MEDIAMEDIA

KUNY 2009

The Five W’sThe Five W’s

What is media?What is media?Where is media found?Where is media found?Who is involved in media?Who is involved in media?When is media a positive? a negative?When is media a positive? a negative?Why is there media?Why is there media?

““A Good Little Feature”A Good Little Feature”Read the story and answer the Read the story and answer the

following questions using full following questions using full sentences.sentences.

1. Why was the man arrested?1. Why was the man arrested?

2. What was the man carrying?2. What was the man carrying?

3. What happened to the man after 3. What happened to the man after he left jail? he left jail?

““A Good Little Feature”A Good Little Feature”

4.4. Did the newspaper article influence what Did the newspaper article influence what happened to the man? Explain.happened to the man? Explain.

5.5. How do different forms of media influence your How do different forms of media influence your life? Think about news broadcasts, tv shows, life? Think about news broadcasts, tv shows, movies/films, magazines, billboards etc.movies/films, magazines, billboards etc.

MagazinesMagazines

Types of WritingTypes of Writing

Informative (Expository)Informative (Expository)PersuasivePersuasiveEntertainmentEntertainment

Eight Types of Magazine Eight Types of Magazine Articles:Articles:

1.1. InformativeInformative2.2. ExaggeratedExaggerated3.3. BizarreBizarre4.4. Photo/CaptionPhoto/Caption5.5. CelebrityCelebrity6.6. Glamour/fashionGlamour/fashion7.7. EntertainmentEntertainment8.8. AdvertisementAdvertisement

1. Informative1. Informative

What other term can we use for this?What other term can we use for this?

____________________________________________________________________What is the intent or purpose of it?What is the intent or purpose of it?

____________________________________________________________________How does an author do this?How does an author do this?

____________________________________________________________________

Informative WritingInformative Writing

The intent or purpose is to inform the readersThe intent or purpose is to inform the readers How does the author do this?How does the author do this?

Uses the 5 Ws + H (who, what, when, where, why Uses the 5 Ws + H (who, what, when, where, why and how)and how)

Often refers to factual informationOften refers to factual information Uses the 3 main parts of a paragraph:Uses the 3 main parts of a paragraph:

Topic Sentence (states topic AND ideas about the topic)Topic Sentence (states topic AND ideas about the topic) Supporting and Detail Sentences (Reasons, Examples, Supporting and Detail Sentences (Reasons, Examples,

Names, Numbers, Senses)Names, Numbers, Senses) Concluding Sentence (summarizes key ideas and restates Concluding Sentence (summarizes key ideas and restates

the topic)the topic)

Examples of Informative WritingExamples of Informative Writing

BiographiesBiographiesNew inventionsNew inventionsReviewsReviewsReporting new trendsReporting new trends InterviewsInterviewsNews storiesNews stories

Therefore... Therefore...

Informative Articles can be defined as those Informative Articles can be defined as those articles that give information; or as articles that give information; or as expository writing. expository writing.

They inform the readers and the author They inform the readers and the author does this through use of the 5 Ws (Who, does this through use of the 5 Ws (Who, What, Where, When, Why, and How). What, Where, When, Why, and How).

Newspaper ArticlesNewspaper Articles

Healthy Minds. Bright Futures.Healthy Minds. Bright Futures.Educational and humanitarian disaster Educational and humanitarian disaster

unfolding in Zimbabweunfolding in ZimbabweNeutron bomb economicsNeutron bomb economics

- Taken from ATA News- Taken from ATA News

Examining Articles...Examining Articles...

Taking a look at some informative articles Taking a look at some informative articles and compare them. Think about the and compare them. Think about the following: following:

What are the commonalities?What are the commonalities?What are the differences?What are the differences?How do the authors manipulate the piece How do the authors manipulate the piece

to present their bias?to present their bias?

Ex Oprah School Employee Arrested on Abuse ChargeFRIDAY NOVEMBER 02, 2007 11:45 AM EDT UPDATED

By Stephen M. SilvermanPolice in South Africa have arrested a former employee at the Oprah Winfrey Leadership Academy on charges of physical and sexual abuse, a police spokesman tells CNN.

Lungelo Dlamini, the police superintendent in Johannesburg, says that on Monday the former school matron, whose name has not been disclosed, is due in Sebokeng Magistrate Court, which is responsible for cases involving family violence, child protection and sexual offenses.

The suspect stands accused of physical abuse against girls at the school, as well as soliciting them for indecent acts, says the CNN report.

