82191 05/03 1
GE Financial
For Representative Use Only: Not for Public Use or Distribution
The best just got better!
Privileged ChoicePrivileged Choiceand and
Classic SelectClassic Select
Producer Product Training
sm
sm
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GE Financial
82191 05/03
Training Disclaimer
The following slides constitute a complete legal and compliance approved training program. Removal of slides to shorten the
existing training program is acceptable. However, no changes to any slides or use of any slides individually
is permitted without resubmission to GE legal and compliance review.
The following training program is subject to variation by state and does not include all state variations. For state
specifications, please refer to the brochure.
Strict adherence to this policy is required.
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GE Financial
82191 05/03
Training Overview
Product Overview 30min
High Level Positioning 30min
Features and Benefits 2 hrs
Plan Designs 2 hrs
Submitting an Application 45min
Underwriting 45min
Claims 45minTotal Training Time 7hrs 15min
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GE Financial
82191 05/03
PRODUCT OVERVIEW
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GE Financial
82191 05/03
The best just got better!
Consumers
GE Financial
-Privileged Choice-
-Classic Select-Distribution
ChannelA Portfolio Built on Shared Goals
and Long-Term Viability!
Product Goals
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GE Financial
82191 05/03
To bring “state of the art” answers for the increasing Baby
Boomer market To help our producers remain competitive To address the ever changing regulatory and care delivery
environment Market Economics
Long Term Price Stability & Product Competitiveness
Why Bring New Products to Market?
New Product
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GE Financial
82191 05/03
Size of Opportunity Today
Demographic Age WaveTidal Wave of 76 Million Baby
Boomers Coming
$13 Million LTC Premium Potential Per Day!!
$64,342,800,000 Market
x 90% Haven’t Bought***
$58 Billion Untouched
• Baby Boomers Are Aging
• Every 7 Seconds Another Turns 50
• And, 60% of Them LTC Eligible
61,000,000 People Over 50 Years Old*
x 60% Eligible for LTC**
x $1758 Average Annual Premium
$64,342,800,000 A Year Market
• People Are Living Longer
• 26% of U.S. Population Over Age 65
Being Siphoned Through An Eye Dropper
An Ocean of Opportunity
* 2000 Census Bureau** 1998 Life Plan Inc. study*** February 12, 2001 ACLI Statistics
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GE Financial
82191 05/03
…and the market continues to GROW!
Opportunity
105 Million More Potential Buyers in The Pipeline!
In 2000, the baby boomer was 36-54 years old.
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GE Financial
82191 05/03
The best just got better!
What’s Good for the Consumer?
The Consumer
Flexibility (a la carte options) and More Choices!
Customization to meet Price and Value Needs
History of Rate Stability
Improved Contract Language
Prevailing expense limitations removed
More liberal eating definition (ADL)
More robust Home Health Care provision
Liberalized Assisted Living Facility definition
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GE Financial
82191 05/03
More Choices = More Sales
What’s Good for Distribution?
The Producer
Tools to Help You Sell Ease of Doing Business Customized to client needs Makes competitive comparisons easier…Apples to Apples Meets Competitors Head On…Raises the bar
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GE Financial
82191 05/03
HIGH LEVEL POSITIONING
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GE Financial
82191 05/03
Industry Sales
Top Individual LTC Carriers
SOURCE: LIMRA International 2002 and 2003 LTC Sales
*Includes Bankers Life & Casualty, Conseco Health Insurance Co., Conseco Senior Health Insurance Co., and Pioneer Life Insurance Co.
**Includes Fortis Companies
*** Includes Life Investors Insurance. Co. of America, Monumental Life Insurance Co., AUSA Life Insurance. Co., Inc., Peoples Benefit Life Insurance Co. Transamerica Life Insurance Co., Transamerica Occidental Life Insurance Co and Transamerica Occidental of New York.
**** Formerly Aid Association for Lutherans & Lutheran Brotherhood
Company2002 Annualized
Premium In-Force (MM)
1) GE
2) CONSECO*
3) Hancock**
4) C N A
5) Aegon***
6) Penn Treaty
7) UNUM
8) IDS
9) Thrivent****
10) Allianz
$ 1,466.0
874.1
711.5
487.2
430.7
345.2
263.2
249.1
205.3
155.9
2002 New Premium Sales (MM)
$ 248.4
89.3
131.1
75.9
63.2
4.4
64.4
25.4
28.1
41.4
02/01 Growth
1%
(9)%
31%
21%
1%
(91)%
(18)%
(11)%
(7)%
(1)%
2002: $1 Billion in Industry Sales – 5% increase
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GE Financial
82191 05/03
FEATURES & BENEFITS
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GE Financial
82191 05/03
Introducing….Two New Products!!
Two Products…the best just got better!
Privileged Choice
- Comprehensive Coverage
- Inclusive Plan
Flagship
Product!
Classic Select
- Comprehensive Coverage
- Modular Design
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GE Financial
82191 05/03
Benefit Eligibility
Help is needed with at least 2 of the 6 Activities of Daily Living and
expected to be needed for at least 90 days
Bathing
Dressing
Continence
Toileting
Transferring
Eating (New less restrictive definition!)
- OR-
Severe cognitive impairment (e.g. Alzheimer’s)
New less restrictive eating ADL definition!
