Date post: | 13-Jan-2016 |
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That Promote You and Your Listings
eMarketing Tools
• Personalized Flyers
• NRT Do Not Contact
• Client Connect
• Realtor.com & CBOnline
Enhanced Personal Branding
Enhanced Property Features
Single Point of entry to Enhance Property Views
•Online Showing Reports
Quick Nav: Personalized Flyers
• 38 Options
• Multiple Topics
• Personalize with Your Photo
and Contact Info
• Send as an attachment (pdf)
• Send as an eBlast (jpg)
Personalized Flyers Agent Branded eMarketing
Tools
Personalized Flyer Options
You can Download as a jpg, Preview or Personalizeyour Flyers.
Personalize your Flyer
Create your Personalized Flyer then Print or save asa pdf.
CB Resource Center
Do Not Contact & Client Connect
NRT Do Not Contact
Email Address
Password
NRT Do Not Contact
PHONEFAX
ADD OR
SEARCH
Phone Number Search
Excel Verify
• eOpen House Alerts
• eJust Listed Alerts
• ePrice Change Alerts
• eProperty Flyers
• eNewsletters
• eMail Note Cards
Client Connect Agent Branded eMarketing Tools
NRT CBOnline Admin
Email Address
Password
Select E-mail and Client Tools >> E-mail Tools.
Accessing Client Connect
Personalized and Customizable
All BRANDED TO YOU!
• To Promote Properties
• To Promote Yourself
• To Communicate with Clients
• To Automate Consistent Contact
• To Develop an Ongoing eMarketing Campaign
Use Client Connect
•Send customized tool to yourself and then forward to recipients using OWA/Outlook.
•An Opt-Out message must be added manually when using this method i.e “If you would prefer to not receive these e-mails please reply with OPT-OUT in the subject line”
Best Practice
CBResource Center.com
CBRB’s Relationship with Realtor.com
– Enhanced Listings Views:• Customizeable Headline• 25 Jumbo Property Photos• Detailed Property Description (up to 2500 characters)• Photo Captions• Special Advertising Message• Open House Alerts
– Agent Branded Skyscraper Advertising• Personalized Slogan
Direct access to You via Lead Router
Realtor.com The #1 Real Estate Website
StandardView
Showcase/EnhancedView
Realtor.com Search Results
Applied to all of your Property Listings Automatically
Realtor.com Enhanced Listing Display
Branded Skyscraper Advertising provides:
Agent Photo
Agent Contact Info
Direct link to CBOnline/yourname
Customized Slogan
Customizable Headline
25 Jumbo Photos
Detailed Property
Description
Special Message
$99 Value
Open House Alerts
Request More Details
Direct Contact to you via Lead Router
Realtor.com
1
3
2
4
Click to view the Jumbo Photo Gallery
Realtor.com (Coldwell Banker)
Realtor.com (Other Broker)
Realtor.com Internet Showing Report
Detailed reports display Weekly and Monthly Showing Trends
PrintorEmail
Realtor.com Tools for Realtors
1
2
3
Realtor.com Sign In
Sign in using MLS ID and password
Choose “Chicago” from the drop down
Realtor.com Control Panel
Add Agent Slogan
ScrollDown
Add 2nd Rotating Headline
Headline 1 is filled
automatically by the
headline text
entered in CBOnline
Admin – You can
add a 2nd Headline
and the two will
fade back and forth.
Internet Showing Report
ColdwellBankerOnline Admin
Email Address
Password
Enhance listing on CBOnline AND Realtor.com
• Administer Photos for all Websites
• Administer CBOnline Map
• Property Enhancements: Realtor.com and CBOnline.com
• Headline Banner• Scrolling Text (CBOnline) - Advertising Message
(Realtor.com)• Detailed Property Information• Upload Virtual Tours, Video Tours and Floor Plans
• View Property Statistics (CBOnline.com only)
Single Point of
Entry
for Enhancements
to CBOnline and
Realtor.com
Guides are located in your New Associate Development Reference Book
ColdwellBankerOnline Internet Showings
Auto Feed
• ColdwellBankerOnline.com• ColdwellBanker.com• Realtor.com• Trulia.com• Zillow.com
On-line Showing Reports
Internet Showings Reports
Re-Cap
• Personalized Flyers
• NRT Do Not Contact
• Client Connect
• Realtor.com & CBOnline
Enhanced Personal Branding
Enhanced Property Features
Single Point of entry to Enhance Property Views
•Online Showing Reports
To Promote you and your listings