The South African newspaper The Cape Argus this week quoted girls at the school as saying the dorm matron allegedly threw a student against a wall after first grabbing her by the throat. The youngsters further alleged that the matron swore, screamed at and assaulted other students.

As Access Hollywood reported on Friday's Today show, upon learning of the charges, Winfrey suspended the school's principal with pay and then flew to South Africa with her own team of investigators – who then presented their findings to the South African police. (See Today's video.)

The report also underscored the support Winfrey has from parents in the area, who applauded the quick action she took and the loyalty and concern she has shown the school and its students.

The Academy opened in January to provide quality education to underprivileged girls.

In addition to her bringing investigators into the matter, Winfrey, 53, is also buying cell phones for every student in the school, so that the pupils may call her directly whenever is necessary, said the NBC report.

Taken from People Magazine Website at http://www.people.com/people/article/0,,20156503,00.html

(CNN) -- A former employee at Oprah Winfrey's school for girls in South Africa has been arrested as part of an abuse probe, police said Friday.

Lungelo Dlamini, police superintendent in Johannesburg, said the suspect -- an ex-school matron whose name was not given -- is accused of physical abuse against girls at the school, including soliciting them for indecent acts.

The suspect will appear Monday at Sebokeng Magistrate Court, a court for family violence, child protection and sexual offenses, Dlamini said.

At this time, no other employees are being investigated, he said.In a statement, Winfrey said, "I'd like to thank the South African Police Services for bringing this investigation

at my Academy to a timely resolution. I am grateful for their compassion and sensitivity to the girls during this difficult

time. It means the world to me. It is my deepest hope that the accused is brought to justice and that this serves as a reminder that any time a child has the courage to step forward, it is our duty as adults to listen and take immediate action."

The Oprah Winfrey Leadership Academy for Girls opened in January. Winfrey personally selected the school's 152 pupils, all of them straight-A students from underprivileged backgrounds.

The students get free tuition, uniforms, accommodations and meals at the school in Henley-on-Klip, near Johannesburg.

In a statement issued last month, the academy's CEO, John Samuel, said that an internal inquiry had been launched based on an allegation of misconduct involving a dormitory parent.

According to an article in The Cape Argus, a Cape Town, South Africa, newspaper, the dorm parent allegedly grabbed a pupil by the throat and threw her against a wall, the girl said. Girls at the school also alleged the matron swore and screamed at the girls and assaulted them, the newspaper reported Saturday.

The newspaper said one of the pupils ran away from the school, blaming the alleged abuse.The criminal probe was opened after a team of three American experts hired by Winfrey gave police the

results oftheir initial investigation, police said."We came to the conclusion that there were criminal elements, and then we opened the case for

investigation," Dlamini said this week.Dlamini said that the team of U.S. experts included Robert Farley, a retired Cook County, Illinois, detective. He

said two American social workers were also on the team.On October 17, Winfrey -- who has spoken publicly about the abuse she suffered as a child -- issued a

statement saying, "Nothing is more serious or devastating to me than an allegation of misconduct by an adult against any girl at the academy." Taken from CNN website at http://www.cnn.com/2007/SHOWBIZ/TV/11/02/arrest.oprah.school/index.html

2. Exaggerated2. Exaggerated

What does it mean to exaggerate?What does it mean to exaggerate?How could an exaggerated article be How could an exaggerated article be

different from an informative article?different from an informative article?

Exaggeration vs. InformativeExaggeration vs. Informative More fact than fictionMore fact than fiction Do not need to have evidence to support every Do not need to have evidence to support every

claim, but some evidence should be includedclaim, but some evidence should be included Create humorCreate humor Often use stereotypes so that the reader can Often use stereotypes so that the reader can

recognize what is occurringrecognize what is occurring Simple events are made more interestingSimple events are made more interesting Also use the 5 Ws + H and the 3 parts of a Also use the 5 Ws + H and the 3 parts of a

paragraphparagraph

Which of the following words are used Which of the following words are used for exaggeration?for exaggeration?

BestBestMediocreMediocreWorstWorstAverageAverageShockingShockingOrdinaryOrdinarySuspenseSuspenseLife- ThreateningLife- Threatening

Determining Fact or FictionDetermining Fact or Fiction

It is important to be able to determine whether It is important to be able to determine whether information presented is a fact or an opinioninformation presented is a fact or an opinion

Facts are statements that reflect reality and truth Facts are statements that reflect reality and truth or actual events or circumstances. They are or actual events or circumstances. They are often proven by observations or experiments.often proven by observations or experiments.

