PUBLICPETROSSIAN PRESS BOOK 2015

2014 Platinum Winner Hermes Creative Awards 2014 Finalist Sabre Awards

Alexandre Petrossian of the New York-based caviar company says his Special Reserve Ossetra this season

has a flavor, egg size, and all-around quality that he hasn’t seen in about 20 years. We tasted the caviar at Bloomberg HQ and found it to be gorgeous, fat and

sweet, with a delicate, almost miso-like flavor.“ ][

“ ][ One for you and the rest for you, too. Get them here.

Caviar is historically a pretty popular aphrodisiac and…considering Valentine's Day is quickly approaching, you may

want to indulge in Petrossian's Caviar Showcase for Two. “ ][

If he is a caviar connoisseur or just a lover of fine food, he’ll be thrilled with the Ultimate Caviar Collection

Basket by Petrossian. “[ ]

“[ ]Caviar is one of the world’s greatest delicacies, but did you know of its sexually-stimulating benefits?…For the ultimate luxurious experience, choose a high-quality caviar, such as Petrossian.

“[ ]Have dinner at Petrossian on the West Side. It's this great Caviar place! You'd think it would cost a fortune, but you can

get in and out of Petrossian for about $150.

“[ ]A grand old-fashioned caviar tasting with buckwheat crêpes is at the top of Sheraton’s list of things you should do before it’s too late. Beluga caviar is illegal in the U.S., but Petrossian’s farmed

American and Chinese alternatives suffice.

For a truly romantic Valentine’s lunch or dinner book a table at Petrossian, the legendary midtown eatery known

for fine French cuisine and its world-class offering of caviar, smoked fish and other delicacies.“[ ]

Martha Stewart, Cameron Diaz, Kirsten Dunst, Julianne Hough, Ryan Seacrest are a few celebrities that love Petrossian.

Luscious and decadent flavors…perfect for a secretive rendezvous.“[ ]

If flowers and chocolates don’t say, “I love you,” an expensive caviar gift set might do the trick.…this gift is extravagant“[ ]

So when you are ready to create that night of sensual extravagance, Petrossian Caviar Showcase for Two is a name to remember; they are at the ready to make sure you have all

your caviar needs promptly delivered to your doorstep.“[ ]

The famed caviar brand offers chocolate “caviar,” as in pearl-sized beads of chocolate flavored with stuff like vodka, lemon and cognac. But it’s the clever packaging that really makes this a gift-worthy idea

for Valentine’s Day.“[ ]

If you are looking to impress, this is the spot to take that someone special. Quiet, extravagant, and romantic.“ ][

If“ ][One of the most indulgent and deeply satisfying culinary experience in the world comes in the form of caviar in a beautiful setting. The most extraordinary caviar experience is found inside the gorgeous Petrossian New York, which elevates the ritual of enjoying your caviar to new heights.

Nestled inside the historic Alwyn Court Building on Manhattan’s West Side, and a short walk from Carnegie Hall and the Lincoln Center, Petrossian New York has been the darling of caviar-craving artists, glitterati, New York society, financiers, fine-dining

connoisseurs and legendary musicians since it opened its doors in 1984. Romanian film and theater set designer Ion Oroveanu set the tone for a most delightful culinary experience evoking an Art Deco fine jewelry box. Lalique crystal wall sconces glitter, a magnificent Lanvin chandelier perches overhead, 1930’s bronze sculptures and elegantly etched Erte mirrors grace the dining room. The only thing that outshines the decadent beauty of the dining room is the true draw, the ultimate call of caviar lovers: the food.

The menu reads like an homage to the finer things in life, with a selection of caviar as dizzying as the variety of accompanying fine Champagnes. At Petrossian New York, you can enjoy your variety of caviar on its own, presented in spectacular servers, and dolloped on fresh baked blini. Or you can have your caviar folded into inventive dishes. Their talented chef skillfully works caviar into his menu to complement and enhance a dish rather than overpower the food.

The offerings marry modern French cuisine and Russian fare beautifully, just as you’d expect

from the family who introduced caviar to Paris back in the 1920s. Now a third generation of Petrossians continues to proffer a premier selection of caviar that shines alone or as an accompaniment to delicacies such as foie gras, smoked salmon, and steak tartare.

The avocado and transmontanus caviar comes with a rich crabmeat salad, roasted octopus, coconut gelee, and sorrel sauce. The scallop sashimi and ossetra caviar is served with a champagne broth and complemented by the gentle flavor of lemongrass oil. The caviar and watermelon salad is cool and fresh with

PETROSSIAN NEW YORK is the ultimate destination for caviar and fine dining connoisseurs. Legendary musicians and artists satisfy their caviar cravings at this Art Deco designed caviar wonderland. By Polina Steier

The only thing that outshines the decadent beauty of the dining room is the true draw, the ultimate call of caviar lovers: the food.

“

84 CAVIAR AFFAIR | SPR ING 2015 SPR I NG 2015 | CAV I A R A FFA IR 85

Elegant Beads

Photos by Peter Sukonik

Top Left: Choose your own caviar adventure from Petrossian’s incredible array of caviar offerings. Extraordinary Caviar presentations could include lush and nutty Tsar Imperial transmontanus farm-raised white sturgeon caviar. The beautiful Royal Ossetra caviar is firm, fruity and juicy. The farm raised shimmering Tsar Imperial Kaluga is mellow and rich and comes from the Huso Dauricus sturgeon

Top Right: Linger over intimate conversation and a glass of Champagne at the stylish art deco style mirrored bar in the dining room

Top: The seared Hudson Valley foie gras arrives on a bed of pistachio and date tart. Rhubarb and pineapple and black pepper caramel sauce enhance its rich, buttery flavor.

10 · alexa · New York Post · April 22, 2015

10 · alexa · New York Post · April 22, 2015

…the most famous and recognizable caviar establishment in the world.“ ][