One qualifies for covered benefits when…
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GE Financial
82191 05/03
Monthly/ Daily Maximum
ChoiceChoice
Ages 18 - 79: $30 - $250 daily
Ages 80 - 84: $30 - $150
Increments of $10
Ages 18-79: $1.500 to $12,000
Ages 80 - 84: $1,500 to $6,000
(2, 3, & 4 year benefit plans only)
Increments of $100
Privileged ChoicePrivileged Choice Classic SelectClassic Select
Ages 18 - 79: $50 to $400
Ages 80 - 84: $50 to $200
Increments of $5
Monthly Maximum Daily Maximum
Reduced Home Care Option
Can choose to reimburse up to 50% of Daily Maximum
Not available with all optional riders
Daily Maximum
Added Cost Option
Monthly Maximum
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GE Financial
82191 05/03
Benefit Multiplier- Individual Plan
ChoiceChoice Privileged ChoicePrivileged Choice
730 (2yrs)
1095 (3yrs)
1460 (4yrs)
2190 (6yrs)*
Unlimited*
Individual PlanDays
Classic SelectClassic Select
*Not available for individuals ages 80 to 84.
24 (2yrs)
36 (3yrs)
48 (4yrs)
60 (5yrs)*
72 (6yrs)*
96 (8yrs)*
120 (10yrs)*
Unlimited*
Individual PlanMonths
730 (2yrs)
1095 (3yrs)
1460 (4yrs)
1825 (5yrs)*
2190 (6yrs)*
2920 (8yrs)*
3650 (10yrs)*
Unlimited*
Individual PlanDays
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GE Financial
82191 05/03
Benefit Multiplier- Shared Plan
ChoiceChoice Privileged ChoicePrivileged Choice
1095 (3yrs)
1460 (4yrs)*
2190 (6yrs)
2920 (8yrs)
4380 (12yrs)
Shared PlanDays*
Classic SelectClassic Select
*Not available for individuals ages 80 to 84.
48 (4yrs)
72 (6yrs)
96 (8yrs)
120 (10yrs)
144 (12yrs)
192 (16yrs)
240 (20yrs)
Shared PlanMonths*
1460 (4yrs)
2190 (6yrs)
2920 (8yrs)
3650 (10yrs)
4380 (12yrs)
5840 (16yrs)
7300 (20yrs)
Shared PlanDays*
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GE Financial
82191 05/03
Lifetime Maximum Benefit (Personal Benefit Account)
How to calculate…
Monthly/DailyPurchase Maximum
Benefit Multiplier
x = Initial Lifetime Maximum (Personal Benefit Account)
Monthly vs. Daily (Lifetime Maximum)
Monthly Purchase Maximum = $1500 Daily Purchase Maximum = $50
Benefit Multiplier = 72 (6yrs) Benefit Multiplier = 2190 (6yrs)
Lifetime Maximum = $108,000 Lifetime Maximum = $109,500
Privileged ChoicePrivileged Choice Classic SelectClassic Select
X X
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GE Financial
82191 05/03
Classic Select Without Optional Monthly Maximum
$50 Daily Maximum Without Monthly Maximum
Home Care
Total cost incurred for covered services in June = $1,325
Eligible reimbursement for all covered costs = $800
June
Sun Mon Tue Wed Thu Fri SatActual Cost
Reimbursable Amount
150$ -$ 100$ -$ 50$ -$ 75$ 375$ 200$ x x x x75$ -$ 50$ -$ 50$ -$ 75$ 250$ 200$
x x x x200$ -$ 75$ -$ 50$ -$ 75$ 400$ 200$ x x x x75$ -$ 75$ -$ 75$ -$ 75$ 300$ 200$
x x x x
1,325$ 800$
x = up to the daily reimburseable amount
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GE Financial
82191 05/03
Classic Select With Optional Monthly Maximum
$50 Daily Maximum With Monthly Maximum ($1,500)
Home Care
Total cost incurred for covered services in June = $1,325
Eligible reimbursement for all covered costs = $1,325
June
Sun Mon Tue Wed Thu Fri SatActual Cost
Reimbursable Amount
150$ -$ 100$ -$ 50$ -$ 75$ 375$ 375$
75$ -$ 50$ -$ 50$ -$ 75$ 250$ 250$
200$ -$ 75$ -$ 50$ -$ 75$ 400$ 400$
75$ -$ 75$ -$ 75$ -$ 75$ 300$ 300$
1,325$ 1,325$
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GE Financial
82191 05/03
Elimination Period
ChoiceChoice Privileged ChoicePrivileged Choice
Home and Community Care
0 Days
Facility Care
50-days 100-days
When you use a Privileged Care Coordinator, the Elimination Period is reduced 1 day for every day Home Community Care benefits are received
Home and Community Care
0 Days
Facility Care
30-days 90-days 180-days
When you use a Privileged Care Coordinator, the Elimination Period is reduced 1 day for every day Home Community Care benefits are received
Classic SelectClassic Select
Facility Care
30-days 90-days 180-days
When you use a Privileged Care Coordinator and purchase the Home Care Elimination Period Optional Rider, the Elimination Period is reduced 1 day for every day Home Community Care benefits are received
30-days 90-days 180-days
Home and Community Care
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GE Financial
82191 05/03
Inflation Protection
ChoiceChoice Privileged ChoicePrivileged Choice
Benefit Increase Options
Compound
Equal
None
No Claims Offset
Benefit Increase Options
Compound
Equal
None
No Claims Offset
Classic SelectClassic Select
Benefit Increase Options
Compound
Equal
None
Claims Offset
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GE Financial
82191 05/03
No Claims Offset vs. Claims Offset$100 Daily Maximum (at the start of the claim)
78,5
66
120,
820
165,
186
211,
770
260,
683
365,
970
482,
048
84,5
07
133,
098
186,
337
244,
567 30
8,15
5
475,
637
722,
675
-
100,000
200,000
300,000
400,000
500,000
600,000
700,000
800,000
2 Year 3 Year 4 Year 5 Year 6 Year 8 Year 10 Year
Tota
l Cla
ims
Pay
able
Ass
umin
g M
axim
um D
aily
Ben
efit
Pai
d un
til a
ll B
enef
its a
re E
xhau
sted
Claims Offset No Claims Offset
7.6%
18.2%
12.8%15.5%
10.2%
49.9%
30.0%
Compound Inflation Protection
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GE Financial
82191 05/03
Restoration of Benefits
Restoration of Benefits restores the depleted portion of the personal benefit account if, after benefits are paid, the policyholder is not benefit eligible for 180 consecutive days
Example – Individual PolicyOriginal policy amount = $146,000Reduced by claims paid ($50,000) to $96,000Restored after 180 days without benefit eligibility- $146,000
How does it work?