Opinions are beliefs or judgments that rely on Opinions are beliefs or judgments that rely on insufficient information. They are often beliefs, insufficient information. They are often beliefs, opinions or personal views.opinions or personal views.

Examples of Facts and OpinionsExamples of Facts and Opinions

Abraham Lincoln was President of the United States during the Civil War _____

I enjoy reading the books by Judy Blume _____ Tiger Woods was the first African American to

win the Masters Golf Tournament _____ I think my friend, Aleesa is the nicest person on

Earth_____ Chocolate cake is my favorite cake _____

Complete the Fact vs Opinion worksheet

3. Bizarre Articles3. Bizarre Articles

Are often very strange, unusual or illogicalAre often very strange, unusual or illogicalMore extreme than exaggerated in some More extreme than exaggerated in some

casescasesSpectrum:Spectrum:

Informative -> Exaggerated -> BizarreInformative -> Exaggerated -> Bizarre

Examples of Bizarre ArticlesExamples of Bizarre Articleshttp://bizarrenews.gophercentral.com/http://bizarrenews.gophercentral.com/

Teen fired after calling job ‘boring’

CLACTON, England - A 16-year-old British girl said she was fired from her office job after managers saw that she had branded her position “boring” on Facebook. Kimberley Swann said she was called into her manager’s office at Ivell Marketing & Logistics in Clacton, England, and given a letter stating that she was being fired from her job as an office administrator after she called the job “boring” on her Facebook page, The Daily Telegraph reported Thursday.

“Following your comments made on Facebook about your job and the company we feel it is better that, as you are not happy and do not enjoy your work we end your employment with Ivell Marketing & Logistics with immediate effect,” the letter read. “I did not even put the company’s name, I just put that my job was boring. They were just being nosy, going through everything. I think it is really sad, it makes them look stupid that they are going to be so petty,” Swann said.

Signs warn of ‘zombies ahead’

AUSTIN, Texas - Hackers got into computer-controlled road signs in Austin, Texas, changing their warning from construction to “zombies ahead.” Many drivers thought the vandalism was a light-hearted prank — like Jane Shin, a University of Texas student, who was with friends when she saw the warning Sunday night. “I thought it was pretty funny,” she told KXAN-TV. “We wondered who did it.” City officials had a different take. Sara Hartley, a spokeswoman for the public works department, said the pranksters had to break into the sign to get at the computer inside, cutting through a padlock, and then hack the computer to change the message. The signs belong to the construction company involved in the project. “Even though this may seem amusing to a lot of people, this is really serious, and it is a crime,” Hartley said. “And you can be indicted for it, and we want to make sure our traffic on the road-ways stays safe.” The zombie warning went away Monday morning after a construction superintendent saw the signs as he drove to work.

Escape attempt stopped by lamp post

HASTINGS , New Zealand - New Zealand authorities said a lamp post and a pair of handcuffs foiled an escape attempt by two prisoners from a courthouse. Security staff at Hastings District Court on New Zealand’s North Island said the two men ran from the courthouse but were stopped when they attempted to run on either side of a lamp post, apparently forgetting they were handcuffed together, Britain’s The Daily Telegraph reported Thursday. “As they were being led from the Hastings police cells… they made a bolt for freedom,” Hastings police sergeant Dave Greig said. “They fell over and they were sprayed with pepperspray. But they got up and ran out of the court onto the street, across the road to a car park,” he said. “That’s where they met the pole — it was all over, rover.” Regan Reti, 20, had been convicted prior to the escape attempt of assault and sentenced to more than two years in jail. He pleaded guilty to charges of escaping from custody and a month was added to his prison sentence. Tiranara White, 21, who was jailed at the courthouse while awaiting trial on charges of stealing a car and violating his parole conditions, did not enter a plea for the escaping charge. He remains in police custody awaiting a psych evaluation, Greig said.

