What gets lift?
FaceBookPosts and Contests
Engaging Posts - Quizzes
Quizzes
In the Community
Contests
Memes / Pop-Culture
Customer Pictures
Sponsored Posts
Get Sociable!
Get Visual - Images
Offerpop.com
Offerpop.com
• Fangated Coupons• Refer-a-friend Contests• Photo contests• Tug-of-war• Video contests• Caption contests• Twitter deals
Weekly
• Daily piece of content (local)• Brandstory content• Ford supplied content (daily if possible)• Customer pictures• Quiz/micro-contest focused on Ford history and
products• 1-2 Sponsored posts for extended reach• Meme/Pop-culture post (humour, current events
etc.)