Barriers to Communication:
The selected media report was published on the website of
Health And Disability Commissioner (HDC) New Zealand on
September 20th 2012. The report is about the
commissioner’s decision regarding a medication error
committed by a registered nurse working in a DHB. The RN
in the report negligently attached Mr X’s medication
sheet to Mr Y’s file. The RN then went through Mr X’s
medication on PYXIX (medication software) and checked out
four drugs which were actually prescribed for Mr X, which
she could not find on the miss matched medication sheet.
The RN administered to Mr X medication prescribed for Mr
Y, but after some time she realised her error but did not
report it to anyone. Later Mr X’s condition deteriorated
and he collapsed and died (Health and Disability
Commissioner, 2012). The next day higher authorities
found out that the RN have committed a medication error
and failed to report it. Investigation was conducted by
HDC and confirmed that RN have done a medication error
and she has failed to communicate this error to the nurse
manager and the physician. She was found guilty of
violating right 4(1) of the code of health and disability
service consumer rights. HDC will refer this case to the
director of proceedings as per the section 45(2) of
health and disability commissioner act 1994 (Health and
Disability Commissioner, 2012).
1383879 1
America’s National Centre for Patient Safety has
identified communication failure as the primary cause for
75 per cent of adverse events happening in hospitals
(Victorian Quality Council Secretariate, 2010). One key
barrier which leads to ineffective communication is
significant power distance between nurse and superiors
and nurse and other health professionals. A Second factor
is the difference in training, education and
communication style of different health professionals
( Dingley, Daugherty, Derieg, & Persing,, 2012).
Power distance is defined as “The extent to which an
unequal distribution of power is accepted by members of a
society/organisation” (HOFSTED CENTRE, 2011) .This power
distance develops because of the hierarchical
organisational structure with in the institutions
( Dingley, Daugherty, Derieg, & Persing,, 2012). The
power distance in the hospital prevents the junior staff
from reporting events and clarifying doubts with the
senior staff (Victorian Quality Council Secretariate,
2010). A cross sectional study conducted among nurses in
Taiwan found out that the major perceived barrier in
communicating medication error with higher authority was
fear related to power hierarchy/distance, face-saving
concern, and work environment factors (Chiang & Pepper,
2006).This distance inhibits and restrains effective
communication between health professionals ( Dingley,
Daugherty, Derieg, & Persing,, 2012).
1383879 2
Second barrier is the difference in training and
education style of different health professionals
( Dingley, Daugherty, Derieg, & Persing,, 2012). Nurses
and doctors have been working together in New Zealand’s
primary care setting for over a period of 30 years. In
spite of the experience of working together as a team
their communication is still poor. The possible reasons
are the difference in training style, lack to training to
work as a team and lack of time to engaging in effective
communication. Some other factors are professional
stereotyping and perceived inequality in status (Pullon,
2008). A study was conducted in Chicago, USA to assess
the pattern of nurse –doctor communication the result
showed that Nurses correctly identified patients'
physicians 71% of the time and reported communicating
with them 50% of the time. Physicians correctly
identified the patients' nurses 36% of the time and
reported communicating with them 62% of the time. Nurses
and physicians did not reliably communicate with one
another and were often not in agreement on the plan of
care for hospitalised medical patients (O'Leary , et al.,
2010).
The Nursing Council of New Zealand competencies 3.3 and
4.1 stress effective therapeutic inter-professional
communication and working as a productive member of a
multi-disciplinary team to deliver safe and effective
care to the consumer (NCNZ, 2012). An effective strategy
to improve interdisciplinary communication for nurses is
1383879 3
to utilize SBAR tool while communicating client data’s
(Safer Healthcare, 2013). SBAR is an acronym for:
Situation: What is happening with the client, Background:
What is the client’s clinical background, Assessment:
What does the nurse think the problem is, Recommendation:
What do the nurse think needs to be done for the client (
Dingley, Daugherty, Derieg, & Persing,, 2012). The SBAR,
being a standardised communication tool in patient care,
effectively reduces the differences in communication
style of different professional and helps
multidisciplinary team members to understand each other
effectively (Scalise, 2013).
