Writing & Work Sampleexcerpt from:

West Cape MaySustainability Plan 2009

Matthew B. Ward306 S. 3rd Ave #DHighland Park, NJ 08904Phone:818-486-6756

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a. Create a Formal GatewayA formal gateway will help delineate the community of West Cape May from its environs and encourage visitors to explore the Borough. This is essential for an economy that depends heavily on tourism. A gateway development will also provide new economic opportunities. Through the !"#$%&'()'* )"#%$&+)$(,)'*-!#)./$!#0)(#1)23.&(#..#.)1&++).3//+4)2#%%#")4#$"5"'3(,)$6#(&%&#.)%')"#.&,#(%.)$(,)%'3"&.%.7)8'6#)23&+,&(9.)$(,)*$!&+&%&#.)%:$%)!3""#(%+4)2'",#");&+2"$:$6)Park do not fully utilize their lots to their potential. Better 3.#)'* )%:#)<'"'39:=.)9$%#1$4)!'3+,)2#)$!:&#>#,)%:"'39:)implementation of the following elements: ?) @),#-(#,)+&(A)2#%1##()#(>&"'(.?) @)%"$*-!)!&"!3+$%&'()/+$(?) @,,&%&'($+)'(5.%"##%)/$"A&(9?) ;$4-(,&(9)8&9($9#?) @)B3$.&5/32+&!)*$!&+&%4)'")(#1)2'"'39:):$++

!"#$%&'%#(#)!'*#+%,-%%'#.%/,#0(1%#2(3#('4#0(1%#2(3#0!,3#

;:#()#(%#"&(9);#.%)C$/#)D$4)*"'6)C$/#)D$4)C&%40)%:#"#)&.)$).6$++).%"&/)'* )+$(,)%:$%).&%.)2#%1##();#.%)E#""4)8%"##%)$(,)F$.%)D4"%+#)@>#(3#7)C3""#(%+4)%:&.)$"#$)&.)G'(#,)C5H)23%)!'(.&.%.)'* )$)6&I)'* ).&(9+#)*$6&+4):'6#.)$(,).&(9+#5.%'"4).6$++)23.&(#..#.7)J* ),#>#+'/#,)$.)&%.)G'(&(9)$++'1.0)%:#)$"#$)!'3+,)!'(.&.%)'* )6&I#,53.#)H5.%'"4)23&+,&(9.)1&%:)"#%$&+)./$!#.)'()%:#)9"'3(,)K''")1&%:)$)6$I&636)23&+,$2+#)$"#$)$++'1#,)'* )LH0MHM).B3$"#)*##%7 Visitors who park in Cape May City’s parking lots are only a N56&(3%#)1$+A)*"'6)%:#)!#(%#")'* );#.%)C$/#)D$4)O.##)6$/)on following page). By encouraging appropriate development 2#%1##();#.%)E#""4)8%"##%)$(,)F$.%)D4"%+#)@>#(3#0)(#1)23.&(#..#.)&();#.%)C$/#)D$4)!'3+,)/"'>&,#)$)!'(%&(3'3.)window shopping experience to attract visitors from existing /$"A&(9)+'%.)&(%')%:#)<'"'39:7)P(!#)$%)%:#)!#(%#")'* )%'1(0)>&.&%'".)!'3+,)2#),&"#!%#,)24)(#1)1$4-(,&(9).&9($9#)%'1$",)'%:#").:'/.0)"#.%$3"$(%.0)$(,)$!%&>&%&#.)1&%:&()%:#)<'"'39:7)

567'78!6#71179,:'!,!%/#('4#/:66%//%/#!'#.%/,#0(1%#2(3;##<978#)%=,#,7#9!>?,@#/,79%=97',/#7'#A:'/%,#B7:)%C(94D#E(9*#0%',%9#D#,F/?!9,/#=79#/()%#7'#A:'/%,#B7:)%C(94D#,?%#G)+%9,#A,%C%'/#H''#7'#239,)%#GC%':%D#,?%#.%/,/!4%#2(9*%,#7'#B97(4-(3#IE?7,7/#+3#2(,,?%-#.(94#('4#J(,?(9!'%#K,,7D#LMMN";

H. Economic development

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!!"#H81)%8%',#(#'%-#6!96:)(,!7'#1)('#=79#,?%#O(,%-(3