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GE Financial
82191 05/03
Available Discounts
ChoiceChoice Privileged ChoicePrivileged Choice Classic SelectClassic Select
25% Discount
Couples Discount
25% Discount
40% Discount
(if 1 policy issued)
(if both policies issued )
Couples Discount
25% Discount
40% Discount
(if 1 policy issued)
(if both policies issued)
Couples Discount
Total Cumulative Discount Opportunity 50%
Preferred Health Discount
10% Discount 10% Discount 10% Discount
Preferred Health Discount
Preferred Health Discount
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GE Financial
82191 05/03
Preferred Health Discount
Preferred Health Discount may be determined at the time of application
Determined by the first 10 questions on the application
For Shared Coverage plans each applicant is eligible for this discount
How does it work?
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GE Financial
82191 05/03
Couples Discount
Married or
“Committed” relationship consisting of all of the following conditions:
• Two people living together for 3 years and
• In a committed relationship as domestic partners or family members and
• Share basic living expenses and
• Not married to each other, or to anyone else or
• Belong to the same generation of the same family
Couples Definition
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GE Financial
82191 05/03
Required Couples Form
Newly revised form required for “committed relationship” (non-marrieds)
• 3 year requirement
Form needs to be submitted with every application seeking applicable couples discounts
Form available for order and in pdf format on the web for download
NEWLY Required
Version
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GE Financial
82191 05/03
Couples Discount
Preferred Health Discount only
Couples Discount only
Both discounts
One IssuedBoth Issued
Separate Policies
10%
25%
35%
10% (each qualifying policy)
40% (each qualifying policy)
50% (each qualifying policy)
*For shared coverage a 40% discount is built into the rates; With the 10% preferred health discount available to each qualifying applicant
Couples Discount Calculations (both people in couple are eligible and apply*)
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GE Financial
82191 05/03
Survivorship
ChoiceChoice Privileged ChoicePrivileged Choice
10 year survivorship benefit INCLUDED in the base plan
First 10 years must be claim-free
10 year survivorship benefit INCLUDED in the base plan
First 10 years must be claim-free
Added Cost Option
7 year survivorship benefit without regards to claims
Classic SelectClassic Select
Added Cost Options
2 ADDED Cost Options
10 year benefits without claims
7 year survivorship benefit without regards to claims
Survivorship benefit NOT INCLUDED in the base plan
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GE Financial
82191 05/03
International Coverage
ChoiceChoice Privileged ChoicePrivileged Choice
NOT AVAILABLE INCLUDED in the base plan
Classic SelectClassic Select
NOT AVAILABLE
Covers care and support services in a covered facility out-of- country (i.e. outside the United States and its territories)
Covers out-of-country nursing home care
Reimbursement up to 75% of policy’s monthly maximum
Payment limited to 48 months and Lifetime Maximum, but never greater than the policy’s Lifetime Maximum Benefit
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GE Financial
82191 05/03
Facility Benefits/Bed Reservation
ChoiceChoice Privileged ChoicePrivileged Choice
Reimburses expenses up to the Daily Maximum
For LTC facility
Reimburses expenses up to the Monthly Maximum
For the following:
Nursing Home
Assisted Care Facility
Classic SelectClassic Select
Reimburses expenses up to the Daily Maximum
For the following:
Nursing Home
Assisted Care Facility
Added Cost Option
Monthly Maximum
Bed Reservations Bed Reservations
50 days per year 60 days per year
Bed Reservations
30 days per year
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GE Financial
82191 05/03
Covered Facilities
Licensed Nursing Homes
Assisted Care Facilities
• 24 hr a day assistance/supervision; and
• 10 or more resident inpatients
AND
• Licensed or Certified
OR
• Other Facilities acting within all applicable laws that meet the following criteria:
• Maintains records for all care and services provided
• Duly licensed physician or nurse on duty or on call at all times
• Employs an awake employee at all times
• Has appropriate procedures for administering prescribed medications
• Provides at a minimum assistance with bathing and dressing
• Provides at a minimum 3 meals a day
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GE Financial
82191 05/03
Home Care Benefit
ChoiceChoice Privileged ChoicePrivileged Choice
Reimburses Prevailing Expenses up to the Monthly Maximum
Reimburses Actual Expenses up to the Monthly Maximum
Classic SelectClassic Select
Reimburses Actual Expenses up to the Daily Maximum
NO more prevailing expense language Covered care and support services in the home not normally provided by someone
who resides in the home
• Skilled Services
• Home Health Aides and Personal Care Attendants
• Homemaker Services
• Chore Services
• Community Care
• Hospice Care
• Adult Day Care Privileged Care Coordination Services can be used to coordinate these services
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GE Financial
82191 05/03
Home Care Benefit Breakdown
GE Home Care benefits includes coverage provided by unlicensed/uncertified aides
GE’s Homemaker/Chore Services DO NOT require the services of a trained aide or attendant
Home Care
85% Home CareOf this….
