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Public Relations Department 2-2-1 Jinnan, Shibuya-ku, Tokyo 150-8001, Japan TEL +81-3-3465-1111 www.nhk.or.jp/corporateinfo/ NIPPON HOSO KYOKAI ANNUAL REPORT 2014/2015 NHK
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Page 1: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

Public Relations Department2-2-1 Jinnan, Shibuya-ku, Tokyo 150-8001, JapanTEL +81-3-3465-1111www.nhk.or.jp/corporateinfo/

NIPPON HOSO KYOKAI

ANNUAL REPORT 2014/2015

NHK

Page 2: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

NHKANNUAL REPORT2014/2015

ContentsMessage from the President

Channels

Programming

News Reporting

Disaster Reporting

Global Network

Digital Services

Broadcast Technology

NHK WORLD

Global Partners

Research and Archives

Serving Our Audience

Supported by Audiences

Organization

History of NHK

1

5

7

9

10

11

13

15

19

21

25

26

27

28

29

1 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 2

Message from the PresidentThe world is experiencing dramatic and disorienting social changes. The domestic and international audiences of Japan’s sole public broadcaster, NHK, expect this organization to provide them with fair, impartial and accurate information from a range of perspectives.NHK relies on the receiving fees paid by its domestic audiences to operate. On this public confidence in the corporation, NHK fulfills its role to guarantee the autonomy and independence of our broadcasts, as well as the financial independence. The corporation believes it has a responsibility to help protect lives and property through broadcasting.NHK pursues its objectives and strategies laid out in the Three-Year Corporate Plan. Fiscal 2014 marks the final phase, and all-out efforts are being made to achieve four goals: Serving the Public, Maintaining Trust, Creating the Future, and Reforming and Invigorating.In broadcasting, NHK is committed to delivering fair and unbiased information to its audiences, in an accurate and speedy manner. We are improving our news coverage and covering issues in more depth. NHK is expanding and enhancing its functions in ways that will help protect lives, ensure peace of mind, and allow it to respond to any kind of disaster. We also strive to support people and areas that are recovering from the Great East Japan Earthquake.NHK is providing quality programming and a rich array of broadcasts with which viewers and listeners of all ages can identify and share their feelings. This includes airing every one of the matches in the FIFA World Cup in Brazil.NHK is also strengthening its international services. NHK WORLD TV and NHK WORLD RADIO

JAPAN provide the very latest information from Japan, Asia, and the rest of the world, as well as a wide variety of programming to foster international understanding.NHK is also developing and promoting next-generation technologies, such as 8K (Super Hi-Vision) and NHK Hybridcast, a new service that brings together broadcasting and the Internet. As we live in an increasingly advanced information society, NHK is working on “audience-friendly” broadcasts that will make programs more accessible to any audience , whether they a re young or o ld , o r have difficulties with their vision or hearing.In all of these activit ies, NHK is striving to provide v iewers and l i s teners wi th a var ied and sa t i s fy ing broadcasting culture. We will fulfill our role as a leading broadcaster in technology and a range of other fields.We earnestly hope that we may continue to rely on your understanding and generous support.

Katsuto MOMIINHK President June 2014

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3 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 4

NHK (Japan Broadcasting Corpo ration)‒ Japan’s only public broadcaster

Japan’s broadcasting industry has developed through the

coexistence of public broadcaster NHK and commercial

broadcasters. This structure encourages healthy competition

between NHK and the other broadcasters.

NHK’s origins go back to the Tokyo Broadcasting Station,

which transmitted the first radio broadcast in Japan on

March 22nd, 1925. Initially incorporated as the nationwide

broadcasting organization Nippon Hoso Kyokai, NHK was

reestablished under the terms of the Broadcast Law in 1950

as the nation's public broadcaster.

Headquarters: Tokyo, Japan

Approximately 10,000 full-time employees

Network: 54 domestic stations and 28 overseas offices

Supported by viewers’ receiving fees:1,260 Yen per month

Four domestic TV channels and three domestic radio channels

International TV (English, Japanese) and radio (in 18 languages)

Fiscal 2014 BudgetIncome: 662.9 billion YenExpenditure: 653.9 billion Yen

First radio broadcast in 1925First TV broadcast in 1953

Page 4: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

Channels TelevisionNHK continues to deliver a diverse range of programs over its TV channels, comprised of two terrestrial and two satellite channels.

5 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 6

Radio Since the first radio broadcast by Tokyo Broadcasting Station in 1925, NHK’s radio services have delivered a wide range of programs.

News Watch 9 Flagship evening news program Answering everyday questions through scientific experiments

Programming focuses on w o r l d n e w s a n d l i v e s p o r t s , a s w e l l a s d o c u m e n t a r i e s t h a t analyze the background to global situations.

News: 54.6%Education: 14.3%

Weekly programming hours: Total 168h00m

Culture: 20.7% Entertainment: 10.4%

International News Report

BS 1

News: 1.8%Education: 20.7%

Weekly programming hours: Total 168h00m

Culture: 39.5% Entertainment: 38.0%

WILD LIFEA documentary that focuses on nature and the world around us

The Mark of BeautyA program that examines beauty in our everyday lives

Evening program covering sports from around the world

News coverage from our bureaus around the world

BS Premium An “edutainment” channel that can be enjoyed by a broad cross -sect ion of v i ewer s , BS Premium seeks to broadcast rich, i n - d e p t h p r o g r a m s , including shows on nature, the arts, music and the theater.

World Sports MLB

With MotherJapan's longest-running program for pre-school children

Knockout the BullyingSeries on ways to solve the problem of bullying

News: 45.7% Education: 10.4%

Weekly programming hours: Total 168h00m

terrestrial

satellite

satellite

terrestrial

Culture: 22.1% Entertainment: 21.8%

Try and Gotcha!

General TVThe main NHK terrestrial channel broadcasts around the clock, every day of the year. This channel delivers news and information that is essential to the lives of Japan's citizens, as well as cultural and entertainment programs.

