Date post: | 23-Aug-2014 |
Category: |
Lifestyle |
Upload: | andy-sinanaj |
View: | 1,471 times |
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Pitch Deck
Alessio Patron - Project Manager | Marco Martini - Web designerMichele Prandina - Developer | Ani Sinanaj - Developer | Eni Sinanaj -
Developer
The Problem
Fashion e-commerce has worked for a long time with standard apparel
The solutionBottega12 gives a better experience: tailor
made men’s fashion with customization options
Suits, blazers, shirts, coats, shoes, bags, wallets, belts: all made in Italy, 100% certified
US, Bottega12
We create and manage the showcase, the platform where users can build their
apparel. And we keep our fee (50% of the final price)
Flow:
Customer Order Bottega12 (50% $) Maker (50%)
What, the productsWe sell men’s fashion online. The products
are unique, with the added value of “Made in Italy” and the Bottega12 label ... this is our
brand identity.
The makers
We select the best Italian manufacturers to offer the best
combination between design and materials.
Customers
Fashion addicted men, ages 25-50, medium to high income: this is our
target. From all over the world
Market
Common European Union MarketRussia and North AmericaThe rest of the world (as soon as possible)
Our main targets are:
What else
Makers will use Bottega12’s packaging and labels
Our startup will manage customer service
Returns: they belong to the makers!
No warehouse needed
Bottega12 is social: users can follow each other and discover new trends
Market
It is difficult to quantify a very mature market in the niche of tailor made products. For example Yoox ships 4 million products per year worldwide!
Our initial target for the first year of operation is 10,000 deliveries (30 per day) with an average value of 300 Euro per shipment.
Our marketing plan is focused on the EU (in particular UK and Germany), because we want to invest in the US when we will be stronger
CompetitorsIndochino, Bleuflamme, Blanklabel, Tailor4less...
But ...Bottega12 is the only one to offer real Italian production => Design / Style / QualityAn example? Our suits can be made of Zegna or Loro Piana fabrics.
Numbers
A prediction of revenue of the 1st year of activity (amounts in USD)
Our target: 30 sales per day
Investment
The seeding capital we need is almost 300K USDThis is how we would use it:
The teamWe are 5 guys, all living in the Venice area, Italy
Ani Sinanaj
Eni Sinanaj
Alessio Patron
Michele Prandina
Marco Martini
Meanwhile we are building the website - based on Magento - and the mobile apps (iOS, Android)
Ani, Eni and Michele are developers
Marco is a web designer
Alessio manages the project and selects the makers (has already selected a few makers)
Contacts
Email: [email protected]
Phone (USA): 011 651 270 5767
Phone (Italy): 0039 338 728 2839
Skype: CallBottega12