Greater than 60% is care that could be provided by Non-Licensed, Non-Certified, Informal Caregivers who are NOT affiliated with a Home Care Agency
GE Claims Breakdown
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GE Financial
82191 05/03
Caregiver Training
ChoiceChoice Privileged ChoicePrivileged Choice
Caregiver Training Caregiver Training
5 x Daily Maximum
20% of the Monthly Maximum
Classic SelectClassic Select
Caregiver Training
5 x Daily Maximum
Training for an unpaid caregiver to care for you in your home
Training can be received while confined to a facility
Expected to enable you to go home
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GE Financial
82191 05/03
Respite Care
ChoiceChoice Privileged ChoicePrivileged Choice
Respite Care Respite Care
21 days per year 30 days per year
Classic SelectClassic Select
Respite Care
21 days per year
Care available under the following Benefits:
• Nursing Home
• Assisted Care Facility
• Home Care
Elimination Period does not apply
Respite Care Definition
Short-term care provided to relieve the person who normally provides unpaid care in your home
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GE Financial
82191 05/03
Equipment Benefit
ChoiceChoice Privileged ChoicePrivileged Choice
Equipment Benefit Equipment Benefit
50 x Daily maximum 2 x Monthly maximum per lifetime
Classic SelectClassic Select
Equipment Benefit
50 x Daily maximum per lifetime
Benefit pays for expenses incurred for purchase or rental of supportive equipment
Equipment must assist in relieving direct physical need
The plan of care must indicate the equipment benefit will enable home stay of at least 90 days
Examples
• Pumps / devices for intravenous injection
• Ramps for movement within the residence
• Grab bars
• Stair lifts for movement within the home
• Expenses include installation fees, labor and related costs.
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GE Financial
82191 05/03
Shared Benefit Plan
ChoiceChoice Privileged ChoicePrivileged Choice
Single Owner
NO RIGHT to Sever
Joint Owners
Split available upon divorce or final separation
Classic SelectClassic Select
Joint Owners
Split available upon divorce or final separation
25% of applicants apply for shared plans
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GE Financial
82191 05/03
PRICING ANDPLAN DESIGNS
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GE Financial
82191 05/03
Pricing Exercise Requires Strong Database, U/W And Claims Experience, Intuition, Discipline & A Sense Of Balance Between
Competing Influences
Disciplined Pricing Process
The Theory
The Reality
Input To Pricing:
ExperienceCompetitionRegulation
Verify Assumptions to be certain they are
reasonable
DeterminePrices & Features
Experience Develops Slowly Need To Price On An Overall Basis Competition Plays A Role Margins for Stability Built Into Pricing Assumptions
Product Pricing Practice
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GE Financial
82191 05/03
Included in Privileged Choice:
Classic Select + about17%
If Customer Prefers 2 or more Riders, Consider the Cost of Privileged Choice
• 0 day Elimination Period
• Monthly Maximum
• 10 Year Survivorship
• No claims offset (Inflation protection)
• International Coverage
• Bed Reservation
• Respite Care
• Equipment
• Care Giver Training
Sample Product Plan Pricing
Privileged ChoicePrivileged Choice Classic SelectClassic Select
9% 0 Day Elimination Period
6% Monthly Maximum
Survivorship
15% 7 years
9% 10 years
(15%)* 50% Home Care
% Premium
*can not purchase 0 day EP and Monthly Max with this rider.
Optional Rider
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GE Financial
82191 05/03
Suitability
A Word About Suitability of Purchase
All agents are REQUIRED to determine whether the purchase of long term care insurance is appropriate (suitable) for the applicant
Factors in Making the Determination
The ability to pay for the proposed coverage
The applicant’s goals and needs for the product
The values, benefits and costs of the applicant’s existing insurance
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GE Financial
82191 05/03
Suitability
Suitability Guidelines for Privileged Choice and Classic Select
Purchase of either a Privileged Choice or Classic Select long term care insurance policy would NOT be suitable if:
The applicant has <$10k in annual income or
The applicant has <$20K in assets to protect
The applicant is eligible or about to be eligible for Medicaid
The applicant's only source of income is Social Security
The applicant otherwise has limited assets
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GE Financial
82191 05/03
Premium Comparisons 5-Year 90/100 day Elimination Period, $100 Daily Maximum
Apples-to-Apples includes: GE Classic Select: Mo. Benefit, 0-day HC EP Allianz: Wk HC Prudential: Mo. Benefit Hancock: Mo. Benefit, 0-day HC EP, Cash Benefit MetLife: HC Plus Benefit LBL: Wk HC, Waiver of Premium for HC All Married Apples-to-Apples Rates Include Survivorship
Married Preferred, Compound Inflation
Classic Select