FM As a comprehensive music channel, FM delivers programs with high-quality sound to lovers of various genres of music, from pop to classical. In the event of a disaster, the channel will cooperate with Radio 1 to quickly provide essential local information.

Weekly programming hours: Total 166h09m

News: 13.9%Education: 5.7% Culture: 42.0% Entertainment: 38.4%

Weekly programming hours: Total 130h20m

Radio 2Radio 2 focuses on educational programs and has earned a deserved reputation as Japan’s “lifelong learning channel.” It devotes a great deal of time to language learning, culture and welfare issues, as well as new programs, including business lectures. Some programs broadcast on NHK’s international radio service, NHK WORLD RADIO JAPAN, are also available on this channel.

News: 11.1%Education: 70.2% Culture: 18.7%

Weekly programming hours: Total 168h00m

Radio 1This channel delivers a broad selection of programs, from news to entertainment, designed to appeal across the generations. In the event of a natural disaster, Radio 1 provides safety advice and information. Most programs are broadcast live, giving the channel the ability to deliver information promptly in the event of an emergency.

News: 50.9%Education: 2.8% Culture: 23.6% Entertainment: 22.7%

News: 3.0%Education: 78.8%

Weekly programming hours: Total 142h00m

Culture: 18.2%

Educational TV This terrestrial channel is aimed at younger viewers. It delivers a variety of educational programs, as well as programs focusing on classical art, welfare issues, and music.

Page 5: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

Long-running classic programs

Documentary

Asian Television Awards

-Best Documentary Programme

Legends of the Deep: The Giant Squid

The U.S. International Film & Video Festival

-Gold Camera for Television:

Documentary Programs: Environment, Ecology

Sichuan TV Festival

-Best Anthropology Concern Award

Grandma's Eternal Forest

International Grand Prix for Author's Documentary U.R.T.I.

-Silver Medal

Last Smiles, Gentle Partings

The Great Barrier Reef

Morning drama serialsBegun in 1961 and broadcast every morning from Monday to Saturday, these stories have become a morning routine for millions of Japanese viewers.

Historical "Taiga" drama seriesBegun in 1963, this series primarily depicts Japanese history through the tales of heroes and heroines.

The life story of military strategist Kanbe Kuroda, who, in more than 50

battles, never experienced defeat

Production in full 4KNHK is promoting the production of programs in full 4K across a range of genres, including nature, science, drama and sports. NHK will develop its production expertise and, eventually, the skills and knowledge will be applicable to 8K broadcasts.

MELTDOWN: The Fukushima DisasterA p r o g r a m t h a t i n v e s t i g a t e s t h e c a u s e s o f t h e F u k u s h i m a

nuclear disaster

NHK Special ‒ In-depth documentaries

Legends of the DeepA ser ie s tha t examines some o f the incred ib le ta le s on our

oceans

Disaster Big Data ‒ Avoiding Panic in CitiesA series that promotes disaster prevention through the analysis

of “big data”

DramaLady Butterfly: Daughter of a SamuraiThe U.S. International Film & Video Festival

-Silver Screen for Television:

Regularly Scheduled Entertainment Program & Specials: TV Movie

Ama-chanInternational Drama Festival in Tokyo

-The Grand Prix for Series Drama

Children and Education

World Media Festival

-intermedia-globe Gold for Documentaries:

Education/General Education

Chicago International Film Festival Television Awards

-Gold Plaque for Educational Program

The Kamaishi MiracleJapan Prize

-The Maeda Prize

COSMIC FRONTA presentation of the latest images from the universe around us

Programming

7 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 8

Award-winning programsNHK participates in competitions and television festivals in order to enhance the quality of its programs, to share Japanese content with international audiences and to promote understanding between Japan and the rest of the world. Last year, NHK programs won 161 awards in Japan and abroad.

The true s tory of the Scott ish

woman who married a Japanese

man and, with him, created Japan’s

first whisky. A foreign actress plays

a leading role in an NHK drama for

the first time.

Based on the life of the Japanese

translator of “Anne of Green

Gables”

MassanHanako and Anne Strategist KANBE

Page 6: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

NHK has 54 broadcasting stations in 47 prefectures and major cities ( inc lud ing the corpora t ion ' s headquarters in Tokyo)

NHK news coverage mandates fairness, impartiality, accuracy and promptness.To deliver the news, NHK strives to make the best use of its nationwide network. Reporters, program directors and engineers work together to gather accurate, breaking information around the clock on topics ranging from major incidents to socially significant issues. That information is delivered over NHK’s television and radio channels, both regionally and nationally.

Fair, impartial and accurate news coverageHigh-quality programming of all kinds Earthquake Early

Warning SystemData from the Japan Meteorological

Agency is delivered to NHK via a

direct line. In the event of a natural

disaster, NHK instantly broadcasts

warnings across all its TV and radio

channels.

The NHK Broadcasting Center in

Tokyo i s we l l - fo r t i f i ed to r e s i s t

earthquakes. However, in the event of

major tremor striking the capital and

damaging NHK's broadcast capabilities,

the Osaka Station is equipped and ready

to act as a back-up. Located 400km

from Tokyo, the Osaka Station would

send signals via satellite to stations

around Japan. They would continue to

broadcast on TV and radio channels.

Disaster DrillsEvery night, staff in the newsroom

at NHK headquarters carry out a

disaster drill.

News Reporting Disaster Reporting

9 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 10

TOKYO

SENDAI

SAPPORO

NAGOYA

OSAKA

MATSUYAMA

HIROSHIMA

FUKUOKA

Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

NHK HelicoptersNHK has 15 helicopters. They are

stationed at 12 locations around the

country.

Remote-Controlled CamerasNHK operates 500 remote-controlled

c a m e r a s a t k e y l o c a t i o n s . T h e

equipment has been upgraded to

ensure that cameras cont inue to

operate even in the event of a power

b lackout t r i gge red by a na tura l

disaster.