A study was conducted in Philadelphia, USA to examine the
feasibility and utility of SBAR communication tool in a
long term care facility. The study assessed the pre and
post SBAR utilization responses from nurses and
physicians. The SBAR helped nurses organise their
thoughts and increased their confidence in communication
within the health care team. The tool made communication
clear so that nurses need not guess missed points and
also helped them to effectively report incidents. The
tool was helpful to streamline data, and assist with
remembering everything that needs to be collected before
the contacting the physician or other team member. The
tool diminished the stress on a nurse when communicating
information (Renz,, Boltz, Wagner, Capezuti, & Lawrence,
2013) . The physicians reported that nurses were
consistently providing adequate information regarding
1383879 4
change in client’s status and that this information
influenced the decision-making for hospitalization of
residents. Clear communication not only improves nurses
and medical provider’s satisfaction but also improves
care outcomes and client safety (Renz,, Boltz, Wagner,
Capezuti, & Lawrence, 2013).
Few identified drawbacks of SBAR tool were; some nurses
found it time consuming, the SBAR could not improve the
negative attitude of some physicians and health care
professionals. The tool could not do anything to control
factors such as background noise (Renz,, Boltz, Wagner,
Capezuti, & Lawrence, 2013).
A strategy to address power distance barrier is team
huddle, which is a meeting of a nursing team to set the
day/shift in motion with input from key people , the
meeting will focus on the functioning of a specific unit
and team ( Dingley, Daugherty, Derieg, & Persing,, 2012).
The nursing team huddle strategy was used in a hospital
in Lexington, USA in a 23 bedded telemetry unit with 3
small decentralised nursing stations. The huddle helped
to review the work load of each nurse, which helped the
charge nurse to make effective staff allotments, reduce
stress of nurses and minimise errors. Huddle also
improved the inter- personal communication among the unit
nurses (Dagley & Hill, 2010)
Huddles are led by the nurse manager, charge nurse, or
clinical nurse educator. The huddle helped nurses; to
1383879 5
improve face-to-face communication, Immediately respond
to questions, respond to issues or concerns fast,
Efficiently transfer information’s, improve teamwork ,
reduce hierarchical fear and minimise errors ( Dingley,
Daugherty, Derieg, & Persing,, 2012). Huddles work
because they demand rapid team formation and preparation
at the practice level. They allow the practice to plan
for any changes in the daily work flow, Manage crises
before they arise, and make adjustments in ways that
improves access to patients and quality of life for the
staff (Transformed, 2007).
1383879 6
References
Dingley, C., Daugherty, K., Derieg, M. K., & Persing,, R.
(2012). Improving Patient Safety Through Provider Communication
Strategy Enhancements. Retrieved from
http://www.ahrq.gov/downloads/pub/advances2/vol3/adv
ances-dingley_14.pdf
Dagley, J., & Hill, K. S. (2010). Looking for better teamwork?
Form a huddle. Retrieved from
http://www.reflectionsonnursingleadership.org/pages/
vol36_2_col_hill_dagley.aspx
Health and Disability Commissioner. (2012). Registered Nurse,
Ms C: Executive summary. Retrieved from
http://www.hdc.org.nz/decisions--case-notes/commissi
oner's-decisions/2012/10hdc01201
HOFSTED CENTRE. (2011). What about Panama? Retrieved from
THE HOFSTED CENTRE:
http://geert-hofstede.com/panama.html
NCNZ. (2012). Continuing competence. Retrieved from
http://nursingcouncil.org.nz/Nurses/Continuing-
competence
O'Leary , K. J., Thompson, J. A., Landler, M. P.,
Kulkarni , N., Haviley , C., Hahn, K., . . .
Williams , M. V. (2010). Patterns of nurse-physician
communication and agreement on the plan of care.
Quality and Safty in Heaqlth Care, 19(3), 195-199.
1383879 7
Pullon, S. (2008, March). Competence, respect and trust:
Key features of successful interprofessional nurse-
doctor relationships. Journal of Interprofessional Care,
22(2), 133-147.