Privileged Choice
40 695 810 688 664 495 584 592 641 50245 710 825 688 733 568 661 626 761 59750 750 870 703 802 623 754 721 857 67255 800 930 794 994 752 906 854 1005 78860 1035 1215 1013 1185 971 1150 1002 1310 102765 1405 1650 1394 1619 1320 1594 1449 1789 140370 2110 2475 2059 2405 1980 2391 2298 2656 208375 3445 4035 3185 3779 3043 3890 3256 3961 310680 5545 6480 4734 --- --- 6163 5153 5724 4489
Age
GE Capital Assurance Allianz: Future Care
Select
Prudential: LTC By Design
John Hancock Custom
MetLife Ideal Lincoln SeniorLinc
Premier
UNUM : Indemnity
UNUM : Re-
imbursement
Base Plan
Married Preferred, Compound Inflation
Classic Select
Privileged Choice
40 862 810 855 852 674 607 749 699 54845 880 825 855 940 774 688 793 830 65250 930 870 874 1028 849 784 913 934 73355 992 930 986 1274 1023 942 1081 1095 85960 1283 1215 1237 1520 1323 1196 1268 1428 112065 1742 1650 1671 2077 1797 1658 1833 1914 150170 2616 2475 2424 3084 2696 2511 2907 2814 220875 4272 4035 3681 4760 4143 4084 4119 4119 323180 6876 6480 5368 --- --- 6471 6519 5838 4579
Age
GE Capital Assurance Allianz: Future Care
Select
Prudential: LTC By Design
John Hancock Custom
MetLife Ideal Lincoln SeniorLinc
Premier
UNUM : Indemnity
UNUM : Re-
imbursement
Apples-To-Apples
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GE Financial
82191 05/03
Premium Comparisons Lifetime 90/100 day Elimination Period, $100 Daily Maximum
Apples-to-Apples includes: GE Classic Select: Mo. Benefit, 0-day HC EP Allianz: Wk HC Prudential: Mo. Benefit Hancock: Mo. Benefit, 0-day HC EP, Cash Benefit MetLife: HC Plus Benefit LBL: Wk HC, Waiver of Premium for HC All Married Apples-to-Apples Rates Include Survivorship
Married Preferred, Compound Inflation
Classic Select
Privileged Choice
40 985 1155 898 850 790 800 658 842 66045 1005 1170 904 938 857 906 696 997 78250 1055 1230 922 1026 948 1033 802 1111 87155 1115 1305 1040 1272 1128 1241 949 1290 101260 1485 1740 1358 1517 1512 1576 1114 1683 132065 2025 2370 1856 2073 2121 2184 1610 2300 180470 3040 3555 2727 3078 3113 3276 2553 3466 271875 4940 5775 4172 4838 4760 5328 3618 5231 410380 7950 9300 6165 --- --- 8442 5726 7510 5890
UNUM : Re-
imbursement
UNUM : Indemnity
John Hancock Custom
MetLife Ideal Lincoln SeniorLinc
Premier
Prudential: LTC By Design
Age
GE Capital Assurance Allianz: Future Care
Select
Base Plan
Married Preferred, Compound Inflation
Classic Select
Privileged Choice
40 1221 1155 1115 1090 1075 832 833 917 72045 1246 1170 1123 1203 1167 942 881 1087 85250 1308 1230 1145 1316 1290 1075 1014 1211 94955 1383 1305 1292 1631 1536 1291 1201 1406 110360 1841 1740 1658 1946 2058 1639 1409 1834 143965 2511 2370 2224 2658 2888 2271 2036 2462 193170 3770 3555 3210 3947 4239 3440 3230 3674 288175 6126 5775 4821 6093 6482 5595 4577 5440 426780 9858 9300 6991 --- --- 8864 7243 7660 6008
UNUM : Indemnity
UNUM : Re-
imbursement
John Hancock Custom
MetLife Ideal Lincoln SeniorLinc
Premier
Prudential: LTC By Design
Age
GE Capital Assurance Allianz: Future Care
Select
Apples-To-Apples
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GE Financial
82191 05/03
Premium Comparisons5-Year 90/100 day Elimination Period, $100 Daily Maximum
Apples-to-Apples includes: GE Classic Select: Mo. Benefit, 0-day HC EP Allianz: Wk HC Prudential: Mo. Benefit Hancock: Mo. Benefit, 0-day HC EP, Cash Benefit MetLife: HC Plus Benefit LBL: Wk HC, Waiver of Premium for HC All Married Apples-to-Apples Rates Include Survivorship
Single Preferred, Compound Inflation
Classic Select
Privileged Choice
40 1251 1458 983 806 647 709 790 733 57545 1278 1485 983 890 743 803 835 762 68250 1350 1566 1005 974 815 916 962 979 76855 1440 1674 1134 1206 983 1100 1139 1149 90160 1863 2187 1448 1439 1270 1397 1337 1497 117465 2529 2970 1992 1966 1726 1936 1932 2044 160370 3798 4455 2941 2920 2589 2904 3064 3025 238075 6201 7263 4551 4589 3979 4723 4342 4527 355080 9981 11664 6763 --- --- 7483 6871 6541 5131
UNUM : Re-
imbursementAge
GE Choice II Allainz: Future Care
Select
Prudential: LTC By Design
John Hancock Custom
MetLife Ideal Lincoln SeniorLinc
Premier
UNUM : Indemnity
Base Plan
Single Preferred, Compound Inflation
Classic Select
Privileged Choice
40 1439 1458 1062 923 819 738 999 733 57545 1470 1485 1062 1019 941 835 1057 762 68250 1553 1566 1085 1115 1032 953 1217 979 76855 1656 1674 1225 1381 1244 1144 1441 1149 90160 2142 2187 1564 1648 1608 1453 1691 1497 117465 2908 2970 2151 2252 2185 2013 2444 2044 160370 4368 4455 3176 3343 3277 3049 3876 3025 238075 7131 7263 4915 5255 5037 4959 5492 4527 355080 11478 11664 7304 --- --- 7857 8692 6541 5131
UNUM : Re-
imbursementAge
GE Choice II Allainz: Future Care
Select
Prudential: LTC By Design
John Hancock Custom
MetLife Ideal Lincoln SeniorLinc
Premier
UNUM : Indemnity
Apples-To-Apples
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Premium ComparisonsLifetime 90/100 day Elimination Period, $100 Daily Maximum
Apples-to-Apples includes: GE Classic Select: Mo. Benefit, 0-day HC EP Allianz: Wk HC Prudential: Mo. Benefit Hancock: Mo. Benefit, 0-day HC EP, Cash Benefit MetLife: HC Plus Benefit LBL: Wk HC, Waiver of Premium for HC All Married Apples-to-Apples Rates Include Survivorship