Multi-Language Emergency Broadcasts

Enhanced Broadcasting CapabilitiesBroadcasting the Nationwide News from NHK Osaka Station

The Great East Japan Earthquake

Tsunami warnings are broadcast in four languages for the benefit

of foreign residents of Japan: Chinese, English, Korean and

Portuguese. Information about areas that will be affected by a

tsunami, along with evacuation warnings, will be broadcast on the

audio sub-channel on TV and on Radio 2.

The Great East Japan Earthquake, which struck on March 11, 2011, caused damage on an unprecedented scale. NHK

immediately switched to providing emergency news across all its television and radio channels, delivering a constant flow

of information about the earthquake and tsunami. As a result of its reporting of the disaster, NHK has implemented a range

of new contingency plans. And, NHK aims to be a driving force behind the reconstruction of the affected areas.

Relay VansSatellite relay vans are

based at all stations.

NHK will be prepared in the event of

an inland earthquake in Tokyo. The

Saitama Station, which is located 20km

from Tokyo, is prepared to act as a

replacement facility for the reporting

production and transmission of news. If

broadcasts from the NHK Broadcasting

Center became impossible, the Saitama

Station would transmit information to

the greater metropolitan area over radio

and the internet.

Transmit Information fromNHK Saitama Station

Page 7: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

LondonBerlin

Vienna

Moscow

Cairo

Johannesburg

JerusalemTehran

Dubai

Islamabad

Vladivostok

WashingtonLos Angeles

Sao Paulo

Seoul

Shanghai

Guangzhou

Singapore

Jakarta

Taipei

Manila

Sydney

New York (America General Bureau)

Hanoi

New Delhi

Paris (Europe General Bureau)

Beijing(China General Bureau)

Bangkok (Asia General Bureau)

Headquarters

Global Network

Provides timely and accurate international coverage

Disaster Reporting

11 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 12

NHK operates 28 overseas bureaus. They are s ta f fed by 80 correspondents who del iver up-to-date, accurate news, and provide the context for developing international situations.

NHK covers a wide variety of world issues in its broadcasts, including Japan’s critically important relationships with China and South Korea, the regime of Kim Jong Un in North Korea, President Barack Obama's strategy in the Asia-Pacific region, developments in Iran's nuclear program, the situation in Ukraine, the global economy, energy i s sues , g loba l warming and o ther

environmental challenges.

 NHK carries out original reporting from the frontlines of conflict zones. NHK was the only J a p a n e s e m e d i a o r g a n i z a t i o n t o s t a t i o n correspondents in Baghdad after the outbreak of the Iraq War and maintained a presence in the city until 2011. NHK reporters were on the ground to cover the events of the Arab Spring as it spread from Tunisia to Egypt, Libya and Syria. They have continued to track developments throughout the civil war in Syria.

NHK has established an Emergency Deployment Team, consisting of reporters, cameramen and engineers who can be sent around the world to cover disasters and major incidents. The team was dispatched to cover the November 2013 typhoon in the Philippines and it provided extensive coverage of the disaster.

Our news coverage is also used for documentary p rog rams , many o f wh ich have r ece ived international recognition. In 2011, NHK’s “Back

from the Brink: Inside the Chilean Mine Disaster,” which included exclusive video and interviews with the miners trapped underground, won the International Emmy Award for current affairs.

As the world becomes more globalized, NHK is committed to enhancing the rich content on its news and international affairs programs.

Asia’s leading broadcaster

Page 8: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

With the switch from terrestrial and satellite broadcasts to digital, NHK is making optimal use of the most up-to-date technology to deliver new services.

13 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 14

Launched in September 2013, NHK Hybridcast is a new service that combines broadcast and Internet content. While watching television, viewers can simultaneously obtain information through several services on the screen, and enjoy a new way of experiencing television with their friends and family.

The NHK ONLINE website provides news, program information and a wide range of content tailored to the user’s platform, whether that is a PC, a smartphone or a cell phone.NHK ONLINE also provides access to corporate information and the web pages of programs that are available in English.NHK delivers information through social media networks, including more than 100 official Twitter accounts and an official NHK Facebook page.

Utilizing the Internet, this service enables NHK's Radio 1, Radio 2 and FM channels to be accessed in places where it can be difficult to get a clear reception, such as in buildings, on trains or in mountainous areas. Access is limited to within Japan, but broadcasts from local stations in Tokyo, Osaka, Nagoya and Sendai can be enjoyed across the country.

NOD provides previously broadcast NHK programs and other content through a video on demand (VOD), fee-based system. The catch-up service, which is only available in Japan, provides programs for about two weeks after the broadcast. An extensive library service provides access to older programs. NOD is available via PCs, smartphones, tablet devices, and through Internet-connected televisions and cable TV.

Viewers can watch a program

from various camera angles

This enables digitized text and images to be sent via television signals. Viewers can press a button on their television remote control to access a data screen that shows news, weather, sports, program schedules, and other useful everyday information.Viewers using an Internet-connected television can access the interactive features, such as participating in quiz programs.

A service that enables multiple channels to be delivered on a single channel. This allows, for example, for the extension of a live sports broadcast that runs over its scheduled time.

Subtitling functions are available for news and other programs. An audio sub-channel for drama programs provides details about what is happening on-screen and other information.