Renz,, S. M., Boltz, M. P., Wagner, L. M., Capezuti, E.
A., & Lawrence, T. E. (2013). Examining the
feasibility and utility of an SBAR protocol in long-
term care. Geriatric Nursing, 34(1), 295-301.
Safer Healthcare. (2013, January). What is SBAR and What is
SBAR Communication? Retrieved from Safer Healthcare:
http://www.saferhealthcare.com/sbar/what-is-sbar/
Scalise, D. (2013). Clinical Communication and Patient Safety.
Retrieved from
http://www.hhnmag.com/hhnmag/jsp/articledisplay.jsp?
dcrpath=HHNMAG/PubsNewsArticle/data/2006August/
0608HHN_gatefold&domain=HHNMAG
Transformed. (2007). Huddles: Increased Efficiency in Mere Minutes a
Day. Retrieved from
http://www.transformed.com/workingPapers/Huddles.pdf
Victorian Quality Council Secretariate. (2010, July).
Promoting effective communication among healthcare professionals
to improve patient safety and quality of care. Retrieved from
http://www.health.vic.gov.au/qualitycouncil/download
s/communication_paper_120710.pdf
1383879 8
Conflict resolution:
Nursing profession is built on collaboration and
therapeutic relationship with consumers and colleagues.
When an issue or situation is viewed and understood
differently by two nurses it can lead to a conflict (CNO,
2009). Intra professional conflicts can lead to poor work
relationships, job dissatisfaction, nursing staff
shortages and poor consumer satisfaction (Duddle &
Boughton, 2007).
The Nursing Council of New Zealand new Code of Conduct
principle 6 instructs nurses to work respectfully with
colleagues to best meet health consumers’ needs.
Principle 6.4 clearly states that nurses must behave
respectfully towards colleagues and should not show
1383879 9
dismissiveness, indifference, bullying, verbal abuse,
harassment or discrimination against any colleagues. It
also prevents nurses from discussing colleagues in public
places (NCNZ, 2012).
The video enacted a scenario of a professional conflict,
how it affected the individuals and possible conflict
resolution strategy. Cecil is a new graduate nurse who is
ambitious and a new member of the nursing team. Her
preceptor Charley is an efficient but busy and demanding
person. Charley was not happy being made a preceptor; he
demonstrated a bullying attitude towards Cecil. He was
not ready to guide her properly and also expected Cecil
to perform at her best. Research studies have shown that
new graduate nurses experiences much stress during the
transition from a student to a registered nurse as they
are expected to rapidly work as a competent nurse. The
research suggested that the new graduate need extended
orientation and effective support to become competent
registered nurses (Casey, Fink , Krugman, & Propst,
2004).
There are two instances in the video where Charley
comments negatively about Cecil’s work in front of the
patient. New graduate nurses are often subjected to
relational aggression in the form of humiliation and put-
downs usually directed towards the nurse’s skills and
ability (Dellasega, 2009). When Cecil approached Charley
to talk about how she felt about his behaviour towards
1383879 10
her, he was aggressive and avoided her. The stress of
being a new RN and bullying will affect the person
adversely and make them feel poorly skilled, lacking
confidence and reduces their self-esteem (Dellasega,
2009). The new graduate in the scenario feels she is
incompetent and worthless, because of Charley’s attitude
towards her. New graduates often experience difficulty in
feeling accepted in their assigned units, which lead to
poor coping mechanisms. This puts the hospitals at risk
for losing the newly graduated nurses within the first
year which reduces the number of nurses to give effective
nursing care and increases the burden on existing nurses
(Bolden, Cuevas, Raia, Meredith, & Prince, 2011).
Charley has increased work load and he is not happy about
it, so he considers the preceptor ship as an extra burden
and accepted it reluctantly. This stress added to the
rift in the professional relationship. A survey study
conducted in Canada showed that being a preceptor can be
a stressful experience, with increased workload being
main reason for stress. The workload resulted in lack of
time, and insufficient feedback and guidance. The study
recommended that both students and preceptors require
proper readiness assessment and preceptor ship
preparation. Preceptor ship stress needs to be
acknowledged by workload adjustments and support from
nurse educators, peers, and managers (Yonge, Krahn,
Trojan, Reid, & Haase, 2002).