HeadlinesHeadlines

Give us a brief description of what an Give us a brief description of what an article will be aboutarticle will be about

Are found at the top of an article, similar to Are found at the top of an article, similar to a titlea title

Are usually one lineAre usually one line

Examples of HeadlinesExamples of Headlines

CIA admits destroying 92 interrogation CIA admits destroying 92 interrogation videosvideos

Officer who fired Taser admits video Officer who fired Taser admits video contradicts his versioncontradicts his version

Canada seeks North American fuel-Canada seeks North American fuel-efficiency standardefficiency standard

Even elite runners slow with ageEven elite runners slow with ageGilbert isn’t bowled over by extra attentionGilbert isn’t bowled over by extra attention

What they say isn’t always what What they say isn’t always what they mean…they mean…

Police Begin Campaign to Run Down Police Begin Campaign to Run Down JaywalkersJaywalkers

Iraqi Head Seeks Arms Iraqi Head Seeks Arms Juvenile Court to Try Shooting DefendantJuvenile Court to Try Shooting DefendantTyphoon Rips Through Cemetery; Typhoon Rips Through Cemetery;

Hundreds Dead Hundreds Dead Local High School Dropouts Cut in HalfLocal High School Dropouts Cut in Half

-refer to handout for more examples-refer to handout for more examples

Create your own headlinesCreate your own headlines

Read the articles on your handout and Read the articles on your handout and create headlines that accurately describe create headlines that accurately describe what is being discussed in the articlewhat is being discussed in the article

4. Photo and Caption4. Photo and Caption

When a photo has a story behind it but When a photo has a story behind it but there is not enough information to create there is not enough information to create an article, a caption accompanies the an article, a caption accompanies the photo to explain what is happeningphoto to explain what is happening

You may see the same picture more than You may see the same picture more than once with different captionsonce with different captions

Create your own captions for Create your own captions for the following imagesthe following images

All images from www.flickr.comAll images from www.flickr.com

5. Celebrity Articles5. Celebrity Articles

These often combine other types of These often combine other types of articles, but the articles, but the MAINMAIN focus is on a focus is on a celebritycelebrity

Most often follows the informative format Most often follows the informative format of writingof writing

Online MagazinesOnline Magazines

http://entertainment.aol.ca/article/did-http://entertainment.aol.ca/article/did-rihanna-and-chris-brown-marry/550737/rihanna-and-chris-brown-marry/550737/

http://www.msnbc.msn.com/id/29509864/http://www.msnbc.msn.com/id/29509864/http://www.msnbc.msn.com/id/29531448/http://www.msnbc.msn.com/id/29531448/http://www.hellomagazine.ca/news/http://www.hellomagazine.ca/news/

20090225570/rachel/bilson/ring/1/20090225570/rachel/bilson/ring/1/

6. Glamour/Fashion6. Glamour/Fashion

Often use celebrities to endorse or support Often use celebrities to endorse or support a certain fashiona certain fashion

Identify the Trend…Identify the Trend…

7. Entertainment7. Entertainment

Strictly for one’s own personal enjoymentStrictly for one’s own personal enjoymentCan include puzzles, games, quizzes, Can include puzzles, games, quizzes,

triviatrivia

The ‘Fun’ QuizzesThe ‘Fun’ Quizzes

http://www.funquizcards.com/quiz/teen/http://www.funquizcards.com/quiz/teen/

Spot the DifferenceSpot the Difference

Word SearchWord Search

COMICS!COMICS!

C

R

O

S

S

W

O

R

D

P

U

Z

Z

L

E

8. Advertisements8. Advertisements

Information given to the public about a Information given to the public about a product or service in order to get people to product or service in order to get people to buy it or use it.buy it or use it.

Can be in many forms: print, radio, Can be in many forms: print, radio, television, billboards, etc.television, billboards, etc.

Often use advertising techniques to entice Often use advertising techniques to entice potential customers.potential customers.

Types of AdvertisementsTypes of Advertisements

1.1. Explicit Advertisements – designed to Explicit Advertisements – designed to sell a product or provide a servicesell a product or provide a service

2.2. Subtle Advertisements – included in an Subtle Advertisements – included in an article or on a TV programarticle or on a TV program

Example: Brands in sporting eventsExample: Brands in sporting events

Advertising TechniquesAdvertising Techniques

Are there certain techniques that advertisers Are there certain techniques that advertisers use to make something appealing to you?use to make something appealing to you?

Advertising TechniquesAdvertising Techniques

1) Plain Folks: appeals to the ordinary, every 1) Plain Folks: appeals to the ordinary, every day person. Emphasizes honesty and a day person. Emphasizes honesty and a small town kind of attitude.small town kind of attitude.

Advertising TechniquesAdvertising Techniques

2) Testimonial: A person who uses the 2) Testimonial: A person who uses the product endorses it and explains how it product endorses it and explains how it had worked for him/her.had worked for him/her.

