  You have proof of shipping / delivery

•  Shipping address matches customer address

PayPal guarantees your sale and protects claims


How important are free returns to your customers?!

Source: Zwyczaje związane z zakupami online i oczekiwania wobec sklepów internetowych, Wrzesień 2014$

Polish buyers would shop more online!If cost of returns was free!83%!


How important are free returns for online shops?!

Potential growth in sales of online stores that start offering free returns!58% to 357% $

Source: Badanie ShopRunner/Harris Interactive, przeprowadzone w 2013 roku na próbie 2800 kosnumentów online.$


NEWS: PayPal refunds your return costs

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Ready to unlock the cross-border opportunity?

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Ganna Yevtushenko [email protected]

Date post:	26-May-2015
Category:	Internet
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I Kongres eHandlu: Ganna Yevtushenko - "Przyszłość e-commerce na wyciągnięcie ręki."

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