ETERNA Mode GmbH PRESS INFORMATION Exclusive prints and casual luxury: Premium blouses by ETERNA Trend Report Blouse Autumn/Winter 2020 The autumn/winter 2020 collection plays on contradictions. In addition to wide silhouettes that interpret the trend theme of volume, there are numerous fitted blouses. The classic shirt in a pure style is paired with striking prints on flowing fabrics. The uniform, stylish signature of the Premium line is reflected in the bold eye-catching designs on delicate materials. Juli delivery Bohemian Fantasy | 1863 by ETERNA | Premium Autumn starts with warm colours, such as cognac, rust and pumpkin, combined with blue and off-white. They appear on painterly, graphic print designs and patch designs, all developed exclusively for ETERNA. The trend theme of volume adds more body to the cuts, as a blouse in white, bleu and striped cotton and cotton stretch demonstrates. This trend is reflected in the key piece, a shirt with flap pockets. The wide shirt made of flowing Tencel fabric with reverse side finish can be worn as a trendy overshirt, as a stand-alone single piece or as part of a layered look. On the other hand, fitted blouses are making a strong comeback. They come in a mini-dot design in the new viscose-satin stretch material. Likewise, cotton-silk blend styles with a subtle sheen draw their pure elegance from the trend towards tailoring. Postfach 14 31 94004 Passau, Germany Medienstraße 12 94036 Passau, Germany Press pictures and press releases available for download: https://presse.eterna.de Username: presse Password: handel Phone: +49 851 9816 - 0 Fax: +49 851 9816 - 470 E-Mail: [email protected]www.eterna.de
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ETERNA Mode GmbH
PRESS INFORMATION
Exclusive prints and casual luxury: Premium blouses by ETERNATrend Report Blouse Autumn/Winter 2020
The autumn/winter 2020 collection plays on contradictions. In addition to wide silhouettes that interpret the trend theme of volume, there are numerous fitted blouses. The classic shirt in a pure style is paired with striking prints on flowing fabrics. The uniform, stylish signature of the Premium line is reflected in the bold eye-catching designs on delicate materials.
Juli deliveryBohemian Fantasy | 1863 by ETERNA | Premium
Autumn starts with warm colours, such as cognac, rust and pumpkin, combined with blue and off-white. They appear on painterly, graphic print designs and patch designs, all developed exclusively for ETERNA.
The trend theme of volume adds more body to the cuts, as a blouse in white, bleu and striped cotton and cotton stretch demonstrates. This trend is reflected in the key piece, a shirt with flap pockets. The wide shirt made of flowing Tencel fabric with reverse side finish can be worn as a trendy overshirt, as a stand-alone single piece or as part of a layered look.
On the other hand, fitted blouses are making a strong comeback. They come in a mini-dot design in the new viscose-satin stretch material. Likewise, cotton-silk blend styles with a subtle sheen draw their pure elegance from the trend towards tailoring.
August deliveryUrban Uniform | 1863 by ETERNA | Premium
August sends a strong colourful message with lilac, sage and olive. Fabric blends combining viscose and silk crepe feature graphic monochrome and multi-colour designs.
The focus is on feminine silhouettes and smart details: tunics exhibit newly interpreted dot designs on high-quality viscose-satin. A white statement blouse is impressive with dropped shoulders and smocked details at the back. A Peter Pan collar embellishes fitted designs in marine, sage and white.
New is the casual luxury capsule collection with sporty, washed blouses in monochrome twill. They combine a casual feeling with a relaxed premium look. Thanks to soft texture and deconstructed collars and cuffs, the shirts exude a relaxed and uncomplicated air with a touch of luxury provided by the slight sheen and soft fabric. The blouses are available in white, rosé, bleu and dot designs; the monochrome models are also available in fitted silhouettes. Highlight details such as an orange neon stitching on the button hole add a distinctive touch to the casual luxury blouses.
September deliverySoul Care | 1863 by ETERNA | Premium
Natural beige, nude tones, wool white, terracotta, black - a refined colour palette with warm shades defines the fashion perspective in September. The prints also draw from these elegant colour resources - among them, leopard prints designed exclusively for ETERNA, which appear in tunics and dresses. In addition, multicolour graphic designs round out the diversity of designs.
Feminine, monochrome blouses with a stylish tie-neck collar are made of novel, elegantly flowing Lyocell fabrics made of a sustainable yarn called ‘Fillsens’.
The new viscose-satin stretch material, introduced in the July delivery, makes an appearance again. In the current delivery, it is featured in a colour scheme that is typical of September. In a figure-hugging fit, it reinterprets the classic forms and reveals skilful tailoring.
Trusty silks take the stage in new silhouettes. Refined blouses exude a modern premium look.
In autumn and winter, delicate premium knitwear is the perfect companion for ETERNA premium blouses. For a full range of combinable items, the ‘1863 by ETERNA’ collection also includes cardigans, sleeveless jumpers, jumpers and scarves. In colours coordinated to those of the overall collection, they perfectly round out the look of the blouses.
Cashmere knitwear is available in wool white, camel, black, rust and grey-melange. The styles vary from softly cascading long cardigans to a voluminous, widely cut sleeveless jumper and a casual, oversized cardigan to matching, large-format scarves.
PRESS PICTURES AUTUMN/WINTER 2020
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