This service will enable viewers to

w a t c h a p r o g r a m f r o m t h e

beginning, even if the broadcast has

already started

Program-related information can be

d i s p l a y e d o n a t a b l e t d e v i c e o r

smartphone, as well as on the TV screen

Video functions enable viewers to

watch their desired programs

Broadcast Station Service Provider / Broadcaster

Program Related Contents

Program

Social Networking Services

Content Recommendation

Program Guide

On Demand Contents

Broadcasting Internet

www.nhk.or.jp/ www.nhk.or.jp/corporateinfo/

Digital Services

Digital Broadcast Services

Internet Services

<Examples of Services>

NHK Net Radio “Radiru Radiru”(Provided on a trial basis, with the approval of the Minister for Internal Affairs and Communications)

NHK on Demand (NOD)

Multiview Camera (Expected future service)

Data Broadcasting

Multichannel Programming

Catering to Special Needs

Start Over Service (Expected future service)

Multiscreen TechnologyVideo search service

NHK Hybridcast

Page 9: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

8K(Super Hi-Vision)

Advances in technology underpin progress in broadcasting. NHK is a global leader in its contributions, from research and development to implementing new technology and encouraging others to adopt the latest advances.

Led by ongoing research and development at NHK, 8K (Super Hi-Vision) is the next generation of broadcast media. With 16 times the resolution of current 2K Hi-Vision (HD System) and four times the resolution of 4K, the ultra high definition format uses 33 million pixels (7,680 horizontal pixels by 4,320 vertical pixels), and three-dimensional 22.2 multichannel sound, giving the audience the feeling of being there. Trial broadcasts in Japan are scheduled for 2016, with the aim of ful l implementation in time for the 2020 Olympics and Paralympics in Tokyo.

Technology DevelopmentNHK is developing a new generation of cameras, microphones, and other production equipment, and a broadcasting system to deliver magnificent 8K programming to homes in the near future. This is being achieved through concerted research and development.

Applications Outside the Field of BroadcastingThe technology used in ultra high definition 8K has potential across a variety of fields, including medicine, education, engineering, and industrial design, as well as in museums, crime prevention, and security.

Original Contents

This is a TV drama about characters in an apartment block. The

production makes the most of ultra high definition by showing all of the

rooms at once. The apartment block consists of six rooms, where a

married couple, an old man, a novelist, and other residents live their

lives.

16 times the number of pixels of Hi-Vision

22.2ch multichannel sound system

8K cameras have been reduced in size and weight

Utilizing 8K images in surgery

Top layerMiddle layerBottom layerLFE(Low Frequency Effetcs)

Broadcast Technology ‒ Shaping the Future of Television

15 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 16

An experimental drama“The Chorus” (22 min.)

Filmmaker, Toshio Lee made the world’s first short film in 8K. The

thematic elements of “female beauty” and “gourmet cuisine” are

captured in visuals of unprecedented clarity. This is the heartwarming

and funny tale of a gourmet food critic invited to a new French

restaurant that has no menu.

A short film “Beauties À La Carte” (28 min.)

80kg (2002) 40kg (2004) 20kg (2010) 5kg (2012) 2kg (2013)

Page 10: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

STRL Open HouseEvery May, tens of thousands of people,

ranging from specialists to families, visit the

S T R L d u r i n g i t s o p e n h o u s e . T h e

achievements of the previous year's research

are showcased in an easy to understand

way.

Spearheading Standardization EffortsBroadcasting is part of the public communication infrastructure and NHK is making efforts to standardize related technologies and create a broadcast environment that allows as many people as possible to utilize them. NHK is cooperating with television networks both in Japan and globally on standardizing specifications to ensure that programs

NHK Science & Technology Research Laboratories (STRL)Established in 1930, the STRL is the only research cen te r in Japan ded ica ted to b roadcas t ing technology. Research and development of program product ion, broadcast ing, t ransmission and receiving are all carried out at the center. Satellite broadcasts, high definition television and digital broadcasting are among the many technologies that have emerged from the STRL. The facility contributes to the development of a rich global broadcasting culture by being a leader in the field.

Integral 3D TVIntegral 3D television delivers images to the viewer without the use of special glasses, making the images appear naturally, as if the objects are right there. By generating images that have not just width but also height and depth, Integral 3D TV will create ultra real, three-dimensional images. This wil l be the next generation of television technology. NHK is working to bring it to fruition within 20 years.

User-friendly Broadcast TechnologiesNHK is moving ahead with developments that will make broadcasts more accessible, regardless of an individual's needs and whether they are young or old, or have difficulties with their vision or hearing. For example, technology is being developed that converts Japanese into computer graphic sign language, to increase the number of broadcasts that are accompanied by sign language. In addition, research is being conducted into technology that can mimic the feeling of touching an object and transmit the sensation of force to create "tactile television."

NHK Science & Technology Research Laboratories

Automatic Computer Graphic Sign Language System Tactile Television Technology

Sample images from Integral 3D TV

viewed from above

viewed from the rightviewed from the left

viewed from below

17 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 18

Improving Content ProductionResearch and development efforts are focused on using new broadcasting techniques to create appealing content more efficiently while, providing support for emergency broadcasts. One example of such technology is NHK’s multi viewpoint robotic camera, which will focus nine robotic cameras onto a single object, automatically combine their images. This will produce the effect of time having stopped for a moving image and enabling it to be viewed from multiple angles.

Multi viewpoint robotic camera

are access ible to viewers on any kind of television or device. NHK will continue to offer its technological expertise to networks around the world to support the development of broadcasting.

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19 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 20

NHK WORLD-A World of Broadcasting from Japan

NHK WORLD TVA news/lifestyle channel broadcast fully in English from Japan.Offering the latest news and a wealth of content around the clock, all in HD, the channel serves as your gateway to Japan and the rest of Asia. The flagship news show NEWSLINE provides up-to-the-minute news 24 hours a day. From breaking news to live coverage of the Tokyo stock market and feature reports from Beijing, Seoul, Bangkok and other key cities throughout the region, NEWSLINE keeps you updated on this dynamic part of the world. The channel also offers colorful programming on diverse aspects of Japan, from traditional culture to the latest in pop culture. In 2014, NHK WORLD TV made a major change in its programming by increasing the number of regular programs from 34 to 43. New programs include broadcasts on Japanese film, Japanese traditional theater “kabuki,” and international contributions by Japanese people. NHK WORLD TV also continues

to follow the lives of people living in northeastern Japan who were affected by the earthquake and tsunami in March 2011, as well as the progress of recovery efforts.Through satellite, terrestrial, cable and IPTV operators, NHK WORLD TV is becoming more accessible around the world.