1383879 11
Nursing managers spend much of their time addressing
employee conflicts. Commonly seen styles identified to
resolve conflict among nurses are accommodating,
avoiding, collaborating, competing, and compromising
( Iglesias & Vallejo, 2012). Collaboration is the most
sensible approach in resolving a conflict. It is an
assertive and cooperative approach that allows
individuals to think and reach a conclusion ( Hiemer ,
2013). In collaboration every person involved in conflict
meets the problem with equal concern. This helps in the
identification of areas of agreement and disagreement,
and selection of a solution to the problem that
incorporates both parties’ perspectives ( Iglesias &
Vallejo, 2012). A study was done in a paediatric hospital
in Greece to identify causes of conflict and strategy
used to manage it. Out of the 286 nurses surveyed in the
research 75 nurses (45%) used collaboration as an
effective strategy to tackle conflict. Collaboration was
considered as mature behaviour in conflict management by
nurses (Kaitelidou, Kontogianni, & Galanis, 2012). In the
scenario the charge nurse used a collaborative strategy
to solve the issue. She called both parties involved and
discussed about the possible solutions. The new graduate
agreed to join an EKG course and preceptor agreed to
behave more professionally and understood that Cecil can
reduce his work load if trained properly.
Another strategy to manage conflict is accommodation. In
accommodation the nurse who is part of the conflict
1383879 12
accommodates the other person by placing the other
person’s wish first. This strategy is important when the
issue is more important for the other person. It helps to
maintain the harmony in the team (Roussel & Russell ,
2006). Accommodation is sometimes relevant, as it
encourages people to express themselves. This results in
an agreeable relationship between both parties (Vivar,
2006). Overuse of accommodation can cause the
accommodating nurse to become professionally weak and can
lead to another conflict as other members of the team
will start to question the decision (Daniels, 2003). A
study was conducted in Spain among nurses to learn about
their conflict resolution strategies. The results
demonstrated that nurses in the clinical environment used
accommodation as their conflict resolution strategy more
frequently (27.0%) ( Iglesias & Vallejo, 2012). In the
scenario preceptor must have used accommodation strategy
instead of arguing when Cecil came to talk to him about
how she felt when he behaved aggressively towards her.
The same strategy could also have been utilized when he
scolded the new graduate in front of the patient. Instead
of reacting badly and asking her to leave and increasing
the patient’s fear he could have demonstrated the
procedure and helped her to learn.
1383879 13
New nurses in New Zealand find they are less prepared to
face the challenges of new working environment, to face
work place conflict & conflict resolution and stress
management. Bullying and harassment were identified as
being present in 38.2 % of New Zealand nursing work
places (NZNO, 2011).
I, being a new nurse in New Zealand, must be prepared to
handle the stress of the workplace, so conflict
resolution strategies will be immensely helpful in
helping me to tackle the work place conflicts. Nurses in
New Zealand have encountered inter-professional conflicts
especially with doctors. A study conducted in Wellington
among doctors and nurses found that there is less
universal therapeutic inter-professional relationship
between doctors and nurses in New Zealand, and such
relationships are essential to provide comprehensive care
to the consumers (Pullon, Competence, respect and trust:
Key features of successful interprofessional nurse-doctor
relationships, 2008). Understanding conflicts and
learning about conflict resolution strategies can help me
to prevent inter-professional and inter-personal
conflicts and also to manage these conflicts effectively.
I can utilize collaboration strategy to manage the inter-
professional conflicts along with other strategies based
on the situation.
A survey study conducted among new graduate nurses in New
Zealand found that interpersonal conflict or horizontal
1383879 14
violence is a significant issue confronting the nursing
profession. 34% of respondents in the research
experienced rude, abusive and humiliating criticism
from the colleagues ( McKenna, Smith, Poole, & Coverdale,
2003). As I gain more experience as a nurse in New
Zealand, understanding conflict and its resolution
strategies will help me to be an effective preceptor for
new graduates, these strategies, especially accommodation
for a new graduate will help me to understand their lack
of experience and guide them to become competent.