Advertising TechniquesAdvertising Techniques

3) Celebrity 3) Celebrity Endorsement: Endorsement: similar to similar to testimonial, but testimonial, but involves a involves a celebrity selling celebrity selling the product.the product.

Advertising TechniquesAdvertising Techniques

4) Sex Appeal: Emphasizes physical 4) Sex Appeal: Emphasizes physical features. Often focuses on body parts and features. Often focuses on body parts and presents disembodied people. presents disembodied people.

Advertising TechniquesAdvertising Techniques

5) Humour: Makes us laugh, we then 5) Humour: Makes us laugh, we then associate fun and laughter with the associate fun and laughter with the product. product.

Advertising TechniquesAdvertising Techniques

6) Bandwagon: Everyone else is buying it, 6) Bandwagon: Everyone else is buying it, so you should too! Shows large groups of so you should too! Shows large groups of diverse people using the product.diverse people using the product.

Advertising TechniquesAdvertising Techniques

7) Scientific: Claims that the product is 7) Scientific: Claims that the product is scientifically superior. Often uses people in scientifically superior. Often uses people in lab coats.lab coats.

Advertising TechniquesAdvertising Techniques

8) New Technology: Claims that the product 8) New Technology: Claims that the product is brand new and improved. Similar to is brand new and improved. Similar to scientific, but without claims of science. scientific, but without claims of science. New and better.New and better.

Advertising TechniquesAdvertising Techniques

9) Romantic Allure: Suggests that the 9) Romantic Allure: Suggests that the product will improve one’s romantic life. product will improve one’s romantic life. Often uses pictures of couples in love.Often uses pictures of couples in love.

Advertising TechniquesAdvertising Techniques

10) Jingle: A catchy song that sticks in our 10) Jingle: A catchy song that sticks in our heads. We remember the product so we heads. We remember the product so we go to the store.go to the store.

Advertising TechniquesAdvertising Techniques

11) Preview: Gives us a sample of the 11) Preview: Gives us a sample of the product to catch our interest.product to catch our interest.

Advertising TechniquesAdvertising Techniques

12) Cutesy: Associates the product with cute 12) Cutesy: Associates the product with cute and attractive small children or pets.and attractive small children or pets.

Advertising TechniquesAdvertising Techniques

13) Snob Appeal: Suggest that the product 13) Snob Appeal: Suggest that the product is only used by the discerning consumer. is only used by the discerning consumer. Often used to suggest exclusivity.Often used to suggest exclusivity.

Advertising TechniquesAdvertising Techniques

14) Gimmick (Big Deal!): Suggests that the 14) Gimmick (Big Deal!): Suggests that the product is an excellent time or money product is an excellent time or money saver. Often the deal is short-lived and saver. Often the deal is short-lived and must be purchased immediately.must be purchased immediately.

Advertising TechniquesAdvertising Techniques

15) Civic Duty (Environment): Appeals to 15) Civic Duty (Environment): Appeals to people’s sense of civic responsibility. people’s sense of civic responsibility. Often shows people in need.Often shows people in need.

CommercialsCommercials http://www.veryfunnyads.com/ads/25900.htmlhttp://www.veryfunnyads.com/ads/25900.html http://www.veryfunnyads.com/ads/26274.htmlhttp://www.veryfunnyads.com/ads/26274.html http://www.veryfunnyads.com/ads/25087.htmlhttp://www.veryfunnyads.com/ads/25087.html http://www.veryfunnyads.com/ads/25964.htmlhttp://www.veryfunnyads.com/ads/25964.html http://www.veryfunnyads.com/ads/25955.htmlhttp://www.veryfunnyads.com/ads/25955.html

Things to consider:Things to consider: What techniques are being used?What techniques are being used? Is music being used? Does it improve the commercial?Is music being used? Does it improve the commercial? Who is the targeted audience? Are they being reached?Who is the targeted audience? Are they being reached? Is the commercial relatable?Is the commercial relatable? Are there any filming techniques used to help present the Are there any filming techniques used to help present the

commercial more effectively?commercial more effectively?