A Japanese-language television service aimed at Japanese l iving abroad. A wide variety of programming, including news, drama, sports, culture, education, and entertainment, has been

selected from NHK’s domestic channels and is distributed through local satellite and cable stations. As of March 2014, the channel is available in more than 100 countries and regions.

NHK WORLD RADIO JAPAN

Available in 270 million households in about 150 countries and regions.

(As of the end of May 2014)

NHK’s international radio service for listeners around the globe, with broadcasts in 18 languages. NHK WORLD RADIO JAPAN broadcasts latest news and programs on many aspects of contemporary Japan, including the economy, society, science, culture, and music on shortwave, FM, MW, and via satellite.

Radio program ”With Our Listeners”

recorded in Bandung, Indonesia

(September 2013)

NHK WORLD ONLINE

www.nhk.or.jp/nhkworld/

NHK WORLD delivers a diverse range of services via the Internet. The NHK WORLD website provides access to articles and videos. Other services include program schedules and information, as well as Japanese language lessons. This site is available in 18 languages. Live streaming of NHK WORLD TV and NHK WORLD RADIO JAPAN programs is also available through the website.

Free App‒ Live Programming Available Anytime, Anywhere

NHK WORLD’s live- streaming services are a v a i l a b l e o n p o r t a b l e d e v i c e s . S i m p l y download the free app and you can enjoy the entire array of programming anywhere, at anytime.

NHK WORLD PREMIUM

iPhone/iPad●Search for “NHK WORLD TV” in the App Store.

●Search for “NHK WORLD RADIO JAPAN” in the App Store.

Android●Search for “NHK WORLD TV” in Google Play.

●Search for “NHK WORLD RADIO JAPAN” in Google Play.

ASIA BIZ FORECASTThis program focuses on Asia's rapidly

changing business, financial and market

trends, introducing the strategies of high

profile Asian companies and the insights

of economists.

KABUKI KOOLPopular kabuki performer Somegoro

Ichikawa presents this program offering a

glimpse into the world of traditional

p e r f o r m i n g a r t . I t w i l l t o u c h o n

contemporary themes and provide

highlights from the stage.

Asia InsightThis program provides an in-depth

portrait of Asia today, covering its

dynamism as a center of growth as well

a s t rad i t ions tha t a re a f f ec ted by

globalization.

Kawaii International“Kawaii” means cute in Japanese. This

program captures the essence of Tokyo’s

pop-culture in “kawaii” style. You’ll find

everything that lovers of all things kawaii

want to know.

Side by SideA program highlighting the diverse range of

Japan’s international assistance activities,

ranging from ODA to grassroots assistance,

based on the unique philosophy of drawing

on the skills and knowledge of local people.

NEWSLINE-Your Eye on Asia-Broadcast at the top of every hour, the

program provides the latest news from

Japan, Asia and around the world, with

impartial reports and in-depth analysis.

J-FLICKSThis new program explores the charm of

Japanese film, showcasing new and high

profile productions, along with interviews

with noted directors and actors.

English Arabic Bengali Burmese Chinese French

Hindi Indonesian Korean Persian Portuguese Russian

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Page 12: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

21 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 22

Program Salesand AcquisitionsMany documentaries, dramas and animated programs produced by NHK have been made available internationally via NHK's affiliated organizations, including NHK Enterprises, Inc. In fiscal 2013, 7 ,479 programs were so ld to broadcasting organizations in 39 countries and regions.NHK also screens high quality programs produced by broadcasters and production companies overseas.

Supplying ProgramsNHK programs are provided via NHK International, Inc. to countries that are recipients of Japanese Official Development Assistance, Cultural Grant Assistance from the Ministry of Foreign Affairs or grants from the Japan Foundation.In f i sca l 2013, 1 ,905 programs were provided to 8 countries and regions, assisting in the social and educational development of those locations.

InternationalCo-production

Legends of The Deep:Deep-sea SharksIn coproduction with

NEP, Discovery Channel

and ZDF/ARTE

Ama-chanHit comedy featuring the adventures of Aki

as she becomes a traditional “ama” diver

Princess AtsuThe story of a “first lady” in turbulent

19th century Japan

Downton Abbey© 2010 Carnival Film & Television Limited. All Rights Reserved.Broadcast Sundays 11pm

Over the past 30 years, NHK has cooperated on production with broadcasters, production companies and distributors from all parts of the world. With more than 750 programs in its co-production catalog, NHK continues to open up new horizons in the field.

Between April 2013 and March 2014, NHK aired 30 co-produced titles.

In an effort to create innovative, large scale programs that utilize leading-edge technology, NHK is constantly seeking new partners.

NHK is seeking further partnerships with broadcasters and production companies with ambitious ideas for co-productions. Recent partners include broadcasters from France, Germany, the Netherlands, U.S., Canada, New Zealand, South Korea, and China.

In order to tackle modern-day problems, whether they be interpersonal, societal, or environmental, it is vital to explore issues from a variety of perspectives. Co-production can be a way of exchanging thoughts and ideas, enabling us to find better solutions.

www.nhk-ep.co.jp/en/

www.nhkint.or.jp/en/

www.nhk.or.jp/co-pro/e/

S P A C E S H I P EARTHIn co-production with

NEP and Pr imi t ive

Entertainment

Tale of Three As i an C i t i e s : Delhi- Fear and FreedomIn co-production with

Ryhana Productions

Tale of Three As i an C i t i e s : Island-IslandIn co-production with

PTS

Dashi - Essence of JapanD i r e c t e d b y Shohei ShibataI n c o - p r o d u c t i o n

between ASIA/NHK

and Point du Jour/ARTE

Global Partners

Page 13: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

The competition was first held in 2002 in Tokyo. ABU members in other cities have hosted the event every year since. Each team that appears at the ABU Robocon must first win the national competition in their country. The hosts ask experts to help them decide on the theme of the contest. So each year, the competition features different types of robots.

