Worldwide Wholesale Floor Coverings

Wendy SandmanSeptember 1, 2011

Introduction to the Campaign

•Addressingtheproblemwiththepreviouscampaign

•Bringingitastepfurther•Convincingpeoplethroughpersonalitiesthecarpetsconvey

Everyone leaves to go away to foreign or exotic country. One thing overlooked is making your home your personal getaway. With a large selection of ornate rugs you can have installed, there’s no need to get up, go out, and travel. The furthest you’ll have to go now will be your new designer room.

greek inspired nylon carpeting in authentic pepper

Ad 1

dwfe

All our carpets come in about every color under the sun. No matter what color your kid chooses for their bedroom, if it be razzmatazz, screamin green, to fuzzy wuzzy brown, we have the carpet that’s the perfect compliment.

100% cotton plush carpetingin rich red

Ad 2

While you’re making your way to the top, it’s best to watch where you’re walking. Here, we make sure that even the carpets you’re walking over on the job can withhold the same amount of wear that you deal with in your work lives. We’ll be with you along the way.

commercial grade polyester tile carpeting in charcoal black Ad 3

The Minisite

• Problem• Convincingpeopleofbuyingcarpetfortheirhomes

• Targetaudience• Youngtomid-agedpeoplewhomaybetiredoftryingtodecideonflooring

• Maynothaveevenconsideredcarpetingflooringbefore• Peoplewhoarelookingtoremodelbutarereallyinterestedinachangethatsuitsthemasaperson

Home Page

Meet the Characters Personal Fabric Testimonials

A online community section where the users are able to show their

experiences with home design make-overs and to show the changes

their new carpeting made in their lives, they can give tips on how to

clean their carpet they got, and most importantly this will be another way

for the carpets personalities to interact with the consumer again, giving their own bits of information on the boards

or responding to strong user posts.Outside Link to Facebook Outside Link to Twitter

Site Map

Social Media

•Bringingthecharacterstolifeandmakingthemfeelreal

•Firsthandinteraction•Personable

Thankyou!