References
Hiemer , A. (2013). Conflict Resolution. Retrieved from RN
Journal:
http://rnjournal.com/journal-of-nursing/conflict-
resolution
Iglesias, M. E., & Vallejo, R. B. (2012). Confl ict
resolution styles in the nursing profession.
Contemporary Nurse, 43(1), 73-80. Retrieved from
http://web.ebscohost.com/ehost/pdfviewer/pdfviewer?
sid=a2d9cfa6-a55d-4b5c-8674-
68af0bea1532%40sessionmgr111&vid=5&hid=103
McKenna, B. G., Smith, N. A., Poole, S. J., & Coverdale,
J. H. (2003). Horizontal violence: experiences of
Registered Nurses in their first year. Journal of
Advanced Nursing, 42(1), 90–96.
1383879 15
Bolden, L., Cuevas, N., Raia, L., Meredith, E., & Prince,
T. (2011). The use of reflective practice in new
graduate registered nurses residency program. Nursing
Administration Quarterly, 35(2), 134-139.
Casey, K., Fink , R., Krugman, M., & Propst, J. (2004).
The graduate nurse experience. The Journal of Nursing
Administration, 34(6), 303-311.
CNO. (2009). Conflict Prevention and Management: Practice guideline.
Retrieved from College of Nurses of Ontario:
http://www.cno.org/Global/docs/prac/47004_conflict_p
rev.pdf
Daniels, R. (2003). Nursing Fundamentals: Caring & Clinical Decision
Making. Clifton prk, NY: Delmar learning Inc.
Dellasega, C. A. (2009). Bullying Among Nurse. American
Journal of Nursing, 109(1), 52-58.
Duddle, M., & Boughton, M. (2007). Intraprofessional
relations in nursing. Journal of Advanced Nursing, 59(1),
29-37.
Kaitelidou, D., Kontogianni, A., & Galanis, P. (2012).
Conflict management and job satisfaction in
paediatric hospitals. Journal of Nursing Management,,
20(1), 571-578.
NCNZ. (2012). A new Code of Conduct for nurses. Retrieved from
Nursing Council of New Zealand:
1383879 16
http://nursingcouncil.org.nz/News/A-new-Code-of-
Conduct-for-nurses
NZNO. (2011). Young nurses in Aotearoa New Zealand. Retrieved
from New Zealand Nurses Organization:
http://www.nzno.org.nz/Portals/0/publications/Young
%20Nurses%20in%20Aotearoa%20New%20Zealand%20(full
%20report).pdf
Pullon, S. (2008, March). Competence, respect and trust:
Key features of successful interprofessional nurse-
doctor relationships. Journal of Interprofessional Care,
22(2), 133-147.
Roussel, L., & Russell , C. (2006). Management and
Leadership for Nurse Administrators. Philadelphia, PA,
United States: Jones and Bartlett Publishers, Inc.
Vivar, C. G. (2006). Putting conflict management into
practice: a nursing case study. Journal of Nursing
Management, 14(3), 201-206.
Yonge, O., Krahn, H., Trojan, L., Reid, D., & Haase, M.
(2002). Being a preceptor is stressful! Journal of
Nurses in Staff Development, 18(1), 22-27. Retrieved from
http://www.ncbi.nlm.nih.gov/pubmed/11840019
1383879 17
Critical thinking
TASK A
As a requirement of my communication paper I conducted a
health interview with Mr Gyan (pseudo name) a New Zealand
citizen. I used the Gibbs cycle to critically reflect on
the interview. The first stage of Gibbs cycle is
description of the situation without making any judgement
(Counties Manukau DHB, 2013).
The interview was scheduled on xx/xx/xx at Mr Gyan’s
residence, I reached there on time and he welcomed me
with a smile. I informed him the purpose of interview and
obtained informed consent and assured confidentiality. I
explained him that as I am not a NZRN any specific health
related advice cannot be given. During the interview I
could understand his accent and he was able to follow
mine, I clarified if some words where not clear to me. Mr
Gyan repeated those words which had confused me.