Single Preferred, Compound Inflation
Classic Select
Privileged Choice
40 1773 2079 1283 1032 987 972 878 962 75445 1809 2106 1291 1139 1072 1100 928 997 89450 1899 2214 1317 1246 1184 1255 1069 1270 99655 2007 2349 1486 1544 1410 1507 1266 1479 115660 2673 3132 1940 1842 1889 1913 1485 1923 150865 3645 4266 2651 2517 2651 2652 2147 2629 206270 5472 6399 3896 3738 3892 3978 3404 3961 310775 8892 10395 5960 5874 5950 6470 4824 5978 468980 14310 16740 8808 --- --- 10251 7634 8583 6732
UNUM : Indemnity
John Hancock Custom
MetLife Ideal Lincoln SeniorLinc
Premier
Prudential: LTC By Design
Age
GE Choice II Allainz: Future Care
Select
UNUM : Re-
imbursement
Base Plan
Single Preferred, Compound Inflation
Classic Select
Privileged Choice
40 2039 2079 1385 1182 1250 1010 1110 962 75445 2080 2106 1395 1304 1357 1144 1174 997 89450 2184 2214 1422 1427 1499 1305 1352 1270 99655 2308 2349 1605 1768 1785 1567 1601 1479 115660 3074 3132 2095 2109 2392 1990 1879 1923 150865 4192 4266 2863 2882 3356 2758 2715 2629 206270 6293 6399 4207 4280 4927 4177 4306 3961 310775 10226 10395 6437 6726 7533 6794 6102 5978 468980 16457 16740 9512 --- --- 10764 9657 8583 6732
UNUM : Indemnity
Lincoln SeniorLinc
Premier
John Hancock Custom
UNUM : Re-
imbursement
MetLife Ideal
Age
Allainz: Future Care
Select
GE Choice II Prudential: LTC By Design
Apples-To-Apples
50
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GE Financial
82191 05/03
SUBMITTING AN APPLICATION
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
Suitability -
Pers
W'sheet &
State
Third Party
Info
Required
State Form
Required
Application
Not Dated
Application
Signature
Required
Wrong
Application
Agent
Licensing
Agent
Signature
Required
Other
44%
9%7% 6% 6%
2%4%
11%10%
Not In Good OrderChannel Example
NIGO
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Application Processing
Benefit selections not completed Discount sections not completed Check amount and premium submitted don’t match EFT not signed for monthly billing Failure to include producer code Wrong form used in state where signed Birthdate and age don’t match Complete information not provided for primary care physician Replacement questions not answered Complete name of insurer not provided Third party name and address information is incomplete Application not dated Signatures not provided Incomplete and/or missing suitability forms (where required)
Most commonly missed items when submitting an application
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Coverage Selection Page Changes – Individual
Choice - AL Privileged Choice - AL Classic Select - ALDaily Payment Maximum Monthly Maximum Daily Maximum
Benefit Multiplier (days) Benefit Multiplier (months)Benefit Multiplier (days -
new periods)
Elimination Period 50, 100 Elimination Period 30, 90, 180 Elimination Period 30, 90, 180
Inflation Protection/Benefit
Increases unchanged
Moved below "Home Care," Monthly Benefits," and "Waiver of Home Care Elimination Period."
Not in Choice Not in Privileged ChoiceHome Care Benefits
(50%, 100%)Not in Choice Not in Privileged Choice Monthly Benefits
Not in Choice Not in Privileged ChoiceWaiver of Homecare Elimination Period
Not in ChoiceSurvivorship Benefit (No,
Enhanced)Survivorship Benefit (No,
Basic, Enhanced)Eligible for Preferred Health Discount
Moved below "Eligible for Couples Discount"
Moved below "Eligible for Couples Discount"
Eligible for Couples Discount
Moved above "Eligible for Preferred Health
Discount"
Moved above "Eligible for Preferred Health
Discount"
Not in ChoiceLimited Pay Coverage (None, Pay-to-65, 10-Pay)
Limited Pay Coverage (None, Pay-to-65, 10-Pay)
Premium Payment Mode
Added modal charges; Moved below "Limited
Pay Coverage"
Added modal charges; Moved below "Limited
Pay Coverage"Electronic Funds
TransferMoved to 2nd page of Coverage Selection
Moved to 2nd page of Coverage Selection
Individual Benefit
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GE Financial
82191 05/03
Coverage Selection Page Changes – Shared
Choice - AL Privileged Choice - AL Classic Select - ALDaily Payment Maximum Monthly Maximum Daily Maximum
Benefit Multiplier (days) Benefit Multiplier (months)
Benefit Multiplier (days -
new periods)
Elimination Period 50, 100 Elimination Period 30, 90,180 Elimination Period 30, 90, 180
Not in Choice
Survivorship Benefit (No,
Enhanced)
Survivorship Benefit (No,
Basic, Enhanced)
Daily Payment Maximum Monthly Maximum Daily Maximum
Benefit Multiplier (days) Benefit Multiplier (months)
Benefit Multiplier (days -
new periods)
Elimination Period 50, 100 Elimination Period 30, 90, 180 Elimination Period 30, 90, 180
Not in Choice Not in Privileged Choice
Home Care Benefits (50%,
100%)
Not in Choice Not in Privileged Choice Optional Monthly Benefits
Not in Choice Not in Privileged Choice
Waiver of Homecare
Elimination Period
Inflation
Protection/Benefit
Increases unchanged
Moved to after "Waiver of
Home Care Elimination
Period."
