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Warm Up
• What are two reasons a person would choose a restaurant?
Warm Up: What are the three categories of the food and beverage industry?
Please have out your journal.
Answer
• Commercial• Institutional• Food service with a Consumer Business
Commercial:
Quick Service: getting food to the customer fast and with limited or no table-service
Fast FoodsDunkin’ Donuts, McDonalds, Taco Bell, TCBY
CafeteriasFurr’s, Luby’s
BuffetsNew China Buffet, Golden Coral
CarryoutBoston Market, Domino’s
Commercial:
Full Service: a place where you don't have to do anything, Everything is done for you by your server
Fine DiningThe Eiffel Tower Restaurant in Paris; Le François in Wheeling, Illinois; Mesa in San Francisco
CasualSingle Item: IHOP (pancakes) Eli’s Place for Steak (steaks), Red Lobster (seafood)Ethnic: Chinese, Ethiopian, Indian, Italian, Mexican, Spanish, Thai, Brazilian Family: Baker’s Square, Cracker Barrel, Denny’s
Commercial:
Catering: business of providing food service at a remote site or a site such as a hotel, public house (pub), or other location
On-premise:Banquet Halls, Clubs, Hotels, restaurants
Off-premise:Company offices, parks, private homes
Institutional: Any institution--government, private, whatever--that has a dining service for the people who are part of that place
School:Child care centers, colleges, public schools
Health Care:Assisted living, hospitals, nursing facilities
Business and Industry:Businesses, factories, military, prisons
Institutional Food Contractors:Sysco, Consolidated Food Management
Foodservices Within a Consumer Business:
Recreation:Movie theaters, museums, sports arenas, zoos
Retails:Bookstores, convenience stores, gas stations, grocery stores, retail stores, malls, truck stops
Transportation:On the transportation: airplanes, dining cars, cruise shipsIn the station: at the airports and railroad stations
Categorize the following
• C for Commercial• I for Institutional
1. Fast food2. Hospital3. Food service on an army base4. Restaurant in a hotel5. Elegant downtown restaurant6. School food service
Commercial FoodservicesFour Categories
– Catering– Full-service– Hotel and club restaurants– Quick-service
Which categories does each one belong
• Banquet at a private home• Snack bar at health club• Restaurant where you place
your order and pick it up at the counter
• Dinner brought to your hotel room
• Restaurant where you are seated and the staff serves you
What is the purpose of an institutional foodservice?
• To serve mainly those who are not able to or don’t have time to seek a commercial food.
• Examples: factory, hospital, school
12 functions that a Food and beverage business must perform
What is a restaurant concept?
• The whole idea of the restaurant or the restaurant chain.
• It includes– Theme – specific idea – Target market – the potential customers– Location - – Décor– Ambiance – the feeling or mood associated with a
particular place (atmosphere)– Service style