23 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 24

As a Memberof the Asia-PacificBroadcasting Union (ABU)

ABU RoboconThe ABU Asia-Pacific Robot Contest is a competition for robots built by university students from countries that are members of the Asia-Pacific Broadcasting Union. The purpose of the contest is to nurture young engineers from across the region, promote interaction among participants and to contribute to the development of the region.

●Teams from 18 countr ies and regions battled for top honors.

●Pune, India hosts the 2014 Robocon.

●The theme of this year's contest was "The Green Planet." Teams faced off on a pitch in the shape of the Earth. Their robots had to manipulate cylinder-shaped ‘leaves’ then launch and place handmade ‘buds’ onto a ‘moon’ made of a small round table.

●Five-time representative Kanazawa Institute of Technology won the competition in a back-and-forth final against Vietnam's Lac Hong University. This was the first ABU Robocon win for Japan since the University of Tokyo won in 2005.

History

ABU Robocon 2013 (Hosted by VTV in Danang, Vietnam)

The ABU was formed in 1964, with NHK p l a y i n g a l e a d i n g r o l e . T h i s y e a r , i t s members are marking its 50th anniversary. NHK has contributed to the development of t h e A B U t h r o u g h n e w s e x c h a n g e s , co-productions, and other efforts. These activities have helped NHK foster close working relationships with more than 260 broadcast ing corporat ions and re la ted organizations.

The JAPAN PRIZEThe JAPAN PRIZE is an international contest for educational media that welcomes entries across all forms of media, including TV programs, websites, games and cross-media projects.NHK established the JAPAN PRIZE in 1965 to enhance the quality of educat ional content around the world and promote internat ional understanding.

Naoji ONO, NHK’s former Executive

Vice-President, at ABU’s General

Assembly

A B U C h i l d r e n ' s D r a m a

Co-production

Connections with BroadcastingOrganizations around the World

Contributing to the Development of BroadcastingNHK welcomes visitors from abroad who want to learn about the latest technology, program production, and the other facets of broadcasting. In fiscal 2013, NHK received nearly 1,500 visitors from broadcasting organizations from 84 countries and regions. Visitors showed a particular interest in the next generation TV technology including 8K (Super Hi-Vision) and NHK Hybridcast, a new television service that brings together broadcasting

and communications. NHK staff share their expertise on issues such as the conversion from analog to digital broadcasts and the Emergency Warning Broadcasting System (EWBS) by taking part in forums and training programs. This includes sending personnel to provide assistance in countries that have adopted Japan’s digital terrestrial TV Standard (ISDB-T).

NHK is engaged in vigorous exchanges with broadcasting organizations around the world through its involvement in federations such as the PBI and the EBU. Former P re s iden t Masayuki Matsumoto addressed a PBI meeting in Washington in November 2013. He spoke on the theme of “NHK’s efforts to enhance its functions as a broadcaster after the Great East

Japan Earthquake.” He said that, as a public broadcaster, NHK is striving to enhance its functions in the areas of both “hard” and “soft” broadcasting to ensure that broadcasts can continue without disruption, regardless of any na tura l d i sas te r tha t may s t r ike . He a l so emphasized that in the event of a disaster, broadcasting can help save lives.

Champion of 2013, Kanazawa Institute of Technology

Kanazawa members awarded

Young engineers f rom 18 countries and regions

IPCEMThe International Producers Conference for Educational Media (IPCEM)The conference serves as a forum for international experts in educational media to share insights into the latest trends and initiatives.

Awards CeremonyBroadcasters from 57 countries and regions submitted a total of 331 entries for the JAPAN PRIZE in 2013.

www.nhk.or.jp/jp-prize/english/www.facebook.com/JapanPrize.NHK

The Best Work in the Welfare Education Category

Alphée of the Stars (Canada)

©2012 Esperamos Films. Tous droits réservés.

The Grand Prix Japan Prize/ The Best Work in the Continuing Education Category

Cultural Shock (Italy)

Page 14: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

The broadcasting theme park

Enjoy the entireworld of NHK

25 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 26

Research andArchives

NHK BroadcastingCulture Research Institute

“Curiosity”

SPACE EXPO 2014 –The

G r e a t C h a l l e n g e o f

NASA/JAXA

©NASA/JPL-Caltech/MSSS

Valery Gergiev

©Alexander Shapunov

The insti tute looks into al l aspects of broadcast ing, inc luding usage of the Japanese language, public opinion surveys, data analysis, and the development of other broadcasters around the world.Researchers share their work through presentations, publications and websites, con t r ibu t ing to NHK programming , productions, management, and planning.

NHKStudio Park

Visitors can experience various features of NHK programs and learn more about many of the characters in the shows. They can a t t e n d l i v e b r o a d c a s t s , g o behind-the-scenes to see how the news is produced, dub their own voices onto animated shows, see demonstrations of many of the l a t e s t t e c h n o l o g i e s a n d broadcasting equipment, and visit exhibitions of samurai costumes and helmets.

Culture and Community

NHK Museumof Broadcasting

Established in 1946, this is a unique broadcaster-operated research center

Participants at a symposium in 2013 d i s c u s s e d t h e m e s s u c h a s t h e relationships between viewers, social media networks, and broadcasting; disaster prevention efforts; archives; and the foreign media

The museum has an archive of 20,000 i tems, as wel l as 7 ,000 documents and books that cover the history of broadcasting.

Serving Our Audience

NHK Archives

The Open Library shares 8,800 TV and radio programs with the public and is accessible through the libraries in NHK broadcasting stations across Japan.

NHK Archives stores the largest collection of TV and radio programs, and video in Japan with more than 810,000 programs and 570 items of news footage.