Q"$*-!)!&"!3+$%&'()$%)%:#)&(%#".#!%&'()'* );#.%)E#""4)8%"##%0)D4"%+#)@>#(3#0)$(,)E$"A)<'3+#>$",)&.)$),#%"&6#(%)%')%:#)<'"'39:7)Q:#)&(%#".#!%&'()!$3.#.)!'(*3.&'()2#!$3.#)'* )the convergence of too many ingress and egress points. R#,#.&9(&(9)%:#)&(%#".#!%&'()1&%:)$)%"$*-!)!&"!+#)1&++)&6/"'>#)the following:?) E#,#.%"&$()$(,)$3%'6'2&+#).$*#%4)?) @#.%:#%&!.)$(,)!'66#"!&$+)!:$"$!%#")?) C&"!3+$%&'()'")%"$*-!)6'>#6#(%)?) P(5.%"##%)/$"A&(9)'//'"%3(&%&#.)O.##)E"'/'.#,)C&"!3+$%&'()E+$()'()/$9#)LST

J()'",#")%')!"#$%#)$)!'6/"#:#(.&>#)9$%#1$4)%:$%)$//#$+.)%')%'3"&.%.)$(,)"#.&,#(%.)$+&A#0).$*#)/#,#.%"&$()$!!#..)$(,)6'2&+&%4)&.)$)/"&'"&%47)@)%"$*-!)!&"!+#)&.)$)9"#$%)$#.%:#%&!),#>&!#)%:$%)$+.')!$+6.)%"$*-!7)UQ"$*-!)C$+6&(9V)&.)$)6#%:',)3.#,)to slow auto speeds through road design while enhancing /#,#.%"&$()$(,)$3%'6'2&+#)%:'"'39:*$"#.7)@+'(9)1&%:)$)%"$*-!)!&"!+#0).3*-!&#(%)3/9"$,#.)%')/#,#.%"&$()!"'..1$+A.)$"#)"#B3&"#,)%')6$I&6&G#)#**#!%&>#(#..7)

@3%'6'2&+#),"&>#".)$(,)+'!$+)23.&(#..#.)2#(#-%)*"'6)%"$*-!)!$+6&(9)%''7)<#!$3.#)!$".)$"#)6'>&(9)$%).+'1#")./##,.0)drivers and passengers have more time to look out their windows. This improves safety and may entice people to park $(,).:'/)$%)+'!$+)23.&(#..#.7

G+7C%@#5P!/,!'>#!',%9/%6,!7';##Q!>?,@#R7-#,?%#!',%9/%6,!7'#67:)4#+%#9%F4%/!>'%4;

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<4)&(.%$++&(9)%#6/'"$"4)"322#")2$""&#".0)$)+'15!'.%)%#.%5"3()!'3+,)2#)#$.&+4).#%3/)*'")$)-I#,)/#"&',)'* )%&6#7);&%:)any change there is a period of adjustment. Recommended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correct direction. The only major hurdle is that West Perry 8%"##%)&.)$)!'3(%4)"'$,7)X'(#%:#+#..0)%:#)$"936#(%)!'3+,)2#)made that capacity and safety would increase and a results of the proposed changes.

@.)$+"#$,4)#I/+'"#,)&()%:#)Y"2$()<3.&(#..)Z#.&9()E+$(0);#.%)D4"%+#)@>#(3#)!'3+,)2#)"#,#.&9(#,)%')$!!'66',$%#)[N)'(5.%"##%)/$"A&(9)./$!#.7)Q'%$+)/$"A&(9)*'")%:#)/"'/'.#,);#.%)C$/#)D$4)9$%#1$4)%'%$+.)\]N)'(5.%"##%)/$"A&(9)./$!#.)1&%:'3%)$(4)'**5.%"##%)/$"A&(97)^'1#>#"0)$,,&(9)'(5.%"##%)/$"A&(9)&.)'(+4)'(#)!'6/'(#(%)'* )2#!'6&(9)$),#-(#,)!'66#"!&$+)!'""&,'")$(,)$)+$"9#")"#9&'($+)%'3"&.6)!#(%#")O.##)Proposed Circulation Plan on following page).

S%8179(93#9:++%9#+(99!%9/#,7#,%/,#C!(+!)!,3#7= #!'/,())!'>#(#,9(=&6#6!96)%#('4#1)(',%4#,9(=&66!96)%;#E?7,7>9(1?/#=978#<)!6*9;678#ILMMN"

!"!#$%&&$"'(%)*"+,-*.$*"+ '/$&"$*(01 2*33&%&"4&

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S%8179(93#('4#1)(',%4#+:81F7:,;#E?7,7>9(1?/#=978#<)!6*9;678#ILMMN"

!!!"#$%C!/%#('4#H81)%8%',#(#.(3&'4!'>#A!>'(>%#A3/,%8

;$4-(,&(9).&9($9#)&.)$()#!'('6&!)%''+)%:$%):#+/.)$%%"$!%)$(,)"#%$&()%'3"&.%.7)F**#!%&>#).4.%#6.)!$%#")%')%'3"&.%)(##,.)24)!'(.&,#"&(9)#>#"4)%"&/)*"'6)2#9&((&(9)%')#(,7)C'(.&.%#(!4)$(,)+#9&2&+&%4)$"#)A#4.)%')!"#$%&(9)$)!'6/"#:#(.&>#)(#%1'"A)that adds to the character of the Borough while also successfully giving directions.