Commercials: Commercials: Identify advertising technique(s)Identify advertising technique(s)

http://www.veryfunnyads.com/ads/25964.htmlhttp://www.veryfunnyads.com/ads/25964.html http://www.youtube.com/watch?v=2zqPcAcAlr4http://www.youtube.com/watch?v=2zqPcAcAlr4 http://www.youtube.com/watch?http://www.youtube.com/watch?

v=X4GZfvXx9Js&feature=PlayList&p=B3514D52247709v=X4GZfvXx9Js&feature=PlayList&p=B3514D52247709AC&index=0&playnext=1AC&index=0&playnext=1

http://www.youtube.com/watch?v=RQ0A0xbORPUhttp://www.youtube.com/watch?v=RQ0A0xbORPU http://www.youtube.com/watch?v=WHIo4VruGZYhttp://www.youtube.com/watch?v=WHIo4VruGZY http://www.youtube.com/watch?v=7EEZLYKN8Fohttp://www.youtube.com/watch?v=7EEZLYKN8Fo http://www.veryfunnyads.com/ads/25573.htmlhttp://www.veryfunnyads.com/ads/25573.html http://www.veryfunnyads.com/ads/26294.htmlhttp://www.veryfunnyads.com/ads/26294.html http://www.youtube.com/watch?v=cD-qdPC56vohttp://www.youtube.com/watch?v=cD-qdPC56vo

Advertising and Jingle QuizAdvertising and Jingle Quiz

Identify the following…Identify the following…

Test Your Knowledge - JinglesTest Your Knowledge - Jingles I’m lovin’ itI’m lovin’ it

Like a rockLike a rock

Just do itJust do it

Test Your Knowledge - JinglesTest Your Knowledge - Jingles They’re Grrreat!They’re Grrreat!

Just for the taste of itJust for the taste of it

Hot Eats, Cool TreatsHot Eats, Cool Treats

Test Your Knowledge - JinglesTest Your Knowledge - Jingles The Quicker Picker UpperThe Quicker Picker Upper

The soup that eats like a mealThe soup that eats like a meal

Where the lowest price is the lawWhere the lowest price is the law

Test Your Knowledge - JinglesTest Your Knowledge - Jingles Leggo my EggoLeggo my Eggo

Give me a break, give me a breakGive me a break, give me a break

Forever YoungForever Young

Test Your Knowledge - JinglesTest Your Knowledge - Jingles The one with biteThe one with bite

Do the DewDo the Dew

I am CanadianI am Canadian

Test Your Knowledge - JinglesTest Your Knowledge - Jingles Mmm GoodMmm Good

Gotta have my popsGotta have my pops

Where it beginsWhere it begins

Test Your Knowledge - JinglesTest Your Knowledge - Jingles Good, good whole wheatGood, good whole wheat

Taste the rainbowTaste the rainbow

Bet you can’t eat just oneBet you can’t eat just one

Test Your Knowledge - JinglesTest Your Knowledge - Jingles Obey your thirstObey your thirst

Melt in your mouth, not in your handMelt in your mouth, not in your hand

Once you pop you can’t stopOnce you pop you can’t stop

Advertisement:Advertisement:

Get a magazine, and stop on the first Get a magazine, and stop on the first advertisement you see. On looseleaf answer advertisement you see. On looseleaf answer the following questions:the following questions:

1.1. What advertising techniques are being What advertising techniques are being used?used?

2.2. What audience does this appeal to? How What audience does this appeal to? How do you know?do you know?

3.3. Do you think it is effective? Why or Why Do you think it is effective? Why or Why not?not?

8 Types of Articles8 Types of Articles

In a group of three you will find one In a group of three you will find one example of each type of article.example of each type of article.

You must write two to three sentences You must write two to three sentences explaining why the piece you have chosen explaining why the piece you have chosen is the type you have identified it as. is the type you have identified it as.

Place all of your articles and your Place all of your articles and your explanations onto a posterexplanations onto a poster

Ten Marks: 8 for each article and Ten Marks: 8 for each article and explanation, 1 mark for a title, 1 mark for explanation, 1 mark for a title, 1 mark for neatness.neatness.

Take the following headlines and Take the following headlines and embellish them with Exaggeration.embellish them with Exaggeration.

1. Something Went Wrong in Jet Crash, 1. Something Went Wrong in Jet Crash, Expert Says Expert Says

2. Police Campaign Against Jaywalkers2. Police Campaign Against Jaywalkers3. Scientific Research Confirms Women 3. Scientific Research Confirms Women

Twice as Smart as MenTwice as Smart as Men4. North American Cars said to be Superior 4. North American Cars said to be Superior

to European Counterparts.to European Counterparts.5. Vegetables Provide Less Nutrients than 5. Vegetables Provide Less Nutrients than

Originally ThoughtOriginally Thought