Partner Academy Sponsorships2019-20 North America Sponsorship Packages
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
Kelda BaileyChannel Business Development ManagerMarch 2019
Partner Academy
Agenda § NetApp Sponsorship Opportunities
§ Partner Academy Overview
§ How Partner Academy Helps You
§ Demographics and Highlights
§ Geo Sponsorships
§ Past 2018-19 Partner Academy Cities
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
NetApp Sponsorship OpportunitiesFour major opportunities targeting different audiences
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
All Year Round
NetApp Partner Academy§ Target Partner Sellers§ Events all Year Round§ Events in all Geos§ Multiplier targeting both sales
and technical partner contacts
October and December
NetApp Insight§ Target Customers,
Partner and NetApp SE, PS, Technical
May to June
Partner Forums§ Target Partner
Executives
May to June
Converge§ Target NetApp
Sales
Partner Academy Overview
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
NetApp’s premier in-person enablement event series hosted by local teams attended by 5000+ partners in 50+ cities worldwide
Networking opportunity to foster relationships between Channel partners, Alliances partners, and NetApp sales and technical teams
Partners attend to learn about NetApp strategy and solutions
How Partner Academy Helps You
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
81%Partner Academy attendees come to learn about NetApp strategy and solutions
51%Partner Academy attendees come to network and build relationships
$7.41Attach rate of non-NetApphardware, software, and services for every NetApp $1 NetApp Most Profitable Partners
“ I enjoyed the Partner Pavilion and getting to know the other NetApp partners, especially those of COMMVAULT, VEEAM, and Quick Start.”
Demographics and Highlights
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
4339Attendees YTD
25 Countries Represented
50 Events
$46M Attendee Seller Bookings YTD
Partner Levels
Star 34%
Platinum 15%
Gold 51%
Job Function
Sales 69%
Technical 22%
Marketing 8%
Executive 1%
Operations/Admin 1%
Partner Academy
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
2019-20 North America Sponsorships
Partner Academy
2019-20 North America Sponsorships
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
CONTENT*
§ NetApp speakers promoting your partnership and presenting a mutually agreed-upon solution to attendees. (Platinum only)
ATTENDEE PASSES
§ Passes to attend sessions and network with NetApp and Partner attendees
PARTNER PAVILION
§ Table and placard in exhibit area
§ Your company logo/name included in a Passport Card to drive traffic to your table
PRE-EVENT
§ Your company logo (Platinum only) or company name (Gold only) featured on printed and digital materials, in event invitation and the registration links in your selected cities
2019-20 Sponsorship – North AmericaPlatinum $60,000 (Maximum 3) | Gold $22,000 (Maximum 8) | Silver $16,000 (Maximum 8)
SPONSORSHIP INCLUDES – 11 cities (Platinum and Gold) | 10 cities (Silver)
ONSITE
§ Your company logo featured on a floor standing banner and/or in welcome presentations at the event in your selected cities
§ Your electronic collateral made available to partner attendees
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
Disclaimer: In certain scenarios, NetApp will allow the alliance partner to co-present with the NetApp SME, amount of time and contend has to be approved by Geo. (Technical breakout only)
2019-20 Sponsorship Benefits at a Glance – North AmericaPartner Academy
PLATINUM LEVEL GOLD LEVEL SILVER LEVEL
SPONSORSHIP 3 (invitation only approved by Geo) 8 8
COST $60,000 USD $22,000 USD $16,000 USD
CITIES 11 events 11 events 10 events (excludes Vienna)
CONTENT Content included in presentation delivered by NetApp speaker Not applicable Not applicable
PARTNER PASSES 6 passes 4 passes 4 passes
ELECTRONIC COLLATERAL 2 assets 1 asset 1 asset
SIGNAGE Onstage and one slide registration table One slide registration table N/A
INVITATION Company logo Company name Not applicable
OPT-IN ATTENDEE LIST Yes Yes Yes
PARTNER PAVILION Table and placard Table and placard Table and placard
PASSPORT CARD Yes Yes Yes
Disclaimer: In certain scenarios, NetApp will allow the alliance partner to co-present with the NetApp SME, amount of time and contend has to be approved by Geo. (Technical breakout only)
2019-20 Partner Academy Cities
North AmericaAtlantaBostonDallasHoustonLong BeachMontreal
New York CityPhiladelphiaTampaTorontoVienna
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
*Disclaimer: NetApp reserves the right to alter the cities and dates if necessary.
2019-20 Sponsorship Marketing Opportunities – North AmericaPartner Academy
REGIONAL PARTNER ACADEMY SPONSOR*
$500 USD per cityAs a Regional Partner Academy sponsor, you will receive two (2) passes to attend sessions and network with NetApp and Partner attendees
LUNCHEON SPONSOR
$3,000 USD ($5,000 New York City) limited to 1 sponsor per city
As our luncheon sponsor, your logo will be printed on table signage and the host will highlight your company when lunch begins.
NETWORKING RECEPTION SPONSOR
$3,000 USD ($5,000 New York City) limited to 1 sponsor per city
As our networking reception sponsor, your logo will be printed on table signage and the host will highlight your company when the event begins.
RAFFLE SPONSOR No cost: Provide a raffle prize for your opportunity to introduce yourself and your company when we draw prizes for attendees at the networking reception
SPEAKING ENGAGEMENT Not available
*Disclaimer: Must be a sponsor of the Partner Academy National series to participate as a regional sponsor—
2019-20 Partner Academy Regional Cities
NA Regional Cities*CalgaryChicagoColumbusDenverDetroitLas VegasMinneapolisNashvillePhoenix
PortlandRochesterRTPSalt Lake CitySeattleSunnyvale
*Disclaimer: Must be a sponsor of the Partner Academy National series to participate as a regional sponsor
*Disclaimer: NetApp reserves the right to alter the cities and dates if necessary.
Thank you
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
Partner Academy
2018-19 SeriesPast Partner Academy Cities
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
2018-19 Cities by Geo
Americas* EMEA* APACAtlantaBellevueBostonChicagoDallasDenverHoustonIrvineNew York CityPhiladelphiaPhoenixSunnyvaleTampaTorontoVienna
Aix en Provence (2)Amsterdam (2)BarcelonaBilbaoBordeaux (2)Brussels (2)CopenhagenDubai (2)DuesseldorfFrankfurtHamburgHelsinkiJohannesburg KievKremsLausanne (2)LeipzigLille (2)LisbonLondonLyon (2)
MadridMilanoMoscowMuenchenNantes (2)North of IsraelOsloParis (2)RiyadhStockholmStrasbourg (2)StuttgartToulouse(2)Zurich
CanberraMelbourneSydney
© 2019 NetApp, Inc. All rights reserved. — NETAPP CONFIDENTIAL —
*Disclaimer: NetApp reserves the right to alter the cities and dates if necessary.
