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Using social media for business

Date post: 18-Jul-2015
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Using Social Media For Business Michael Lautman contexta digital marketing
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Page 1: Using social media for business

Using Social Media For

Business

Michael Lautman

contexta digital marketing

Page 2: Using social media for business
Page 3: Using social media for business
Page 4: Using social media for business

Why should I bother?

Page 5: Using social media for business

600

8941

490 Facebook

Twitter

LinkedIn

YouTube

Millions of Users (Global)

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0

5

10

15

20

25

30

35

0-17 18-24 25-34 35-44 45-54 55-64 65+

Facebook

Twitter

LinkedIn

YouTube

Age Distribution

Page 7: Using social media for business

Income Distribution

0

5

10

15

20

25

30

35

40

0-$24k $25k-$49k $50k-$74k $75k-$99k $100k-$149k $150k+

Facebook

Twitter

LinkedIn

YouTube

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25:00

11:508:50

25:00 Facebook

Twitter

LinkedIn

YouTube

Average Time On Site

Page 9: Using social media for business

38

45

53

55

62

55

47

45

Facebook

Twitter

LinkedIn

YouTube

Gender Distribution (%)

Page 10: Using social media for business
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Ok. Fine. But What do I do?

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yourname.com

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about.me

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posterous.com

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Choose a Common User Name

@johnsmith

facebook.com/johnsmith

linkedin.com/johnsmith

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Profiles

Fill out completely

Use the same photo – most of the time

Connect with others

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Be A Source of Useful

Information

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Be Aware of Who’s Listening

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Managing The Mess

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http://hootsuite.com

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