Date post: | 24-Jan-2015 |
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Outlines• Company Background• Light On Naresh Goyal• Key Dates• Market Share• Passenger Load Factor• Cargo Load Factor• Operating Revenue• Profit After Tax• Key Strategies• Communication Channel• Company Hierarchy • SWOT Analysis• Conclusion
Company Background• Jet Airways was started by Naresh Goyal.
• It was incorporated as an air taxi operator on 1 April 1992.
• It started commercial operations on 5 May 1993 with a fleet of four leased Boeing 737-300 aircraft.
• Fleet Size-118 (including subsidiaries).
• Hub-Chhatrapati Shivaji International Airport (Mumbai) (Primary & Maintenance Base).
• Secondary Hubs-Brussels Airport, Chennai Airport, Delhi Airport.
• Frequent Flyer Program-Jet Privilege• Airport Lounge-Jet Lounge• Subsidiaries-Jet Lite & Jet Konnect• Domestic Destinations-69• International Destinations-26• Company Slogan-The Joy Of Flying• Parent Company-Tailwinds Limited• Headquarters-Mumbai, India• Key People-Naresh Goyal, Founder & Chairman Gary Toomey, Appointee CEO
Capt. Hameed Ali, Interim CEO & COO
• Employees-13,945
• Operates over 370 daily flights to about 68 destinations both in India and international.
Light on Naresh Goyal: Founder• Naresh Goyal is the founder and Chairman of Jet Airways, India's largest domestic airline.• In May 1974, Naresh Goyal founded Jet air (Private) Limited to look after Sales & Marketing operations of foreign airlines in India.• Naresh Goyal took advantage of Open Skies Policy of the Government of India and set up Jet Airways.
Key Dates• 1993: Jet Airways begins domestic operations flying
Boeing 737 jets.
• 1997: Kuwait Airways and Gulf Air sell their stakes in Jet Airways.
• 1999: A regional network is launched with turboprop aircraft.
• 2004: The first international services are started.
• 2007: Acquired Air Sahara and re launched it as Jet Lite.
Market Share
Jet Airways+Jet Lite23%
Indigo31%
Mantra0%
Air India20%
Go Air9%
Spice Jet 17%
Chart issued by DGCA
Passenger Load Factor (Percentage)
67.7
77.478.6 79.3 78.8
606264666870727476788082
2008-09 2009-10 2010-11 2011-12 2012-13
PassengerFigure issued by Jet Airways Annual Report 2012-13
Cargo Load Factor
181433 187802205942 212162
230057
0
50000
100000
150000
200000
250000
2008-09 2009-10 2010-11 2011-12 2012-13
Cargo (Tonnes)Figures issued by Jet Airways Annual Report 2012-13
Operating Revenue
11476971046964
1273677
1481591
1685259
0
200000
400000
600000
800000
1000000
1200000
1400000
1600000
1800000
2008-09 2009-10 2010-11 2011-12 2012-13
Operating Revenue (Rs Lakh)Figures Issued By Jet Airways Annual Report 2012-13
Profit After Tax
-140000
-120000
-100000
-80000
-60000
-40000
-20000
0
20000
2008-09 2009-10 2010-11 2011-12 2012-13
Profi
t Aft
er Ta
x
Profit After Tax (Rs Lakh)
Figures are issued by Jet Airways Annual Report 2012-13
On Time Performance At Six Airports
90.50%
98.20%
87.90%
98.70%
95.00%95.70%
82.00%
84.00%
86.00%
88.00%
90.00%
92.00%
94.00%
96.00%
98.00%
100.00%
BLR BOM DEL MAA CCU HYDFigures are issued by DGCA
Key Strategies• Focus on improving service, reliability and on time
performance.
• Measures to negate effect of unprecedented increase in prices of fuel
• Maintain its leadership position in the Indian aviation industry
• Improve On-time performance.
• Explore the potential for sustained growth in Indian passenger traffic because of low penetration in the medium to long term.
• Keep operations and growth in line with expected Indian economy growth which is around 7% – 8% per annum
• Manage risk & short term crisis on account of any global financial risks
• Manage short term spike in crude oil prices.• Minimize passing the fuel price fluctuation to customers.• Network expansion will be around the key focus specially
Gulf and Middle east.
Communication Channel
Company HierarchyBoard of Directors
• Mr. Naresh Goyal | Chairman• Mr. Ali Ghandour | Director• Mr. Victoriano P. Dungca | Director• Mr. Iftikar M. Kadri | Director• Mr. Javed Akhtar | Director• Mr. Aman Mehta | Director• Mr. Gaurang Shetty | Director
Senior Management • Mr. Gary Kenneth Toomey | Chief Executive Officer• Mr. Abdulrahman Albusaidy | Chief Strategy & Planning
Officer• Mr. Sudheer Raghavan | Chief Commercial Officer• Capt. Hameed Ali | Chief Operating Officer• Mr. Ravishankar Gopalakrishnan | Chief Financial Officer• Mrs. Anita Goyal | Executive Vice President – Network
Planning & Revenue Management• Mr. Gerry Oh | Vice President - Asia Pacific• Mr. Gaurang Shetty | Sr. Vice President – Commercial
• Dato K. Jeyakanthan | Sr. Vice President - Aircraft Projects & Product (Technical)
• Ms. Sonu Kripalani | Vice President - Sales (India)• Mr. Mohammad Ali El Ariss | Vice President – Cargo• Mr. Raj Sivakumar | Sr. Vice President – Alliances and
Planning• Dr. Samar B. Srivastava | Vice President – Human
Resources• Mr. Ashok Barimar | General Counsel & Vice President -
Legal• Ms. Ragini Chopra | Vice President – Corporate
Communication and Public Relations
• Mr. A K Sivanandan | Vice President – Public Relations• Mr. Krishnan Balakrishnan | Vice President – Fleet and
Management Control• Mr. Manish Dureja | Vice President - Marketing• Mr. Arun Kanakal | Company Secretary and Associate Legal
Counsel• Mr. Bram Steller | Executive Vice President - International
Sales & Services• Mr. Emmanuel Menu | Vice President - Continental
Europe, Americas & Canada• Mr. Belson Coutinho | Vice President - eCommerce &
Innovations
• Mr. Arindam Banerji | Vice President – Customer Services• Mr. Chhattar Singh Tomar | Vice President - Engineering &
Maintenance
SWOT Analysis
Strength• Strong presence & good name in the Indian Aviation
market.• Taking the plane on lease rather than purchasing.• Ready made distribution network.• Innovation in services.• Experience exceeding 20 years.
• Large fleet size.
• Among top 3 in India.
Weaknesses• Too many players.• Salaries was not high as compared to other airlines so
difficulty to retain employees.• Financial not sound as compared to others airlines.• Loosing domestic market share.• Weak brand promotion.• Need improvement in in-flight services.• Old fleet average age 4.78 years.
Opportunities• Untapped air cargo market.• Scope in global services and tourism.• Increasing salaries of people.• Scope in global services and tourism.
Threats• Ongoing economic weakness.• Rapid increase in fuel prices.• Strong competitors.• Overseas market competition.• Regulations
Conclusion• Concentrate on the SWOT analysis.
• Improvise on branding strategies.
• Improving technology to overcome unfavorable weather conditions.
• Create a program training program for employees.