Premium Payment Mode Added modal charges Added modal charges
Electronic Funds
Transfer
Moved to 2nd page of
Coverage Selection
Moved to 2nd page of
Coverage Selection
Shared Benefit
Contingent Selections
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GE Financial
82191 05/03
UNDERWRITING
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GE Financial
82191 05/03
Production and Technical Underwriters 27 Telephone Unit 6 Management Staff 3 Technical Unit 5 Full Time Medical Director _1_
42
Global Operations Structure and Staffing
42 Associates
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Modified Underwriting• Application Only: Age 54 and Under and Qualify
for Preferred Health Discount• Application and PHI: Ages 55 to 64 and Qualify
for Preferred Health Discount
Full Underwriting• 3 Years Medical Records• Health Interviews: Ages 72-84 and as needed
• 2 Cognitive Screens (DWR & SPMSQ)• Functional Assessment• Health History
Underwriting and Risk Management
Risk Management
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GE Financial
82191 05/03
Preferred Discount (PD)• Applicant is Eligible for PD if Answered No to Medical
Questions
Field Underwriting Support• Agents’ Manual • Hotline 800-354-6892• Conference Calls
We strive for a high Approval Rate• Decline Review • Case Review Committee
Underwriting and Risk Management
Risk Management
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Declines Rate 2002• 14.5%
Approval Rate 2002• 85.5%
Underwriting and Risk Management
Statistics
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
0.0% 20.0% 40.0% 60.0% 80.0% 100.0% 120.0%
High Blood Pressure (HTN)
Osteoarthritis/DJD
Bone and Joint Disorder
Arrhythmia/Atrial Fibrillation
Psychoneurosis/Depression
Coronary Artery Disease (CAD)
Cancer of the Breast
Cancer of the Prostate
Diabetes (NIDDM)
COPD/Emphysema/Bronchitis
Rheumatoid Arthritis (RA)
Peripheral Vascular Disease
Cardiomyopathy
Congestive Heart Failure (CHF)
Memory Loss/Forgetfulness
Transient Ischemic Attack (TIA)
Insulin Dependent Diabetes
Stroke (CVA)
Dementia (SDAT,OBS,Senility)
History of Decline Rates
Underwriting and Risk Management
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
0.0%
5.0%
10.0%
15.0%
20.0%
25.0%
30.0%
35.0%
54 & under 55-64 65-71 72-75 76-79 80-84
Total Decisions for Age Groups Decline Rate for Age Groups
Decisions
Decline Rate
Decisions and Decline Rates for Age Groups
Underwriting and Risk Management
62
For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
CLAIMS
63
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GE Financial
82191 05/03
Reimbursement Benefit Analysts (San Rafael) 55 Indemnity Benefit Analysts (Enfield) 10 Intake Team RN/Analysts 5 Group-Products Team 2 AMEX/IDS Team 6 Technical Team 20 Claims Support Team 18 Travelers Team Analysts (Enfield) 12 GECIS Associates (New Delhi) 16 Leadership Team 12
156
Global Operations Structure and Staffing
156 FTEs- Teams Aligned with LTC Portfolio
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Indemnity - Facility 8,189 52% Reimbursement 7,472 48%
15,661 Travelers 2,738 Total Open Claims 18,394
New Claims per Week Avg 300 Intake Calls per Week Avg 275
Claim Portfolio and Activity as of 5/31/03
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GE Financial
82191 05/03
Claim Portfolio and Activity as of 5/31/03
Reimbursement Plans 48%
Home Health Care 85%Assisted Care Facility 11%Nursing Home 4%
Interesting TidbitsThe longest continuous claim started in March 1990 and is still currently being paid. The client is now 84 years old.
70 policyholders are expected to be 100 years of age within 2 years.
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
IMAGE Technology - no paper, workstation fax capability, sophisticated diary systems CALYPSO!
Audit Program - measures quality and links performance to standard operating procedures
Call Recording/Monitoring - technical accuracy, documentation, courtesy, quality customer service
Voice of Customer - monthly telephone claimant surveys
Quality Tools and Enhanced Servicing
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Dedicated toll free telephone coverage 6:00 am - 5:00 pm PST - 18,000 + Inbound calls monthly
(800-876-4582)
Inbound/Outbound Claims Correspondence
GECIS Management of reduced handling Facility claims, confinement calls and benefit payments - 5000 + per month
Claims Services Support
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Per Diem Contracts
Traditional Claims Processing
• Claim Adjudication
• Routine Monthly Claim Payment
• Facility Inquiry Service
More Disabled Claimant / Less Direct Communication
Indemnity Products
69
For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Reimbursement Contract
Unique Claims Processing
• “Intake Calls” - claim initiation over the phone
• Care Coordinator Assignment, Onsite Functional Assessment, Care Services Placement, Plan of Care
• Claim Adjudication & Reimbursement Payment monthly
Less Disabled Claimant / Frequent & Direct Communication
Reimbursement Products: Choice II
70
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GE Financial
82191 05/03
The Clinical World in concert with the Claim World
Benefits of the “R.N.” Designation
Balancing the Roles
Training and Mentoring
Benefit Analyst and Nurse
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Administer various components of care management and other specialized services / product complexities
Heightened expectation for
• Performance and Turn-Around
• Accountability
• Empowerment
Care Coordinators - Our Business Partners
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Trained professional clinicians who assess needs and develop plans of care;
Members of constantly changing national vendor-networks;
Focussed on “short term intervention”;
Experts in all types of “local” resources - skilled, lay and “free”;
GEFA’s “On Site” Representative - our eyes and ears.