Established in 1956, this is the world’s first museum dedicated to broadcasting

Exhibits range from a microphone and speaker used in 1925 to modern equipment

The special archives of witness accounts from World War II and the Great East Japan Earthquake are available online.

Campaigns as a Public BroadcasterNHK is involved in campaigns around the country that focus on issues of concern to viewers, including social welfare, disaster prevention, food, the environment, and regional issues.The "NHK Exhibition of the Heart" presents works by celebrities, artists, and people with disabilities. The celebrities and artists read poems written by people with disabilities then use heart motifs to create works of art on a theme the organizers call “hearts without barriers.”

NHK hosts events around the country to enhance connections with its viewers. Top-class artists, musicians, performers, and international athletes participate regularly in entertainment events and competitions. NHK also stages exhibitions and concerts that showcase culture from Japan and around the globe.Viewers a re welcome to take par t in our programs. In fiscal 2013, NHK staff across the country held more than 600 public participation programs. These include "NHK Nodojiman," an amateur singing contest which gives viewers the chance to feel like a star as they perform songs, and "Songs of Japanese Spirit," which highlights the charms of traditional songs.

Visitors to the Creative Library can edit their own programs by downloading NHK’s Hi-Vision footage.

Some visitors get a chance to

meet NHK’s mascot Domo-kun

Exhibition

The next generation of television, 8K(Super Hi-Vision)Experience the breathtaking realism of this cutting-edge technology

NHK is a lso very active in the sporting arena."ISU Grand Prix of Figure Skating

2013/2014, NHK Trophy"

www.nhk.or.jp/bunken/english/

www.nhk.or.jp/museum/english/

www1.nhk.or.jp/creative/

www.nhk.or.jp/archives/

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27 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 28

Organization

The NHK Fureai Center

Financial IndependenceNHK’s mission as a public broadcaster is to deliver impartial, high quality programs. Programs should never be influenced by the government or private organizations. NHK considers it to be the corporation’s responsibility to provide a wide range of programs that are balanced, without the influence of ratings or third party interests.

Receiving Fee SystemThe receiving fee system guarantees NHK’s independence. Viewers are not asked to pay to access specific programs, but to support the operations of NHK as a whole. The Broadcast Law stipulates that receiving fees shall be paid equally by every household and business in Japan with a television set.

The NHK Fureai Center serves as a call center for NHK, dealing with enquiries from our audience and listening to viewers’ opinions. The staff aim to provide responses as quickly as possible and viewers’ opinions are shared with the relevant departments. In fiscal 2013, NHK received approximately 2.67 million comments and enquiries, in the form of te lephone ca l l s , faxes , l e t te r s and e -mai l messages.

Receiving fees (tax included)

Total operating income Total operating expenditure

Fiscal 2014 Budget (General Accounts) NHK’s fiscal year starts in April and finishes in March of the following year.

Meeting Our AudiencesEach of NHK’s broadcasting stations hold events to listen the opinions of their audiences and to respond to their enquir ies . These inc lude program screenings, tours of our facilities, open d i scuss ions wi th p rogram producer s and symposiums discussing regional issues. As NHK is supported by receiving fees that are provided by our audience, comments and requests made on these occasions are carefully studied and used to improve NHK’s operations.

NHK Organizational Chart (Fiscal 2014)

Principal Affiliated Organizations (as of April 2014)

The Board of Governors is the decision-making body for NHK’s management policy and operations. Its duties include overseeing the annual budget, the operational plan and basic programming policy. The 12 governors on the board make decisions that are impartial and in the public interest. They are approved by both houses of the Diet on behalf of the people of Japan and are appointed by the Prime Minister.

The Executive Board i s made up of the organizat ion’s pres ident , execut ive vice-president and managing directors.

Subsidiaries Public Service Group Affiliated Organizations

Twelve-monthadvance payment

Six-monthadvance payment

Fee permonth

¥1,260

¥2,230

¥2,280

¥1,310

¥7,190

¥12,730

¥13,015

¥7,475

¥13,990

¥24,770

¥25,320

¥14,545

Type of contract

TerrestrialContract

Account transfer/Credit card

Postal order

Account transfer/Credit card

Postal order

SatelliteContract

NHK ENTERPRISES, INC.

NHK EDUCATIONAL CORPORATION

NHK GLOBAL MEDIA SERVICES, INC.

JAPAN INTERNATIONAL BROADCASTING INC.

NHK PLANNET, INC.

NHK PROMOTIONS INC.

NHK ART, INC.

NHK MEDIA TECHNOLOGY, INC.

NHK PUBLISHING, INC.

NHK BUSINESS CREATE INC.

NHK INTEGRATED TECHNOLOGY INC.

NHK CULTURE CENTER, INC.

NHK BUSINESS SERVICES INC.

Secretariat

Secretariat for Board of Governors

Secretariat for Audit Committee

Corporate Planning Department

President

Executive Board

Risk Management Committee

Internal Audit Bureau

Program Inspection Bureau

Board of Governors

Audit Committee

Secretariat for Study of New Broadcasting Center

General Affairs Department

Human Resources Department

Financial Department

Group Planning & Management Department

Media Planning Bureau

NHK on Demand Bureau

Information Systems Department

Secretariat for the Great East Japan Earthquake

Announcers Bureau

News Commentators Bureau

Programming Department

Program Production Department

News Department

Broadcast Engineering Department

NHK WORLD Department

Overseas Bureaus

Planning & Coordination Bureau

Public Relations Department

Audience Services Department

Engineering Administration Department

Institute / Laboratories

Local Stations

NHK SERVICE CENTER, INC.

NHK INTERNATIONAL, INC.

NHK ENGINEERING SYSTEM, INC.