C3""#(%+40);#.%)C$/#)D$4)3.#.).&9(.)%')$,>#"%&.#)+'!$+)*#.%&>$+.)$(,)*$"6#"=.)6$"A#%.7);$4-(,&(9).&9($9#).#">#.)$),&**#"#(%)/3"/'.#7)J%)/$..&>#+4)!$%#".)%')%'3"&.%.=)(##,.)giving additional information for everyday use. Common ,#.%&($%&'(.)!$()&(!+3,#_)"#.%$3"$(%.0).:'/.0):'%#+.0)%:#)U,'1(%'1(V)$"#$0)/$"A&(90):'./&%$+.0)#%)!#%#"$7)D'"#)./#!&-!).&9(.)!$()2#)%$&+'"#,)24)+'!$%&'()$(,),&.%$(!#)%'),#.%&($%&'(.7)C'.%.)"$(9#)2$.#,)'()%:#)!'6/+#I&%4)'* ),#.&9()$(,)%:#)$6'3(%)'* ).&9(.7)Q').%$"%).+'10)$)1$4-(,&(9).4.%#6)!'3+,)2#)&6/+#6#(%#,)'()$)/"&'"&%4)2$.&.)%')%#.%)%:#).3!!#..)$(,)(##,)for additional signage.

Q'),#>&.#)$)1$4-(,&(9).4.%#60).%$"%)24)$..#..&(9)1:#"#)the key entrances and thoroughfares are located within the <'"'39:7)@)6$%"&I)+&A#)%:#)'(#)*'3(,)'()/$9#)[`).:'3+,)2#)used to construct a network.

W'")$)2'"'39:)%:#).&G#)'* );#.%)C$/#)D$40)$)!'6/"#:#(.&>#).4.%#6).:'3+,)!'(.&.%)'* )/"&6$"4)$(,).#!'(,$"4)1$4-(,&(9).&9($9#)OC'+'"$,')C#(%#")*'")C'663(&%4)Z#>#+'/6#(%_)LT7

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?) E"&6$"4)8&9($9#_)a$"9#)/"&6$"4).&9($9#)&.)+'!$%#,)along major circulation routes and intersections. These signs have 5 to 6 directional arrows. ?) 8#!'(,$"4)8&9($9#_)86$++).#!'(,$"4).&9($9#)&.)+'!$%#,)at intersections and along minor routes. These signs have 2 %')H),&"#!%&'($+)$""'1.7

Q:#).$6/+#)6$%"&I)'()*'++'1&(9)/$9#).399#.%.)/'..&2+#)1$4-(,&(9).&9(.)1&%:&();#.%)C$/#)D$47)@.)$()#I$6/+#0)%:&.)6$%"&I)!'3+,)2#)3.#,)$.)$)*'3(,$%&'()*'")*3"%:#")$..#..6#(%7)@)/32+&!)/"'!#..).:'3+,)2#)!'(,3!%#,)%')$//"'>#)%:#)/"'b#!%)$(,),#!&,#)-($+)+'!$%&'(.0)/"&'"&%&#.0).&9()%#I%0),&"#!%&'(0)$(,)design.

E9!8(93#('4#A%67'4(93#.(3&'4!'>#A!>'(>%;##$9(-'#+3#2(,,?%-#.(94#ILMMN"

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Wayfinding!Signage!MatrixWest!Cape!May,!NJ

Sign!Type Sign!Priority Location Sign!Text Direction Cost!($)!Bird"and"Wildlife"Viewing

Broadway"Historic"District

Hotels

Parking

Shops"and"Restaurants

Bird"and"Wildlife"Viewing

Shops"and"Restaurants

Broadway"Historic"District

Hotels

Primary Medium On"Broadway"at"Central"Ave"(Southbound)

Multiple"!"TBD TBDTBD

Primary Low On"Sunset"Blvd"at"Stevens"St"(Eastbound)