Care Coordinators
“What they ARE, and…
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Knowledgeable about insured’s policy and coverage;
Allowed to provide actual “care services”;
Decision makers relative to claim-eligibility;
In a “friendship” role ‘per-se’;
“Identified” until the insured files a claim.
Care Coordinators
“…What they ARE NOT”
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For Representative Use Only: Not for Public Use or Distribution
GE Financial
82191 05/03
Reimbursement Contract
Benefit Eligibility Triggers
90 Day Loss Certification
Privileged Care Coordinator Role
Elimination Period
Equipment Benefit
Family Members / Caregivers
7 Top Claims Tips
Common misunderstandings by our Clients & Agents
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GE Financial
82191 05/03
APPENDIX
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GE Financial
82191 05/03
Applications for List Billing May Not Be Submitted Through The Quick Request Process
Quick Request May Not Be Used For List Billing
Quick Request & List Billing
Quick Request may be used for individual applications only
Executive Carve-out cases (or other groups of applications to be included on one bill) must be submitted using applications - Not Quick Request Forms
The List Bill Process must be followed in order to ensure that all applications get included on one bill once policies are issued
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GE Financial
82191 05/03
1. Approval of the List Bill Case
2. Submission of Applications
Submitting Applications To Be Placed On A List Bill Is A 2-Step Process
Following The Process Each Time Ensures Timely & Correct Processing
List Bill – 2-Step Process
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GE Financial
82191 05/03
Submit completed Business Profile (a.k.a. List Bill Application)
Receive approval letter within three business days (via US Mail, unless e-mail approval is requested on the form)
Approval letter includes the assigned Group Number(s) & Enrollment Card(s)
Submit applications (see Submission of Applications, next)
List Bill Step 1: Approval of the List Bill Case
Approval Process Required To Get Group # And Enrollment Cards
List Bill - Approval
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GE Financial
82191 05/03
Receive approval (see Approval of List Bill Case, prior)
Use the correct Limited Pay application
Write the Group Number on the top left corner of each application
Attach Enrollment Card (one for each applicant) to each application
Bundle applications together (you must submit a minimum of three [3] applications the first time you send in applications for a new group*) and submit to the home office, Attn: App Processing
List Bill Step 2: Submission of Applications
Attaching The Enrollment Cards Is The Key!
* The minimum requirement for any List Bill is 3 policies. Also, any applications received with a signature over 30 days old will be held until a fresh signature is obtained, so please submit the first 3 applications of your case right away, and then follow the above steps for each subsequent application in the group as you complete them.
Note: Submission of cash is NOT required for List Billing. The employer will be sent an initial bill for all approved applications. C.I.A. is not available for list bills.
List Bill – Submitting Applications
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GE Financial
82191 05/03
Group #
EnrollmentCard
Application
The producer writes thegroup # on each application,and attaches an enrollment
card for each applicant
Producer meets with business owner;gets agreement to take apps from
selected executivesPHS reviews the app., and
enters the new group in CLOAS.
The producer completes applicationswith the selected executives
The producer submits a minimum of3 applications and enrollment cards
in a bundle to LTC Home Office
The apps are received in San Rafael,and put through existing New Business process
List Bill Application
Producer e-mails or faxesthe application into
Policyholder Svcs. (PHS)
Producer downloads List BillApplication from
VRO/DO/GE Finc'l Pro
APPROVED!
PHS sends approval to Producerwithin 3 days via e-mail or US
mail. Approval includes group #and enrollment cards.
In India, the group # is enteredwith the application, which tieseach application to its list bill
group
List Bill
When applications have beenapproved, and policies issued,
a List Bill will be sent to theemployer based on the mode
they select.
List Bill Procedures – Process Flow
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GE Financial
82191 05/03
1. Follow steps in Submission of Applications
2. Application will be processed at the LTC Home Office
3. Approved policy is issued & employer sent pro-rated bill for new policyholder
4. New policyholder will appear on the next List Bill
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Employer billed $5,000 for ann. premium for 5 policyholders for period of 1/1-12/31
New applicant (employee) applies for LTC
New application is approved and policy is issued with effective date of 5/1.
Bill sent to employer for $600 pro-rated premium amount for new policyholder for 5/1–12/31.
Employer billed $6,000 for annual premium for 6 policyholders for period of 1/1-12/31
Example:
List Bill – Adding Policies
Adding New Policyholders to an Existing List Bill
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GE Financial
82191 05/03
1. Complete a Coverage Change Request (CCR) form, including a signature from the policyholder
2. Complete an Enrollment Card for the policyholder
3. Policyholder is refunded any premium overpayment
(from effective date of the list Bill group, forward)
4. A confirmation letter is sent to the policyholder and
employer
5. Policyholder will now appear on the next List Bill
List Bill – Adding Policies
Adding Existing Policyholders to a New/Existing List Bill