NHK COMMUNICATIONS TRAINING

INSTITUTE

NHK ACADEMY OF DISTANCE LEARNING

NHK SYMPHONY ORCHESTRA, TOKYO

NHK PUBLIC WELFARE ORGANIZATION

<Health and Welfare Group>

NHK HEALTH INSURANCE SOCIETY

NHK MUTUAL AID ASSOCIATION

Broadcasting Satellite System Corporation

NHK Cosmomedia America, Inc.

NHK Cosmomedia (Europe) Limited

BS Conditional Access Systems Co.,Ltd.

Broadcasting Culture Research InstituteScience & Technology Research Laboratories

※Satellite contract includes fee for terrestrial contract ※Receiving fee in Okinawa Prefecture is different from that in the rest of Japan※Viewers can choose their payment cyc le : every two months, every six months, or every year

662.9billion yen

※1 Reception services : 7.1 billion yen(1.1%)※2 Public relations : 7.3 billion yen(1.1%)※3 Program surveys and technical research : 19.8 billion yen(3.0%)※4 Management and administration : 24.2 billion yen(3.7%)※5 Financial costs, extraordinary losses and reserves : 4.8 billion yen(0.7%)

653.9billion yen

GeneralBroadcasting

Administation

GeneralAdministation of

Audience Relations

Receivingfees

High qualitynews & programs

Program proudction and transmisson (international) :21.4 billion yen(3.3%)

Program proudction and transmisson (domestic) :495.5 billion yen(75.8%)

Processing of receiving contracts and fee collection :73.5 billion yen(11.3%)※3

※4

※5

※1※2

Receiving fees:642.8 billion yen(97.0%)

Other income:20.1 billion yen(3.0%)

Receiving fees are the main source of income for NHK.

Supported by Audiences

Page 16: NIPPON HOSO KYOKAI NHK...Three years after the Great East Japan Earthquake, NHK continues to carry out its mission to protect lives and livelihoods through coverage of natural disasters.

One-seg service

29 NHK ANNUAL REPORT 2014/2015 NHK ANNUAL REPORT 2014/2015 30

The Tokyo Olympic Games

The morning drama serial“Oshin”(1983)

Vintage cameras usedto produce TV programs

Experimentalcrystal-detector radio receiver

History of NHK

First radio broadcast by Tokyo Broadcasting Station

First nationwide radio broadcast

T o k y o , O s a k a a n d Nagoya Broadcasting Stations merge to form Nippon Hoso Kyokai (Japan Broadcasting Corporation)

The Broadcast Law goes into effect and NHK is re-established as a public broadcaster

First Educational TV broadcast

F i r s t TV broadcas t from NHK’s television studios in Tokyo

1982 Dec. 17S o u n d m u l t i p l e x broadcasts begin on TV

1989 Jun. 1Ful l - s ca l e sa t e l l i t e broadcasting services begin

1985 Nov. 29First teletext service begins

1994 Nov. 25T e s t b r o a d c a s t s o f NHK’s “Hi -Vis ion” HDTV system begin

1999 Oct. NHK WORLD TV begins 24-hour broadcasts

1995 Apr. 3Launch of international television channel

2000 Mar.T h e I n t e r n a t i o n a l Telecommunication Union (ITU) approves H i - V i s i o n a s t h e international studio standard

2003 Feb. 1 O p e n i n g o f N H K Archives

2003 Dec. 1Digital terrestrial TV broadcasting begins

2000 Dec. 1D i g i t a l s a t e l l i t e broadcasting begins

2011 Jul. 24Analog broadcasts end ( w i t h e x c e p t i o n o f areas most severely affected by the Great East Japan Earthquake)

2012 Mar. 31 Analog broadcasts end in Iwate, Miyagi and Fukushima prefectures

2012 Aug.The ITU recommends 8K as the international standard for ultra-high definition television systems for production a n d i n t e r n a t i o n a l program exchanges

2013 Sept. 2“NHK Hybridcast” service commences, enab l ing broadcas t d i g i t a l T V t o b e i n t e g r a t e d w i t h Internet-based contents

2005 Mar.8K (Super Hi-Vision) unveiled at Expo 2005 in Aichi, Japan

2006 Apr. 1 One-Seg service for mobile receivers begins

2006 Nov. 15L i v e H i - V i s i o n transmission from space

2008 Aug. H i - V i s i o n u s e d a s international signal at the Beijing Olympic Games

2008 Dec. 1Launch of “NHK on Demand”

2009 Feb. 2N H K W O R L D T V b e g i n s 2 4 - h o u r English-language service

1971 Oct. 10A l l G e n e r a l T V programs broadcast in color

F i r s t t e l e v i s i o n broadcasts in color

B r o a d c a s t s o f t h e Tokyo Olympic Games, the first Olympics in history to be aired via satellite and in color

Launch of the JAPAN PRIZE, an international contest for educational media

First FM radio broadcast

Live TV coverage of the first person to set foot on the moon

Fi r s t expe r imenta l transmission via satellite between Japan and the U.S. breaks the news of the assassination of P r e s i d e n t J o h n F . Kennedy

Science & Technology Research Laboratories established Broadcasting Culture

R e s e a r c h I n s t i t u t e established

Internat ional radio broadcasts begin

1925 Mar. 22

1928 Nov. 5

1926 Aug. 20

1950 Jun. 1

1959 Jan. 10

1953 Feb. 1

1960 Sept. 10

1964 Oct. 10

1965 Oct. 11

1969 Mar. 1

1969 Jul. 21

1963 Nov. 23

1930 Jun. 1

1946 Jun. 15

1935 Jun. 1

1931 Apr. 6Second radio network goes on air

“The Three Little Pigs”(1960~1967)

Tokyo Sky Treeis the world's tallest

free standing broadcasting tower.

NHK, in cooperationwith the BBC and OBS, screened some of the events

at the 2012 London Olympics in 8K(Super Hi-Vision)

Satellite broadcasting

1925

1930

1940

1950

1960

1970

1980

1990

2000

2010

Opening of NHK'sTokyo Television Station


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