Multiple"!"TBD TBDTBD

Subtotal TBDHigbee"Wildlife"Refuge

Cape"May"Bird"Refuge

Broadway"Historic"District

Hotels

Higbee"Wildlife"Refuge

Cape"May"Bird"Refuge

Shops"and"Restaurants

Parking

Secondary High Multiple"!TBD Multiple"!"TBD TBD TBD

Secondary Medium Multiple"!TBD Multiple"!"TBD TBD TBD

Secondary Low Multiple"!TBD Multiple"!TBD TBD TBD

Subtotal TBD

Grant!Amount TBD*"This"is"an"example."All"information"is"to"be"determined"upon"public"participation Grand!Total TBD

On"Leaming"Ave"at"Park"Blvd"(Westbound)

MediumPrimary

TBD

TBD

On"W"Perry"St"at"Park"Blvd"(Westbound)

HighPrimary

On"Broadway"at"Sunset"Blvd"(Westbound)

HighSecondary

TBD

On"Broadway"at"Sunset"Blvd"(Southbound)

HighSecondary

TBD

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!C"#$%C%)71#(#'%-#+797:>?#?())#79#(#1:+)!6F19!C(,%#=(6!)!,3

K1,!7'#G@#B:!)4#(#'%-D#8!P%4F:/%#B797:>?#R())#C3""#(%+40)<'"'39:)^$++)&.)+'!$%#,)$%)LH`)<"'$,1$47)J%)&.)(#&%:#")$)!#(%"$+)('")$()&,#$+)+'!$%&'(7)8#%)2$!A)*"'6)%:#)"'$,0)&%)&.)+'!$%#,)2#:&(,)%:#)-"#).%$%&'()$(,)'3%)'* ).&9:%7)Q"$,&%&'($++40)$)%'1():$++)&.)$)*'!$+)/'&(%)#I:&2&%&(9)%:#)character of the community. While there are plans to update %:#)63(&!&/$+)!'6/+#I)1&%:)9"##()23&+,&(9)/"$!%&!#.)&%)6$4)2#)6'"#).3.%$&($2+#)%')"#+'!$%#)<'"'39:)^$++)$+%'9#%:#"7)

Q:#)6'.%)&,#$+).#%%&(9)*'")$)(#1)2'"'39:):$++)&.)$%)%:#)&(%#".#!%&'()'* )<"'$,1$4)$(,)83(.#%0)1:#"#)L5F+#>#()&.)!3""#(%+4)+'!$%#,7)Q:#).&%#0)1:&!:).&%.)$!"'..)*"'6);&+2"$:$6)E$"A0):$.)9"#$%)>&.3$+)%#"6&($%&'(7)J%)1'3+,)!"#$%#)$),#-(#,)2'3(,$"40)$,>#"%&.&(9)%')%'3"&.%.)%:$%)%:#4)$"#)&();#.%)C$/#)D$47)Q:&.)+'%)&.)$//"'I&6$%#+4)\M0MMM).B3$"#)*##%7)Q:#)#I&.%&(9).%"3!%3"#)&.)`0\MM).B3$"#)*##%7)C3""#(%+40)%:#"#)$"#)\\).3"*$!#)/$"A&(9)./$!#.)$(,)%:"##)!3"2)!3%.)5)%1')'()83(.#%)$(,)'(#)'()<"'$,1$47)@.)'* )`MML0)%:#)+$(,)1$.)$..#..#,)$%)c][M0]MM)$(,)%:#)23&+,&(9)1$.)$..#..#,)$%)cH\M0NMM0)*'")$)%'%$+)'* )cLSM0SMM7)@((3$+)%$I#.)1#"#)cS0MdM)OD',)JeT7

W'")P/%&'()@0)$)6&I#,53.#)2'"'39:):$++)1'3+,)2#)!"#$%#,)'()%:&.).&%#7)Q:&.)23&+,&(9)1'3+,)&(!+3,#)9"'3(,)K''")"#%$&+)./$!#)*'")L5F+#>#()$.)1#++)$.)63(&!&/$+)$(,)/"&>$%#)'*-!#.)$2'>#)O.##)"#(,#"&(9)'()*'++'1&(9)/$9#T7)J%)1'3+,)$+.')&(!+3,#)$)!'3"%"''6)%:$%),'32+#.)$.)!'(>#(%&'()./$!#0)#I/$(,&(9);&+2"$:$6)E$"A=.)*#.%&>$+)$"#$7)@()$//"'/"&$%#)23&+,&(9)1'3+,)2#)H7N).%'"&#.)1&%:)[Mf)+'%)!'>#"$9#)'")$)*''%/"&(%)'* )[0MMM).B3$"#)*##%7)E$"A&(9)*'")%:#).%"3!%3"#)1'3+,)2#)+'!$%#,)'()D4"%+#)@>#(3#)$(,g'")$%)\ML)83(.#%)