The second Gibbs stage is about interviewer’s reactions
and feeling (Counties Manukau DHB, 2013). I felt
1383879 18
comfortable as he showed interest in the interview and
was responding to my questions with a smile. I was more
confident talking with him the second time se we had an
introductory meeting earlier in the week. I was little
concerned because of the situation where I could not give
him any professional advice because I am still in the
process to become an NZRN. He answered all the questions
asked to him in the health interview .There was one
question which asks “what do you expects could happen to
your health in future? “ which I didn’t feel comfortable
to ask considering his age, however he answered it
elegantly and surprised me.
The evaluation stage makes value judgments on what was
good and bad about the experience (Counties Manukau DHB,
2013). The good thing about the interview was I got hands
on experience of communicating with a New Zealander and I
was able to communicate well. The client felt more
comfortable taking about his health issues when he
understood I am already a registered nurse in India. The
bad thing was I could not give him any specific health
related information about his condition as I am not a
NZRN yet. He could also not ask me any question as this
situation was explained at the beginning interview.
In the analysis I felt the interview was valuable
exercise to improve my communication with the local
population. Going through the questionnaire and
literature prior to interview helped me to plan ahead.
1383879 19
The thought that, the health interview being my first
experience in New Zealand made me anxious. New graduates
participated in a research conducted in Florida reported
frequent experiences of less than ideal communication
with health care team members and patients (Dyess &
Sherman) .
After the interview I felt that I could have reviewed
sources on Kiwi slang to understanding some humour and
certain phrases, other than that the communication was
effective. I understood that Mr Gyan enjoyed small humour
in between the conversations. Action plan is the last
step in the cycle which talks about strategies on will
take if the same situations arise again (Counties Manukau
DHB, 2013). In future health interviews I will be well
prepared and will be more structured with questions. I
will review more literature on therapeutic communication
to sharpen my skills.
Therapeutic relationship is a vital aspect in nursing
practice with a focus on meeting the health or care needs
of the health consumer (NCNZ, 2012) There are five
components to therapeutic nurse-consumer relationship:
trust, respect, professional intimacy, empathy and power
(CNO, 2006). I will address these components to develop
therapeutic relationship with Mr Gyan in a clinical
setting.
A trusting relationship with the nurse is essential to
reinforce and strengthen the support system for clients
1383879 20
(Washington , 1990). As I am familiar with Mr Gyan and
his support system I can make a trusting and respectful
relationship with him in hospital. Professional intimacy
is part of therapeutic relationship where nurse interact
with the clients with in the professional boundaries
(CNO, 2006). I will provide care to Mr Gyan by
identifying his need and well with the guidelines of
professional boundaries.
Empathy in nursing means to understand the client’s
feelings and to communicate that understanding to provide
therapeutic care to the client ( Mercer & Reynolds,
2002). As I have an understanding of Mr Gyan’s health
condition and how he feels about his current and future
health status I can understand and relate it to the
multidisciplinary team.
The registered nurse acquires power associated with her
position, specialized knowledge, and relationship with
health care providers and access to privileged
information (NANB, 2011). I will work with partnership to
provide specific nursing care and health information to
Mr Gyan. I will also advocate for Mr Gyan utilizing my
professional power.
1383879 21
References
Mercer, S. W., & Reynolds, W. J. (2002). Empathy and
quality of care. The British Journal of General Practice,
52(Suppl), 9-12.
CNO. (2006). Practice Standard: Therapeutic Nurse-Client Relationship,
Revised 2006. Retrieved from
http://www.cno.org/Global/docs/prac/41033_Therapeuti
c.pdf
Counties Manukau DHB. (2013). Reflection in Nursing Practice.
Retrieved from
http://www.countiesmanukau.health.nz/funded-
Services/PHC-nursing/pdrp/reflection.htm
1383879 22
Dyess, S. M., & Sherman, R. O. (n.d.). The first year of
practice: new graduate nurses' transition and
learning needs. Journal of Continuing education in Nursing,
40(9), 403-410.
NANB. (2011). Practice Standard:The Therapeutic nurse-client
relationship. Retrieved from Nurses association of New
Brunswick:
http://www.nanb.nb.ca/PDF/Practice_Standard-Nurse-
Client_Relationship_E.pdf
NCNZ. (2012). A new Code of Conduct for nurses. Retrieved from
Nursing Council of New Zealand:
http://nursingcouncil.org.nz/News/A-new-Code-of-
Conduct-for-nurses
Washington , G. T. (1990). Trust: a critical element in
critical care nursing. Focus on Critical Care, 17(5), 418-
421.
Task B:
1383879 23
“Nursing advocacy involves engaging others, exercising
voice and mobilizing evidence to influence policy and
practice. It means speaking out against inequity and
inequality. It involves participating directly and
indirectly in political processes and acknowledges the
important roles of evidence, power and politics in
advancing policy options” (CNA, 2013).
Nursing advocacy is an important aspect of the
profession, advocacy help every individual nurse to make
a positive impact on the profession. Advocacy is
essential to impart safe and healthy nursing care and
also to maintain a healthy working environment. Nurses
can advocate for the consumer as well as for the
profession irrespective of their position. Every nurse
can advocate on their own behalf, for colleagues at the
unit level, or for issues at the organizational or system
level (Tomajan, 2012).The nursing council of New Zealand
ensures with their code of conduct and competencies that
nurses acts responsibly and advocate for the consumer to
ensure they receive safe and therapeutic care. Advocacy
is described in principle 3.7 of the code of conduct and
competency 1.5 which says that nurses must advocate for,
and assist, health consumers to access the appropriate
level of health care (NCNZ, 2012).
The Professional organizations in nursing are critical,
as they advocate for the consumers and nurses by
generating energy, flow of ideas, and proactive work
1383879 24
needed to maintain a healthy profession (Matthews, 2012).
The New Zealand Nurses Organisation (NZNO) is the leading
professional nursing body representing over 46,000 nurses
and health workers practicing in New Zealand. NZNO is the
central point of representation, support and advocacy for
nurses (NZNO, 2009) .
NZNO formed a smoke free nurse advocacy group which
positively attracted interest and Commitment from nurses
across New Zealand and funding from the Ministry of
Health. The aim of the group is to address the smoking
epidemic in New Zealand and encouraging nurses to deliver
effective smoking cessation interventions to smokers in
everyday practice ( Wong, Clair, & Tasi‐Mulitalo, 2012).
This advocacy group was formed on a basis of research
evidences and inputs taken from nurses from different
cultural (Māori, Pacifica, Asian and Pākehā) and practice
background. They recommended for the complete ban on
tobacco display in all places. This advocacy group talk
for those who are affected secondarily by the tobacco
smoke, protecting children who are at risk for becoming
smokers and encouraging smokers to quit smoking. This
initiative will eventually help to reduce the economic
burden on the government caused by tobacco (Wong, Nursesfor a Smokefree Aotearoa/New Zealand, 2007)
Nurses are suitable candidates for the roles of patient
advocate, in spite of that there are much controversy
surrounding the issue of nurses in the role of patient
1383879 25
advocate. Some of the issues raised are inability for the
patient to choose his or her nurse; promotion of self-
interest; charges of paternalism; challenges from other
health care professionals and multiple/conflicting other
nursing tasks. The article also says that the most
ethical way of caring is by empowering patients and
promoting self-advocacy (Cameron, 1996).
Nursing advocacy can result in professional and/or
personal difficulties for the nurses involved; two nurses
in Texas had to face professional difficulty being a
nurse advocate. they identified a physicians practice was
putting patients at risk and reported their concern to
the hospital authorities, but their concerns were not
addressed and the situation remained unresolved, so they
reported the physician to the Texas Medical Board. But
both nurses where charged with misuse of official
information and sacked by the hospital (Wood, 2013).
References
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Wong, G., Clair, S., & Tasi‐Mulitalo, L. (2012). Opening
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