S71@#O(,%-(3#/!,%#F#'79,?-%/,#679'%9#7= #A:'/%,#B7:)%C(94#('4#B97(4-(3#H',%9/%6,!7';##B7,,78@#O(,%-(3#/!,%#=978#.!)+9(?(8#E(9*;##E?7,7>9(1?/#+3#2(,,?%-#.(94#ILMMN"

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Blvd. Parking in these locations could provide a total of up %')[N)'(5.%"##%)./$!#.)$(,)HM)'**5.%"##%)./$!#.0)1&%:)(&(#)*''%51&,#).%$++.7)h"'3(,)K''")"#%$&+)./$!#)1'3+,)6$%!:)'")#I!##,)!3""#(%).B3$"#)*''%$9#7)E"&>$%#)$(,)/32+&!)'*-!#)./$!#)1'3+,)"$(9#)*"'6)\d0MMM)%')`M0MMM).B3$"#)*##%),#/#(,&(9)'()%:#)+$4'3%7)Q'%$+)+#$.$2+#)./$!#)1'3+,)2#)$//"'I&6$%#+4):$+* )'* )%'%$+).B3$"#)*''%$9#7)E"'/'.#,)&6/"'>#6#(%.)1'3+,).&9(&-!$(%+4)&(!"#$.#)%:#)>$+3$%&'()'* )%:#)+'%0)$(,)/"'>&,#)(#1)"$%$2+#.7

D&I#,53.#)%'1():$++.)$+"#$,4)#I&.%7)P(#)#I$6/+#)&.)&()D$($.B3$(0)X#1)i#".#47)8&(!#)`MMM0)%:#)<'"'39:):$.)2##()+#$.&(9)$//"'I&6$%#+4)\0SMM).B3$"#)*##%)'* )!'66#"!&$+)$(,)/$"A&(9)./$!#)$%)&%.)6&I#,53.#)63(&!&/$+)23&+,&(97)R#(#1#,)&()`MML0)%:#&")!'66#"!&$+)+#$.#):$.)2##()$).3!!#..*3+).'3"!#)'* )"#>#(3#)9#(#"$%&'(7)a#$.$2+#)./$!#)#B3$+.)\Sf)'* )%:#)\M0MMM).B3$"#)*''%)23&+,&(97)Q:#)/"'/'.#,)"$%&')*'");#.%)C$/#)D$4=.)6&I#,53.#)2'"'39:):$++)1'3+,)2#)!+'.#")%')]Nf)'* )+#$.$2+#)./$!#7)J%)!'3+,)/'..&2+4)#$"()c\dN0MMM)$)4#$")$%)c\N)/#").B3$"#)*''%7

Q:#)<'"'39:)^$++)'/%&'().:'3+,)2#)!'(.&,#"#,)$.)$)>&$2+#)investment for West Cape May. Municipal action in a central location may spur private development of the surrounding area in line with visions put forth in this document and the Y"2$()<3.&(#..)Z#.&9()E+$(7

K1,!7'#B@#$%C%)71#(#T:(/!F1:+)!6#<(6!)!,3@.)('%#,)$2'>#0);#.%)C$/#)D$4)+$!A.)$)!#(%"$++45+'!$%#,)&(,''")/32+&!)./$!#)'")*$!&+&%47)Q:#)63(&!&/$+)!'6/+#I0)1:&!:):'3.#.)<'"'39:)^$++)$(,)%:#)>'+3(%##")-"#).%$%&'(0)&.)+'!$%#,)along Broadway in the northern half of the municipality.J%.)+'!$%&'()&.)('%)'2>&'3.)'")/$"%&!3+$"+4)!'(>#(&#(%)*'")>&.&%'".0)6$(4)'* )1:&!:)$//"'$!:)%:#)<'"'39:)$+'(9);#.%)?) !:$62#")'* )!'66#"!#)'*-!#)?) 6##%&(9)./$!#)?) /32+&!)"#.%"''6.)?) #I:&2&%&'()./$!#) As incentives to the developer the Borough could allow $)23&+,&(9):#&9:%)2#4'(,)%:$%)!3""#(%+4)G'(#,)$(,)"#+&#* )*"'6)6'.%)/$"A&(9)"#B3&"#6#(%.7)J()'",#")%')/"'6'%#)9"##()23&+,&(9)/"$!%&!#.0)%:#)<'"'39:)!'3+,)$+.')/"'>&,#)$):#&9:%)2'(3.)*'")%:#)$,,&%&'()'* )$)9"##()"''*7